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Networking Necessities, Niceties
and No-Nos
Jon Turino
Your Networking “Doctor”
Introduction
• Should I Be Networking?
• Where Should I Be Networking?
– With Prospects, Not Competition
– With “Likely Suspect” Groups
• How Often Should I Be Networking?
– One-time Events
– Recurring Events
– Leads Groups
Networking Necessities
• Goals
• Attitude
• Tools
– Name Badge
– Business Cards
Networking Niceties
• A Nice Handshaking Style
– Not Limp
– Not Crushing
• Ask Open-ended Questions
– What Brought You Here?
– How Can I Help You?
– Who Is A Good Prospect For You?
• Agree On Next Steps (If Any)
Networking No-Nos
• Too Much Talking, Not Enough
Listening
– Don’t Be “That Guy”
– Making The Best Use of YOUR Time
• Don’t Interrupt. It’s Rude!
• Don’t Monopolize
– With Your Life Story
– With Your Complete Sales Pitch
Networking Success Factors
• Consistency
• A Giving Attitude
• Active Listening
– Likely Suspects
– Keywords
• Follow-Up!
– Social Media
– 1-on-1 Meetings
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