The October 2018 GatherUp customer webinar covered updates on past activities, including Facebook monitoring, the introduction of new features like 1st-party reviews, and upcoming widget designs. Key topics included enhancing customer engagement through various tools such as email and SMS requests, as well as the importance of customer-generated content for marketing. Resellers were informed about new communication channels and upcoming changes to the platform's dashboard and services.

1. CUSTOMER WEBINAR
OCTOBER 2018
@GatherUp | GatherUp.com

2. October 2018 Agenda
• Update on past months work/webinars
• Facebook monitoring & authorization
• Updates via Changelog
• The power of 1st-party reviews
• New widget designs coming
• Questions

3. Current update from past months
• Brand change to GatherUp! Thanks for the
incredible support!
• New “Customer Activity” screen/feature is
just waiting on a few structure items
• “Auto-tagging” is tied to “Customer Activity”
• For Resellers: “Client Level” is about to enter
BETA, stay tuned for a webinar invite

4. We enable you to gather
your customer’s opinion,
feedback, reviews and
ratings effectively.
• Email requests
• SMS requests(PRO)
• Locator (PRO)
• Signage
• Staff buy-in
• Review monitoring
• Monitor Q&A (PRO)
Learn, manage and
respond with your
customers to constantly
improve your experience.
• Read feedback and
learn
• Notifications
• Respond
• Auto-tagging of
themes (PRO)
• View reporting
• Share insights
Fuel your marketing with
customer generated
content to showcase
reviews, improve SEO and
win new customers.
• Review Widget to
display 1st-party reviews
• Conversion Pop-up
• Generate 3rd-party
reviews
• Location page content
• Social sharing
GATHER
MANAGE
MARKET

5. Facebook Monitoring & Authorization

6. https://gatherup.com/blog/a-big-change-to-facebook-reviews-5-stars-now-recommendations/

7. Authorize GatherUp with Facebook

9. *Resellers must have been added as a partner with an Admin page role

16. How To Monitor Facebook Recommendations
And Authorization Steps
https://userguide.gatherup.com/knowledge-base/how-to-
monitor-facebook-recommendations-and-authorization-steps/

17. New communication on updates

18. https://changelog.gatherup.com/

19. https://changelog.gatherup.com/rss

20. *Resellers: Changelog will feed into your
Agency Dashboard (coming) – visible only to you

21. The power of 1st-party reviews

23. Two types of reviews:
1st-party reviews are direct to the
business
3rd-party reviews are sites like
Google, TripAdvisor, BBB

24. Why I Love 1st-party
Reviews
https://gatherup.com/blog/why-i-love-1st-party-
reviews-just-might-marry-them/
• Ownership
• Control of the rules
• Website content
• Increased website conversions
• More accurate sample
• Improved SEO
• Longevity
• Be responsible

25. Rank / SERP Visibility
Click-thru from SERP
Stick
Engage
Convert
REPUTATION

26. Trust optimization

27. New widget designs coming

31. Final questions?
Thank you!