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1. New Product
Development
Plan
Your Company Name

2. 01 Manufacturing Plan
02 Operations Plan
04 Marketing Communication Plan
05 Digital Marketing Plan
03 Marketing Launch Plan
06 Budgeting Plan
Development Plans
2

3. Manufacturing Plan
Task Month Oct Nov Dec Jan Feb Mar Apr
Your Text Here
Your Text Here
Your Text Here
Your Text Here
Your Text Here
Your Text Here
3

4. Operations Plan
Category Key Initiatives Prioritization Project Lead
Sales
Marketing
R&D
Operation
People
Financial And Admin
4

5. Marketing Launch Plan
Update The
Website
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Create Press
Release
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capture your
audience's attention.
Garner
Endorsements
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your needs and
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Use
Twitter
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Build
Demand
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Use
Advertising
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audience's attention.
Attend
Tradeshows
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Create Email
Contests
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01 02 03 04 05 06 07 08
5

6. Product Roadmap Plan
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
2017
JAN FEB MAR
TBC Low Risk Med Risk High Risk
2018
Status
Strengths
• Node 1
• Node 2
• Node 3
Weaknesses
• Node 1
• Node 2
• Node 3
Opportunities
• Node 1
• Node 2
• Node 3
Threats
• Node 1
• Node 2
• Node 3
Comms
Development
KPI
Press Launch
Media Campaign
Celebrity Partnership
Ongoing Marketing
Mobile Web v1
Mobile Web v2
Rich Mobile Web Apps
PC Platform v1
PC Platform v2
Ongoing Releases
Research
Android v1
Android v2
Android BAU
5% Market Share
15% Market Share
28% Market Share
[n]% Market Share
New Business
• Node 1
• Node 2
• Node 3
Actions
• Node 1
• Node 2
• Node 3
Strategy
• Node 1
• Node 2
• Node 3
6

7. Product Planning Cycle
Input
Product
Ideas Refined
Products
Approved
Market
Requirements Refined
Development
Initiated
Customers
Sales
Engineering
Tech Support
Market Analysis
Competition
Product A MRD
Product B MRD Product B MRD
Product A MRD
Product A Proposal
A
Product B Proposal
B
Product C Proposal
C
Product A
A
Product C
C
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7

8. New Product Development Funnel
Put Text Here
• Your text here
• Your text here
• Your text here
• Your text here
• Your text here
Add Sub Points Here
Discovery
Exploration
Scoping
Build the Business Case
Development
Testing & Validation
Launch
3 Months
2 Months
3-6 Months
3-6 Months
3+ Months
14-20MonthsProcess
Post Launch Review
8

9. Marketing Communication Plan
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Marketing Communication Plan
Direct Marketing Personal Selling Sales Promotion AdvertisingPublic Relations
9

10. Digital Marketing Plan
Content
Whitepaper
Development
Webinars Content Creation Initiative #6
Newsletter Sing Up Plugin Blog Post Developments Video W/Lead Capture Home Page Redesign
Paid Organic Search
Analytics
Implementation
Competitive Analysis Keyword Research New Bar
On Site SEO
Improvements
Ad Roll Campaign Iteration
Paid Organic Search
Initiative #6
Display Advertising Analysis
Email Marketing
In Trial Drip Campaign A/B Message Testing Conversion Initiative #4
Onboarding Optimization
Social Media
Influencer Outreach Program Social Media Initiative #4 Social Media Initiative #4
10

11. Budgeting Template
S.NO 01 02 03 04 Totals
1. Public Relations
PR Form $45
Press Release Development $45
Review Program $90
Total Public Relations $. $. $. $. $180
2. Web Marketing
Google As Words Program $80
Microsoft As Program $90
Yahoo As Program $40
Total Web Marketing $. $. $. $. $120
3. Advertising
Creative Development $45
Radio Advertising $25
Total Advertising $. $. $. $. $160
11

12. New Product Development Plans
12
A
B
C

13. Coffee Break
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We Will Be Back In 15
Minutes.
13

14. 12/13/2018
Charts &
Graphs
14

15. 30
40
60 60
65
20
40
80
85
50
70
40
70
76
30
60
65
95
0
10
20
30
40
50
60
70
80
90
100
FY 10 FY 11 FY 12 FY 13 FY 14 FY 15 FY 16 FY 17 FY 18
SalesinPercentage(%)
This graph/chart is linked to excel, and changes automatically based on
data. Just left click on it and select “Edit Data”.
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• Product 01
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• Product 02
Stacked
Column
15

16. Column Chart
0%
10%
20%
30%
40%
50%
60%
2015 2016 2017 2018
0%
10%
20%
30%
40%
50%
60%
2015 2016 2017 2018
• Product 01
This graph/chart is linked to excel, and changes
automatically based on data. Just left click on it
and select “Edit Data”.
• Product 02
This graph/chart is linked to excel, and changes
automatically based on data. Just left click on it
and select “Edit Data”.
16

17. This graph/chart is linked to excel, and changes automatically
based on data. Just left click on it and select “Edit Data”.
0
5
10
15
20
25
30
35
03-05-2018
05-05-2018
08-05-2018
12-04-2018
15-05-2018
17-05-2018
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• Product 01
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• Product 02
Radar Chart
17

18. 12/13/2018
Additional
Slides
18

19. Vision & Mission
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Goal Target Audiences
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Valued Clients
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19

20. 20
Target Audiences
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Preferred By Many
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Values Client
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AboutUs

21. Name Here
Designation
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Name Here
Designation
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Name Here
Designation
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Meet Our Team
21

22. Our Goal
15%This slide is 100% editable. Adapt it to your
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25%This slide is 100% editable. Adapt it to your needs
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35%This slide is 100% editable. Adapt it to your needs and
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45%This slide is 100% editable. Adapt it to your needs and capture your
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22

23. Comparison
40%
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Male 70%
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Female
23

24. Financial
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Text Here
30%
Text Here
45%
Text Here
55%
60%
Text Here
24

25. Dashboard
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20
100
60
40%
(Low)
20
100
60
80%
(High)
25

26. Timeline
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2014 2015 2016 2017 2018
26

27. Mind Map
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28. Venn
28
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01
02
04
03

29. Bulb Or Idea
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Text Here
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Text Here
01
02
03
04
05
06
07
29

30. Contact Numbers:
0123456789
Email Address:
emailaddress123@gmail.com
Address:
# street number, city, state
Thank You
30