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Mobile web everywhere

1) Mobile web usage surpassed calls made in 2009 as mobile devices are increasingly used to access data. 2) By 2015, mobile data traffic is projected to be 450 times greater than in 2005 due to increased browsing and usage of mobile TV, video calling, games and other multimedia applications. 3) The mobile experience ecosystem is expanding to include mobile payments, identification recognition, location-based services, image searches, augmented reality, and mobile-optimized websites.

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Mobile Web Solutions• mobile-application•
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QuickTime™ and a decompressor are needed to see this picture. // mobile web everywhere
“ But those who ignore the drumbeat for mobile do so at considerable risk: No presence on mobile devices in 2009 or 2010 is equivalent to no Web site circa 1999 or 2000. QuickTime™ and a decompressor are needed to see this picture. Julie A. Ask, Charles S. Golvin, Michelle de Lussanet, Laura Wiramihardja, ” Understanding Mobile Phone Usage Is The Foundation Of A Mobile Strategy Forrester Research April 16, 2009
QuickTime™ and a decompressor are needed to see this picture. There are 4.6 billion cell phone subscribers The global mobile market went past 4.6 billion in 2009 and is likely to cross the 5 billion mark in 2010. The global mobile subscriptions now represent over 68% of human population on planet earth. Source: chetansharma.com
QuickTime™ and a decompressor are needed to see this picture. In 2009, for the first time ever mobile was used more to access data than to make calls. { } Source: Chetan Sharma, via Moconews.com
The Apple effect? QuickTime™ and a decompressor are needed to see this picture. iPhone launch was the catalyst for the growth of mobile web Following the iPhone’s launch in the U.S. on June 29th, 2007, Apple took the top share of page views in July – an astounding market entry clearly demonstrating the demand for devices that make it painless to surf the web wirelessly. Source: Quancast mobile web trends, Jan 2010
From there on users are flocking to browse the web on mobile QuickTime™ and a decompressor are needed to see this picture. Source: iCrossing, Feb 2010
On various screen resolution QuickTime™ and a decompressor are needed to see this picture. 240 x 320 is the overall dominant screen size The difference between the smallest (128 x 128) and the largest (800 x 480) is now a factor of 23. That means the largest screen is 23 times bigger than the smallest one Source: sender11.typepad.com & mobiforge.com
Spending time on different activities QuickTime™ and a decompressor are needed to see this picture. Source: Critical Mass, Nielson Mobile, 2008
and these are their QuickTime™ and a decompressor are needed to see this picture. popular hang outs Top mobile web properties by unique visitors Source: comScore, December 2009
but most of them are still QuickTime™ and a decompressor are needed to see this picture. groping for an engaging user experience Source: Gomez Inc, September 2009
and are willing to give QuickTime™ and a decompressor are needed to see this picture. it more than a chance Source: Gomez Inc, September 2009
QuickTime™ and a decompressor are needed to see this picture. // where is mobile web headed
2010 QuickTime™ and a decompressor are needed to see this picture. In 2010 nearly 1.3 billion mobile phones will ship globally, and 250 million of them will be smartphones. Frost & Sullivan analyst Gerry Purdy predicts that in the U.S., where smartphone growth is robust, virtually all phones sold will be smartphones within five years. Source: Juniper Research
2011 Touch web will scale up to one million QuickTime™ and a decompressor are needed to see this picture. sites By the end of 2010, the forecast is that the mobile Flick Press & Tap touch web will grow to more than 500,00 sites, and to one million sites by the end of 2011. Taptu, the mobile search engine scans nearly 120 millions domains, using a cluster of 750 servers and downloading 750 tetra byte of data to identify Spread Double Tap whether or not a website is a mobile one made for touchscreens. Source: Taptu & lukew.com
2012 QuickTime™ and a Android OS will move at second place decompressor are needed to see this picture. ahead of Black Berry & iPhone - and will be 18% of all smartphones sold globally in 2012, representing about 94 million users out of 525 million Symbian OS used on Nokia mobile with of 196.5 million sold, 37.4% share will lead the pack Source; Gartner, October 2009
2013 mobile phones will overtake PCs as the most common Web access device worldwide Worldwide Smartphone sales to end user by OS in 1Q10 (thousands QuickTime™ and a decompressor are needed to see this picture. of units) 24,069 44.3 17,825.3 48.8 Symbian 10,552.6 19.4 7,533.6 20.6 Research in Motion 8,359.7 15.4 3,848.1 10.5 iPhone OS 5214.7 9.6 575.3 1.6 Android 3706.0 6.8 3,738.7 10.2 MS Windows Mobile 1993.9 3.7 2540.5 7.0 Linus 404.8 0.7 445.9 1.2 Other OS 44,301.4 100.0 36,507.5 100.0 Overall, smartphone sales increased 48.7% year-over year to 54.3 million units, accounting for 17.3% of all handset sales, up from 13.6% in Q1 2009 Source; Gartner, January 2010
2014 QuickTime™ and a decompressor are needed to see this picture. Location-based local search and information services are estimated to be used by nearly 1.5 billion mobile users Total revenues from all mobile location-based services are expected to reach $12.7 billion by 2014 Source: Juniper Research
2015 The mobile data traffic footprint of a QuickTime™ and a decompressor are needed to see this picture. single mobile subscriber in 2015 could very conceivably be 450 times what it was 10 years earlier in 2005. And along with internet browsing; Mobile TV, a light version of video conferencing, simple games and multimedia, MMS, SMS, and email are all set to become a part of the consumer life. It is estimated Western Europe and APAC will account for over 60% of global mobile data traffic. Source: Global Mobile Data Traffic Forecast Update, Cisco 2009
Mobile experience eco-system is QuickTime™ and a decompressor are needed to see this picture. expanding • mobile phone payment platforms • ID recognition • location based search & applications • Image based search camera • Augmented Reality • And mobile website have click-to-call or click-to-SMS link Graphic: flickr.com/photos/mobigates/1371048026/
Above all mobile is fast evolving as the QuickTime™ and a decompressor are needed to see this picture. most social of all gadgets?
“ Social media is a natural sweet spot for QuickTime™ and a decompressor are needed to see this picture. mobile since mobile devices are at the center of how people communicate with their circle of friends, whether by phone, text, email, or, increasingly, accessing social networking sites via a mobile browser. ” comScore, March 2010 Graphic: mehtainc.com/blog
Camera Always on ID identification Voice Bluetooth Mobile, interactive & Social QuickTime™ and a decompressor are needed to see this picture. Conversation social experience GPS al Email on-the-go Data MMS / SMS Personal Convenient Emotional (Small & mobile) equity (Frequently used & Personal personalized) contacts
QuickTime™ and a decompressor are needed to see this picture. A whopping 30.8 percent of smartphone users accessed social networking sites via their mobile browser in January 2010 By comparison, just 6.8 percent of feature phone users accessed social networking sites on their mobile phones Source: comScore, March 2010
QuickTime™ and a decompressor are needed to see this picture. Adoption of social media via mobile seems to be outpacing the adoption of more traditional media on mobile Access to Facebook via mobile browser grew 112 percent in the past year, while Twitter experienced a 347-percent jump. MySpace attracted 11.4 million users, approximately half that of Facebook, in January 2010. Source: comScore, March 2010; logos from scrapetv.com, memberclicks.com
QuickTime™ and a decompressor are needed to see this picture. As the screen gets bigger, the processor becomes faster business need to find its place on the mobile web
QuickTime™ and a decompressor are needed to see this picture. Nazim Iqbal UX architect, mobile & social media enthusiast ACD - SapientNitro Twitter@nazim_iqbal Linkedin: http://in.linkedin.com/pub/nazim-iqbal Blog: semanticsandvisuals.com Email: nazim.iqbal@gmail.com