The #chinamarket is the largest for #mobilegames in the world. It also has the strictest #regulations. In my talk at the WhiteNight Legal Roundtable, I covered all the key topics for #gamepublishing in #chinabusiness. The video and article is here: https://lnkd.in/g4nHP9H
Sample Report: Global Online Gambling and Betting Market 2015yStats.com
Free Report Samples for our publication “Global Online Gambling and Betting Market 2015”.
Find the full updated, Europe only, report available for purchase at: https://ystats.com/shop/europe-online-gambling-market-2019/
The landscape of online gambling in China
How much do you know about fantasy eSports in China?
Where do you feel the biggest opportunity is to gain brand awareness in China for gaming business?
How would you get creative and leverage your past contacts/connections for ways to generate leads that then the gaming co. could then try to convert?
How would you send traffics to gaming website and estimated volume?
If you had 1M RMB to build an acquisition strategy, where would you spend the money? What would you hope to get at the end and how would you measure the ROI?
What you would like to contribute for quick-wins
How To Get a Game License and Publish Your Game in China | AppInChinaTodd Kuhns
Unlike in other countries, publishing an iOS or Android mobile game in China is not as simple as uploading it to the Apple App Store or Google Play and checking a couple of boxes.
Before your game can be published in China for profit, you will likely need a Chinese government-issued game license (ISBN) before you can distribute your app.
But do YOU really need a game license? And how can game developers and publishers get one? This brief video from AppInChina will show you how.
Sample Report: Global Online Gambling and Betting Market 2015yStats.com
Free Report Samples for our publication “Global Online Gambling and Betting Market 2015”.
Find the full updated, Europe only, report available for purchase at: https://ystats.com/shop/europe-online-gambling-market-2019/
The landscape of online gambling in China
How much do you know about fantasy eSports in China?
Where do you feel the biggest opportunity is to gain brand awareness in China for gaming business?
How would you get creative and leverage your past contacts/connections for ways to generate leads that then the gaming co. could then try to convert?
How would you send traffics to gaming website and estimated volume?
If you had 1M RMB to build an acquisition strategy, where would you spend the money? What would you hope to get at the end and how would you measure the ROI?
What you would like to contribute for quick-wins
How To Get a Game License and Publish Your Game in China | AppInChinaTodd Kuhns
Unlike in other countries, publishing an iOS or Android mobile game in China is not as simple as uploading it to the Apple App Store or Google Play and checking a couple of boxes.
Before your game can be published in China for profit, you will likely need a Chinese government-issued game license (ISBN) before you can distribute your app.
But do YOU really need a game license? And how can game developers and publishers get one? This brief video from AppInChina will show you how.
Animoca Brands corporate strategy update from May 2020 discussing how it is building the virtual asset class of the future with blockchain and games through true digital ownership
Smartions China in Your Hands - Casual Connect Kiev 2013Smartions
China is the world's largest and fastest growing mobile and gaming market with over 250 mobile gamers. Given high market entry barriers (technical, cultural, regulatory, and trust) what does it take to monetize your game in China and how do you take on the pirates? Welcome to a world where there is no Facebook, Twitter, or YouTube, a world where there are 400+ app stores. With 538+ million Chinese people online, who is really “behind” the “Great firewall of China?
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Bitbuu Games has thought of a solution that allows partners and itself to obtain revenues from in-app purchases and from advertising mediation in order to fully offset the costs incurred for the creation of the video game by Bitbuu Games and the advertising campaigns by the partner.
The system consists in the partner allocating an advertising budget to the game that will be used to quickly scale the ranking of the App Store through ``boost``, the latter will generate an ``Organic Uplift`` effect or a number of organic downloads as a result.
The allocation for an initial minimum number of downloads is in fact able to generate a high volume of organic traffic in the following weeks
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Learn more by contacting us at info@gsmaintelligence.com.
A business plan presentation for a video game that allows you to play beer pong using the Nintendo Wii platform. This was created for my Entrepreneurship course at the University of Washington.
WhiteNights Game Conference Session on China Regulatory & TaxJames LaLonde
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Yodo1 has been dedicated to one goal: building a platform that opens the world of gaming success to anyone with the talent to develop great games. Starting with our own titles—including Rodeo Stampede, Transformers: Earth Wars, and Crossy Roads—we learned to publish successfully worldwide and in China. Our signature East-meets-West approach helped us amass over 1.5 billion players and has driven the creation of unique, world-class game management, marketing, and monetization tools.
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Based in Beijing, China with offices and partnerships throughout the world, Yodo1 has a strong track record of bringing great games to gamers in China and all over the world.
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1. China: Largest Game Market.
Toughest Regulatory Policies.
A Guide To Compliance in China
James LaLonde, Co-Founder, Yodo1 Games
2. Today's Topics
"The Great Delisting" on China iOS store
The ISBN process for games in China
Real Name Verification & Anti-Addiction Policies
Tax policy with regard to publishing games
Specific recommendations, Q&A
3. Games Require
ISBNs in China
Paid games or games with In App Purchases (IAP) require
an ISBN. Games that are F2P and only monetize on ads do
not.
What has changed is enforcement. Apple now has to
comply.
From July 1, 2020 over 70,000 games have been delisted
from the China App Store
4. The ISBN Process
is Tough
the game must have no content that
the Chinese government considers
controversial
requires a 12-18 month time
investment and submission of about
300 pages of documentation in
Chinese regarding business
registration, copyright proof, detailed
storyline, gameplay, list of SW & HW
used in making the game, etc.
a Chinese company (or China-
based partner company) is required
to be legally responsible for the
game
a system must be added to the
game to do real name verification
and comply with anti-addiction laws
The State Administration of Press and Publication (国家新闻出版总署)
or NPPA is the primary game industry regulator.
5. China-specific Compliance
Real Name Verification that is tied to the Chinese National ID Card that every Chinese
citizen holds and is unique to the China market.
A granular Anti-Addiction Policy that restricts game play time and purchase amounts
by age, time of day the game is played and total time spent playing per day.
6. Anti-Addiction Policy
As this is an initiative specifically promoted by Xi Jinping, most industry players
complement this system with proactive notices on the splash screens of their games
Leveraging Real Name Verification, gamers must be locked out of games for 24 hours
when they exceed playing time and purchase limits
7. Tax Considerations
Withholding Tax (WHT) 10%
Value-Added Tax (VAT) 6%
Additional Surtax 0.72%
Total Tax Assessed 16.72%
Tax levied on the foreign developer’s income generated in China.
If a Double Taxation Agreement (DTA) exists between the
developer's own country and China the WHT (10%) can be
exempted in the developer's home country. Effectively reducing the
tax to 6.72%.
Consult the following website for a list of countries with a DTA
http://www.chinatax.gov.cn/chinatax/n810341/n810770/index.html
8. You Can't Afford Not To Be In China!
Choose A Reputable Partner
China represents 33% of the $44 billion
global market for mobile phone games
9. For more information contact: BD@yodo1.com
https://www.yodo1.com/en/yodo1s-2020-guide-to-
publishing-your-mobile-game-in-china/
Thank You!