This month's webinar from GatherUp looks at our new Facebook Recommendation monitoring and the Facebook integration for it. We also cover our new changelog for product updates and tips on 1st-party reviews.
This webinar covered new features and updates to the GatherUp customer feedback platform:
1) A new Customer Activity feature provides an improved interface to view all customer feedback in one place and filter reviews.
2) An auto-tagging feature (for PRO subscribers) uses algorithms to automatically assign tags to reviews based on keywords, helping analyze themes.
3) The Feedback Settings page was updated to give more control over how and when customers are asked for reviews.
4) Integration with Zapier was expanded to allow more automation of feedback collection and response workflows.
This month we look at Google reviews, Google review attributes, re-opening your business during COVID-19, the power of tags and social sharing in GatherUp.
[Pardot Now] Marketing Your Webinar with PardotPardot
This document discusses how to market a webinar using Pardot by covering topics like Webinar Connectors, registering for the webinar via form completion actions, tracking prospect activity, using automation rules, and marketing the webinar via landing pages or emails. It provides tips for customizing redirects and testing the registration process. It also notes that the webinar registration information will be pushed into Pardot and new prospects will be created with email only if using a webinar connector.
Q4 Operational Preparedness and Understanding Amazon’s Inventory NeedsTinuiti
This document provides guidance on setting up a direct fulfillment/dropship account with Amazon to maximize sales. It notes that direct fulfillment allows vendors to expose their entire catalog and build demand for new products at a quicker pace while also protecting sales. The key steps outlined are to upload new item setup forms to Amazon Vendor Central, ensure the warehouse vendor code is uploaded first, and to manually update available inventory levels for direct fulfillment items. Direct fulfillment puts the customer delivery experience in the vendor's hands.
The document discusses the limitations of traditional ecommerce platforms and shopping cart software that is over 10 years old. It notes they require HTML expertise to modify store designs, don't leverage affordable email marketing/newsletters, and are unaware of modern web strategies. It argues a professionally designed store builds trust and sales. New technologies like search optimization, pay-per-click ads, email collection and newsletters can help reach more customers. A next generation solution is presented as an alternative.
This document provides an outline for optimizing eBay listings. It discusses spending time everyday or hiring a professional to optimize listings. Key aspects include writing fresh content, using relevant keywords, avoiding repetition, and adding links. Additional tips are filling metadata tabs with keywords, signing up for product search, and targeting higher search rankings. Further considerations involve advertising on other sites and hosting referral programs.
Presented by Tayanna Bigatti, Customer Marketing Manager at Trustpilot at Customer Success Summit 2018, Track 3.
Overview of how Customer Marketing campaigns and initiatives promote product engagement to reinforce the value of your customer's investment, and how Trustpilot uses Totango to execute and measure the impact of these initiatives.
The document discusses how self-checkout technology has helped retailers reduce front-end labor costs and improve customer experience. It summarizes a study on self-checkout utilization rates across different retailers and the potential labor savings from installing more self-checkout terminals. While self-checkout provides benefits, it can also increase theft risks if not properly monitored. The document outlines best practices for layout, attendant training, and reporting to maximize benefits and mitigate risks of self-checkout.
This webinar covered new features and updates to the GatherUp customer feedback platform:
1) A new Customer Activity feature provides an improved interface to view all customer feedback in one place and filter reviews.
2) An auto-tagging feature (for PRO subscribers) uses algorithms to automatically assign tags to reviews based on keywords, helping analyze themes.
3) The Feedback Settings page was updated to give more control over how and when customers are asked for reviews.
4) Integration with Zapier was expanded to allow more automation of feedback collection and response workflows.
This month we look at Google reviews, Google review attributes, re-opening your business during COVID-19, the power of tags and social sharing in GatherUp.
[Pardot Now] Marketing Your Webinar with PardotPardot
This document discusses how to market a webinar using Pardot by covering topics like Webinar Connectors, registering for the webinar via form completion actions, tracking prospect activity, using automation rules, and marketing the webinar via landing pages or emails. It provides tips for customizing redirects and testing the registration process. It also notes that the webinar registration information will be pushed into Pardot and new prospects will be created with email only if using a webinar connector.
Q4 Operational Preparedness and Understanding Amazon’s Inventory NeedsTinuiti
This document provides guidance on setting up a direct fulfillment/dropship account with Amazon to maximize sales. It notes that direct fulfillment allows vendors to expose their entire catalog and build demand for new products at a quicker pace while also protecting sales. The key steps outlined are to upload new item setup forms to Amazon Vendor Central, ensure the warehouse vendor code is uploaded first, and to manually update available inventory levels for direct fulfillment items. Direct fulfillment puts the customer delivery experience in the vendor's hands.
The document discusses the limitations of traditional ecommerce platforms and shopping cart software that is over 10 years old. It notes they require HTML expertise to modify store designs, don't leverage affordable email marketing/newsletters, and are unaware of modern web strategies. It argues a professionally designed store builds trust and sales. New technologies like search optimization, pay-per-click ads, email collection and newsletters can help reach more customers. A next generation solution is presented as an alternative.
This document provides an outline for optimizing eBay listings. It discusses spending time everyday or hiring a professional to optimize listings. Key aspects include writing fresh content, using relevant keywords, avoiding repetition, and adding links. Additional tips are filling metadata tabs with keywords, signing up for product search, and targeting higher search rankings. Further considerations involve advertising on other sites and hosting referral programs.
Presented by Tayanna Bigatti, Customer Marketing Manager at Trustpilot at Customer Success Summit 2018, Track 3.
Overview of how Customer Marketing campaigns and initiatives promote product engagement to reinforce the value of your customer's investment, and how Trustpilot uses Totango to execute and measure the impact of these initiatives.
The document discusses how self-checkout technology has helped retailers reduce front-end labor costs and improve customer experience. It summarizes a study on self-checkout utilization rates across different retailers and the potential labor savings from installing more self-checkout terminals. While self-checkout provides benefits, it can also increase theft risks if not properly monitored. The document outlines best practices for layout, attendant training, and reporting to maximize benefits and mitigate risks of self-checkout.
The document provides an update on Act-On's latest product enhancements and initiatives to support customers. It summarizes Act-On's strong market traction and growth plans. It highlights new features like the Microsoft Dynamics and Outlook integrations. It also outlines Act-On University training sessions and resources for customers through the customer success team, customer forum, blogs, and social media communities.
Selling on eBay can be a simple process but waiting for opportune moments that consider seasonal trends and having auctions end on Sundays can increase demand, draw more interest, and boost profits. Analysis of sales is imperfect and guarantee of sale cannot be assured, but advantage can be taken of cyclical and seasonal changes. NextBee offers courses on eBay strategies, techniques, marketing, and SEO as well as tools for referrals, rewards, reviews, contests and more to help serious eBay sellers.
This document provides an overview of the different departments within an ecommerce company, including branding and communications, sales and marketing, key accounts, customer service, warehouse and logistics, IT, backend support, and finance and accounts. It describes the roles and responsibilities of each department as well as some of the key terms used. It also shares the author's learnings from working in ecommerce and offers to help with processes, customer relationship management, warehouse logistics, and hiring.
This document provides 10 ways for businesses to increase revenue through various sales channels and marketing strategies. It discusses optimizing search engine optimization (SEO) and online ads, using comparison shopping engines and marketplaces, working with affiliates, establishing an offline presence, optimizing an online store, writing effective product descriptions, encouraging user generated content, engaging with existing customers, and continuously measuring and adjusting strategies based on results.
PondBuilder put together a few slides sharing ways their Distributors of pond supplies can connect to their ideal customers, Landscape Contractors.
Key Strategies revolve around Marketing, Sales, and Adding Value to the Business Relationship.
For additional information subscribe to the PondBuilder Blog www.pondbuilder.com
Digital marketing trends that will dominate 2019Divya B
Businesses have direct impact on the websites ranking,that you generate with your digital presence.If you really need to acquire the top position in search engine rankings then you have to realign on your latest digital marketing trends than the used digital marketing trends in 2018. The Google algorithms and other specific assessment parameters are frequently experience some modifications
To know more click on the link given below:
https://gdms.texilaconference.org/blog/latest-digital-marketing-trends-that-will-dominate-2019/
This document discusses inbound lead generation through a multi-step process involving generating website traffic, capturing contact information on a website, automatically scoring and tracking sales leads, and optionally passing qualified leads to an internal sales force. It proposes outsourcing marketing and inside sales call center functions to specialized companies that can implement an automated inbound lead generation system using techniques like search engine marketing, email campaigns, and call center follow up to maximize conversion of website visitors into real sales opportunities.
Moving from the agency with service-model to service/product-model by develop...WordCamp Polska
Developing premium plugins and targeting them to the global market: our experience and advice.
***
Olexij Fedorov at WordCamp Lublin 2017:
https://2017.lublin.wordcamp.org/session/moving-from-the-agency-with-service-model-to-serviceproduct-model-by-developing-your-own-plugins-cases-and-marketing-advices/
Meir Gold - Fiverr (All Things Data 2015)Shuki Mann
This document discusses how to optimize a company's marketing channels and campaigns using Google Analytics advanced segments. It provides examples of how the company Fiverr used segments to analyze user behavior from different marketing campaigns and landing pages. This allowed Fiverr to identify high performing campaigns, optimize landing pages, and increase key metrics like registrations and orders by over 200% through A/B testing. It also discusses how to automate segment analysis using the Google Analytics API to save time and provide data at scale for large amounts of traffic.
Presentation of Magenable eCommerce consultancy, Magento ecommerce focused, b...Alex Levashov
Presentation of Magenable - eCommerce consultancy based in Melbourne, Australia.
We specialise in Magento eCommerce as a platform and prioritise business objectives.
Visit http://magenable.com.au to find out more and schedule initial consultation free of charge
This document contains the agenda for a client event hosted by Screen Pages. The agenda includes presentations on email best practices, content creation, search optimization, fulfillment strategies, and usability essentials. It also provides a brief update on Screen Pages, including increased project management, quality assurance improvements, staffing growth, and Magento certification. Additional details are given on the company's rapid Magento growth and other recent work involving migrations, international sites, new stores/brands, Enterprise upgrades, and payment integrations.
Internet Based Selling - 3D visualization, customizationDan Faricy
Leverage the power of the Internet 24/7 for selling your products. Provide your customer the control and confidence to create what they are looking for in real time.
Erin Vitero presented on JustFab's tests to improve cart abandonment rates. They tested 5 hypotheses across multiple channels and saw success. The most effective tests included: 1) Personalizing abandoned cart emails based on product interest, which increased click and revenue rates. 2) Informing customers when cart items go on sale to drive incremental purchases. 3) Reminding customers about abandoned carts in batched emails. 4) Adding inventory scarcity messaging. 5) Adding urgency to email creatives using a timer gif. Overall, revenue from abandoned cart emails increased over 100% year-over-year through testing and optimizing multiple strategies.
[Srijan Wednesday Webinars] Strategies to Convert Your Website Visitors to LeadsSrijan Technologies
Websites make a very effective lead generation option, if used smartly. So marketers spend a lot on driving traffic to their website via SEO, SEM, Content Marketing and other strategies. Naturally, conversion of these website visitors to leads is of high interest and importance for marketers and business owners.
In this webinar, we covered simple strategies and tactics that one can use to increase the visitor to lead conversion from website.
Reducing Dependency On Third Party Modules by Joseph Burton Miva
This document discusses new functionality in Miva Merchant that reduces dependency on third party modules. It highlights built-in modules for alternate page templates, mini baskets, shipping estimates, smart breadcrumbs, pagination, sorting, shipping/packaging rules, token lists, batch reports, order emails, custom fields, Google Analytics, shop as customer, Amazon Payments, PayPal in-context checkout, admin session management, and Canada Post shipping. The new features provide more flexibility and control while removing support fees.
Find out the best Magento Web development services from the industry with eLuminous Technologies. Explore the technically adept, experienced & skilled Magento developers on hire. Click on: http://eluminoustechnologies.com/magento-development/
How To Build A Marketing Funnel In 5 Easy StepsBryce Anderson
This document outlines a 5-step marketing funnel process with the goal of acquiring customers, optimizing conversions, and scaling the business. Step 1 involves researching competitors and customers to understand successes, preferences and language. Step 2 builds the initial framework including pages, pricing, and an initial campaign. Step 3 adds additional email sequences and retargeting ads. Step 4 begins advertising and optimizing for metrics like click-through rate. Step 5 focuses on retaining customers through content, surveys and expanding advertising budgets. Each step costs $3,000 and takes 4 weeks to complete, with weekly reporting and consultation included.
Join Tina Kesova, our Affiliates & Events Manager, to learn different methods to increase your site traffic, and success tips to help you better convert your traffic to generate higher affiliate income.
This document provides an overview of various digital marketing services offered by Positek Solutions, including pay-per-click (PPC) services, search engine optimization (SEO), website development, web analytics, email marketing, social media marketing, affiliate marketing, and app developing. For each service, it outlines the key steps in the process, intended benefits for clients, and types of reports or features included. The overall document aims to showcase Positek Solutions' full suite of online marketing solutions.
Our monthly webinar for GatherUp gave an overview of new features and additions including Google review attribute monitoring, our Minimal review badge, social sharing updates and Direct Mode options. We also discussed review strategy and more.
The document provides an update on Act-On's latest product enhancements and initiatives to support customers. It summarizes Act-On's strong market traction and growth plans. It highlights new features like the Microsoft Dynamics and Outlook integrations. It also outlines Act-On University training sessions and resources for customers through the customer success team, customer forum, blogs, and social media communities.
Selling on eBay can be a simple process but waiting for opportune moments that consider seasonal trends and having auctions end on Sundays can increase demand, draw more interest, and boost profits. Analysis of sales is imperfect and guarantee of sale cannot be assured, but advantage can be taken of cyclical and seasonal changes. NextBee offers courses on eBay strategies, techniques, marketing, and SEO as well as tools for referrals, rewards, reviews, contests and more to help serious eBay sellers.
This document provides an overview of the different departments within an ecommerce company, including branding and communications, sales and marketing, key accounts, customer service, warehouse and logistics, IT, backend support, and finance and accounts. It describes the roles and responsibilities of each department as well as some of the key terms used. It also shares the author's learnings from working in ecommerce and offers to help with processes, customer relationship management, warehouse logistics, and hiring.
This document provides 10 ways for businesses to increase revenue through various sales channels and marketing strategies. It discusses optimizing search engine optimization (SEO) and online ads, using comparison shopping engines and marketplaces, working with affiliates, establishing an offline presence, optimizing an online store, writing effective product descriptions, encouraging user generated content, engaging with existing customers, and continuously measuring and adjusting strategies based on results.
PondBuilder put together a few slides sharing ways their Distributors of pond supplies can connect to their ideal customers, Landscape Contractors.
Key Strategies revolve around Marketing, Sales, and Adding Value to the Business Relationship.
For additional information subscribe to the PondBuilder Blog www.pondbuilder.com
Digital marketing trends that will dominate 2019Divya B
Businesses have direct impact on the websites ranking,that you generate with your digital presence.If you really need to acquire the top position in search engine rankings then you have to realign on your latest digital marketing trends than the used digital marketing trends in 2018. The Google algorithms and other specific assessment parameters are frequently experience some modifications
To know more click on the link given below:
https://gdms.texilaconference.org/blog/latest-digital-marketing-trends-that-will-dominate-2019/
This document discusses inbound lead generation through a multi-step process involving generating website traffic, capturing contact information on a website, automatically scoring and tracking sales leads, and optionally passing qualified leads to an internal sales force. It proposes outsourcing marketing and inside sales call center functions to specialized companies that can implement an automated inbound lead generation system using techniques like search engine marketing, email campaigns, and call center follow up to maximize conversion of website visitors into real sales opportunities.
Moving from the agency with service-model to service/product-model by develop...WordCamp Polska
Developing premium plugins and targeting them to the global market: our experience and advice.
***
Olexij Fedorov at WordCamp Lublin 2017:
https://2017.lublin.wordcamp.org/session/moving-from-the-agency-with-service-model-to-serviceproduct-model-by-developing-your-own-plugins-cases-and-marketing-advices/
Meir Gold - Fiverr (All Things Data 2015)Shuki Mann
This document discusses how to optimize a company's marketing channels and campaigns using Google Analytics advanced segments. It provides examples of how the company Fiverr used segments to analyze user behavior from different marketing campaigns and landing pages. This allowed Fiverr to identify high performing campaigns, optimize landing pages, and increase key metrics like registrations and orders by over 200% through A/B testing. It also discusses how to automate segment analysis using the Google Analytics API to save time and provide data at scale for large amounts of traffic.
Presentation of Magenable eCommerce consultancy, Magento ecommerce focused, b...Alex Levashov
Presentation of Magenable - eCommerce consultancy based in Melbourne, Australia.
We specialise in Magento eCommerce as a platform and prioritise business objectives.
Visit http://magenable.com.au to find out more and schedule initial consultation free of charge
This document contains the agenda for a client event hosted by Screen Pages. The agenda includes presentations on email best practices, content creation, search optimization, fulfillment strategies, and usability essentials. It also provides a brief update on Screen Pages, including increased project management, quality assurance improvements, staffing growth, and Magento certification. Additional details are given on the company's rapid Magento growth and other recent work involving migrations, international sites, new stores/brands, Enterprise upgrades, and payment integrations.
Internet Based Selling - 3D visualization, customizationDan Faricy
Leverage the power of the Internet 24/7 for selling your products. Provide your customer the control and confidence to create what they are looking for in real time.
Erin Vitero presented on JustFab's tests to improve cart abandonment rates. They tested 5 hypotheses across multiple channels and saw success. The most effective tests included: 1) Personalizing abandoned cart emails based on product interest, which increased click and revenue rates. 2) Informing customers when cart items go on sale to drive incremental purchases. 3) Reminding customers about abandoned carts in batched emails. 4) Adding inventory scarcity messaging. 5) Adding urgency to email creatives using a timer gif. Overall, revenue from abandoned cart emails increased over 100% year-over-year through testing and optimizing multiple strategies.
[Srijan Wednesday Webinars] Strategies to Convert Your Website Visitors to LeadsSrijan Technologies
Websites make a very effective lead generation option, if used smartly. So marketers spend a lot on driving traffic to their website via SEO, SEM, Content Marketing and other strategies. Naturally, conversion of these website visitors to leads is of high interest and importance for marketers and business owners.
In this webinar, we covered simple strategies and tactics that one can use to increase the visitor to lead conversion from website.
Reducing Dependency On Third Party Modules by Joseph Burton Miva
This document discusses new functionality in Miva Merchant that reduces dependency on third party modules. It highlights built-in modules for alternate page templates, mini baskets, shipping estimates, smart breadcrumbs, pagination, sorting, shipping/packaging rules, token lists, batch reports, order emails, custom fields, Google Analytics, shop as customer, Amazon Payments, PayPal in-context checkout, admin session management, and Canada Post shipping. The new features provide more flexibility and control while removing support fees.
Find out the best Magento Web development services from the industry with eLuminous Technologies. Explore the technically adept, experienced & skilled Magento developers on hire. Click on: http://eluminoustechnologies.com/magento-development/
How To Build A Marketing Funnel In 5 Easy StepsBryce Anderson
This document outlines a 5-step marketing funnel process with the goal of acquiring customers, optimizing conversions, and scaling the business. Step 1 involves researching competitors and customers to understand successes, preferences and language. Step 2 builds the initial framework including pages, pricing, and an initial campaign. Step 3 adds additional email sequences and retargeting ads. Step 4 begins advertising and optimizing for metrics like click-through rate. Step 5 focuses on retaining customers through content, surveys and expanding advertising budgets. Each step costs $3,000 and takes 4 weeks to complete, with weekly reporting and consultation included.
Join Tina Kesova, our Affiliates & Events Manager, to learn different methods to increase your site traffic, and success tips to help you better convert your traffic to generate higher affiliate income.
This document provides an overview of various digital marketing services offered by Positek Solutions, including pay-per-click (PPC) services, search engine optimization (SEO), website development, web analytics, email marketing, social media marketing, affiliate marketing, and app developing. For each service, it outlines the key steps in the process, intended benefits for clients, and types of reports or features included. The overall document aims to showcase Positek Solutions' full suite of online marketing solutions.
Our monthly webinar for GatherUp gave an overview of new features and additions including Google review attribute monitoring, our Minimal review badge, social sharing updates and Direct Mode options. We also discussed review strategy and more.
This document discusses measuring engagement across different marketing stages: acquisition, activation, referral, retention, and revenue. It provides examples of qualitative and quantitative metrics to track at each stage, such as positive comments, new leads, sales, and referrals. The document emphasizes defining relevant metrics for your business and ignoring low-value ones. It also provides sample campaign goals and metrics for increasing loyalty, satisfaction, authority, online and offline sales. The key takeaways are that driving traffic alone may not convert, goals should be defined using appropriate metrics, and low-returning channels/strategies should be filtered out.
Google Analytics Konferenz 2018_ What Your Google Analytics Data Isn't Tellin...e-dialog GmbH
Medallia Digital provides invaluable qualitative data representing the voice of the customer (VoC). This provides insight to your customers' web journey, how they feel and why they behaved in a certain way on your website. It complements the quantitative data of web analytics by providing the “why” to the “what” and “when”. Learn how to enhance your conversion rate optimization and web analytics efforts from experts at Medallia.
This document outlines a 7 step digital marketing blueprint. The 7 steps are: 1) develop a digital marketing strategy, 2) create a website that works, 3) implement email marketing, 4) optimize search engine optimization, 5) engage in social media, 6) expand into broadcast media, and 7) leverage tools, automation, and outsourcing. Each step provides key elements to focus on such as developing customer avatars, creating lead magnets, setting up auto-responders, developing a social media strategy, and measuring digital marketing performance. The goal is to acquire customer contact details and move prospects through nurturing processes to build trust and demonstrate capabilities.
This month we look at the updates to review notifications, the upcoming release of custom notifications, GatherUp's new integration with Cyfe for reporting dashboards and more.
Learn how to apply the lean marketing techniques that are rapidly building the best emerging companies in the world. Learn how to apply Pirate Metrics, Growth Hacking and lead generation tactics to your startup or small business.
Campaign management is rapidly changing as organisations shift to a buyer-centric approach. There are many challenges in successfully executing these kinds of integrated campaigns, but also many benefits. Shelby Torrence, Director Campaign Management Services at spotONvision, will delve into the challenges and benefits of successful campaign management and walk-through a 7-step framework for building successful campaigns
February 2018 Customer Webinar - GetFiveStarsGatherUp
In this month's webinar we unveiled the launch of our new Review Widget - now you can show both 1st Party and 3rd Party reviews on your website.
We also discussed an update to Google Q&A Monitoring and Management, and many other new features and updates.
IIM provides digital marketing services including pay-per-click management, competitive analysis, search engine optimization, web analytics, content marketing, email marketing, and social media marketing. They take a consultative approach and create customized marketing plans and reports to help businesses grow online. IIM works with clients around the world through their network of digital marketing consultants.
The July 2019 Webinar highlighted the Customer Activity update to include 3rd-party reviews has now released. We also reviewed our new Insights Report powered by IBM Watson to analyze review content with AI and natural language processing to gain a deeper understanding of your review keywords, sentiment and impact on your reputation.
How i Use MailChimp for Email Drip MarketingSalesScripter
The document discusses using MailChimp for email drip marketing. It recommends segmenting contacts into different groups like cold prospects, warm prospects, current customers, etc. It also recommends creating content on topics like product information, company information, and consultative selling. The document provides templates for different types of email formats, content types, and timing between emails. It emphasizes building an opt-in email list and creating email campaigns to follow up with contacts.
Jon Wuebben, Content Launch - Speaking at the 2014 Content Marketing Retreat, Langley, WA
"The 6 Magic Metrics of Content Marketing"
Jon will explain the 6 primary metrics for measuring Content Marketing success.
Watch this #COSeries webinar on-demand here: http://dg-r.co/2o4VYtx
Create a campaign ecosystem that builds brand, drives demand, and expands customer relationships.
Not sure where to start with your campaign and content plan? As marketers, our leaders expect us to show measurable growth in building brand, driving demand, and improving customer experience. Join us to get a 5-step blueprint for creating high-performance campaigns that will wow your executives, guide your content creation, and set you up to show measurable results at year’s end. We often find ourselves on the dreaded execution treadmill. Running from campaign to campaign and tactic to tactic without understanding the impact we’re having on the bottom line. Build a high-performance marketing plan that will give you the freedom to grow, push boundaries, and track success.
In this webinar we’ll cover:
Aligning your campaign mindset to the buyer's journey;
Building a content plan to fuel your campaigns;
Mind your gaps: uncover your best opportunities for driving buyer's through the funnel; and
Effective metrics for evaluating ROI, and developing reports that “Wow”.
Hi. My name is Thao. I'm from Vietnam and I'm living in Ireland. Experienced marketer with 6 years of expertise in B2B and B2C marketing, specializing in strategic planning, market research, digital strategy, content creation, and campaign management. Holds a master's degree in Sustainable Development and has a proven track record of boosting engagement and lead generation through successful campaigns and in-depth market insights.
What Are Your Next Steps in Customer Success?Totango
Totango CMO, Jill Rubin, and PwC Head of Service & Customer Success Practice, Dave Yoffie, discuss how you can set up programs to maximize value and impact for your customers.
For our February webinar we look at our latest feature releases. Social Sharing creates social media images and content from your reviews. Our new User Management feature brings greater options for how you set up your users. We also cover our 5X strategy on how to expand and amplify the good your reviews can provide.
January 2020 GatherUp Customer Webinar - Social Media SharingGatherUp
Get a look at some awesome new features to start 2020 at GatherUp. Optimized review request templates, social sharing that creates amazing images from reviews and our new user roles and permissions.
We look at launching Facebook Recommendation replies within GatherUp and some of our upcoming features to help you capture more reviews, manage them and market them.
The May GatherUp customer webinar was full of general feature reminders and tips. We looked at recent changes to the navigation, requests, request modes, testing, feedback settings, reports and more. The webinar was 95% a live demo, so view the video recording over the slides.
We look at new features being released and heading into BETA. Google MY Business integration to reply to Google Reviews, NPS score confirmation, TextBack and new Review Widget designs to display your reviews on your website.
This document provides an agenda for a meeting that includes the following topics:
1. A new success report to provide an overview of ratings and reviews data.
2. Updates on new filtering functions for reviews and multiple tabs.
3. A presentation from Mike Blumenthal on Google Question & Answer updates, including reporting capabilities to analyze and respond to questions.
4. A sneak peek at upcoming new features like a pop-up pixel, customer dashboard changes, and auto tagging.
5. Closing reminders about an upcoming survey and current job openings.
In this month's webinar we talk about Google's new Terms of Service for reviews, and share some things we've been working on like the new navigation menu, email notification designs and covered lots of your questions!
November 2017 - GetFiveStars Agency and Reseller WebinarGatherUp
This is our first customer webinar focused on our agencies and resellers. We introduce our new feedback modes, and talk about features and materials specific to resellers. Lots of great Q&A too - don't miss it!
In this month's webinar we introduce our new Feedback Modes which deliver much higher open rates, feedback and review rates. We also talk about new features such as the dynamic customer uploader update and Twitter keyword and hashtag monitoring.
GetFiveStars Customer Webinar - October 2017GatherUp
In this month's webinar, we show a whole bunch of new capabilities that we've added over the past month, and also unveil the new Feedback Modes beta, which includes new email and landing page designs, as well as new editors.
This month we showed the new Tag Testimonial Widget, which enables you to build out compelling content for your product, service, service area or staff pages which helps you in the search results for your business. We also previewed some of the other things we are working on and answered questions
We took the wraps off our new Reporting Engine in this month's customer webinar, and showed a demo of all the new reports and new user interface for them! Mike and Aaron also provided some industry updates about Facebook Reviews, Google highlighting businesses with better reviews, and KPIs for local.
GetFiveStars Customer Webinar: January 2017GatherUp
This document appears to be a presentation about customer experience delivered through a webinar in January 2017. The presentation highlights notable features of in-app notifications, copy/paste feedback, ratings only mode, and displaying customer testimonials on a company's own website. It also mentions upcoming big new features for SMS updates and reporting and encourages subscribers to a YouTube channel for more information. The presentation concludes by thanking attendees and taking any questions.
GetFiveStars Customer Webinar: November 2016GatherUp
In this webinar we talked about Customer Experience, and new features like Copy/Paste feedback text, repeat feedback, enhanced online review monitoring, customizing your feedback flow, and more. Aaron showed off the new window clings and how to get them!
GetFiveStars Customer Webinar Slides: July 2016GatherUp
Slides from Mike Blumenthal and Don Campbell's presentation at the GetFiveStars Customer Webinar for July 2016. In this webinar Mike and Don discussed strategies to get more online reviews, new product features, and the new logo and branding for GetFiveStars.
Slides from the GetFiveStars monthly webinar looking at Google review profiles, new features, best review practices, customer feedback and more. Led by Aaron Weiche.
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
Mastering Dynamic Web Designing A Comprehensive Guide.pdfIbrandizer
Dynamic Web Designing involves creating interactive and adaptable web pages that respond to user input and change dynamically, enhancing user experience with real-time data, animations, and personalized content tailored to individual preferences.
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.
In this humorous and data-heavy session, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Are you struggling to differentiate yourself in a saturated market? Do you find it challenging to attract and retain buyers? Learn how to effectively communicate your expertise using a Free Book Funnel designed to address these challenges and attract premium clients. This session will explore how a well-crafted book can be your most effective marketing tool, enhancing your credibility while significantly increasing your leads and sales while decreasing overall lead cost. Unpacking practical steps to create a magnetic book funnel that not only draws in your ideal customers, but also keeps them engaged. Break through the noise in the marketing world and leave with a blueprint that will transform your sales strategy.
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
2. October 2018 Agenda
• Update on past months work/webinars
• Facebook monitoring & authorization
• Updates via Changelog
• The power of 1st-party reviews
• New widget designs coming
• Questions
3. Current update from past months
• Brand change to GatherUp! Thanks for the
incredible support!
• New “Customer Activity” screen/feature is
just waiting on a few structure items
• “Auto-tagging” is tied to “Customer Activity”
• For Resellers: “Client Level” is about to enter
BETA, stay tuned for a webinar invite
4. We enable you to gather
your customer’s opinion,
feedback, reviews and
ratings effectively.
• Email requests
• SMS requests(PRO)
• Locator (PRO)
• Signage
• Staff buy-in
• Review monitoring
• Monitor Q&A (PRO)
Learn, manage and
respond with your
customers to constantly
improve your experience.
• Read feedback and
learn
• Notifications
• Respond
• Auto-tagging of
themes (PRO)
• View reporting
• Share insights
Fuel your marketing with
customer generated
content to showcase
reviews, improve SEO and
win new customers.
• Review Widget to
display 1st-party reviews
• Conversion Pop-up
• Generate 3rd-party
reviews
• Location page content
• Social sharing
GATHER
MANAGE
MARKET
16. How To Monitor Facebook Recommendations
And Authorization Steps
https://userguide.gatherup.com/knowledge-base/how-to-
monitor-facebook-recommendations-and-authorization-steps/
23. Two types of reviews:
1st-party reviews are direct to the
business
3rd-party reviews are sites like
Google, TripAdvisor, BBB
24. Why I Love 1st-party
Reviews
https://gatherup.com/blog/why-i-love-1st-party-
reviews-just-might-marry-them/
• Ownership
• Control of the rules
• Website content
• Increased website conversions
• More accurate sample
• Improved SEO
• Longevity
• Be responsible