10 Mobile App Tips For Your Local Business presentation given to San Luis Obispo small business owners.

1. 10 Mobile App Tips for10 Mobile App Tips for
YourLocal BusinessYourLocal Business
Presented by: Aaron Emerson
(805) 456-8636
aaron@prevailpr.com
prevailpr.com

2. Tip #1Tip #1
Be Prepared by Developing a Plan
 The Mobile App market is very
competitive
 Plan ahead to avoid some of the
pitfalls that can come with a failed
app
 Conduct thorough research before
you start developing your app

3. Tip #2Tip #2
Make Sure Your App Solves a Problem
 Make a list of problems that your app
could solve for your customers and
prospects
 Think more like a mobile customer
and less like a business owner
 Make sure that your app is useful
and provides value to your audience

4. Tip #3Tip #3
Keep Your Budget in Mind
 Mobile apps can range drastically in
price depending on the features and
functionality
 Discuss everything you want your
app to accomplish and discuss with
your designer to get a clear, laid out
budget

5. Make Your App Visually Appealing
 Create an app icon that will attract
and invite mobile users to use it
 A nice-looking app icon will pull your
audience in to find out what lies
behind your cool icon
Tip #4Tip #4

6. Use Loading Indicators
 Sometimes, it takes a few seconds
for apps to load, but don’t allow a
blank screen
 Use loading indicators to make your
app more user-friendly by letting
them know that your app is working
Tip #5Tip #5

7. Offer Special Promotions to App Users
 Reward users for using your app
 Offer discounts, special deals,
freebies, or anything along those
lines
 Convert them from one-time
shoppers to loyal customers
Tip #6Tip #6

8. Make Your App Social Media-Friendly
 Users will be able to connect to your
social media profiles right from the
app
 App works to build a strong social
media presence for you on auto-pilot
Tip #7Tip #7

9. Make Your App Interesting and Irresistible
 Think outside the box and give them
something “extra” in your app
 Include elements that make mobile
users “want” to use your app often
Tip #8Tip #8

10. Make Your App Easily Shareable
 If your app is great, your users will
want to share it with their friends,
family, and colleagues
 Make it easy for them to do just that
by integrating a sharing tool in your
app
 This is essentially “free” advertising
for you
Tip #9Tip #9

11. Keep it Simple
 Make sure users understand how to
start using your app
 Your design should provide the best
user-experience
 Apps are a great way to gain local
popularity with mobile users
Tip #10Tip #10

12. Aaron Emerson
(805) 456-8636
aaron@prevailpr.com
prevailpr.com
If you would like more information about mobile
apps, contact me at (805) 456-8636.