Slide presentations delivered during the afternoon sessions of Day Two of the California Statewide Health and Human Services Open DataFest - March 14 - 15, 2016, Sacramento, CA

1. Join the conversation now: #HHSDataFest
Making Open Data Understandable and Useful through
Data Visualization and Storytelling
Moderator: Andy Krackov, Associate Director for External Engagement, the California HealthCare
Foundation
Panelists:
Laura Saponara, Senior Communications Strategist, Public Health Institute
Eric Liu, U.S. Executive Director, Bayes Impact
Michelle Levander, Editor and Founding Director, Center for Health Journalism, USC Annenberg

7. OPEN
DATAFEST III
Storytelling and Data:
What Journalism Can Teach Us

10. An emerging discipline
The ability to use, understand, and critique
data amounts to a crucial literacy that may be
applied in nearly every area of journalistic practice.
-- Columbia School of Journalism, March 2016

11. Cross Pollination

12. Highlighting arresting data comparisons

13. Data Karen Bouffard of
The Detroit News
found Detroit
ranked the worst
for U.S. child
deaths
The mayor
responded
the next day….

14. Data + Story = Impact
Cindy Uken,
The Billings
Gazette, on
Montana’s
high suicide
rate

15. How Data and
Storytelling can
work together
The Tampa Bay Times’
Failure Factories

16. How Data and
Storytelling can
work together
The Tampa Bay Times’
Failure Factories

17. MICHELLE LEVANDER,
DIRECTOR
CENTER FOR HEALTH
JOURALISM
USC ANNENBERG SCHOOL
levander@usc.edu
(213) 821-8857(213) 821-8857
THANK YOU..

18. Data + Story = Impact
Creating a Movement
Kate Long, Charleston Gazette, on childhood obesity

19. Asking community members to report
and bear witness in Dearborn, MI

20. WHAT DOES
ENGAGEMENT MEAN?
“We hope to start a community conversation,
to bring parents out of the shadows and talk
about the struggles they're facing.”
-- Maggie Clark
Sarasota Herald-Tribune
-- Maggie Clark

21. 2 million kids. $24 billion battle

22. You have the data.
Invite your audiences to share stories
Paying Tell It Hurts
The New York Times

23. Continue the conversation
Invite your audiences to share stories
across platforms

24. ENGAGE
with interactive tools

25. You have the data.
Invite your audiences to share stories
The Del
Norte
Triplicate

26. Asking community members to report
findings and bear witness in Dearborn

27. ALEX
MEDINA
BOYLE HEIGHTS BEAT:
The Power of Youth Voices

28. BOYLE HEIGHTS BEAT:
The Power of Youth Voices

29. BOYLE HEIGHTS BEAT:
Data Tells the Story

30. THE PROBLEM
Driving while unbuckled

31. THE RESPONSE: Meet People Where They Are

32. Extending the Reach
Bob Ortega
The Arizona Republic
“Seat Them Safely”

35. After the series ran,
hundreds of Phoenix
residents signed up for
free car seat fittings
and the “Seat Them
Safely” campaign
continues today

36. Engagement…
TRY THIS
AT HOME

37. MICHELLE LEVANDER,
DIRECTOR
CENTER FOR HEALTH
JOURALISM
USC ANNENBERG SCHOOL
levander@usc.edu
(213) 821-8857(213) 821-8857
THANK YOU..

38. Join the conversation now: #HHSDataFest
Understanding the Opioid Crisis Through Enhanced Data
Sharing and Analytic Approaches
Moderator:
Dr. Karen Smith, CDPH
Panelists:
Steve Ambrosini, Executive Director, IJIS Institute
Paul Wormeli, SOCI Board of Directors and Executive Director Emeritus, IJIS
Kristen Law, Marin County
Justin Erlich, Special Assistant Attorney General, California Department of Justice

39. Using Local Data to Mobilize a Community into
Action
Marin County, California
Kristen M Law, MA
Matthew Willis, MD, MPH

41. Comprehensive Approach
Prevention
Education
Surveillance
Monitoring
(PDMPs)
Diversion
Control
Law
Enforcement
Licensure
Treatment
Recovery

42. Treatment/
Recovery
Medical/
Pharmacists
Schools
Aging
Family/
Community
Members
Law
Enforcement
Public Health
Nonprofits
Like a jigsaw puzzle, each
piece is important, and only when
put together does the picture
become clear.

43. Community Based
Prevention
Action Team
Data Collection and
Monitoring
Action Team
Law Enforcement Action
Team
Intervention, Treatment and
Recovery
Action Team
Steering Committee:
Data, Messaging, Policy
Representatives from:
Marin County Office of Education, Marin County
Prescription Drug Abuse Task Force, Healthy
Marin Partnerships
Backbone Support: HHS
Prescribers and Pharmacists
Action Team

44. State Data Sources
• Emergency Department
visits
• Hospitalizations
Office of Statewide Health Planning
and Development (OSHPD)
• Controlled substance
Prescription
California Department of Justice/
Controlled Substance Utilization
Review and Evaluation System
(CURES)
• Drug poisoningsVital Statistics
• Treatment admissions
California Outcomes Measurement
System (CalOMS) Treatment
Agency Type

45. Local Data Sources
• Drug possessionsOffice of the District Attorney (DA)
• Safely disposed
Prescription
Medications
Environmental Health Services
(EHS)/
Drug Enforcement Agency (DEA)
• Naloxone doses
administered
Emergency Medical Services (EMS)
Agency Type

46. Local Data Sources
• Use by 11th Graders
West ED/California Healthy Kids
Survey
• Parental ConcernMarin County Parent Norms Survey
• TBDMarin County Community Survey
Agency Type

47. Methods for
Sharing the Story
& Mobilizing a
Community

48. Report Card Draft

49. Livestories

50. Call to Action: Personal Stories
• Families effected may choose to share stories
• Media and others resonate most strongly with personal stories
• RxSafe Marin on
YouTube

54. • Collecting, interpreting and disseminating data in a community
collaborative is an iterative process
• When using non-traditional public health data sources
• Consult with subject matter experts for interpretation
• May require extensive cleaning for public health use
Lessons Learned

55. • Distributed drafts internally to RxSafe Marin Steering Committee
• Distributed drafts externally to community, including health care
providers, law enforcement, and schools upon request
• Distributed drafts to colleagues in other health departments upon
request
• Planned launch in conjunction with 2015 RxSafe Marin community
wide convening
Report Card Distribution

56. Conclusions
• Understanding prescription drug abuse requires
coordinated efforts from multiple sectors
• A report card is one model to synchronize
disparate partners to focus on shared priorities
• Data can mobilize diverse sectors to work
together in new and innovative ways to address
public health priorities

57. Stay connected!
www.RxSafeMarin.org
Facebook.com/RxSafeMarin
RxSafeMarin@gmail.com
THANK YOU!

58. Join the conversation now: #HHSDataFest
Interactive Session: Assembling the Pieces,
Identifying the Synergies and Charting a Path
Forward for Open Data
- Facilitators: Stewards of Change Institute Team