This document provides information on various trainings and requirements for different levels within the company's business model. It outlines the New Distributor Training, Basic Five training, and Executive Coordinator Certification Training. It also defines key terms like qualify, activate, sponsor, placement, and different levels like coordinator, executive coordinator and their specific requirements. The document provides an overview of how commissions and bonuses are earned through the company's compensation plan.

1. 1. New Distributor Training (NDT)
2. Training Instruction This training is in a PowerPoint format. It can be viewed as a slide show
in PowerPoint. You may also print the slides as Note pages format to view the training
notes at the bottom of some slides. (Trainers copies) You may also print the slides as
handouts with 3 slides per page and an area for notes, Make the order of print as
horizontal . (Student copies) Please review TRAINER’S NOTES prior to teaching this
class.
3. Three Required Trainings New Distributor Training (NDT) 3-4 hours Who are we?
Terminology Requirements Basic Five (B5) 3-4 hours The fundamentals of building an
UnFranchise  Business. Executive Coordinator Certification Training (ECCT) 6-8
hours Demonstrated knowledge of the above content. Demonstrated knowledge of policy
and procedures.
4. Business Support Tools & Training
5. Founded in 1992, m a is a Product Brokerage and Internet Marketing company that specializes
in One-to-One Marketing .
6. A Product Brokerage Company market america Identifies the latest market-driven products
Eliminates the burden of manufacturing Moves with the marketplace Does not rely solely
on the sales of any one product or service 2,500 exclusive products and services Access
to multibillion-dollar markets Market America’s Mall Without Walls ® ®
7. Multibillion-Dollar Markets market america Health & Nutrition Anti-Aging Cosmetics
Personal Care Weight Management Home & Garden Pet Care Telecommunications
Internet Auto Care ®
8. Exclusive m a Brands
9. Customize a business based on your interests and goals University concept
10. An Internet Marketing Company market america The Web Portal combined with Market
America ’ s people power provides the most efficient and friendliest experience found
anywhere on the Internet. ®
11. The Web Portal • Unlimited Shopping • Hundreds of Exclusive m a Brands and Products •
Custom Nutrition Services • Travel • Gift Cards & Certificates • Program • E-mail, Blogs,
Video, m a TV, m a Newsstand • News, Weather, Sports • Entertainment • Social
Networking • Thousands of Partner Stores • Quick, Accurate Product & Content Search
12. Millions of products and services…
13. Get Paid to Shop Earn up to 25 percent cash back for purchasing Market America branded
products and those from our Partner Stores where you see the m a Cashback logo. Earn .5
percent on referral purchases forever
14. One-to-One Marketing market america New paradigm People hate to be sold, but love to buy
Building share of customer: providing a greater variety of products to a small portfolio of
customers Match people to products and products to people High-tech & high-touch
Giving customers exactly what they want Creating the Economy of the Future m a will be
to One-to-One Marketing what McDonalds is to franchising and what Microsoft is to
computerization. ®
15. The following information provides fundamental knowledge required to ensure Qualified
Individuals can successfully attain Financial Independence by implementing The
UnFranchise ® Business Development System
16. Headquartered in Greensboro, North Carolina Market America ’ s mission is to provide a
system for entrepreneurs to create an ongoing income, while providing consumers

2. worldwide with a better way to shop. Through revolutionary technology and the power of
people, we are creating the economy of the future.
17. Approximately every 10-20 years, a new marketing system emerges as a better way of
distributing products to the end consumer. market america ®
18. The UnFranchise ® Business Key Terms and Definitions
19. Apply UnFranchise Owner (Independent Distributor) Subscription Fee Buy product at
Distributor Cost and earn gross retail profit Participate in the Management Performance
Compensation Plan (MPCP) and earn commissions Sales Representative No Cost Buy
product at Distributor Cost and earn gross retail profit
20. Apply Business Development Center (BDC) Your place of business in the computer system
at Market America. Identified by your nine digit Distributor I.D. followed by a three digit
extension. Example: 123456789-001 The banks for BV and IBV are located here.
21. Single Entry (1 BDC) – Created by submitting an application with the subscription fee. No
initial order is required An upgrade to a Master UnFranchise Owner Entry (3 BDCs) is
not permitted Master UnFranchise ® Owner Entry (3 BDCs) – Created by submitting an
application with the subscription fee and an accompanying order for at least 300 BV of
product or services. 200 BV placed in extension 001, A minimum of 50 BV placed in
extension 002, and a minimum of 50 BV placed in extension 003.
22. Master UnFranchise ® Owner Entry Enables you to leverage your efforts by opening
multiple BDCs from the beginning Single Entry
23. Create Business Volume (BV) and Incentive Business Volume (IBV) Business Volume (BV)
is the unit value (points) assigned to exclusive m a -branded products Incentive Business
Volume (IBV) is the unit value (points) assigned to any of our Partner Store brands BV
and IBV are used to calculate commissions
24. Create Personal Use Retail Sales Merchandising Systems Web Portal Catalogs Product Cards
Ways to create BV and IBV: Transfer Buying/AutoShip One-to-One Marketing Building
Share of Customer
25. Personal Business Volume (PBV) All BV is PBV for the BDC it is placed in. PBV does not
accrue in the banks of the BDC in which it is placed Initially used to qualify a BDC Used
for quarterly PBV requirements Used to exercise the Monthly Accrual Option Group
Business Volume (GBV) All PBV flows up and counts as GBV in the banks of all
Qualified BDCs it flows through. GBV is used to calculate Commissions and bonuses
26. Distributor Cost – What you pay for products and services. Suggested Retail Price – What
the company suggests for retailing products, goods, and services based on fair market
value. A Distributor may charge more or less than Suggested Retail Price The Company
will charge the Distributor sales tax based on suggested retail if the Distributor is not
registered for sales tax
27. Qualify Accumulate 200 BV to qualify your Business Development Center (BDC) which
opens both your left and right BV and IBV banks Once your Business Development
Center has been qualified it will begin to accrue Business Volume (BV) and Incentive
Business Volume (IBV) The sooner you qualify, the sooner you will be eligible to earn
commissions and bonuses!
28. Start Date The date when an application is entered at Market America and an Independent
Distributor is created in the database. Used to determine if an Annual Renewal is required
in the first year or not Acts as the Q-Date for Sales Representatives Qualification Date
(Q-Date) A Distributor’s Q-date is the Friday of the week in which the Distributor’s

3. initial BDC became Qualified. This is the date for which both monthly and quarterly
requirements are based This date will never change as long as a Distributor remains
Active
29. Quarter For Qualified Distributors Based on the Distributor's Q-date; also called a “three-Q-
date period.” For Sales Representatives And Unqualified Distributors Based on the Start
date; also called a “three-start-date period.” Periods: Begins on the Saturday following an
anniversary date Ends on the Friday following an anniversary date three months later The
next quarter begins the next day (Saturday)
30.
31. Activate Personally sponsor and place one qualified Independent Distributor in your left
organization and one qualified Independent Distributor in your right organization
32. Active Independent Distributor There are three requirements to remain “ Active ”: Have a
current Quarterly Sales Report (Form 1000) on file Must submit a Form 1000 each
quarter At least two retail receipts totaling $200 in sales must accompany the Form 1000
Have placed minimum quarterly PBV amounts 150 PBV in any of your BDCs Have a
current subscription (Annual Renewal Form) Renewal of your subscription is required
each year If your Start Date is July 31 or earlier of the current year, must renew by
December 31 of that year If your Start Date is August 1 or later of the current year, no
need to renew until December 31 of the following year.
33. MPCP Management / Supervisory Responsibilities Distributors are paid commissions for
managing, training, supplying, supporting, and motivating their organizations to produce
retail sales volume. Management / Supervisory responsibilities under the MPCP
guidelines are listed in Chapter 12 Sec 1. Failure to perform the management
responsibilities is grounds for corrective action by the company.
34. Sponsor The Independent Distributor who introduced you to the business as indicated on
your application. Placement Where a BDC is located in the Market America genealogy.
Specified on the application by the new Distributor’s Sponsor Also referred to as linkage
A BDC may only be placed on the left or right side of another BDC where no BDC
currently exists (open placement).
35. Sponsorship vs. Placement Example: You personally sponsored Tom, Sue and Dr. Jones.
Although Dr. Jones is personally sponsored by You, notice her placement is on the left
side of Chris’s Business Development Center
36. Caused by incorrect placement information on the application. To correct linkage, use the
“Placement Linkage Correction” Form found in the ‘Downloads’ area under
‘Administration’ Q-Date is not determined until the linkage is corrected Unlinked
Distributors and Business Volume
37. Teach, Manage & Support Others Teaching your newly sponsored Distributors to do what
you are doing multiplies your efforts Teach them how to Apply, Create, Qualify and
Activate People lead to people People lead to more people BV & IBV are generated as
your organization expands Managing your organization increases your potential for
income and growth
38. The system searches for BV & IBV to infinity System Search System Search
39. Commission Dollars earned for accrued GBV & GIBV totals in Activated BDCs.
Management Performance Compensation Program (MPCP) A Distributor must be
Qualified, Active, and Activated to be eligible to earn commissions. If a given GBV level
is reached on the left and right of a BDC which is not Activated, that Commission is

4. forfeited
40. Incentive Business Volume Compensation Program (IBVCP) A Distributor must be
Qualified, Active, and Activated to be eligible to earn commissions. The Distributor must
have at least 1 Preferred Customer ordering at least 1 BV-product per quarter through the
Distributor’s Web Portal, AutoShip, or other Market America sites (for example,
maMyWorld, Mini Websites) by the Distributor’s 3-month Q-date. Each of the
Distributor’s Preferred Customers may satisfy this requirement one time only. If this
requirement is not met when commissions are earned, then the Distributor will receive a
courtesy letter from Market America informing the Distributor that the Distributor’s
commission check will be held for four consecutive weekly commission cycles from the
week the check would have otherwise been mailed, and if the requirement has still not
been met by the end of this hold period, the check will be forfeited. If the requirement is
met by this time, the Distributor will be deemed to have satisfied the requirement for the
prior quarter only. If a given GBV level is reached on the left and right of a BDC which
is not Activated, that Commission is forfeited
41. Monthly BV Accrual Option Gives Distributors the ability to continue to accrue GBV month
to month (12-month rolling accrual) Must maintain a subscription to the UFMS Must
assign a minimum amount of PBV to their BDC-001 each month Distributor – 50 PBV
Coordinator – 100 PBV Executive Coordinator and Higher – 150 PBV
42. Monthly IBV Accrual Option Gives Distributors the ability to continue to accrue GIBV
month to month (24-month rolling accrual) Completion of Getting Started Wizard (one
time only). Set up maChatterbox Account. Sign up for maBlog, FashionCents, and
maMyWorld to receive latest email updates. Set your Web Portal as your Home Page.
Must maintain a subscription to the UFMS
43. Monthly IBV Accrual Option (cont.) Gives Distributors the ability to continue to accrue
GIBV month to month (24-month rolling accrual) Must assign a minimum amount of
PIBV to their BDC-001 each month to accrue GIBV Level 1 (Distributor who has not
received any IBV commission check) – 10 IBV Level 2 (Distributor who has received
$300 IBV commission check) – 20 IBV Level 3 (Distributor who has completed one
commission cycle and received $600 [5000/5000] IBV commission check) – 30 IBV
Must PERSONALLY purchase $50, per month by your Q-Date, from Partner Stores on
your Web Portal and/or maMyWorld using your Distributorship’s Personal PC ID #. Must
generate a minimum of 50 BV of maBranded product sales to PC’s through your Web
Portal and/or AutoShip monthly by your Q-Date.
44. How Commissions are earned 1,200 total BV from your left and right = $300 | 1,200 total
IBV from your left and right = $300 2,400 total BV from your left and right = $300 |
2,400 total IBV from your left and right = $300 3,600 total BV from your left and right =
$300 | 3,600 total IBV from your left and right = $300 5,000 total BV from your left and
right = $600 | 5,000 total IBV from your left and right = $600 1,200 2,400 3,600 5,000
1,200 2,400 3,600 5,000 System Search System Search
45. Management Bonus $600 bonus paid for demonstrating management and growth. In the
same week that a BDC earns a Commission check for reaching the 5000/5000 GBV pay
out criteria, a BDC on the left side and a BDC on the right side each earn Commission
checks for reaching the 5000/5000 GBV pay out criteria. Also called a “Triple Flush”
46. How Bonuses are earned Every time you and any BDC in your left sales organization plus
any BDC in your right sales organization completes the BV commission cycle in the

5. same week, you receive a management bonus of $600!
47. Gives a Distributor the ability to place another BDC in their organization. Earned when a
BDC earns the check for reaching the 5000/5000 pay level the first time Only awarded
once per BDC Must be placed according to policy Re-Entry
48. Re-Entry Open additional Business Development Centers to increase your commissions
49. Selling more products to fewer people is more efficient and more profitable than the time-
honored mass marketing rules of pitching products to the greatest number of people.
Establishing, sustaining, and maintaining dialogue and obtaining feedback with and from
these customers. Concentrating on building unique relationships with individual
customers on a 1 to 1 basis. Building Share of Customer
50. Building Share of Customer Offer existing customers more products/services through the
Mall Without Walls TM and Web Portal Match products to people, and people to products
program allows customers to get paid for shopping 10-15 Customers shopping regularly
51. Principle #1: Selling more products to fewer people is easier Within the Product Line Within
the Store Within the Mall Within the Partner Stores Customer of Customer Building
Share of Customer
52. Principle #2: Sustaining dialogue and obtaining feedback What do your customers really
want? What does this individual customer really want? What would they purchase from
you, if you had it? Building Share of Customer
53. Principle #3: Building unique relationships with these customers Demonstrate an active
interest in customers as individuals. Communicate on a periodic and frequent basis – Not
Just The Sale. Utilize mail, faxes, telephone, voicemail, email, and website. Building
Share of Customer
54. Survey, collect, warehouse, data mine, and analyze information to identify products goods
and services Preferred Customers would purchase, if it were made available! Find those
products, goods, and services and bring them to the customer…instead of the customer to
the product! Building Share of Customer
55. Millions of products and services…
56. Pin Levels and Requirements Coordinator A Distributor who is qualified, activated, and has
earned at least their first Commission check. Must submit Form 1001 - Executive
Coordinator Qualification and Application Form Agreement to accept responsibility of
Executive Coordinator Must submit Form 925 - Executive Coordinator
Acknowledgement & Agreement Agreement to certify your attending all three required
trainings and complied with the 70% rule proving a Form 1000 (Distributor Sales Report)
with at least $200 in retail sales. Both of these forms are part of the Online Sign-Up
Wizard and have probably already been done.
57. Pin Levels and Requirements Executive Coordinator A Distributor who has accrued a
minimum of 5000 GBV on both the left and right sides of a BDC and has earned that
$600.00 Commission check. Must attend an Executive Coordinator Certification Training
(ECCT) – within 28 days of earning the $600 commission check Prerequisites for the
ECCT are attendance/completion of a NDT and a Basic Five UFMS is a requirement for
Executive Coordinator and above
58. Pin Levels and Requirements Master Coordinator A Distributor who has Triple Flushed
(earned the $600 Management Bonus)
59. Pin Levels and Requirements All Pin Levels beyond Master Coordinator are based on
commissions and bonuses received from the MPCP in a four week pay cycle. We are not

6. employees of Market America. We are Independent Distributors. Our income should not
be advertised. Recognition statement of Income earned: “ has earned in excess of
________ in a 4 week pay cycle”
60. Pin Levels and Requirements Professional Coordinator – earned ≥ $4,500 in a 4 week pay
cycle Supervising Coordinator – earned ≥ $7,500 in a 4 week pay cycle National
Supervising Coordinator – earned ≥ $10,000 in a 4 week pay cycle Executive Supervising
Coordinator – earned ≥ $15,000 in a 4 week pay cycle Director – earned ≥ $18,000 in a 4
week pay cycle Executive Director – earned ≥ $25,000 in a 4 week pay cycle
61. Field Vice-President – earned ≥ $36,000 in a 4 week pay cycle Executive Field Vice-
President – earned ≥ $45,000 in a 4 week pay cycle Senior Executive Field Vice-
President – earned ≥ $63,000 in a 4 week pay cycle Field President – earned ≥ $80,000 in
a 4 week pay cycle International Field President – earned ≥ $100,000 in a 4 week pay
cycle Pin Levels and Requirements
62. Tools and Requirements UnFranchise Management System (UFMS) A system of
management services and tools designed to help manage your sales organizations,
maximize your time, and grow your UnFranchise  business. * Monthly Subscription
Charge for UFMS $20. Features of UFMS UFMS – Management Reports Credit Card
ordering services Management training CD’s MARVIN – Market America Responsive
Voice Information Network. Powerline Voice Link (PVL) PATLive Messaging System
63. Tools MARVIN - Market America Responsive Voice Information Network Designed to
answer your basic inquiries pertaining to your Distributorship Voice response system Q-
date, Annual Renewal date, the date that your Form 1000 was received, etc. Simply call
336-605-5556 to experience the ease and convenience of MARVIN
64. Tools PowerLine Voice Link (PVL) A telephone service that enables a Distributor to access
weekly sales volume and commissions earned information 24 hours a day, 7 days a week
336-605-5556 (Same as MARVIN) PATLive Messaging System Market America’s
voicemail system provider. Enroll by calling 800-775-7790 or by logging on to the
UnFranchise  Business Account (“Back Office”). You receive 30 days of free PatLive
Messaging system when you purchase UFMS at the Sign-in process.
65. Tools Transfer Buying – A standing order that is shipped monthly automatically. Paid for by
bank draft or credit card. Set-up two weeks prior to Q-date. Can be changed as needed
Designed to satisfy the minimum PBV/IBV and UFMS requirements. Maintains the
Monthly Accrual Option.
66. Forfeit This means you have enough volume on the left and right of a BDC to meet a given
pay out criteria but you do not get the check.. Terms & Conditions
67. Reasons for Forfeit You do not have your 2 personally sponsored Distributors (one on the left
and one on the right) when you reach a payout increment. Example: Reaching 1200 BV
on the left and 1200 BV on the right before becoming activated. You have not had one PC
place a BV product order through your Web Portal, AutoShip program or other ma
affiliated websites each quarter based on your 3 month Q-date period (IBV commissions
only) Terms & Conditions
68. Reasons for Forfeit (cont.) You have not sent in the required forms 925, 1001. They both
must be completed after you earn your first $300 BV commission check. You have not
completed the three required trainings NDT, B5 and ECCT, All three must be completed
after you complete the BV pay cycle the first time (5000 BV/5000 BV). Terms &

7. Conditions
69. Flush Flushing resets your GBV (or GIBV) banks to zero (0). Good (Green) Flush – Your
banks reset because you accumulated 5000 GBV (or GIBV) in the left and right banks of
that BDC and received the $600 Commission check. Bad (Red) Flush – All of your banks
reset because you choose to not exercise the Monthly Accrual Option (BV or IBV).
Reasons for Red (bad) Flush You did not meet your Monthly BV Accrual Option . You
did not meet your UFMS subscription requirement . You did not meet your Monthly IBV
Accrual Option. * Only your IBV (not your BV) totals will be effected if you do not meet
your monthly IBV requirements. Terms & Conditions
70. Purge Your BV and IBV totals on the left and right reset to zero in all BDC’s. The Distributor
becomes Inactive Must re-qualify BDCs with 200 PBV before they will begin to accrue
GBV again. All PBV disappears from upline GBV banks. NOTE: This affects everyone
upline who has not been paid on your volumes as this purge volume flushes out of their
GBV totals. Reasons for Purge You did not meet your Minimum Activity Requirements
of at least 150BV for the quarter . You did not submit your Form 1000 (quarterly sales
report) in a timely manner. You did not submit your Annual Renewal in a timely manner.
Terms & Conditions
71. Terms & Conditions Sales Tax To avoid having Market America charge sales tax on an order,
the paying distributor must have appropriate sales tax documentation on file with Market
America for the state/territory to which the product is being shipped. Distributors are
completely responsible for collecting, remitting and reporting their own sales tax . Market
America Sales Tax Agreement: This form must be mailed / faxed to Market America
along with a copy of your sales tax license and certificate. It may be printed via
UnFranchise  Business Account > Downloads > Administration
72. Record Keeping - Expenses Advertising & promotional materials Automobile expenses
(mileage) Travel expenses (airfare) Lodging and meals Entertainment of prospects and
downline Trainings and admission fees (tickets) Freight, Administrative, shipping costs
Postal charges Business equipment (computer, fax, furniture) Office supplies (paper, ink)
Professional fees (tax preparation etc.) Terms & Conditions
73. Record Keeping - Income Profit from retail sales of products Commissions and bonuses
received from the Management Performance Compensation Program. (Tax Form 1099)
TERMS & CONDITIONS
74. Building a Solid Foundation for Profitability and Stability
75. The Objective For Every New Distributor Create a cash flow through building a repeat
customer base. Base 10 Seven Strong Create distribution through other Distributors –
earn $300 monthly in commission Short-term goal – Personally sponsor 2 who sponsor 2
each and attain Base 10
76. Business Goals Begin with Base 10 Personally purchase and use > 100 BV per month
Establish 10 Repeat Customers – Base of > 10 purchasing a minimum of 30 BV monthly
within 90 days (2 per week, first 12 weeks)
77. Earn > $300/Monthly after Three-Six Months Business Goal – Base 10, Seven Strong 400
BV 400 BV 400 BV 400 BV 400 BV 400 BV 400 BV
78. Market America Online Training
79. The UnFranchise  Business Account (“Back Office”) It is the Distributor-only Web site
that provides you with all of the tools necessary to measure, monitor, adjust and control

8. your business. Your Profile, Company Information, Customer Data, Order History,
Forms, Reports, Marketing Tools, and much more are found on the UnFranchise 
Business Account. Your Rep ID or Email and password are required to login to the
UnFranchise  Business Account at your Web Portal
80. To Access the UnFranchise ® Business Account (“Back Office”): There is a link in the lower
left corner of your Web Portal - “ UnFranchise  Business Login ”
81. The UnFranchise Business Account (Back Office”) Login Enter your Rep ID (7 digit) or the
E-mail address that is on file with market America Enter your password Click “Go!”
82. TRAINING MODULES Log into: www.unfranchisetraining.com username: distributor
password: gonow CT = Certified Trainer CTLC = Certified Transitions Lifestyle Coach
CWT = Certified WebCenter Trainer MCT = Motives Certified Trainer
83. TRAINING MODULES 1 - Introduction and Overview 2 - Navigating and Using Basic
Functions 3 - Web Portal Setup and Administration 4 - Preferred Customers 5 -
Ordering Services 6 - Form 1000 7 - NMTSS 8 - Signup Wizard 9 - Using Reports
84. #1 Introduction and Overview
85. #2 Navigating and Using Basic Functions
86. #3 Web Portal Set Up & Administration
87. #4 Preferred Customers
88. #5 Ordering Services
89. #6 Online Form 1000
90. #7 NMTSS
91. # 8 The Sign Up Wizard and Online Forms
92. # 9 Management Reports
93. Online Website Tools WebCenter – www.mawc411.com / www.mawebcenters.com
Transitions – www.transitionslifestyle.com Profiles of success –
www.thepowerprofiles.com Product information – www.marketamericascience.com
www.nutrametrix.com
94. NDT Review Questions What are the three required trainings? What is the difference
between a Single entry & Master UnFranchise Owner entry? How do you Qualify your
BDC? What does the term BV mean? What is your start date? What is your Q-Date?
What are your Q-Date Quarter periods? What does it mean to Activate?
95. NDT Review Questions What do you need to do to remain “Active”? What is MPCP? How
do you earn a Management Bonus? When do you earn a Re-entry? Where do you find the
training modules? What do you need to login to the UnFranchise  Business Account
(“Back Office”)? Why did you start your UnFranchise  Business? What is Market
America?
96. Your Next Step Develop your “What is it?” Develop your 2 minute commercial. Develop you
Goal Statement. Purchase products for personal use. Develop a customer base of 10
Preferred Customers. Attend all three required trainings.
97. New Distributor Training (NDT)