This document discusses how mobile apps can benefit businesses. It notes that mobile devices are increasingly how customers, partners and employees engage with companies. It then provides examples of app features that can enhance customer bonding, establish reputation, and expand business via mobile marketing like push notifications, booking, SMS/email, and testimonials. Additional app tools discussed include membership programs, loyalty and rewards programs, and e-commerce features like online shopping and wallets. The document promotes monetizing apps through various premium app packages that provide more features and benefits to businesses.