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COSMETICS INDUSTRY
$23 BILLION INDUSTRY
• Sales projected to reach $41.4 billion by 2015
• Product sales expected to increase among youth
• Eye products are one of the fastest
growing categories
• Lipsticks are weathering the
recession better than any
other product category
• Cosmetic industry is
recession proof
• Cosmetics sales make up 44% of Beauty Care Sales
• Sales grew 18% over the past five years
• The internet is the most popular way to purchase
beauty products
• Making people beautiful makes money!
COSMETICS INDUSTRY
$23 BILLION INDUSTRY
CHALLENGES OF THE
MAKEUP CONSUMER
• High-end, over-priced products
• Over-promise, under-deliver on quality
• Limited color selection for every skin tone
• Lack of options for the consumer
• Typical trial-and-error makeup selection
• No customized cosmetics
• In-store makeovers:
• Crowded retail stores
• The wrong lighting
• Impersonal service
People Empowering People…
“The ability to make people look
and feel better while achieving
the lifestyle they have always
dreamed about.”
-Loren Ridinger
mission statement
MOTIVES® BY LOREN RIDINGER
offers your business:
• Top-of-the-line Cosmetics with Affordable Pricing
• Customized Color Cosmetics
• Proprietary Formulas
• Cosmetics for Every Skin Tone
• Hypoallergenic and
Non-Comedogenic Formulas
• Training Program
• Motives Pro Artist Program
• Motives & Me: Teen Program
• MotivesCosmetics.com
Motives® Advantages For The Customer
• The customer can customize their
own collection
• Motives Beauty Advisor helps select
the best products for the customer’s
skin type
• Motives Beauty Advisor helps
choose the best colors for the
customer’s skin tone
• Motives Beauty Advisor educates
and teaches customers how to use
each product
• Customers are allowed to try the
products before they purchase
them
• Customers earn CASH back for
every qualified purchase
MOTIVES® BY LOREN RIDINGER
Advantages For The Customer:
• Customer Rewards Program:
• Earn 2% and up Cashback on
Motives® online purchases
• Earn ½% Cashback on referred
friends purchases
• Redeemed Cashback can be
used to purchase products on
MotivesCosmetics.com
• Redeemed Cashback for a minimum
of a $10.00 check
Loren Ridinger
• Named as one Vogue’s Top 100 Most Influential Women
• Awarded the Woman of Substance and Style Award
• Recognized by Fashion Group International for her
contribution to the fashion and beauty industry
• Named Entrepreneur of the Year by Business Leader
Magazine three years in a row
• Her personal blog, LorensWorld.com, was named as one
of Forbes’ Top 100 Websites for Women
• Named one of the Top 50 Most Motivational People of the
Web and Twitter
• 1,000,000 followers on Social Media
MOTIVES® BY LOREN RIDINGER
HAS BEEN FEATURED IN:
• New York Post
• In Touch magazine
• Every Day with Rachael Ray magazine
• Bravo’s “The Fashion Show”
• People En Español magazine
• Life & Style magazine
• Us Weekly magazine
• Latina magazine
• 100 Thousand Club magazine
• Elle.com
• News & Record
• Vogue
• People Style Watch
• InStyle
• Glamour
• Allure
• Cosmopolitan
• Cosmo for Latinas
• Lucky
• Paulina Rubio
• Brooke Hogan
• Jaime Pressly
• Marisol Nichols
• Kimora Lee Simmons
• Alicia Keys
• Leah Remini
• Kim Kardashian
• Stephanie Jacobsen
• Alexis Dziena
• Abigail Breslin
• Miss South Carolina 2009
Stephanie Smith
• Cast of “Bold and
the Beautiful”
Loyal Celebrity Following
La La Anthony
• Best Selling Author
• Internet Mogul
• Trend Setting Fashionista
• Television Star
- MTV® VJ
- Current hit reality show
La La’s Full Court Life on VH1®
• Silver screen Actress
MOTIVES® FOR LA LA
HAS BEEN FEATURED IN:
Juicy Magazine
Circulation: 150,000 monthly
“Motives cosmetics are infused with
antioxidants and vitamins that
enhance true beauty and nourish the
skin.”
Latina Magazine
Circulation: 400,000 monthly
“Motives for La La Confetti Nail
Lacquer – sparkly and festive, this
glittery shade is perfect as a stocking
stuffer!”
MOTIVES® BY LOREN RIDINGER
Motives® Custom Blend
• Completely customizable liquid and
powder mineral based cosmetics
infused with soothing botanicals
• Suitable for all skin types
and skin tones
• Talc-free, fragrance-free and
non-comedogenic
• Micro-pulverized Powders
• Highly pigmented
• 200-300% retail profit
Liquid Cream
Foundations
Eye
Shadows
Lipstick
Lip Crayon
Lipstick
IT’S TIME TO CREATE
YOUR OWN
FINANCIAL FUTURE!
LIKE A FRANCHISE:
• Systemization, standardization, uniformity
• State-of-the-art management systems
• Merchandising and marketing tools
• Growing visibility
• Own multiple business locations
• Standardized training systems
UNLIKE A FRANCHISE:
• No franchise fees
• No monthly royalties
• No territorial restrictions
• Start part time with flexible hours
• Minimal startup expenses plus
potential tax advantages
• Little risk
The UnFranchise® Business Development System
THE 2 TO 3 YEAR PLAN
TWO WAYS TO EARN INCOME AS
A MOTIVES BEAUTY ADVISOR
Individual Sales
• Earn 30% or more in retail profits from your sales
• Earn $300 or more per Beauty Event*
• Market and promote through your personal
MotivesCosmetics.com website
Team Sales
• Build two teams of five Beauty Advisors, each holding two
Beauty Events per month, to earn $1,500 or more in commissions
• Build additional teams and/or host more Beauty Events,
increasing commissions exponentially
*Average Beauty Events generates sales of $1,000 or more per show
FIVE STEPS TO BUILDING
YOUR MOTIVES ®
BUSINESS
1. Apply
2. Create
3. Qualify
4. Activate
5. Teach, Manage
and Support Others
1. Apply
*BDC - Business Development Center
SALES REPRESENTATIVE
• No cost
• Buy product at Independent
Distributor cost and earn gross
retail profit
UNFRANCHISE® OWNER
• Subscription Fee
• Buy product at Independent
Distributor cost and earn gross
retail profit
• Participate in the Management
Performance Compensation Plan
and earn commissions
1. Apply
YOUR SUBSCRIPTION INCLUDES:
• SHOP.COM website
• Isotonix® & Motives® websites
• UnFranchise® Business Account
• Career Manual
• Getting Started Guide
• Access to Audio Download
Training Library
• Preloaded MP3 device
• Monthly Powerline Magazine
• Training and Seminar System
• Coaching and mentoring by
experienced UnFranchise Owners
*BDC - Business Development Center
• Taps into the fastest growing
channel in Beauty Care
industry
• All the benefits of the
website, focused on the
Beauty Care customer to
increase sales
• Personalized site that is
consistently updated
• Constant selling- 24/7
• Free leads for new customers
and Beauty Advisors
motivescosmetics.com
Motives® Trainings
Search Motives® Trainings
in your area
Motives available training classes:
• Building your Business with Motives $25
• Motives Product Knowledge, Application and Sales $25
• Skincare 101 $25
• Custom Blend Liquid Foundation Training $25
• Custom Blend Mineral Powder Training $25
• BV is the unit value (business volume) that is attached
to every product, which commission and bonuses are
based on
• For example:
Motives® Rich Formula Lipstick
Distributor Cost: $10.50 Suggested Retail: $14.95 BV: 8.5
2. Create BV to Earn Commissions
• Retail Sales
– MotivesCosmetics.com – Motives Catalogs
– Invitational Postcards – Motives Events
• Buy from yourself
• Referrals
• Internet Marketing
• One-to-One Marketing
2. Create BV to Earn Commissions
Motives® provides Tools
to increase your sales
Downloads
• Accumulate 200 BV to qualify your Business
Development Center (BDC) which opens both your
left and right BV banks
• Once your Business Development Center has been
qualified it will begin to accrue Business Volume (BV)
3. Qualify
Motives® Fast Start Kit
BV: 300
BV: 300
4. Activate
Personally sponsor and place one qualified Shop
Consultant in your left and right organizations
5. Teach, Manage & Support Others
People lead to more people
LEVERAGE YOUR SALES
TO SUPPORT YOUR TEAM…
*BV can be placed in BDC’s of individuals that you have personally sponsored
400 BV
The income levels mentioned in the following presentation are for
illustration purposes only. They are not intended to represent the income of
a typical Market America Independent Distributor, nor are they intended to
represent that any given Independent Distributor will earn income in that
amount.
The success of any Market America Independent Distributor will depend
upon the amount of hard work, talent, and dedication which he or she
devotes to building his or her Market America Business.
Canadian and Mexican Distributors, if making an earnings claim, must
disclose the earnings of a typical Independent Distributor. Canadian
Distributors please refer to the end of the printed presentation of the
UnFranchise® Management System to see the Canadian Income Disclosure
Chart. Canadian and Mexican Independent Distributors should convert
references of currency to Canadian dollars or Mexican Pesos based on the
Distributor's location. Canadian and Mexican Independent Distributors
commissions are converted weekly from U.S. dollars to their country
currency. The conversion rate is the exchange rate published by the Wall
Street Journal immediately preceding the commission process for each
week (typically the Tuesday of the week that commission check is paid).
Disclaimer
1,200 total BV from your left and right = $300
2,400 total BV from your left and right = $300
3,600 total BV from your left and right = $300
5,000 total BV from your left and right = $600
HOW COMMISSIONS
ARE EARNED
1,200 1,200
2,400 2,400
3,600 3,600
5,000 5,000
BV commissions are calculated weekly
Every time you and any BDC in your left and right sales simultaneously
completes the BV commission cycle in the same week,
you receive a management bonus of $600!
HOW BONUSES ARE EARNED
Put in twice the work for three times the pay!
Annual earnings potential: $327,600
EARN MORE INCOME
Enables you to leverage your efforts by opening multiple
BDCs from the beginning
Weekly Earning Potential: $10,500
EARN MORE INCOME:
OPEN ADDITIONAL BUSINESS DEVELOPMENT CENTERS TO
INCREASE YOUR COMMISSIONS
200 BV
200 BV
CREATE THE LIFESTYLE THAT YOU WANT,
EARN THE INCOME YOU DESIRE!
• Even if you are not currently a beauty or makeup professional,
Motives can be a vehicle for you to create a business and a
career path for yourself in this growing, multibillion-dollar
industry
• We provide the tools and the education
• Build a full-time income on a part-time basis!
• Work and grow at your own pace
• Set your own hours — work when YOU want to!
GETTING STARTED
1. Place your initial order using the:
Motives or Motives for La La Fast Start Kit. If
you want a larger display, choose from one of
our other kits.
2. Experience our training program.
Product Knowledge, Application and Sales,
Building Your Business with Motives, Skincare
101 or Custom Blend.
3. Host an event.
We not only deliver beauty
to doors,
We also open them
Motives Cosmetics Business Overview

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Motives Cosmetics Business Overview

  • 1.
  • 2.
  • 3. COSMETICS INDUSTRY $23 BILLION INDUSTRY • Sales projected to reach $41.4 billion by 2015 • Product sales expected to increase among youth • Eye products are one of the fastest growing categories • Lipsticks are weathering the recession better than any other product category • Cosmetic industry is recession proof
  • 4. • Cosmetics sales make up 44% of Beauty Care Sales • Sales grew 18% over the past five years • The internet is the most popular way to purchase beauty products • Making people beautiful makes money! COSMETICS INDUSTRY $23 BILLION INDUSTRY
  • 5. CHALLENGES OF THE MAKEUP CONSUMER • High-end, over-priced products • Over-promise, under-deliver on quality • Limited color selection for every skin tone • Lack of options for the consumer • Typical trial-and-error makeup selection • No customized cosmetics • In-store makeovers: • Crowded retail stores • The wrong lighting • Impersonal service
  • 6.
  • 7. People Empowering People… “The ability to make people look and feel better while achieving the lifestyle they have always dreamed about.” -Loren Ridinger mission statement
  • 8. MOTIVES® BY LOREN RIDINGER offers your business: • Top-of-the-line Cosmetics with Affordable Pricing • Customized Color Cosmetics • Proprietary Formulas • Cosmetics for Every Skin Tone • Hypoallergenic and Non-Comedogenic Formulas • Training Program • Motives Pro Artist Program • Motives & Me: Teen Program • MotivesCosmetics.com
  • 9. Motives® Advantages For The Customer • The customer can customize their own collection • Motives Beauty Advisor helps select the best products for the customer’s skin type • Motives Beauty Advisor helps choose the best colors for the customer’s skin tone • Motives Beauty Advisor educates and teaches customers how to use each product • Customers are allowed to try the products before they purchase them • Customers earn CASH back for every qualified purchase
  • 10. MOTIVES® BY LOREN RIDINGER Advantages For The Customer: • Customer Rewards Program: • Earn 2% and up Cashback on Motives® online purchases • Earn ½% Cashback on referred friends purchases • Redeemed Cashback can be used to purchase products on MotivesCosmetics.com • Redeemed Cashback for a minimum of a $10.00 check
  • 11. Loren Ridinger • Named as one Vogue’s Top 100 Most Influential Women • Awarded the Woman of Substance and Style Award • Recognized by Fashion Group International for her contribution to the fashion and beauty industry • Named Entrepreneur of the Year by Business Leader Magazine three years in a row • Her personal blog, LorensWorld.com, was named as one of Forbes’ Top 100 Websites for Women • Named one of the Top 50 Most Motivational People of the Web and Twitter • 1,000,000 followers on Social Media
  • 12. MOTIVES® BY LOREN RIDINGER HAS BEEN FEATURED IN: • New York Post • In Touch magazine • Every Day with Rachael Ray magazine • Bravo’s “The Fashion Show” • People En Español magazine • Life & Style magazine • Us Weekly magazine • Latina magazine • 100 Thousand Club magazine • Elle.com • News & Record • Vogue • People Style Watch • InStyle • Glamour • Allure • Cosmopolitan • Cosmo for Latinas • Lucky
  • 13. • Paulina Rubio • Brooke Hogan • Jaime Pressly • Marisol Nichols • Kimora Lee Simmons • Alicia Keys • Leah Remini • Kim Kardashian • Stephanie Jacobsen • Alexis Dziena • Abigail Breslin • Miss South Carolina 2009 Stephanie Smith • Cast of “Bold and the Beautiful” Loyal Celebrity Following
  • 14. La La Anthony • Best Selling Author • Internet Mogul • Trend Setting Fashionista • Television Star - MTV® VJ - Current hit reality show La La’s Full Court Life on VH1® • Silver screen Actress
  • 15. MOTIVES® FOR LA LA HAS BEEN FEATURED IN: Juicy Magazine Circulation: 150,000 monthly “Motives cosmetics are infused with antioxidants and vitamins that enhance true beauty and nourish the skin.” Latina Magazine Circulation: 400,000 monthly “Motives for La La Confetti Nail Lacquer – sparkly and festive, this glittery shade is perfect as a stocking stuffer!”
  • 16. MOTIVES® BY LOREN RIDINGER
  • 17. Motives® Custom Blend • Completely customizable liquid and powder mineral based cosmetics infused with soothing botanicals • Suitable for all skin types and skin tones • Talc-free, fragrance-free and non-comedogenic • Micro-pulverized Powders • Highly pigmented • 200-300% retail profit
  • 22. IT’S TIME TO CREATE YOUR OWN FINANCIAL FUTURE!
  • 23. LIKE A FRANCHISE: • Systemization, standardization, uniformity • State-of-the-art management systems • Merchandising and marketing tools • Growing visibility • Own multiple business locations • Standardized training systems UNLIKE A FRANCHISE: • No franchise fees • No monthly royalties • No territorial restrictions • Start part time with flexible hours • Minimal startup expenses plus potential tax advantages • Little risk The UnFranchise® Business Development System THE 2 TO 3 YEAR PLAN
  • 24. TWO WAYS TO EARN INCOME AS A MOTIVES BEAUTY ADVISOR Individual Sales • Earn 30% or more in retail profits from your sales • Earn $300 or more per Beauty Event* • Market and promote through your personal MotivesCosmetics.com website Team Sales • Build two teams of five Beauty Advisors, each holding two Beauty Events per month, to earn $1,500 or more in commissions • Build additional teams and/or host more Beauty Events, increasing commissions exponentially *Average Beauty Events generates sales of $1,000 or more per show
  • 25. FIVE STEPS TO BUILDING YOUR MOTIVES ® BUSINESS 1. Apply 2. Create 3. Qualify 4. Activate 5. Teach, Manage and Support Others
  • 26. 1. Apply *BDC - Business Development Center SALES REPRESENTATIVE • No cost • Buy product at Independent Distributor cost and earn gross retail profit UNFRANCHISE® OWNER • Subscription Fee • Buy product at Independent Distributor cost and earn gross retail profit • Participate in the Management Performance Compensation Plan and earn commissions
  • 27. 1. Apply YOUR SUBSCRIPTION INCLUDES: • SHOP.COM website • Isotonix® & Motives® websites • UnFranchise® Business Account • Career Manual • Getting Started Guide • Access to Audio Download Training Library • Preloaded MP3 device • Monthly Powerline Magazine • Training and Seminar System • Coaching and mentoring by experienced UnFranchise Owners *BDC - Business Development Center
  • 28. • Taps into the fastest growing channel in Beauty Care industry • All the benefits of the website, focused on the Beauty Care customer to increase sales • Personalized site that is consistently updated • Constant selling- 24/7 • Free leads for new customers and Beauty Advisors motivescosmetics.com
  • 31. Motives available training classes: • Building your Business with Motives $25 • Motives Product Knowledge, Application and Sales $25 • Skincare 101 $25 • Custom Blend Liquid Foundation Training $25 • Custom Blend Mineral Powder Training $25
  • 32. • BV is the unit value (business volume) that is attached to every product, which commission and bonuses are based on • For example: Motives® Rich Formula Lipstick Distributor Cost: $10.50 Suggested Retail: $14.95 BV: 8.5 2. Create BV to Earn Commissions
  • 33. • Retail Sales – MotivesCosmetics.com – Motives Catalogs – Invitational Postcards – Motives Events • Buy from yourself • Referrals • Internet Marketing • One-to-One Marketing 2. Create BV to Earn Commissions
  • 34. Motives® provides Tools to increase your sales
  • 36. • Accumulate 200 BV to qualify your Business Development Center (BDC) which opens both your left and right BV banks • Once your Business Development Center has been qualified it will begin to accrue Business Volume (BV) 3. Qualify
  • 37. Motives® Fast Start Kit BV: 300 BV: 300
  • 38. 4. Activate Personally sponsor and place one qualified Shop Consultant in your left and right organizations
  • 39. 5. Teach, Manage & Support Others People lead to more people
  • 40. LEVERAGE YOUR SALES TO SUPPORT YOUR TEAM… *BV can be placed in BDC’s of individuals that you have personally sponsored 400 BV
  • 41. The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Independent Distributor will earn income in that amount. The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business. Canadian and Mexican Distributors, if making an earnings claim, must disclose the earnings of a typical Independent Distributor. Canadian Distributors please refer to the end of the printed presentation of the UnFranchise® Management System to see the Canadian Income Disclosure Chart. Canadian and Mexican Independent Distributors should convert references of currency to Canadian dollars or Mexican Pesos based on the Distributor's location. Canadian and Mexican Independent Distributors commissions are converted weekly from U.S. dollars to their country currency. The conversion rate is the exchange rate published by the Wall Street Journal immediately preceding the commission process for each week (typically the Tuesday of the week that commission check is paid). Disclaimer
  • 42. 1,200 total BV from your left and right = $300 2,400 total BV from your left and right = $300 3,600 total BV from your left and right = $300 5,000 total BV from your left and right = $600 HOW COMMISSIONS ARE EARNED 1,200 1,200 2,400 2,400 3,600 3,600 5,000 5,000 BV commissions are calculated weekly
  • 43. Every time you and any BDC in your left and right sales simultaneously completes the BV commission cycle in the same week, you receive a management bonus of $600! HOW BONUSES ARE EARNED
  • 44. Put in twice the work for three times the pay! Annual earnings potential: $327,600 EARN MORE INCOME Enables you to leverage your efforts by opening multiple BDCs from the beginning
  • 45. Weekly Earning Potential: $10,500 EARN MORE INCOME: OPEN ADDITIONAL BUSINESS DEVELOPMENT CENTERS TO INCREASE YOUR COMMISSIONS 200 BV 200 BV
  • 46. CREATE THE LIFESTYLE THAT YOU WANT, EARN THE INCOME YOU DESIRE! • Even if you are not currently a beauty or makeup professional, Motives can be a vehicle for you to create a business and a career path for yourself in this growing, multibillion-dollar industry • We provide the tools and the education • Build a full-time income on a part-time basis! • Work and grow at your own pace • Set your own hours — work when YOU want to!
  • 47. GETTING STARTED 1. Place your initial order using the: Motives or Motives for La La Fast Start Kit. If you want a larger display, choose from one of our other kits. 2. Experience our training program. Product Knowledge, Application and Sales, Building Your Business with Motives, Skincare 101 or Custom Blend. 3. Host an event.
  • 48. We not only deliver beauty to doors, We also open them