This document summarizes the key points from a presentation on mobilizing Generation 2.0. It discusses using blogs to build thought leadership and share experiences, the importance of social networks for ideas and promotions, and how videos and photos can act as blogs. It also covers the growth of mobile access globally and some challenges, as well as the potential of wikis and maps to convey data. The document questions what else the presentation may have missed and outlines a pyramid model of engagement from spectators to creators in online conversations.
Presented at CPA Congress Vic, 11 Oct 2010.
Topics:
Trust and openness, the new paradigm for engagement
The importance of people and personality
Evaluating the benefits, risks and challenges
Existing channels and new strategies
Practical examples of social media
Social Media Why Your Business Needed it YesterdayMorgan Brown
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A brief presentation I put together for my friends and family on why they need social media yesterday for their business. Based off a lot of great information found on slide share and other places across the Web it's a primer to getting started in social media for those people who are scared to get started in social media and online communities.
Blog link here >> http://goo.gl/Z8P6Q
(context/introduction of the presentation)
This is the presentation I used for my talk at the IDCAMP.
I tried to put together two things:
- an analysis of the new practices we need to create enduring and impacting enterprise in a time of radical change
- a practical 10 rules guide to be adopted.
All the material produced on my own is CC-BY-NC.
Presentation at Melbourne KMLF on recent research into the transformative power of conversation. Presented in "Ignite" format. Slides include speaker notes
Presented at CPA Congress Vic, 11 Oct 2010.
Topics:
Trust and openness, the new paradigm for engagement
The importance of people and personality
Evaluating the benefits, risks and challenges
Existing channels and new strategies
Practical examples of social media
Social Media Why Your Business Needed it YesterdayMorgan Brown
Â
A brief presentation I put together for my friends and family on why they need social media yesterday for their business. Based off a lot of great information found on slide share and other places across the Web it's a primer to getting started in social media for those people who are scared to get started in social media and online communities.
Blog link here >> http://goo.gl/Z8P6Q
(context/introduction of the presentation)
This is the presentation I used for my talk at the IDCAMP.
I tried to put together two things:
- an analysis of the new practices we need to create enduring and impacting enterprise in a time of radical change
- a practical 10 rules guide to be adopted.
All the material produced on my own is CC-BY-NC.
Presentation at Melbourne KMLF on recent research into the transformative power of conversation. Presented in "Ignite" format. Slides include speaker notes
Have you been thinking about setting up a blog? Now's your chance to do it with some help so you get off to a great start. In this session, we'll talk different options for layout and strategy to creating a blog that is attractive and shares your message.
You'll Need: A Laptop and a (free) Wordpress blog installed.
> Blogging #1: 8:00 am - 10:00 am
Presented By:
Dawn Crawford - Colorado Children's Immunization Coalition
Laura Whitehead - Popokatea
> Blogging #2: 11:00 am - 1:00 pm
Presented By:
Dawn Crawford - Colorado Children's Immunization Coalition
Laura Whitehead - Popokatea
A half-day workshop version of the Art of Conversation content. How conversation makes both individuals and groups smarter, and how it helps with innovation.
The videos used in this workshop are (as per noted on the slides):
Table 7: http://www.youtube.com/watch?v=n-n4eSIsr2c
The Courage Beer Conversations Survey: http://www.youtube.com/watch?v=5_r9Quv4o5Q
Where Good Ideas Come From: http://www.youtube.com/watch?v=NugRZGDbPFU
We Think: http://www.youtube.com/watch?v=qiP79vYsfbo
Ideas for Social Media Strategy for Southern Rural Development CenterAnne Adrian
Â
This presentation was adapted from the National eXtension Conference http://www.slideshare.net/aafromaa/introducing-ideas-for-social-media-strategy
Please read the notes. More ideas, concepts, and references are given in the notes.
Updated version of "The Art of Conversation" for actKM Conference, Melbourne, 10 Oct 2011.
All of us are smarter than any of us - how conversations improve both group and individual performance - and why this is important to innovation.
See more background information and an article on this material here:
http://delarue.net/blog/2011/05/art-of-conversation-article-edition/
This presentation is an experiment to discover the correlation between Twitter and SlideShare in driving views of online presentations. The social media experiment was a rousing success! Take a look at the results.
Connecting the dots - Frontiers of Interaction 2012johanna kollmann
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I gave this talk at Frontiers of Interaction (http://frontiersofinteraction.com/) in Rome.
Transcript: http://johannakoll.posterous.com/connecting-the-dots-my-talk-at-frontiers-of-i
Imagine a Smarter Workforce: Masters of Collaboration SeriesMarcia Conner
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Social technologies have the power to transform enterprises into ecosystems teaming with innovative approaches, fresh solutions and dramatic decisions. How can you augment people’s natural capabilities with social tools to build relationships into a modern source of influence, creating more energy than they consume?
Have you been thinking about setting up a blog? Now's your chance to do it with some help so you get off to a great start. In this session, we'll talk different options for layout and strategy to creating a blog that is attractive and shares your message.
You'll Need: A Laptop and a (free) Wordpress blog installed.
> Blogging #1: 8:00 am - 10:00 am
Presented By:
Dawn Crawford - Colorado Children's Immunization Coalition
Laura Whitehead - Popokatea
> Blogging #2: 11:00 am - 1:00 pm
Presented By:
Dawn Crawford - Colorado Children's Immunization Coalition
Laura Whitehead - Popokatea
A half-day workshop version of the Art of Conversation content. How conversation makes both individuals and groups smarter, and how it helps with innovation.
The videos used in this workshop are (as per noted on the slides):
Table 7: http://www.youtube.com/watch?v=n-n4eSIsr2c
The Courage Beer Conversations Survey: http://www.youtube.com/watch?v=5_r9Quv4o5Q
Where Good Ideas Come From: http://www.youtube.com/watch?v=NugRZGDbPFU
We Think: http://www.youtube.com/watch?v=qiP79vYsfbo
Ideas for Social Media Strategy for Southern Rural Development CenterAnne Adrian
Â
This presentation was adapted from the National eXtension Conference http://www.slideshare.net/aafromaa/introducing-ideas-for-social-media-strategy
Please read the notes. More ideas, concepts, and references are given in the notes.
Updated version of "The Art of Conversation" for actKM Conference, Melbourne, 10 Oct 2011.
All of us are smarter than any of us - how conversations improve both group and individual performance - and why this is important to innovation.
See more background information and an article on this material here:
http://delarue.net/blog/2011/05/art-of-conversation-article-edition/
This presentation is an experiment to discover the correlation between Twitter and SlideShare in driving views of online presentations. The social media experiment was a rousing success! Take a look at the results.
Connecting the dots - Frontiers of Interaction 2012johanna kollmann
Â
I gave this talk at Frontiers of Interaction (http://frontiersofinteraction.com/) in Rome.
Transcript: http://johannakoll.posterous.com/connecting-the-dots-my-talk-at-frontiers-of-i
Imagine a Smarter Workforce: Masters of Collaboration SeriesMarcia Conner
Â
Social technologies have the power to transform enterprises into ecosystems teaming with innovative approaches, fresh solutions and dramatic decisions. How can you augment people’s natural capabilities with social tools to build relationships into a modern source of influence, creating more energy than they consume?
While the public relations landscape seems to change at rapid speed, there are certain things that never change. With the exploding growth of social media, the need for strategic thinking has never been more important. Join the discussion and find out how to manage a social media campaign. Learn how your insight and deep understanding of strategy, paired with the skills and enthusiasm of technically savvy junior pros, can result in social media success.
A presentation given to Travel and Tourism professionals as at a seminar run by Blackpool and Lancashire Tourist Board (Feb 08). Social Media for the Travel and Tourism industry. An overview of the social media space and opportunities for harnessing communities in social space.
Everything You Need To Know About Social MediaDavid Griner
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OK, maybe not EVERYTHING, but a lot.
This presentation was created for and delivered at the Alabama Governor's Conference on Tourism, Aug. 31, 2009. For more specific information on each topic, please check out my other slideshows.
2nd time at uploading this and trying to avoid the weird embed problems that pulled some old formatted slides through.
Slides used on the Level 3 new media module at Sunderland. Looks at the intersection of social media and gamification. This session build on the session from last week about games and photography.
Design inspiration: Sebastian Deterding
Presented by Dr Bernard Leong in Professor Michael Netzley's course "Digital Media across Asia" (#Comm215) in Singapore Management University, it presents an introduction to social networks, the global trends and observations and three case studies on corporate communications: (i) Kaixin001, (ii) CyWorld and (iii) Facebook Pages on a Singapore Case Study. It also gives a short glimpse to mobile social networking and its rise in 2010.
Social Media Analytics - Influence versus ContextGeoff Livingston
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What's the state of social media analytics? Over-inflated influencers and vanity metrics versus context and actions. Some thoughts for students, PR and marketing professionals to consider as they build their online profiles to engage.
Thoughts on Near Future Media Trends Including Wearable Tech (Presented to DC Ad Club)
What are the big media trends of 2015 and beyond? Hacks, Instagram for business, analytics, and wearables.
In particular, what can you do about the burgeoning wearable media trend? As we have learned, wearable media is not a home run yet. In fact, only certain types of apps and media seem to work.
Market indicators show a business-wide movement into new Internet trends beyond social media. The period of heavy, world changing innovation via social media is closing. The comment box and share is no longer special, and best practices have taken hold.
Creating Social Media Campaigns That Drive DonationsGeoff Livingston
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Social media fundraising tips for nonprofits participating in giving days. This deck was originally created for GiveLocalAmerica and has been updated regularly (last updated on 1/30/15).
CMOs will spend more on IT than CIOs, but marketers are overwhelmed by technology and its impact on the customer lifestyle. This presentation examines the challenges that marketers face with technology, future media, and how businesses can navigate them.
How does one handle when sudden waves of negativity -- a crisis -- strikes their business online? Here are tips for handling real and unfactual crisis online.
The Good, The Bad and The Ugly of Cause MarketingGeoff Livingston
Â
As presented to the Cause Marketing Forum on 2/15, Geoff Livingston's presentation on how to use social media strategically within cause marketing campaigns.
On August 25, CitizenGulf will host a series of events to benefit fishing families in Louisiana's southern parishes. The effort is a 501c3 effort in response to the oll spill. http://citizengulf.org.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
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Attending a job Interview for B1 and B2 Englsih learnersErika906060
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It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
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The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Unveiling the Secrets How Does Generative AI Work.pdfSam H
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At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
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Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
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It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
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Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
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HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
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Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Improving profitability for small businessBen Wann
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In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
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Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Business Valuation Principles for EntrepreneursBen Wann
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This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
3. Gen 2.0 Really Surveys the Tools
Ladies Toolkit by plindberg http://www.flickr.com/photos/plindberg/164864822/
4. Chapter 1: Why Blog?
• Thought leadership
• Share experiences and
value w/ community
• SEO
• Provide capture point
for marketing initiatives
• Influence the media
• Crisis PR
• And much, much more
5. Chapter 2: Social Networks
• The marketplace of ideas
• New influentials cross pollinate
• Groundswell movements
• Search engines reward (especially
bookmarking sites)
• Customer conversations
• Event promotion
• Real experiences discussed
7. Chapter 3: Videos & Photo Sites
• Act as blogs
• With social networking capabilities
• YouTube and Flickr are just the start
• Warning: Amateurism doesn’t equal viral
video!
• Respect the medium
9. Really Winning Online:
The Generous Web
Image: Mongolia, One Laptop Per Child http://www.flickr.com/photos/olpc/2606363417/
10. Chapter 4: The Future is Mobile
• Global – Japan laughs at the iPhone!
• Text messaging
• Internet access
– Netbook craze
• Warning: US infrastructure is prohibitive, causing
fractured markets
• The Handset Conundrum: iPhone proves the
model BUT only owns 1% global marketshare
• Google Android, other developments may make
things easier
11. Chapter 5&6: Wikis, Maps
• Wikis require a lot of original content to get
folks interested
• Map mashups and hyper local use are a
natural way to convey data
12. What Rigby Misses
• Influencer relations
• Community engagement a la forums, groups,
etc.
• Bookmarking and hashtags
• What else?