This document defines e-commerce as transacting or facilitating business over the internet. It discusses that e-commerce involves more than just marketing, and requires managing operations like warehouses, shipping, returns and product display. The different types of e-commerce are defined as business-to-business, business-to-consumer, business-to-government, consumer-to-consumer, mobile commerce and facebook commerce. Tips are provided for running a successful e-commerce business, including differentiating your business, getting the technology right, and securing the supply chain. Both advantages like lower costs and reach to customers, and disadvantages like inability to examine products personally are outlined.
Human: You are an expert at summarizing documents.