Join us on this webinar where we discuss the new improvements and features added to our social monitoring and engagement platform Heartbeat.
Learn how to:
Get more flexibility out of your Heartbeat data when you run ad-hoc queries from the filter menu.
Gain insights on Instagram hashtag reach, growth, and engagement.
Track the viral spread of a Tweet and drill down to identify the amplifiers.
Please enjoy!
Join us on this webinar where we discuss the new improvements made to our real-time social research tool MAP. We show off our brand new user interface and new software features.
Learn how to:
Easily customize your data reports with the ability to create a dashboard.
Get minute-by-minute analysis of spikes and dips in chatter with time-based search.
Run analytics against shortened URLs
Please enjoy!
2016 is in full swing, and it’s shaping up to be an exciting year here at Sysomos. What do we have planned? Join us in this presentation to find out.
We’ll cover what we have planned for new products added to the Sysomos portfolio (Expion, Gaze, and Scout), and outline ways you can use two new products - Sysomos Influence and Sysomos Optimize - to zero in on key influencers and get more from targeted paid media on Twitter.
As social media becomes more ingrained in your business, a solid social strategy can be complicated. How can you keep up with what works best in today’s constantly changing environment?
In this presentation you'll learn tips from the pros on growing your social media strategy. We’ll cover top 10 tips that successful brands follow, and explore best practices for taking social media to the next level as your social footprint grows.
Customer Generated Content: Things Marketers Should KnowSysomos
Customer Generated Content campaigns are a topic often talked about when they’re done successfully, but without the context of what it takes to create an effective strategy and execute campaigns and marketing activities off of it. The reality is Customer Generated Content (also known as User Generated Content) is still new territory for many agencies and marketers alike, and their unfamiliarity with it can lead to missed opportunities for great content.
How to Plan and Implement a Digital PR StrategySendible
Discover the 10-step way to plan and implement a successful digital PR strategy and how Sendible can make each step quick and easy to implement. Do more in less time and get better results, with Sendible and guest speaker Sally Falkow, CEO of Meritus Media.
How a white labeled social media solution helps agencies growSendible
Learn about white labeling the Sendible social media management tool. Discover why leading agencies all over the world are choosing a fully branded white label social media management solution. Understand how it can substantially grow your business, help you to stand out from your competitors, impress your clients and create a new revenue stream.
Join us on this webinar where we discuss the new improvements made to our real-time social research tool MAP. We show off our brand new user interface and new software features.
Learn how to:
Easily customize your data reports with the ability to create a dashboard.
Get minute-by-minute analysis of spikes and dips in chatter with time-based search.
Run analytics against shortened URLs
Please enjoy!
2016 is in full swing, and it’s shaping up to be an exciting year here at Sysomos. What do we have planned? Join us in this presentation to find out.
We’ll cover what we have planned for new products added to the Sysomos portfolio (Expion, Gaze, and Scout), and outline ways you can use two new products - Sysomos Influence and Sysomos Optimize - to zero in on key influencers and get more from targeted paid media on Twitter.
As social media becomes more ingrained in your business, a solid social strategy can be complicated. How can you keep up with what works best in today’s constantly changing environment?
In this presentation you'll learn tips from the pros on growing your social media strategy. We’ll cover top 10 tips that successful brands follow, and explore best practices for taking social media to the next level as your social footprint grows.
Customer Generated Content: Things Marketers Should KnowSysomos
Customer Generated Content campaigns are a topic often talked about when they’re done successfully, but without the context of what it takes to create an effective strategy and execute campaigns and marketing activities off of it. The reality is Customer Generated Content (also known as User Generated Content) is still new territory for many agencies and marketers alike, and their unfamiliarity with it can lead to missed opportunities for great content.
How to Plan and Implement a Digital PR StrategySendible
Discover the 10-step way to plan and implement a successful digital PR strategy and how Sendible can make each step quick and easy to implement. Do more in less time and get better results, with Sendible and guest speaker Sally Falkow, CEO of Meritus Media.
How a white labeled social media solution helps agencies growSendible
Learn about white labeling the Sendible social media management tool. Discover why leading agencies all over the world are choosing a fully branded white label social media management solution. Understand how it can substantially grow your business, help you to stand out from your competitors, impress your clients and create a new revenue stream.
Content Marketing: How to Successfully Convert Content into Customers451 Marketing
We’ve all heard the battle cries – traditional marketing is dead! Content is king! Savvy consumers are tired of being sold to and marketers need to create a constant flow of new content, from blog posts to social media updates, ebooks to webinars. But, how do you get started? What types of content should you create and how can you ensure that it will ultimately help your brand achieve measurable business goals?
In this 451 Marketing webinar, you’ll learn the steps to planning a dynamic content marketing strategy for your brand. From defining your audience to measuring your results, you’ll learn how to use effective content marketing to improve search rankings, drive traffic to website, and nurture relationships with leads and clients.
How to Use a Social Media Audit to Increase Traffic and FollowersHubSpot
Original webinar: http://offers.hubspot.com/social-media-audit
In this webinar, HubSpot and Bitly teamed up to teach you about Social Media Audits.
Don't let the word "audit" scare you -- conducting social media audits are actually easy and painless if you do them right. They can clean up and super charge your brand for lead gen -- think: spring cleaning for your social media profiles.
Never conducted an audit before? We've got you covered. Join Bitly's Erica Moss and HubSpot's Brittany Leaning in this live webinar as they walk you through how to conduct and use a social media audit to increase traffic and followers.
What you'll learn:
How to conduct a social media audit
How to optimize for lead-gen from an audit
Strategies for increasing followers from an audit
1 Product Of E-business & E-marketing : Submitters Category By Popularity And Gravity! The Power To Dominate Social Media And All Search Engines Affiliates Join 1 Product Of E-business & E-marketing : Submitters Category By Popularity And Gravity! The Power To Dominate Social Media And All Search Engines Affiliates Join www.magicsubmitter.com/affiliate
How Social Engagement Metrics Inform Your Content Marketing Development StrategyGeoffrey Colon
Social media to many is simply about broadcasting messages on Facebook, Twitter, LinkedIn and other products and platforms. But what if all that “engagement” actually ladders back to metrics to apply toward business actions to help drive results? In this session, social media metrics scientist, Geoff Colon of Microsoft explains how data from web analytics and social metrics can be analyzed with the proper UX to act as a map for predictive content development that helps drive conversion rate optimization. Don’t continue to make content based on simply 100% right brain thinking. After attending this session you will be able t apply hybrid 50/50 thinking to your content marketing development strategies.
Quincy Bingham from Be Found Online highlights the importance of taking an intergreted approach to social media marketing that includes organic social and paid social strategies.
30 Social Media Tips to Increase Your Followers and EngagementBrickfish
Spark ideas for your social media strategy and optimize your content to reach your audience in the ever-changing digital landscape. Here are 30 quick tips including social video on Vine and Instagram, analytics reports, optimizing Facebook promotions to the perfect real-time tweet on Twitter, and driving retail to increasing YouTube views.
With more than 140 million users in the US, Facebook has become a powerful marketing and communication platform. Unfortunately for marketers who want to understand the impact of their Facebook presence, Facebook is not easy to measure. Using Facebook Insights (the built-in analytics tool) is complicated by poor documentation, unclear definitions, inconsistent naming and frequent updates. However, savvy marketers are able to leverage Facebook Insights to extract useful insights and make actionable recommendations.
The Relationship Between Content Marketing & SEOCarolyn Shelby
A look at how Tribune Content Agency uses SEO to make content marketing/branded content better, more sellable, and to show the client positive ROI. Presented at PubCon Vegas 2014.
Content Marketing: How to Successfully Convert Content into Customers451 Marketing
We’ve all heard the battle cries – traditional marketing is dead! Content is king! Savvy consumers are tired of being sold to and marketers need to create a constant flow of new content, from blog posts to social media updates, ebooks to webinars. But, how do you get started? What types of content should you create and how can you ensure that it will ultimately help your brand achieve measurable business goals?
In this 451 Marketing webinar, you’ll learn the steps to planning a dynamic content marketing strategy for your brand. From defining your audience to measuring your results, you’ll learn how to use effective content marketing to improve search rankings, drive traffic to website, and nurture relationships with leads and clients.
How to Use a Social Media Audit to Increase Traffic and FollowersHubSpot
Original webinar: http://offers.hubspot.com/social-media-audit
In this webinar, HubSpot and Bitly teamed up to teach you about Social Media Audits.
Don't let the word "audit" scare you -- conducting social media audits are actually easy and painless if you do them right. They can clean up and super charge your brand for lead gen -- think: spring cleaning for your social media profiles.
Never conducted an audit before? We've got you covered. Join Bitly's Erica Moss and HubSpot's Brittany Leaning in this live webinar as they walk you through how to conduct and use a social media audit to increase traffic and followers.
What you'll learn:
How to conduct a social media audit
How to optimize for lead-gen from an audit
Strategies for increasing followers from an audit
1 Product Of E-business & E-marketing : Submitters Category By Popularity And Gravity! The Power To Dominate Social Media And All Search Engines Affiliates Join 1 Product Of E-business & E-marketing : Submitters Category By Popularity And Gravity! The Power To Dominate Social Media And All Search Engines Affiliates Join www.magicsubmitter.com/affiliate
How Social Engagement Metrics Inform Your Content Marketing Development StrategyGeoffrey Colon
Social media to many is simply about broadcasting messages on Facebook, Twitter, LinkedIn and other products and platforms. But what if all that “engagement” actually ladders back to metrics to apply toward business actions to help drive results? In this session, social media metrics scientist, Geoff Colon of Microsoft explains how data from web analytics and social metrics can be analyzed with the proper UX to act as a map for predictive content development that helps drive conversion rate optimization. Don’t continue to make content based on simply 100% right brain thinking. After attending this session you will be able t apply hybrid 50/50 thinking to your content marketing development strategies.
Quincy Bingham from Be Found Online highlights the importance of taking an intergreted approach to social media marketing that includes organic social and paid social strategies.
30 Social Media Tips to Increase Your Followers and EngagementBrickfish
Spark ideas for your social media strategy and optimize your content to reach your audience in the ever-changing digital landscape. Here are 30 quick tips including social video on Vine and Instagram, analytics reports, optimizing Facebook promotions to the perfect real-time tweet on Twitter, and driving retail to increasing YouTube views.
With more than 140 million users in the US, Facebook has become a powerful marketing and communication platform. Unfortunately for marketers who want to understand the impact of their Facebook presence, Facebook is not easy to measure. Using Facebook Insights (the built-in analytics tool) is complicated by poor documentation, unclear definitions, inconsistent naming and frequent updates. However, savvy marketers are able to leverage Facebook Insights to extract useful insights and make actionable recommendations.
The Relationship Between Content Marketing & SEOCarolyn Shelby
A look at how Tribune Content Agency uses SEO to make content marketing/branded content better, more sellable, and to show the client positive ROI. Presented at PubCon Vegas 2014.
Content Marketing hat sich zu einem wichtigen Thema an der Schnittstelle von Unternehmenskommunikation, Marketing und Corporate Publishing entwickelt. Egal ob als Querschnittstopic oder als Integrationsdisziplin – als Konzept der ganzheitlichen, marktorientierten Kommunikationssteuerung ist Content Marketing eine strategische und inhaltliche Herausforderung für etablierte Vorstellungen über den Umgang mit Inhalten, Zielgruppen und Medien. Das Framework „Strategisches Content Marketing (SCOM)“ von Mirko Lange, das den Rahmen dieser Veranstaltung bildet, hilft, diese Herausforderungen zu meistern und nachhaltige Wertschöpfung für Ihr Unternehmen zu generieren.
From its earliest uses for monitoring brand health and crisis management, social analytics has evolved into the most important asset for deep consumer insights and brand engagement. However, failure to keep pace with rapid technological evolution of the social web creates gaps in the consumer insights used to fuel critical business decisions across your enterprise.
Watch now and learn as we uncover the 5 hottest trends in social media analytics including:
Converged media
Facebook topic data
Visual listening
Audience analytics
Integration with other data sources
Social media platforms have become the norm for companies to engage with customers and communicate information with the rest of the world. These networks also provide data that, when used with social monitoring tools, can be used to mitigate security issues before they become a major problem.
In this presentation you can learn how some of the world’s leading companies are using social intelligence to monitor security threats, identify liabilities, and get ahead of risk.
Covered:
Cyber security attacks
Fraud detection
Intellectual property protection
Executive and talent threats
In unserem Gesamtprogramm 2016/2017 finden Sie wie gewohnt verschiedene Weiterbildungsformate zu den klassischen
Themenbereichen aus Interner Kommunikation, Public Relations und Onlinekommunikation. Wir haben vor allem
unser Angebot im Bereich der Intensivkurse erweitert. Neben Interner Kommunikation, Social Media/Onlinekommunikation
und Tourismuskommunikation bieten wir das beliebte Veranstaltungsformat nun auch zu den Themen Schreibwerkstatt,
Storytelling und Professionelle PR-Konzepte an.
Are you dreading turning on the oven and heating up the house? These great tips will help you eat well AND stay cool this summer! Tips from chef Ryan C Heffernan
Today, having quick access to insights is a top priority for every innovation department in any industry.
Most innovation departments already have a system in place to craft, test and implement innovative ideas. But where do those ideas come from?
LHBS conducted a study on how companies collect, save and share valuable insights among team members.
This global study, held in November 2015, was based on a survey distributed to 100 participants, both clients and service providers, including agencies and consultancies.
The results are presented in this report.
Salesforce Social studio February 2016 Release NotesRobin Leonard
Some VERY exciting updates here for Salesforce Social Studio in their latest release.
I'm particularly excited about:
New sentiment algorithm that learns based on user feedback! (huge change)
Can listen and engage with Instagram Hashtags
FB boosting and ad budget approval from within Social Studio
Analyze is becoming more like Radian6 - you can drill down etc
Social Customer Care integration is getting smoother
Social Media Quick Wins - Issue Three: How to go from 0 to 80,000 Engaged Twi...Hobsons
This issue of Social Media Quick Wins is a summary of HubSpot's webinar 'How to go from 0 to 80,000 Engaged Twitter Followers' presented by @lilachbullock
Introduction to Social Media for StartupsNicole Knoll
An introduction to social media, primarily Twitter and Facebook, for startups. Techniques for engaging an audience for the first time, using hashtags, getting basic insights and analytics to measure what's working and what's not.
This presentation is designed to teach prospects and partners how to leverage Twitter to connect with customers and leads, thus achieving business growth in the managed IT services market. Because digital marketing is here to stay, we aim to continue advocating forward-thinking business principles so as to drive revenue and profitability in the channel.
FollowerSearch empowers you to perform an investigation on any focused public Twitter account. This empowers you to determine vital measurements that can significantly help you in performing a rivalry examination.
Salient Features of FollowerSearch
1. Keep Track of all Twitter Followers & Follows.
2. Get Precise followers and follows metrics
3. Perform Analysis On Any Targeted Twitter Account
4. Identify Your Follows Not Following You Back
https://www.followersearch.com/track-twitter-followers
Sysomos Beyond the Numbers - Social Media Crisis ManagementSysomos
WHAT YOU’LL LEARN:
- Setting up the appropriate monitors and alerts to safeguard against an online crisis taking you by surprise
- How you can respond to a crisis to mitigate the impact and prevent its growth
- Assessing and measuring the impact of a crisis on your brand
Sysomos Beyond the Numbers - Boolean Query Lesson 2016Sysomos
This presentation goes over lessons in both basic and advanced query writing (boolean queries) for use in Sysomos products. This presentation also goes over some of the new boolean operators available in Sysomos MAP 2.0.
Analyzing the impact of your social media spending in real time is a common struggle for many marketers and agencies alike. Whether you report on your paid social strategy internally or you are an agency providing reporting services, analyzing campaign objectives against targeted audiences takes manual effort and time. With social advertising gaining a larger share of marketer’s budgets, it’s crucial to understand which creative or overall campaign is driving the highest return for your objective.
In this on demand webinar we discuss best practices for paid social advertising and how you can analyze it in real time using Sysomos Paid Social Analytics.
Unlocking Insights With Facebook Topic DataSysomos
Facebook topic data, valuable information that marketers and businesses can use to support their social strategies, has long been unrealistic. The ability to gain actionable insights from the entirety of the world’s largest social network has eluded companies due to limited openness of public data feeds. However, with the recent release of Facebook topic data – an aggregated and anonymous Facebook data feed – this is all changing.
Marketers and businesses are now more eager than ever to find ways to use this rich and unique data source to gain insights that will help them make informed business decisions to give them a market and competitive advantage. At Sysomos, we’ve built our newest tool, Scout, to help you do just that.
In this presentation we’ll take you through five practical use cases on how you can easily use Scout to analyze Facebook topic data to help you support your social strategies with deep and meaningful insights.
We'll cover Scout use cases on:
- Product development
- Market research
- Competitive analysis
- Content marketing
- Audience targeting
Managing a Growing Social Media Strategy - APACSysomos
As social media becomes more engrained in your business, a solid social strategy can be complicated. How can you keep up with what works best in today’s constantly changing environment? How do you connect your regions and teams to gain visibility across paid media campaigns on social?
Social media channels have grown beyond Facebook, Instagram and YouTube. Channels such as WeChat and Weibo have different tactics and best practices that your teams based in the United States and Europe want visibility into.
View this presentation to learn tips from the pros on growing your social media strategy. We’ll cover 10 tips that successful brands follow, and explore best practices for taking social media to the next level as your social footprint grows.
Did you know that 80% of companies say that they deliver quality customer service but only 8% of customers agree with them?
Too often businesses focus on their social marketing strategy while living in denial of the true effectiveness of their social customer service strategy. How can you break out of this? In this presentation we cover 18 simple themes from author Jay Baer's new book, ‘Hug Your Haters’, and discuss tactics you can use to evolve your social customer service strategy and meet the challenges that come from having vocal brand detractors in a very public space.
How can you analyze what people are sharing and engaging with on Facebook? Up until recently this was not possible, but now it is with Facebook Topic Data.
In this presentation we'll cover what this means for the world of marketing (and doing business in general). We’ll also cover ways you can analyze Facebook Topic data – and turn it into actionable intelligence – through Sysomos Scout.
This presentation explains how brands can mine social media data, both text and images, in order to find insights about your customers and markets that can provide real business value.
Unleash The Power Of Visual Social Media For Your BrandSysomos
An estimated 2 billion images are posted on social media every single day. This presentation explains how brands can use visual social media to better engage with their audiences and gain valuable insight.
How To Use Social Data Analytics To Win At EverythingSysomos
Digital marketing is a complex sphere with lots of interconnected elements, often managed by different teams. Whatever parts of the digital marketing mix you’re responsible for, you can use social media data analytics to work smarter, this presentation explains how.
The Future of Social Data: Social Intelligence - A presentation from #SMWChicagoSysomos
With the proliferation of data expected to grow 50x in the next ten years, companies need to not just listen to what’s happening now, but use data to predict what’s going to happen next, and be able to take actions on what they learn. Moreover, the rise in multimedia content like photos and videos means that listening and analytics need to include those data sources as well in order to stay at the bleeding edge of the social web. Plus, the companies leveraging these technologies need people, process and purpose as well to ensure that social intelligence isn’t lost in a corner of the marketing department but is positioned to be a key source of business intelligence for the entire organization.
Sysomos Monthly Webinar September - Sysomos and Expion Come TogetherSysomos
No matter how simple or complex the ecosystem, content can perform better and be more engaging...
Recently, we welcomed Expion to the Sysomos family. In this presentation we will showcase some of the cool and unique things you can do with their incredible platform. Join us and learn how you can deliver programs that are not only impactful, but cost-effective.
To view all sysomos webinar and sign up for future ones please visit sysomos.com/webinars.
If you'd like to view a recording of this webinar please visit sysomos.com/webinars/sysomos-expion.
Using Social Intelligence for Business Decision Making - A Masterclass Presen...Sysomos
Social media has become table stakes for any brand these days, but how can you move beyond just monitoring and responding to using social intelligence to make smart business decisions?
This presentation will explore this topic and show you examples of how some companies are already doing this.
In this presentation, Jason Harris (harrisja) provides tips, tricks and methods for building purpose back in to your corporate storytelling methods across multiple social media channels.
Sysomos Monthly Webinar July - Social Listening 101Sysomos
Let’s face it: we don’t all have the luxury of being an established brand with a well-polished social strategy and regular influx of mentions. But all it takes is a little know-how to gain that elusive competitive advantage – by effectively using social media monitoring.
What you’ll learn:
Find out where people are talking about your industry most.
Identify the good the bad and the ugly for what customers are saying.
Get ahead and insert your company in areas where competitors drop the ball.
Break free of looking at static social metrics vs the big picture.
Learn about use cases from brands that have been there, done it, and seen success.
To view all sysomos webinar and sign up for future ones please visit sysomos.com/webinars.
If you'd like to view a recording of this webinar please visit sysomos.com/webinars/social-listening-101
Putting Social Intelligence To Work (from #SMWLA)Sysomos
In this presentation, we discuss the theories of social intelligence, its value to brands online. We then quickly jump in to practical use cases for you to put to use in your workplace.
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
4. Solr Indexing
• Pronounced ‘Solar’.
• Advanced enterprise level search engine
technology.
• Allows for real time indexing of large amounts of
data.
• Changes how we search for data within
Heartbeat allowing for ad-hoc queries to be run
through Heartbeat results.
5. Traditional Queries and Tags
• Traditionally Heartbeat has been set up with a
two tier query and tag hierarchy.
• Queries go out and collect data and build a
personal data base of mentions, then tags run
through that data and organize it according to
tagging rules.
• Can be thought of as retrieve, organize, and
store method. Similar to organizing a filing
cabinet by drawers, and folders.
• When new tags are needed they had to be
thought out, created, and required server time to
run through the collected data and ‘reorganize’
for the new tag.
8. Ad Hoc Queries
• With ad hoc queries the query and tag hierarchy
still exists.
• However now ad hoc queries allow you to run
complex Boolean searches through your already
collected data and have instant results returned.
• This does not create and commit a new tag, but
allows you to see a snapshot of data that there
may not be a tag for.
• Instant deep analysis of trends you discover in
your data is simple.
13. Ad-Hoc Queries – Use Case
• How can I practically use ad hoc queries?
• When viewing text analytics from a tag you may see terms that are frequently mentioned
but aren’t covered in any detail with your existing tags. This can help inform long term
monitoring with new tags including what keywords may be the most useful for
committing to a tag.
• When viewing results in an industry focused tag, you can quickly run a query to see how
often a given competitor is mentioned within those industry results and do further
analysis on just those competitors mentions.
• When coming across a topic that may be considered a crisis, ad-hoc queries allow you
to make a quick and informed decision on how serious it is. It also allows you to
immediately keep a close eye on a crisis without making a new tag and waiting for a
retag, when time is critical.
15. New Instagram Features
Enter the Instagram hashtag
into your heartbeat that you
want to monitor.
The new hashtag growth
widget, allows you to see the
popularity of your hashtag
from the time you add it to
your heartbeat moving
forward.
Hashtag Growth
16. New Instagram Features
The hashtag geography
widget allows you to see
where in the world your
hashtag is trending the most.
Hashtag Geography
17. New Instagram Features
Related hashtags show you other hashtags being used in the
posts that yours are appearing in. This is very valuable when
doing campaign planning and considering other hashtags to
use in your posts to get more visibility on your content.
Hashtag reach shows you how many impressions,
mentions, and users are using your hashtag. When
analyzing a very unique and owned hashtag this is a
great indicator of how impactful your efforts are.
Related Hashtags Hashtag Reach
18. New Instagram Features
Most Reach Media shows you the breakdown between, comments and likes for posts containing your queried hashtag. When analyzing
the effectiveness of an Instagram campaign this is helps understand what kind of engagements are happening with posts containing your
queried hashtag.
Reach Media
20. New Instagram Features – Use Cases
• How can I practically use the new Instagram features?
• If you are running a hashtag campaign on both Instagram and Twitter you can compare
the success of the two by adding widgets for each to a dashboard.
• Uncover or hijack other hashtags being used by people posting about your campaign
and include them in your content for more impact.
• Understand if certain marketing efforts – such as paid media – correspond with
increased engagement with your campaigns hashtags to help determine success.
21. Tweet Life – What Is It?
• Tweet life is an advanced retweet analysis
feature recently brought into Heartbeat
from MAP.
• It graphs the elapsed time from the first
retweet to the last retweet and gives
insightful analytics into how the retweets
progressed and who owned the retweets.
• Exceptionally valuable for understanding
the virality, influencers, effectiveness and
staying power of your tweets or
competitors tweets.
22. Tweet Life – How Does It Work?
• Choose any tweet that has at least one retweet and analyze the tweet ID via the tweet
life icon in the retweets widget in the trends tab.
23. Tweet Life – How Does It Work?
• High level statistics showing you how the retweets progressed, and who the biggest
retweet contributors were:
24. Tweet Life – How Does It Work?
Retweet Half Life
• Looks at the cumulative count of all retweets of
a tweet and analyzes the half way point from the
first retweet to the most recent retweet.
• Very strong indicator of the staying power of a
tweet. If the half life is several days or even
months after the first tweet it means its still being
talked about long after it was posted.
Considering the quick digestion of tweets, that
can be quite telling.
25. Tweet Life – How Does It Work?
Retweet Half Life
• For example if you had a tweet about a crisis
scenario, then a short half life is desirable as it
means the crisis was forgotten quickly.
• Or if you had a tweet about a product launch, or
event it would be desirable to have a longer half
life as it means days later your content is still being
talked about.
• Half life is also a great indicator for how frequently
you should publish tweets and what type of tweets
have the best staying power (images, video, etc)
26. Tweet Life – How Does It Work?
Retweet Spread
• The retweet spread shows you how many, and
which users retweeted a tweet off of another
user.
• Large spreads indicate significant influence by
the user who the spread retweeted from –
especially when its beyond the first depth layer.
• At times it can be several layers, hours, days or
months, before large retweet spreads occur.
27. Tweet Life – How Does It Work?
Retweet Depth
• Any retweets past the original tweet are considered a layer of depth.
• Typically the first layer of depth is comprised of the original users followers who would have
the most timeline visibility to the original tweet.
• Any layers of depth past the first one starts to get into influencer territory as these
individuals could only have seen the tweet from someone else’s retweet and are followers-
of-followers-of-followers … retweet inception!
28. Tweet Life – How Does It Work?
Retweet Depth
An example showing retweets 12 layers removed from the original tweet.
29. Tweet Life – How Does It Work?
Retweet Depth
• When a deep retweet generates a large retweet spread, it’s the golden ticket of influencer
identification.
• It means that a user several layers of followers removed from the original tweet caused an
explosion of retweets because the retweeters were very receptive and willing to share that
users retweet.
• Doing further analysis on the user may show that their audience and following is not
someone you would have thought would be an influencer.
30. Tweet Life – Use Cases
• How can I practically use tweet life?
• Look for powerful influencers that may not be on your radar who are subject matter
experts in niche areas you have not thought of.
• Look at competitors tweets and learn what works and doesn’t work for them and apply it
to your own content.
• Run audits on your tweets from months or years past and determine which types of
content were the most successful.
• Evaluate how much additional investment is needed in continuing promoted tweets by
analyzing the half life of your paid tweets.
• Add influencers found from tweet life into media sets and use them for continued
tracking to understand what other topics they talk about the most.
E-commerce example
Social Media is great for broadcasting information…for positive actions as well as malicious ones
Even if we don’t see threats to our business or interests often doesn’t mean they don’t exist and aren’t being talked about.
Instead of asking “why should we monitor for threats on social media?” ask “what could potentially happen if we don’t take measures to mitigate risk?”
Ask how susceptible is your business/organization/interests to conventional security threats? What about non-conventional ones?
Just because it’s never happened doesn’t mean it won’t
Aesthetically MAP has changed to reflect the new design of Heartbeat.
Minimalist design utilizing white space to allow for a simple and intuitive workflow.
Changes to workflow include a new global navigation menu and a new filter menu.
The new navigation includes monitor, compare, publish and MAP search as options.
This workflow combines elements of new Heartbeat and MAP into one user interface to accommodate customers who have access to both tools.
New filtering option available to include but also exclude specific filtered content. Examples: I’d like to see all results from the U.S. excluding California. Or I’d like to see all results, but excluding users with a 7+ authority.
Aesthetically MAP has changed to reflect the new design of Heartbeat.
Minimalist design utilizing white space to allow for a simple and intuitive workflow.
Changes to workflow include a new global navigation menu and a new filter menu.
The new navigation includes monitor, compare, publish and MAP search as options.
This workflow combines elements of new Heartbeat and MAP into one user interface to accommodate customers who have access to both tools.
New filtering option available to include but also exclude specific filtered content. Examples: I’d like to see all results from the U.S. excluding California. Or I’d like to see all results, but excluding users with a 7+ authority.
Aesthetically MAP has changed to reflect the new design of Heartbeat.
Minimalist design utilizing white space to allow for a simple and intuitive workflow.
Changes to workflow include a new global navigation menu and a new filter menu.
The new navigation includes monitor, compare, publish and MAP search as options.
This workflow combines elements of new Heartbeat and MAP into one user interface to accommodate customers who have access to both tools.
New filtering option available to include but also exclude specific filtered content. Examples: I’d like to see all results from the U.S. excluding California. Or I’d like to see all results, but excluding users with a 7+ authority.
Aesthetically MAP has changed to reflect the new design of Heartbeat.
Minimalist design utilizing white space to allow for a simple and intuitive workflow.
Changes to workflow include a new global navigation menu and a new filter menu.
The new navigation includes monitor, compare, publish and MAP search as options.
This workflow combines elements of new Heartbeat and MAP into one user interface to accommodate customers who have access to both tools.
New filtering option available to include but also exclude specific filtered content. Examples: I’d like to see all results from the U.S. excluding California. Or I’d like to see all results, but excluding users with a 7+ authority.
E-commerce example
Social Media is great for broadcasting information…for positive actions as well as malicious ones
Even if we don’t see threats to our business or interests often doesn’t mean they don’t exist and aren’t being talked about.
Instead of asking “why should we monitor for threats on social media?” ask “what could potentially happen if we don’t take measures to mitigate risk?”
Ask how susceptible is your business/organization/interests to conventional security threats? What about non-conventional ones?
Just because it’s never happened doesn’t mean it won’t
E-commerce example
Social Media is great for broadcasting information…for positive actions as well as malicious ones
Even if we don’t see threats to our business or interests often doesn’t mean they don’t exist and aren’t being talked about.
Instead of asking “why should we monitor for threats on social media?” ask “what could potentially happen if we don’t take measures to mitigate risk?”
Ask how susceptible is your business/organization/interests to conventional security threats? What about non-conventional ones?
Just because it’s never happened doesn’t mean it won’t