The document provides information about the trainings and requirements for different levels in the UnFranchise business model. It outlines three required trainings: New UnFranchise Owner Training, Executive Coordinator Certification Training, and Basic Five. It then describes the qualifications needed to become an Executive Coordinator, Master Coordinator, and higher levels, which involves meeting certain sales volumes and earning commissions. The document also defines key terms and introduces tools available to UnFranchise Owners like the UnFranchise Management System.

1. New UnFranchise Owner Training
(NUOT)

2. Three Required Trainings
• New UnFranchise Owner Training (NUOT)
• Who are we?
• Terminology
• Requirements
• Basic Five (B5)
• The fundamentals of building an
UnFranchise Business.
• Executive Coordinator Certification Training
(ECCT)
• Demonstrated knowledge of the above content.
• Demonstrated knowledge of policy and procedures.

4. • Identifies the latest market-driven products
• Eliminates the burden of manufacturing
• Does not rely solely on the sales of any one
product or service
• Hundreds of exclusive products and services
• Access to multibillion dollar markets

5. Customize a
business based
on your
interests and
goals
University concept

6. Hot Deals
Hundreds of
Market America’s
Exclusive Brands
Social Networking
ShopBuddy
Daily Deals

7. • Earn up to 50 percent
cash back for
purchasing Market
America branded
products and those
from our Partner
Stores where you see
the Cashback logo
• Earn ½ percent on
eligible referral
purchases

8. • Provides the power of social media and online shopping
• Combines high-tech with high-touch
• Offers the ability to reach millions of customers
• Matches people to products and products to people

9. The following information provides fundamental
knowledge required to ensure Qualified Individuals
can successfully attain Financial Independence by
implementing
The UnFranchise®
Business Development System

10. The UnFranchise® Business
Key Terms and Definitions

11. SALES REPRESENTATIVE
• No cost
• Buy product at UnFranchise Cost
and earn gross retail profit
UNFRANCHISE® OWNER
• Subscription Fee - $129.95
• Buy product at UnFranchise Cost and
earn gross retail profit
• Participate in the Management
Performance Compensation Plan and
earn commissions
*BDC - Business Development Center

12. *BDC - Business Development Center
Business Development Center
(BDC)
• Your place of business in the
computer system at Market
America.
• Identified by your nine digit
UnFranchise I.D. followed by
a three digit extension.
Example: 123456789-001
• The banks for BV and IBV are
located here.
123456789-001
123456789-002 123456789-003

13. BV
Business Volume
BV is the unit value (points) assigned to
exclusive branded product
IBV
Internet Business Volume
IBV is the unit value (points) assigned to any of
our Partner Store Products

14. SHOP.COM Customer Autoship
One-to-One MarketingSocial Media
WAYS TO CREATE BV & IBV:
• Personal use
• UnFranchise Autoship
• Retail sales
• Internet Marketing

15. Personal Business Volume (PBV)
• All BV is PBV for the BDC it is placed in.
• PBV does not accrue in the banks of the BDC
in which it is placed
• Initially used to qualify a BDC
• Used for quarterly PBV requirements
• Used to exercise the Monthly Accrual Option
Group Business Volume (GBV)
• All PBV flows up and counts as GBV in the banks of all
Qualified BDCs it flows through.
• GBV is used to calculate Commissions and
bonuses

16. UnFranchise Cost –
• What you pay for products and services.
Suggested Retail Price –
• What the company suggests for retailing products, goods,
and services based on fair market value.
• An UnFranchise Owner may charge more or less
than Suggested Retail Price
• The Company will charge the UnFranchise Owner
sales tax based on suggested retail if the
UnFranchise Owner is not registered for sales tax

17. Accumulate 200 BV to
qualify your Business
Development Center
(BDC) which opens both
your left and right BV and
IBV banks.
Once your Business
Development Center has
been qualified it
will begin to accrue
Business Volume (BV)
and Internet Business
Volume (IBV).

18. Start Date
• The date when an application is entered at Market
America and an Independent UnFranchise Owner is
created in the database.
• Used to determine your Start Month
(when you will renew each year)
• Acts as the Q-Date for Sales Representatives
Qualification Date (Q-Date)
• An UnFranchise Owner’s Q-date is the Friday of the
week in which the UnFranchise Owner’s initial BDC
became Qualified.
• This is the date for which both monthly criteria and
quarterly requirements are based
• This date will never change as long as an UnFranchise
Owner remains Active

19. Quarter
For Qualified UnFranchise Owners
• Based on the UnFranchise Owner's Q-date; also called a
“three-Q-date period.”
For Sales Representatives And Unqualified UnFranchise
Owners
• Based on the Start date; also called a “three-start-date
period.”
• Periods:
• Begins on the Saturday following an anniversary date
• Ends on the Friday following an anniversary date three
months later
• The next quarter begins the next day (Saturday)

21. Personally sponsor (partner) and place one qualified
UnFranchise® owner in your left and right organizations.

22. Active Independent UnFranchise Owner
There are three requirements to remain “Active”:
1. Have a current UnFranchise Owner Sales Report (Form 1000) on file
• At least two retail receipts totaling $200 in sales must accompany
the Form 1000
• Must submit his/her own retail sales and Form 1000 every quarter
by 11:59 p.m. Friday (the end of their Quarter). If done with paper
instead of online, must be RECEIVED by 1:59 p.m. Friday.
• Online sales may only be made at your SHOP.COM
• An UnFranchise Owner may not give an order to receive (or give)
enough BV for him/her or keep themselves or other UnFranchise
Owners active
2. Have placed minimum quarterly PBV amounts
• 150 PBV in any of your personal BDCs
3. Have a current subscription (Annual Renewal Form)
• Renewal of your subscription is required each year by the end of
your Start Month
• The month in which your Start Date falls is your Start Month
• Auto-Renewal can be setup to automatically renew your
subscription each year at the beginning of your Start Month

23. MPCP Management / Supervisory
Responsibilities
• UnFranchise Owners are paid commissions as a result of
products moving to end consumers; these products are
moved by themselves and by those in their organization.
• Management / Supervisory responsibilities under the
MPCP guidelines are listed in Chapter 12 Sec 1. Failure
to perform the management responsibilities is grounds
for corrective action by the company.

24. People lead to people
*Green indicates personally sponsored UnFranchise® Owner

25. Sponsor
• The Independent UnFranchise Owner who introduced you to
the business as indicated on your application.
• An UnFranchise Owner should never sign an application or
any agreement for another UnFranchise Owner
• Creating false UnFranchise businesses or using deceptive
practices to get people to sign-up can be grounds for
corrective action.
Placement
• Where a BDC is located in the Market America genealogy.
• Specified on the application by the new UnFranchise
Owner’s Sponsor
• Also referred to as linkage
• A BDC may only be placed on the left or right side of
another BDC where no BDC currently exists (open
placement).

26. Sponsorship vs. Placement
Example: You personally sponsored Mark, Kate and Matt. Although Matt
is personally sponsored by You, notice his placement is on the left side of
Dr. Jones’s Business Development Centers

27. Retail sales, customers ordering through your websites, personal use,
new UnFranchise® Owners and word-of-mouth advertising

28. Commission
• Dollars earned for accrued GBV & GIBV totals in Activated
BDCs.
• If a given GBV or GIBV level is reached on the left and right
of a BDC which is not Activated, that Commission is forfeited
• An UnFranchise Owner must be Qualified, Active, and
Activated to be eligible to earn any commissions
Management Performance Compensation Plan
Internet Business Volume Compensation Plan (IBVCP)

29. Monthly BV Accrual Option
Gives UnFranchise Owners the ability to continue to
accrue GBV month to month (12-month rolling
accrual)
• Must maintain a subscription to the UFMS
• Must assign a minimum amount of PBV to their
BDC-001 each month
• UnFranchise Owner – 50 PBV
• Coordinator – 100 PBV
• Executive Coordinator and Higher – 150 PBV

30. Monthly IBV Accrual Option
Gives UnFranchise Owners the ability to continue to
accrue GIBV month to month (24-month rolling
accrual)
• Must maintain a subscription to the UFMS.
• Must assign a minimum amount of PIBV to their
BDC-001 each month to accrue GIBV
• Level 1 (UnFranchise Owner who has not received
any IBV commission) – 10 IBV
• Level 2 (UnFranchise Owner who has received
$300 IBV commission) – 20 IBV
• Level 3 (UnFranchise Owner who has completed
one commission cycle and received $600
[5000/5000] IBV commission) – 30 IBV

31. UnFranchise AutoShip (Transfer Buying)
A standing order that is automatically shipped monthly,
to satisfy the criteria of the Monthly Accrual Option.
• Saves you time and stress
• Paid for by bank draft or credit card.
• Set-up two weeks prior to Q-date.
• Can be changed as needed (no later than Friday
before the Tuesday that it invoices)
Everything that you use monthly, arrives without
you even thinking about it, so you never run out!

32. UnFranchise AutoShip (Transfer Buying)
Accrual Protection (Insured Transfer Buying Rider)
will automatically double or triple your order when
your monthly criteria increases (you earn
commissions) and there is not enough BV or
IBV on it. This prevents a red flush.
You can put as much as you want on your
UnFranchise AutoShip Order.
Anything over what is necessary based on your
UnFranchise Level or IBV Level will be placed
according to your Excess BV/IBV Placement
settings.

33. 1,200 1,200
1,200 total BV from your left and right = $300 1,200 total IBV from your left and right = $300
2,400 2,400
3,600 3,600
5,000 5,000
2,400 total BV from your left and right = $300 2,400 total IBV from your left and right = $300
3,600 total BV from your left and right = $300 3,600 total IBV from your left and right = $300
5,000 total BV from your left and right = $600 5,000 total IBV from your left and right = $600
BV & IBV commissions are calculated weekly

34. Management Bonus
• $600 bonus paid for demonstrating management
and growth.
• In the same week that a BDC earns a
Commission for reaching the 5000/5000 GBV pay
out criteria, a BDC on the left side and a BDC on
the right side each earn Commissions for
reaching the 5000/5000 GBV pay out criteria.
• Also called a “Triple Flush”

35. Every time you and any BDC in your left sales organization
plus any BDC in your right sales organization completes the
BV commission cycle in the same week, you receive a
management bonus of $600.

36. • Gives an UnFranchise Owner the ability to place another
BDC in their organization.
• Earned when a BDC earns the commission for
reaching the 5000/5000 BV pay level the first time
• Only awarded once per BDC
• Must be placed according to policy
Re-Entry

37. Open additional Business Development Centers to increase your commissions
200 BV

38. Building Share of Customer
• Offer existing customers more products/services
through your SHOP.COM site
• Match products to people, and people to products
• program allows customers to get paid
for shopping
10-15 Customers shopping regularly

39. Principle #1: Selling more products to
fewer people is easier
• Within the Market America Product Line
• Within the Market America Store
• Within the Market America Mall
• Within the Partner Stores
Customer of Customer
Building Share of Customer

40. Principle #2: Sustaining dialogue and
obtaining feedback
• What do your customers really want?
• What does this individual customer really
want?
• What would they purchase
from you, if you had it?
Building Share of Customer

41. Principle #3: Building unique relationships
with these customers
• Demonstrate an active
interest in customers as individuals.
• Communicate on a periodic and frequent
basis – Not Just The Sale.
• Utilize mail, telephone, voicemail, email,
social media (facebook, Twitter, Linked In,
Blogs, etc.), and website.
Building Share of Customer

42. Millions of products and services…

43. UnFranchise Levels and Requirements
Coordinator
An UnFranchise Owner who is qualified, activated, and has
earned at least their first BV Commission.
• Must submit Form 1001 - Executive Coordinator
Qualification and Application Form
Agreement to accept responsibility of Executive Coordinator
• Must submit Form 925 - Executive Coordinator
Acknowledgement & Agreement
Agreement to certify your attending all three required trainings and
complied with the 70% rule proving a Form 1000 (UnFranchise Owner
Sales Report) with at least $200 in retail sales.
Both of these forms are part of the Online UnFranchise
Registration and have probably already been done.

44. Executive Coordinator
An UnFranchise Owner who has accrued a minimum
of 5000 GBV on both the left and right sides of a BDC
and has earned that $600.00 Commission.
• Must attend an Executive Coordinator
Certification Training (ECCT) – within 28 days of
earning the $600 commission
• Prerequisites for the ECCT are attendance/completion
of a New UnFranchise Owner Training (NUOT) and a
Basic Five
• UFMS is a requirement for Executive Coordinator
and above to continue to earn commissions
UnFranchise Levels and Requirements

45. Master Coordinator
An UnFranchise Owner who has Triple Flushed
(earned the $600 Management Bonus)
UnFranchise Levels and Requirements

46. All UnFranchise Levels beyond Master Coordinator are
based on commissions and bonuses received from the
MPCP in a four week pay cycle.
We are not employees of Market America. We are
Independent UnFranchise Owners. Our income should not
be advertised except as published by Market America.
Recognition statement of Income earned:
“has earned at least ________ in a 4 week pay cycle”
UnFranchise Levels and Requirements

47. • Senior Master Coordinator –
• earned ≥ $3,000 in a 4 week pay cycle
• Professional Coordinator –
earned ≥ $4,500 in a 4 week pay cycle
• Supervising Coordinator –
earned ≥ $7,500 in a 4 week pay cycle
• National Supervising Coordinator –
earned ≥ $10,000 in a 4 week pay cycle
• Executive Supervising Coordinator –
earned ≥ $15,000 in a 4 week pay cycle
• Director –
earned ≥ $18,000 in a 4 week pay cycle
• Executive Director –
earned ≥ $25,000 in a 4 week pay cycle
UnFranchise Levels and Requirements

48. • Field Vice-President –
earned ≥ $36,000 in a 4 week pay cycle
• Executive Field Vice-President –
earned ≥ $45,000 in a 4 week pay cycle
• Senior Executive Field Vice-President –
earned ≥ $63,000 in a 4 week pay cycle
• Field President –
earned ≥ $80,000 in a 4 week pay cycle
• International Field President –
earned ≥ $100,000 in a 4 week pay cycle
• International Field Chairman –
earned ≥ $125,000 in a 4 week pay cycle
UnFranchise Levels and Requirements

49. Tools and Requirements
UnFranchise Management System (UFMS)
A system of management services and tools designed to
help manage your sales organizations, maximize your time,
and grow your UnFranchise business.
* Monthly Subscription Charge for UFMS $20.
Features of UFMS
• UFMS – Management Reports
• Management training audios
• MARVIN – Market America Responsive Voice Information
Network.
• Powerline Voice Link (PVL)

50. Tools
MARVIN - Market America Responsive Voice
Information Network
Designed to answer your basic inquiries pertaining
to your UnFranchise business
• Voice response system
• Q-date, Annual Renewal date, the date that your Form
1000 was received, etc.
• Simply call 336-605-5556 to experience the ease and
convenience of MARVIN

51. Tools
PowerLine Voice Link (PVL)
A telephone service that enables an UnFranchise Owner
to access weekly sales volume and commissions earned
information 24 hours a day, 7 days a week
336-605-5556 (Same as MARVIN)
PATLive Messaging System
Market America’s voicemail system provider.
• Enroll by calling 800-775-7790 or by logging on to the
UnFranchise Business Account (“Back Office”).

52. Forfeit
• This means you have enough volume on the left
and right of a BDC to meet a given pay out criteria
(GBV or GIBV amounts) but you do not get the
commission.
Terms & Conditions

53. Reasons for Forfeit
• You do not have your 2 personally sponsored
UnFranchise Owners (one on the left and one on
the right) when you reach a payout increment.
Example: Reaching 1200 BV on the left and 1200 BV on
the right before becoming activated.
Terms & Conditions

54. Reasons for Forfeit (cont.)
• You have not sent in the required forms 925, 1001.
They both must be completed after you earn your
first $300 BV commission.
• You have not completed the three required
trainings (New UnFranchise Owner Training
(NUOT), Basic 5, and Executive Coordinator
Certification Training (ECCT)). All three must be
completed after you complete the BV pay cycle the
first time (5000 BV/5000 BV).
Terms & Conditions

55. Flush
• Flushing resets your GBV (or GIBV) banks to zero (0).
Good (Green) Flush – Your banks reset because you
accumulated 5000 GBV (or GIBV) in the left and right banks
of that BDC and received the $600 Commission.
Bad (Red) Flush – All of your banks reset because you
choose to not exercise the Monthly Accrual Option
(BV or IBV).
Reasons for Red (bad) Flush
• You did not exercise the Monthly Accrual Option.
• Place 50/100/150 BV in your 001 BDC (will affect BV only).
• Purchase your monthly UFMS subscription
(will affect both BV and IBV).
• Place 10/20/30 IBV in your 001 BDC (will affect IBV only).
Terms & Conditions

56. Purge
• Your BV and IBV totals on the left and right reset to zero
in all BDC’s.
• The UnFranchise Owner becomes Inactive
• Must re-qualify BDCs with 200 PBV before they will
begin to accrue GBV and GIBV again.
• All PBV and PIBV disappears from upline banks.
NOTE: This affects everyone upline who has not flushed on your
volumes as this purge volume is removed from their GBV and
GIBV totals.
Reasons for Purge
• You did not meet your Minimum Activity Requirements of
at least 150PBV for the quarter.
• You did not submit your Form 1000 (UnFranchise Owner
Sales Report) in a timely manner.
• You did not submit your Annual Renewal in a timely manner.
Terms & Conditions

57. Terms & Conditions
Sales Tax
• To avoid having Market America charge sales tax on an
order, the paying UnFranchise Owner must have appropriate
sales tax documentation on file with Market America for the
state/territory to which the product is being shipped.
• UnFranchise Owners are completely responsible for
collecting, remitting and reporting their own sales tax.
• Market America Sales Tax Agreement: This form must be
mailed / faxed to Market America along with a copy of your
sales tax license and certificate. It may be printed via
UnFranchise Business Account > Downloads >
Administration

58. Record Keeping - Expenses
• Advertising & promotional materials
• Automobile expenses (mileage)
• Travel expenses (airfare)
• Lodging and meals
• Entertainment of prospects and downline
• Trainings and admission fees (tickets)
• Freight, Administrative, shipping costs
• Postal charges
• Business equipment (computer, fax, furniture)
• Office supplies (paper, ink)
• Professional fees (tax preparation etc.)

59. Record Keeping - Income
• Profit from retail sales of products
• Commissions and bonuses received from the
Management Performance Compensation Plan.
(Tax Form 1099)

60. Building a Solid Foundation
for
Profitability and Stability

61. The Objective For
Every New UnFranchise Owner
• Create a cash flow through building a repeat
customer base. Base 10 Seven Strong
• Create distribution through other UnFranchise
Owners – earn $300 monthly in commission
• Short-term goal – Personally sponsor 2 who
sponsor 2 each and attain Base 10

62. Business Goals Begin with Base 10
• Personally purchase and use at least
100 BV and 15 IBV per month
• Establish 10 Repeat Customers – Base of >
10 purchasing a minimum of 30 BV and 20
IBV monthly within 90 days (2 per week, first
12 weeks)
• This generates 400 BV and more than 200
IBV each month. Duplicate this within your
organization.

63. After Three-Six Months, Earn > $300/Monthly (BV)
and Earn $300 every 2nd month (IBV)
Retailing Goal – Base 10, Seven Strong
400 BV & 200 IBV
400 BV & 200 IBV
1200 BV & 600 IBV1200 BV & 600 IBV
400 BV & 200 IBV 400 BV & 200 IBV400 BV & 200 IBV400 BV & 200 IBV
400 BV & 200 IBV

64. The UnFranchise Business Account (“Back Office”)
It is the UnFranchise Owner-only Web site that provides you
with all of the tools necessary to measure, monitor, adjust
and control your business.
Your Profile, Company Information, Customer Data, Order
History, Forms, Reports, Marketing Tools, and much more
are found on the UnFranchise Business Account.
Your Rep ID or Email and password are required to login to
the UnFranchise Business Account.
Do not give your back office password to any other
UnFranchise Owner or log on to the back office of any other
UnFranchise Owner, including upline, crossline and downline
because every UnFranchise Owner is responsible for
managing his/her own UnFranchise business.

65. The UnFranchise Business Account
(Back Office”) Login
Go to
www.UnFranchise.com
Enter your Rep ID
(7 digit) or the
E-mail address that
is on file with
Market America
Enter your
password
Click “Login”

66. TRAINING MODULES
Go to: www.unfranchisetraining.com

67. Online Website Tools
• WebCenter – www.mawc411.com /
www.mawebcenters.com
• TLS® – www.TLSslim.com
• Profiles of success – www.thepowerprofiles.com
• Product information –
www.exploresupplements.com
www.nutrametrix.com

68. Review Questions
• What are the three required trainings?
• What is the difference between a Sales Representative &
UnFranchise Owner entry?
• How do you Qualify your BDC?
• What does the term BV mean?
• What is your start date?
• What is your Q-Date?
• What are your Q-Date Quarter periods?
• What is MPCP?

69. Review Questions
• What do you need to do to remain “Active”?
• What does it mean to Activate?
• How do you earn a Management Bonus?
• When do you earn a Re-entry?
• Where do you find the training modules?
• What do you need to login to the UnFranchise Business
Account (“Back Office”)?
• Why did you start your UnFranchise Business?
• What is Market America?

70. Your Next Step
• Develop your “What is it?”
• Develop your 2 minute commercial.
• Develop you Goal Statement.
• Purchase products for personal use.
• Develop a customer base of 10 Preferred Customers.
• Attend all three required trainings.

71. New UnFranchise Owner Training
(NUOT)