Session from the June 20, 2016 Unity Connect Online conference. This session shares data from the #MeasureCollabSuccess initiative and discusses the planning issues surrounding the definition of collaboration success with SharePoint, and how to begin developing the right monitoring and measurement strategy.
Once available, you will find the session recording here: https://www.unityconnect.com/online/session/sessionid/463
3. Beezy is the premier enterprise collaboration solution for Microsoft
Office 365 and SharePoint, extending the feature set and improving the
user experience for on-premises, cloud, and hybrid deployments. We are
on a mission to transform the way people work, and to help employees
be more connected, innovative, and happy.
Learn more at www.beezy.net or @FollowBeezy on Twitter.
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1. The most common failure in SharePoint implementation
has nothing to do with the technology
2. Few organizations have taken the time to understand
the measurable value that SharePoint creates
3. You cannot claim success if
• You cannot monitor it
• You cannot measure it
• You do not have mechanisms in place to manage change
There are certain SharePoint “truths”
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The goal of this community initiative is to understand how organizations
define, measure, and implement successful collaboration strategies.
We have divided our efforts into three areas:
1. How do organizations define success?
2. How do organizations measure success?
3. How do organizations effectively implement these strategies?
#MeasureCollabSuccess
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Customers who are fully engaged represent a 23% premium in terms of share of wallet, profitability,
revenue, and relationship growth over the average customer. And when we look at engagement in specific
industries, we find even more evidence of its impact. For example:
• Retail banking customers who are fully engaged bring 37% more annual revenue to their primary
bank than actively disengaged customers.
• Consumer electronics shoppers who are fully engaged spend 29% more per shopping trip than
actively disengaged customers.
• Hotel guests who are fully engaged spend 46% more per year than actively disengaged guests.
• Companies that successfully engage their B2B customers realize 63% lower customer attrition, 55%
higher share of wallet, and 50% higher productivity.
• And here's something you have to know: Simply "satisfying" customers doesn't have the same effect
as engaging them. Traditional customer satisfaction programs don't work. As the world's leading
authority on customer behavioral economics, Gallup can provide your company with strategies to
explode your number of true believers and drive organic growth.
According to Gartner
http://www.gallup.com/services/169331/customer-engagement.aspx
12. Be sure to download
the whitepaper
http://hubs.ly/H03lxlP0
Don’t miss this great community feedback with
insights from our panel of experts on:
• Common success drivers for enterprise collaboration
• Creating a shared definition around collaboration success
• Insights into large vs. small team issues
• Guidance on best practices for your own strategy
13. How successful has your
organization been in deploying
and supporting collaboration?
14.
15. How well do people within
your organization collaborate?
16.
17. Have the goals and benefits
of collaboration been clearly
defined and articulated
within your organization?
18.
19. How well are collaboration
efforts aligned with the
needs of the business?
20.
21.
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Form some kind of a governance body, giving you the change
management infrastructure needed to take action
It is NOT about the governance body you form
It is NOT about the methodology you use
It IS about starting a dialog
The goal is to provide transparency for the various business teams
and stakeholders, as well as the technical teams delivering solutions
Cross-team participation is essential
Step 1: Break down the communication silos
23.
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Every SharePoint deployment begins as a business analyst activity
You need to begin with a clear picture of what you are trying to
achieve – before you attempt to achieve it
Don’t jump to solutions until you can agree on what is to be solved
Prioritization can be hard, but do it anyway
Leverage data from your system
How are people using the system today?
How are they leveraging alternate technologies and systems today?
What is the request backlog?
Step 2: Develop a shared understanding
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Need to establish core reporting, so you can monitor usage patterns
What the data shows you today will change your priorities for tomorrow
Develop dashboards for your leadership, but be prepared to change
based on what you see
As you iterate and refine based on what you learn, there will be less
change – and more innovation
Change = course correction, adaptation, refining what you know
Innovation = leveraging what you know to do something new that pushes the
business forward
Step 3: Wash, rinse, repeat (Iterate!)
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• Specific
• Meaningful
• Action-Oriented
• Realistic
• Timely
SMART Goals
What do you want to achieve
in your area of focus?
Why is this goal important
to you?
What steps will you take to
achieve it?
How do you know that you
can achieve this goal?
By when do you want to
achieve this goal?
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Wider array of metrics and Integration
with AD profiles and User Groups.
Measurable. Advanced comparison over
time and vs areas of site etc.
Easier to improve based upon SP
integration and help of vendor know-how.
Relevant. Wide array of metrics to align
business and IT objectives.
Scheduled reports, sent to specific
stakeholders. Alerts that trigger workflows.
How an advanced analytics solution can help:
• Specific
• Meaningful
• Action-Oriented
• Realistic
• Timely
Ask most information workers whether they feel their own organization does a good job at collaboration, and you’ll likely receive a wide array of mostly positive answers. But ask them to articulate their company’s definition of collaboration, and provide details as to why they think their company is successful, and their reasoning begins to break down. What companies need is a shared understanding of what constitutes successful collaboration, and guidance on how to implement and measure those guidelines.
Tal may Jump In:
These are great examples to bring the often abstract concept of enterprise collaboration to life. We tend to forget that employees ARE these same consumers, employees still want to be engaged, recognized and want an easy way to communicate within the organization. If you look at many strategies to improve customer engagement, most will include a perfected social media strategy. This applies to improving employee engagement through unique and encompassing social collaboration. At the end of the day Nothing predicts organic growth like customer engagement, when we talk of enterprise collaboration, nothing predicts organic growth like employee engagement.
So how does an advanced analytics solution help with this shift?
Data and garnering insights from data, finding certainty in the data, can create a blueprint for your organization. This is true in the collaboration space as much as it is in any other space within the organization. So how do we find certainty?
1 – The advanced analytics solutions.
2 – Creating SMART metrics that take advantage of the advanced features.