This PowerPoint presentation was designed by Jacqueline Smith for the February 19th, 2014 workshop at Monmouth University with Neighbors Helping Neighbors. It is designed to help those discover and market their social media skills to "Get The Job".
Social Media and it's Impact in the Business WorldErin Nicholls
Social media can impact businesses in both positive and negative ways. The document discusses three major social media platforms - Facebook, Twitter, and LinkedIn - and how each can be used by businesses. Facebook allows businesses to create pages to promote their brand and connect with customers. Twitter gives businesses a way to engage with others by posting links and tweets with hashtags. LinkedIn is a professional networking site where businesses can find potential employees and build industry connections. However, all three platforms require ongoing maintenance to be effective and come with disadvantages like negative comments, limited space for messages, and the fast pace of social media.
This document provides an overview of social media tools and strategies for businesses. It discusses setting up Facebook pages and the importance of gaining initial fans. LinkedIn is described as a professional networking site. Other tools mentioned include Twitter for microblogging, SlideShare for presentations, and Foursquare, Facebook Places, and Gowalla for location-based check-ins. The document encourages connecting with the business on social media and offers help setting up and managing profiles.
The document provides information about a social media marketing workshop. It introduces the instructor, Bob Miller, and outlines the agenda for the workshop. The workshop will provide an introductory overview of using social media for job searching and career building, focusing on platforms like LinkedIn, Facebook, Twitter, and YouTube. It encourages participants to develop an active social media presence and use social media as a research tool to further their professional goals.
Different Types of Social Media Channels - SysomosSysomos
This presentation takes a look at different types of social media and
the application of these platforms in business. It gives a summary of
all popular business uses of twitter, blogs, youtube, forums, facebook
and message boards. It breaks down how a company may want to use just
one medium or several different social media outlets. This also
showcases examples of industry related social media campaign
techniques.
For: PR, Marketing, Social Media Professionals, CMOs, CEOs, Management,
Research and analytics, etc..
Social media is for everyone and can be used to gain opportunities and build relationships. The document discusses how social media allows people to connect and get things from each other without traditional institutions. It then provides examples of how companies like Zappos have used social media for customer service, product development, and word of mouth marketing. The document concludes by offering tips on getting started with social media, including protecting yourself, thinking about your objectives, and using tools to find and join relevant conversations.
Build Your Brand - Build Your Career GeorgeTown UniversityWeb.com
Social media and its implications, what online brands are and how to define your own. Online personal brands, why they are affecting your career, and how to control and promote your brand.
Taking Control of Social Media For Your CareerCindy Royal
This document provides tips for using social media to advance one's career. It notes that 70% of employers use social media to screen candidates, so it is important to optimize online profiles and presence. It recommends googling yourself and others in your field, maintaining a public image, using social platforms like LinkedIn, Facebook, Twitter, Instagram and Snapchat professionally to showcase work and interests. The document also provides tips for using blogs, videos, analytics and attending networking events to expand one's professional social network and learn about trends in their field. It cautions against unprofessional content and advises staying up-to-date on concepts and trying new technologies.
Blog on, Link In, Twitter Out and Digg it!FossilDesigns
This document provides an introduction to social media and how businesses can establish an online presence using platforms like blogs, LinkedIn, Twitter, and Digg. It defines each platform, provides examples of how businesses can use each one, and emphasizes creating original, engaging content to connect with customers and establish expertise in their industry. The key platforms discussed are blogs for regularly sharing content; LinkedIn for professional networking; Twitter for real-time updates; and Digg for getting content recommendations. Participation on each network through posts, answers, and connections is recommended to build an online business presence.
Social Media and it's Impact in the Business WorldErin Nicholls
Social media can impact businesses in both positive and negative ways. The document discusses three major social media platforms - Facebook, Twitter, and LinkedIn - and how each can be used by businesses. Facebook allows businesses to create pages to promote their brand and connect with customers. Twitter gives businesses a way to engage with others by posting links and tweets with hashtags. LinkedIn is a professional networking site where businesses can find potential employees and build industry connections. However, all three platforms require ongoing maintenance to be effective and come with disadvantages like negative comments, limited space for messages, and the fast pace of social media.
This document provides an overview of social media tools and strategies for businesses. It discusses setting up Facebook pages and the importance of gaining initial fans. LinkedIn is described as a professional networking site. Other tools mentioned include Twitter for microblogging, SlideShare for presentations, and Foursquare, Facebook Places, and Gowalla for location-based check-ins. The document encourages connecting with the business on social media and offers help setting up and managing profiles.
The document provides information about a social media marketing workshop. It introduces the instructor, Bob Miller, and outlines the agenda for the workshop. The workshop will provide an introductory overview of using social media for job searching and career building, focusing on platforms like LinkedIn, Facebook, Twitter, and YouTube. It encourages participants to develop an active social media presence and use social media as a research tool to further their professional goals.
Different Types of Social Media Channels - SysomosSysomos
This presentation takes a look at different types of social media and
the application of these platforms in business. It gives a summary of
all popular business uses of twitter, blogs, youtube, forums, facebook
and message boards. It breaks down how a company may want to use just
one medium or several different social media outlets. This also
showcases examples of industry related social media campaign
techniques.
For: PR, Marketing, Social Media Professionals, CMOs, CEOs, Management,
Research and analytics, etc..
Social media is for everyone and can be used to gain opportunities and build relationships. The document discusses how social media allows people to connect and get things from each other without traditional institutions. It then provides examples of how companies like Zappos have used social media for customer service, product development, and word of mouth marketing. The document concludes by offering tips on getting started with social media, including protecting yourself, thinking about your objectives, and using tools to find and join relevant conversations.
Build Your Brand - Build Your Career GeorgeTown UniversityWeb.com
Social media and its implications, what online brands are and how to define your own. Online personal brands, why they are affecting your career, and how to control and promote your brand.
Taking Control of Social Media For Your CareerCindy Royal
This document provides tips for using social media to advance one's career. It notes that 70% of employers use social media to screen candidates, so it is important to optimize online profiles and presence. It recommends googling yourself and others in your field, maintaining a public image, using social platforms like LinkedIn, Facebook, Twitter, Instagram and Snapchat professionally to showcase work and interests. The document also provides tips for using blogs, videos, analytics and attending networking events to expand one's professional social network and learn about trends in their field. It cautions against unprofessional content and advises staying up-to-date on concepts and trying new technologies.
Blog on, Link In, Twitter Out and Digg it!FossilDesigns
This document provides an introduction to social media and how businesses can establish an online presence using platforms like blogs, LinkedIn, Twitter, and Digg. It defines each platform, provides examples of how businesses can use each one, and emphasizes creating original, engaging content to connect with customers and establish expertise in their industry. The key platforms discussed are blogs for regularly sharing content; LinkedIn for professional networking; Twitter for real-time updates; and Digg for getting content recommendations. Participation on each network through posts, answers, and connections is recommended to build an online business presence.
Social media platforms like Facebook, LinkedIn, and Twitter have become important tools for job seekers to network and find jobs. According to a survey, 50.2% of job hunters found jobs through Facebook, while 27.8% found jobs via LinkedIn and 22% through Twitter. Those with more extensive networks and activity across multiple social media platforms, termed "super social" job seekers, tend to have more success in finding jobs than those with limited profiles and fewer contacts. Effectively utilizing each platform through strategies like actively engaging in groups, following companies and recruiters, maintaining professional profiles, and regularly posting can help job seekers enhance their online presence and connect with new opportunities.
If you are like most marketers, you are tired of hearing about “social media.” Listening to people go on and on about Facebook, Twitter and LinkedIn, but never putting their importance into perspective. Has anyone ever shown you specific good and bad examples of execution? Explained how what could work brilliantly in one medium can fail miserably in another? What should you do yourself and what might be best left to the pro’s; how to connect your activities without a cookie cutter approach and more.
This document discusses how real estate agents can use social media to benefit their business. It defines key concepts like Web 2.0 and social media platforms. It provides examples of popular social media sites for activities like file sharing, bookmarking, visual sharing, blogging, social networking and explains how real estate agents can use each to connect with prospects, build relationships and credibility, and generate leads and sales. The document advises setting up appropriate social media profiles and pages, joining relevant groups, providing valuable content for customers, and limiting daily time spent on social media to one hour.
This document provides an introduction to the social networking site Facebook, including instructions for creating an account, personalizing a profile, and using features like friend requests and messaging. It covers the basics of setting up an account, filling out profile information, adjusting privacy settings, and connecting with other users through friend requests and groups. The key points are that Facebook has over 400 million active users who spend over an hour per day on average on the site, and that personalizing a profile, understanding privacy settings, and managing connections with other users are important aspects of using the platform.
How to Use Free Web and Social Media Tools to Promote Yourself OnlineElisa Crossland
This document discusses how to use social media and online tools like LinkedIn, Facebook, Twitter, blogs, and Google apps to promote yourself professionally. It recommends fully completing your profiles on LinkedIn and Facebook, getting recommendations on LinkedIn, joining groups, using Facebook for professional and personal networks, starting a blog, using Twitter to share links and engage in conversations, and using Google tools like Reader, Sites, Documents, Calendar and Alerts. The goal is to create an online presence that establishes credibility and differentiates you from other candidates.
Maryland Parks and Recreation - Connecting People and Places SociallyLutricia Eberly
Lutricia Eberly of Roundtop Mountain Resort provides an overview of using social media for businesses and organizations. She defines social media and discusses goals like driving traffic, engagement, and credibility. Eberly outlines best practices like generating engaging content, being conversational, admitting mistakes, and integrating social media into overall marketing efforts. Resources on topics like events, fundraising, and social media policies are also provided.
This document provides tips and best practices for using social media platforms like Facebook and Twitter for fundraising and engagement. It recommends scheduling posts in advance using tools like HootSuite, interacting regularly with followers to build relationships, and measuring success based on real interactions rather than traditional metrics. It also discusses how to handle negative comments respectfully and encourages organizations to experiment with social media strategies to find what works best.
This document discusses how realtors can use social media as a marketing tool. It defines social networking and various social media applications like blogs, forums, microblogging, and social networking sites. It provides the history and growth of popular sites like MySpace, Facebook, and LinkedIn. The document then discusses how various social media tools like blogs, Facebook, Twitter, photos/videos, and virtual networks can be used by realtors for professional networking and marketing. It concludes with tips on social media ethics, building profiles, and setting a social media schedule.
This document discusses how people spend 10 minutes on Facebook and provides statistics about Facebook usage. It then describes ways Facebook can be used personally and for business, suggesting brands create official pages if their audience is present. Examples are given of successful brand pages like Starbucks and Red Bull that engage users. Tips are provided for managing a Facebook page like using insights, ads, communicating with audiences, and creating interactions to form contagious customer experiences.
Using Social Media to Generate and Retain Business | LeadtailLeadtail
Is your business using social media to attract and retain customers, or simply making a lot of social media noise? This Leadtail guide will help your marketing and sales team align around social media goals that help you find, connect, and engage with prospects and customers to generate leads and sales.
Dos and don'ts for successful social networkingmichalbrns
Social media is an amazing tool that can play a vital role in enhancing your business prospects. However, you need to understand what social networking is all about. Here is a list of ‘dos’ and ‘don’ts’ that can help you in your social media marketing campaign.
23 Things and Beyond: Using the Social Web for LearningLori Reed
This document provides tips for building a marketing plan, including identifying a need through research, determining the target audience and objectives, crafting an appropriate message, choosing effective platforms and tools, developing a full plan, and evaluating results. It also lists the Twitter handle and website of the author, Lori Reed, a learning and development coordinator at a public library.
Social Media to Tell Your Story and Raise FundsAmy Sample Ward
These slides are from the presentation Amy Sample Ward made on 4/16/12 in Harrisburg, PA, at the PANO Annual Conference. Learn more at http://nten.org and http://amysampleward.org
This document provides a guide for school districts on developing a social media presence. It discusses what social media is, the importance of having a social media policy, and gives overviews of popular platforms like Twitter and Facebook. The document provides tips on setting up pages on these platforms, including setting privacy settings and a comment policy. It also gives statistics on user rates and suggests ways to promote newly created social media pages.
Yet another presentation about social media. There's already thousands of other presentations on social media available. Why another one? Two reasons. One, I've become slightly obsessed with social media lately, and two, inspired by Nancy Duarte's and Cliff Atkinson's book on presentation development, I wanted to practice. So why not practice on something I'm interested in.
Much of the content in this presentation is HEAVILY influenced by several other presentations out there, including, Universal Mccann International Social Media Research Wave 3 and Marta Kagan's "What the F**k is Social Media?" The main difference is that I tried to develop the presentation around the structure that Cliff Atkinson outlines in "Beyond Bullet Points" - developing a story outline before even opening up PowerPoint.
As a web developer, I manage several websites for several small businesses and organizations. Over the last few years, it has become apparent that just having a website isn't enough for businesses and organizations. It's the minimum mandatory requirement. But to really join the Internet of the 21st century, businesses and organizations need to adopt a social media marketing strategy. I wanted to develop a presentation myself that I could share with my clients that explains why they should jump on the social media band wagon.
Social Media Marketing for Small BusinessRich Brooks
Rich Brooks of flyte new media shows how social media marketing fits into a bigger strategic Web marketing plan. The presentation includes information on blogging, Twitter, Facebook, LinkedIn, YouTube and more.
Blogs allow publishing of various media types and discussion. They have grown in popularity since the 1990s. Large blogging platforms make creating blogs easier and allow posting of videos and presentations. Blogs are a free service for communication, expression, and debate that increases information availability. However, content must comply with laws and service guidelines. Effective blogging requires planning, defining the audience and conversation themes, sourcing engaging content types on a calendar, using tools like Storify, building a community through commenting and guest posts, and measuring analytics.
Social media allows users to connect, share information, and find jobs online. Sites like Twitter, Facebook, and LinkedIn allow users to network with connections and former colleagues, join groups in their industry, and view job postings with relevant hashtags or pages. To maximize their online presence when job searching, users should establish a positive personal brand through accomplishments, expertise, recommendations, and engaging profile content across multiple social media sites.
1) Only 36% of millennials surveyed globally believe they live in a youthful city, with the lowest percentage in Africa at 28.6%.
2) Millennials do not view their municipal governments or mayors as youthful, with only 16% seeing them as such. Just 17% feel their governments listen to them.
3) There is a disconnect between what priorities millennials want cities to focus on and what governments actually focus on. 55% of millennials would participate in meetings about their city's future but feel unheard.
The document provides information about Indigenous Business Australia (IBA), including their vision, services, and partnerships. IBA assists Indigenous businesses and entrepreneurs at every stage of the business life cycle through business workshops, development support, and financing options like loans and leases. They work with a team approach involving startup support, credit assessment, account management, and program evaluation to best support their customers in developing and growing sustainable Indigenous businesses.
Social media platforms like Facebook, LinkedIn, and Twitter have become important tools for job seekers to network and find jobs. According to a survey, 50.2% of job hunters found jobs through Facebook, while 27.8% found jobs via LinkedIn and 22% through Twitter. Those with more extensive networks and activity across multiple social media platforms, termed "super social" job seekers, tend to have more success in finding jobs than those with limited profiles and fewer contacts. Effectively utilizing each platform through strategies like actively engaging in groups, following companies and recruiters, maintaining professional profiles, and regularly posting can help job seekers enhance their online presence and connect with new opportunities.
If you are like most marketers, you are tired of hearing about “social media.” Listening to people go on and on about Facebook, Twitter and LinkedIn, but never putting their importance into perspective. Has anyone ever shown you specific good and bad examples of execution? Explained how what could work brilliantly in one medium can fail miserably in another? What should you do yourself and what might be best left to the pro’s; how to connect your activities without a cookie cutter approach and more.
This document discusses how real estate agents can use social media to benefit their business. It defines key concepts like Web 2.0 and social media platforms. It provides examples of popular social media sites for activities like file sharing, bookmarking, visual sharing, blogging, social networking and explains how real estate agents can use each to connect with prospects, build relationships and credibility, and generate leads and sales. The document advises setting up appropriate social media profiles and pages, joining relevant groups, providing valuable content for customers, and limiting daily time spent on social media to one hour.
This document provides an introduction to the social networking site Facebook, including instructions for creating an account, personalizing a profile, and using features like friend requests and messaging. It covers the basics of setting up an account, filling out profile information, adjusting privacy settings, and connecting with other users through friend requests and groups. The key points are that Facebook has over 400 million active users who spend over an hour per day on average on the site, and that personalizing a profile, understanding privacy settings, and managing connections with other users are important aspects of using the platform.
How to Use Free Web and Social Media Tools to Promote Yourself OnlineElisa Crossland
This document discusses how to use social media and online tools like LinkedIn, Facebook, Twitter, blogs, and Google apps to promote yourself professionally. It recommends fully completing your profiles on LinkedIn and Facebook, getting recommendations on LinkedIn, joining groups, using Facebook for professional and personal networks, starting a blog, using Twitter to share links and engage in conversations, and using Google tools like Reader, Sites, Documents, Calendar and Alerts. The goal is to create an online presence that establishes credibility and differentiates you from other candidates.
Maryland Parks and Recreation - Connecting People and Places SociallyLutricia Eberly
Lutricia Eberly of Roundtop Mountain Resort provides an overview of using social media for businesses and organizations. She defines social media and discusses goals like driving traffic, engagement, and credibility. Eberly outlines best practices like generating engaging content, being conversational, admitting mistakes, and integrating social media into overall marketing efforts. Resources on topics like events, fundraising, and social media policies are also provided.
This document provides tips and best practices for using social media platforms like Facebook and Twitter for fundraising and engagement. It recommends scheduling posts in advance using tools like HootSuite, interacting regularly with followers to build relationships, and measuring success based on real interactions rather than traditional metrics. It also discusses how to handle negative comments respectfully and encourages organizations to experiment with social media strategies to find what works best.
This document discusses how realtors can use social media as a marketing tool. It defines social networking and various social media applications like blogs, forums, microblogging, and social networking sites. It provides the history and growth of popular sites like MySpace, Facebook, and LinkedIn. The document then discusses how various social media tools like blogs, Facebook, Twitter, photos/videos, and virtual networks can be used by realtors for professional networking and marketing. It concludes with tips on social media ethics, building profiles, and setting a social media schedule.
This document discusses how people spend 10 minutes on Facebook and provides statistics about Facebook usage. It then describes ways Facebook can be used personally and for business, suggesting brands create official pages if their audience is present. Examples are given of successful brand pages like Starbucks and Red Bull that engage users. Tips are provided for managing a Facebook page like using insights, ads, communicating with audiences, and creating interactions to form contagious customer experiences.
Using Social Media to Generate and Retain Business | LeadtailLeadtail
Is your business using social media to attract and retain customers, or simply making a lot of social media noise? This Leadtail guide will help your marketing and sales team align around social media goals that help you find, connect, and engage with prospects and customers to generate leads and sales.
Dos and don'ts for successful social networkingmichalbrns
Social media is an amazing tool that can play a vital role in enhancing your business prospects. However, you need to understand what social networking is all about. Here is a list of ‘dos’ and ‘don’ts’ that can help you in your social media marketing campaign.
23 Things and Beyond: Using the Social Web for LearningLori Reed
This document provides tips for building a marketing plan, including identifying a need through research, determining the target audience and objectives, crafting an appropriate message, choosing effective platforms and tools, developing a full plan, and evaluating results. It also lists the Twitter handle and website of the author, Lori Reed, a learning and development coordinator at a public library.
Social Media to Tell Your Story and Raise FundsAmy Sample Ward
These slides are from the presentation Amy Sample Ward made on 4/16/12 in Harrisburg, PA, at the PANO Annual Conference. Learn more at http://nten.org and http://amysampleward.org
This document provides a guide for school districts on developing a social media presence. It discusses what social media is, the importance of having a social media policy, and gives overviews of popular platforms like Twitter and Facebook. The document provides tips on setting up pages on these platforms, including setting privacy settings and a comment policy. It also gives statistics on user rates and suggests ways to promote newly created social media pages.
Yet another presentation about social media. There's already thousands of other presentations on social media available. Why another one? Two reasons. One, I've become slightly obsessed with social media lately, and two, inspired by Nancy Duarte's and Cliff Atkinson's book on presentation development, I wanted to practice. So why not practice on something I'm interested in.
Much of the content in this presentation is HEAVILY influenced by several other presentations out there, including, Universal Mccann International Social Media Research Wave 3 and Marta Kagan's "What the F**k is Social Media?" The main difference is that I tried to develop the presentation around the structure that Cliff Atkinson outlines in "Beyond Bullet Points" - developing a story outline before even opening up PowerPoint.
As a web developer, I manage several websites for several small businesses and organizations. Over the last few years, it has become apparent that just having a website isn't enough for businesses and organizations. It's the minimum mandatory requirement. But to really join the Internet of the 21st century, businesses and organizations need to adopt a social media marketing strategy. I wanted to develop a presentation myself that I could share with my clients that explains why they should jump on the social media band wagon.
Social Media Marketing for Small BusinessRich Brooks
Rich Brooks of flyte new media shows how social media marketing fits into a bigger strategic Web marketing plan. The presentation includes information on blogging, Twitter, Facebook, LinkedIn, YouTube and more.
Blogs allow publishing of various media types and discussion. They have grown in popularity since the 1990s. Large blogging platforms make creating blogs easier and allow posting of videos and presentations. Blogs are a free service for communication, expression, and debate that increases information availability. However, content must comply with laws and service guidelines. Effective blogging requires planning, defining the audience and conversation themes, sourcing engaging content types on a calendar, using tools like Storify, building a community through commenting and guest posts, and measuring analytics.
Social media allows users to connect, share information, and find jobs online. Sites like Twitter, Facebook, and LinkedIn allow users to network with connections and former colleagues, join groups in their industry, and view job postings with relevant hashtags or pages. To maximize their online presence when job searching, users should establish a positive personal brand through accomplishments, expertise, recommendations, and engaging profile content across multiple social media sites.
1) Only 36% of millennials surveyed globally believe they live in a youthful city, with the lowest percentage in Africa at 28.6%.
2) Millennials do not view their municipal governments or mayors as youthful, with only 16% seeing them as such. Just 17% feel their governments listen to them.
3) There is a disconnect between what priorities millennials want cities to focus on and what governments actually focus on. 55% of millennials would participate in meetings about their city's future but feel unheard.
The document provides information about Indigenous Business Australia (IBA), including their vision, services, and partnerships. IBA assists Indigenous businesses and entrepreneurs at every stage of the business life cycle through business workshops, development support, and financing options like loans and leases. They work with a team approach involving startup support, credit assessment, account management, and program evaluation to best support their customers in developing and growing sustainable Indigenous businesses.
How to use linkedin to get a great job tutorial iiAnn-Marie Childs
This document provides instructions on how to join and assess LinkedIn groups. It discusses:
1. Following the LinkedIn protocol to join groups by clicking the "join" button and adjusting notification settings to avoid emails.
2. Reassessing each group after joining to check if it meets criteria like providing industry information, career examples, and jobs. The document provides an example of leaving a group by accessing settings.
3. A call to action for those needing help optimizing their profile, advising to contact the author for professional assistance.
5 Shocking Mistakes to Avoid on LinkedinDimitri_Kotov
The document provides tips to avoid common mistakes when using LinkedIn, including being inactive on your profile, having a bare-bones profile, having a small network, failing to integrate LinkedIn with other platforms, and not using LinkedIn regularly. It emphasizes the importance of actively participating in groups, having a complete profile with a photo, building a strong professional network, linking your LinkedIn profile to other accounts, and regularly checking your LinkedIn inbox and activity.
Principles of Hospitality Management
An detailed overview about Unilever
If you would like to download these slides, send me via: nguyenpuyen91@gmail.com with your purpose of download.
Free Market Economy - Past, Present and FutureAyman Rahman
This document provides an overview of the free market economy, including its history, characteristics, benefits, pitfalls and potential future replacements. It discusses how free markets emerged in the 15th century and flourished during the Industrial Revolution. While free markets have led to innovation and growth, they also face issues like market failures, inequality and consumerism. The document outlines several theories for alternative economic systems that could potentially replace capitalism in the future, such as participatory economics, socialism, anarchism and democratic socialism. It also profiles some Nordic countries as modern examples that blend free markets with social welfare policies.
Our class presentation for the leadership course. The leader we chose to present on was Jack Ma, founder of Alibaba.com and currently the wealthiest man in Asia- a true rags to riches story.
The document discusses the benefits of social media for businesses, including building community, increasing brand awareness, attracting customers and talent. It provides an overview of popular social media platforms like Facebook, LinkedIn and Twitter. The document also offers tips for creating an effective social media strategy, such as setting goals for each channel, monitoring conversations, and engaging customers and industry leaders. Sample strategies from different companies are presented to illustrate how social media can be leveraged.
Small businesses often object to social media due to lack of time, resources, or understanding of how it can help. However, social media provides opportunities for customer communication, brand exposure, traffic, SEO, and talent acquisition. Key networks include Facebook, Twitter, YouTube, and LinkedIn. Content like blogging is important for establishing thought leadership. An effective strategy starts small, such as choosing top networks, and creates customized content addressing customer needs and objectives.
Going for growth social media workshop june 2012Bua Marketing
This document provides an overview of social media and recommendations for business use. It discusses the popularity of Facebook, Twitter, and LinkedIn in Ireland. Benefits of social media include being targeted, low cost, and allowing direct engagement. Content should be useful, shareable, and relevant. Examples are given for sourcing images and video. The document also provides tips on social media strategies for each channel, including engaging audiences, building fan bases, running competitions and ads.
This document discusses how businesses can use social media platforms like LinkedIn, Facebook, Twitter, Google+, YouTube, Pinterest, and blogs to find and hire employees. It provides tips for each platform such as creating a company page, posting job openings, engaging with online communities, and searching for potential candidates. The overall message is that social media can help businesses demonstrate their culture, engage with potential hires, and find qualified applicants.
10/8/09 - wow, did I enjoy meeting all the terrific folks at the Alabama Media Professionals' 2009 Professional Development Seminar! I hope you enjoyed my presentation as much as I enjoyed giving it. I am posting the presentation from my talk today - check it out!
Dawn McGruer FRSA - Director of Business Consort (The Digital & Social Mdia Academy) www.thesocialmediaacademy.org has written a 21 page social media guide to help businesses all over the world excel in a digtal era!
Social Media Strategy for Maximizing Your LinkedIn Experienceerikakirstenbeck
Emerging online collaboration platforms are fundamentally changing the way we work and engage with each other, clients and partners. LinkedIn is no exception. Maximize your online brand with a specific social media strategy to achieve your professional goals.
84% of our dealers told us they believe that social media is important to promoting their business. Here are some key reasons we agree.
Throughout the next two months, I’ll be releasing a Social Media Series, covering different aspects, and helping you to get started in the social media minefield. I’ll cover topics such as:
- What platforms should I be on?
- How do I get started with a company Facebook / LinkedIn page?
- Isn’t there a security risk? What if someone starts posting bad things about my company?
- How can Cookson’s Social Media efforts benefit me?
This document discusses the rise of social media and provides guidance on developing an effective social media strategy. It notes that major platforms like Facebook, YouTube, and Twitter now have hundreds of millions of users. It then provides tips on how to use various social media platforms like Facebook, Twitter, LinkedIn, YouTube and Google+ to grow a business. It emphasizes the importance of creating fresh, engaging content and using analytics to track results. The document also stresses developing a content schedule and integrating social media with other marketing efforts.
Using Facebook & Social Media to Promote Your BusinessMedia Barker
This PowerPoint presentation discusses using social media, especially Facebook, to promote businesses. It begins with an agenda that covers the major social networks like Twitter, LinkedIn, blogging and Facebook. It then discusses why social media is important for businesses and how to create a Facebook business page. The presentation emphasizes engaging with customers on social media through things like contests and promotions. It provides tips for both free and paid promotion of business pages on social media platforms.
This document provides an overview of social media and its benefits for businesses. It discusses major social media platforms like Facebook, Twitter, YouTube and LinkedIn. It explains how businesses can use these tools to find and engage customers, build their brand, promote expertise and measure the ROI of their social media efforts. The document also addresses common concerns about using social media and provides tips on creating an effective social media strategy and daily/weekly content plans.
Using Social Media Creatively: Tools for Networking, Outreach, & Marketing (A...npmarket
The document discusses using social media creatively for networking, outreach, and marketing. It explores key social media tools like Facebook, LinkedIn, Twitter, blogs, and online listings. It also discusses using these tools effectively and two kinds of online advertising: Google Display Ads and Facebook Advertising. The document ends with taking questions.
The document discusses the importance of social media and highlights the top social media platforms - Facebook, blogs, LinkedIn, Twitter, and YouTube. It provides statistics on usage for each platform and advice on how companies can engage on these channels to grow their brand and engage customers. The key is for companies to have a social media strategy, set up accounts on relevant platforms, and consistently share content to build an online community.
In-Home Family Education Social Media PresentationJim McKay
This document discusses social media and its uses for marketing, promotion, and customer engagement. It defines social media and outlines popular tools like Facebook, Twitter, blogs, and videos. It provides tips for success such as developing a plan, listening to customers, being transparent and honest, and meaningfully contributing to social media conversations. A case study shows how NASA used social media during its Mars Phoenix rover mission. The document concludes with references for additional social media resources.
1) The document provides guidance to lawyers on creating and maximizing their online presence through various social media platforms such as Facebook, LinkedIn, Google profiles, blogs, and Twitter.
2) It discusses setting up profiles on these platforms and engaging with potential clients by sharing relevant content, events, causes and testimonials.
3) The key is consistency in posting across multiple channels while focusing on quality over quantity to build awareness and trust over time.
Social media cheat sheet for businessesPrayukth K V
This document provides an introduction to using social media for business purposes. It outlines the most popular social media platforms including Facebook, Twitter, Pinterest, LinkedIn, Google+, and YouTube. It also describes popular social media management tools like Hootsuite and Sprout Social. Finally, it provides a 10 step process for developing an effective social media marketing strategy including aligning goals, creating a content calendar, listening to audiences, and evaluating performance.
What is the Impact of Social Media on Your Marketing. The relationship between a brand and consumer has changed dramatically thanks to the impact of social media. ... By using social media, companies now can create strategies after they analyze the analytics to understand the target consumer's demands and likes/dislikes
Similar to Getting the Job with Social Media! (20)
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
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1. GETTING THE JOB
Using Social Media to discover
and market your skills to “Get
the Job”
2. THINGS TO UNDERSTAND IN
SOCIAL MEDIA
Learn the culture of the Social/Web community you
engage in.
Take the time to alter your content as to be relevant
to the place you are posting it.
Know what is out there not only on your pages but
your “friends” or “followers” about you.
3. WHERE SOCIAL MEDIA AND
YOUR SKILLS COME TOGETHER
Use Social to keep up to date on industry trends
Twitter: Tweet Chats
LinkedIn: Groups
YouTube: Presentations, Seminars, Program
Demos/Reviews
LinekdIn: Group Discussions
Once you know what the trends are, you will have
an idea of what typically “hard skills” you are
lacking.
Google is your BFF!
4. LINKEDIN
Freemium system, which means that certain features typically basic
are free for users and more complex features require an upgrade or
fee.
Target Audience (As a Job Seeker): Employers &
Companies
Sharing relevant, professional information is encouraged
Share an Article, Not a Drink! Keep it Professional.
Encouraged
Not Encouraged
5. TWITTER
Excellent Resource For:
o Keeping up with companies, products, heads of
companies
o Track New Industry Trends & Products
o *Reference Tool: *Tweet Chats*
6. FACEBOOK
For Business
User representative of
“Business”
Ability to see
demographic, and user
interaction with page
Limited ability to see
user’s page
For Personal
Meant to be a social
platform
Ability to create
“Pages”
7. PINTEREST, INSTAGRAM, TUMBLR
Pinterest- Online “Pinboard” Social experience
based on visual expression.
Instagram- Focuses on vsiual sharing. Useful to
track company trends, follow relevant, and
important industry leaders
Tumblr- A hybrid of Pinterest and a Blog. Visually
driven sharing with the ability to categorize and
works into Google Page Ranking on topic.
8. WEBSITES & BLOGGING
Community Based websites:
ex. Idealist.org: Community for people interested in non
profits at varying professional and interest levels.
Information populated on site relate to this purpose.
Ensure that you’re blogging format is the right one for you, i.e.
Wordpress has two variations: Wordpress.com and
Wordpress.org
Wordpress, depending on your needs can be a great way to
showcase those skills you’ve learned and can act as a online
portfolio for potential employers.