The document discusses the differences between mobile sites and apps for hotels. Apps are preferred for booking because they have specific functions that make reserving easier on smartphones compared to mobile sites. Mobile sites provide more complete information on services and promotions. While mobile sites have simpler interfaces, apps focus more on functionality and delivering services, making them most effective for travelers.

1. MOBILE SITES VS. APP
Sofitel
Intercontinetal
Marriott
Mathieu CHANOUX
Ana Maria GARCIA

2. SOFITEL Paris Arc de Triomphe
Mobile vs App

3. HOTEL INTERCONTINENTAL PARIS AVENUE
MARCEAU
App is simple to be use by walkings.
Mobile site is more complete for services and
promotions.

4. MARRIOTT HOTEL
Easy and simple to understand, plain interface
(mobile website), we prefer this one to the
other
Multiple functionalities, booking
focused (mobile app)

5. Mobile vs. app
•Apps are use to booking, because the apps
have specific access to reserve easily, while
to booking in mobile sites we need a bigger
screen.
•Apps also focus on delivered services.
•Apps are create to be use on smartphones
and it’s most effective for travelers.

6. Mobile vs. app
•Apps are use to booking, because the apps
have specific access to reserve easily, while
to booking in mobile sites we need a bigger
screen.
•Apps also focus on delivered services.
•Apps are create to be use on smartphones
and it’s most effective for travelers.