Michael J. Tucker is seeking a senior level sales and marketing position in the publishing and allied industries. He has over 20 years of experience leading sales and marketing efforts for technology companies serving publishing clients. Most recently, he was the Director of Sales & Marketing at Gannett Media Technologies International where he grew the customer base from zero to 140 enterprise customers and achieved market leader position. He has a B.A. in English from Pennsylvania State University.
Experienced bilingual (English/Spanish) marketing professional skilled in standard and digital marketing, possessing a creative approach to branding and engagement. Broad expertise in managing and briefing media, creative and digital agencies along with presenting and evaluating earned and paid media campaigns, ensuring they are delivered on brief and within budget. With a diverse industry background, I am experienced in strategy development and project management, marketing research planning and, marketing analysis tools.
Specialties: Market Planning • Brand Development • Strategic Planning • Media Planning & Analysis • Market Research • Marketing Campaigns implementation both Digital and Traditional • Vendor/Agencies Management • Budget Reconciliation • Competitive Analysis • Market Analytics & Customer Insights • Key Performance Indicators
Marketing Measurement Mastery Webcast Slides by BECKONAmanda Roberts
Omnichannel marketing measurement doesn’t happen overnight—it’s a journey. Join Forrester Analyst Tina Moffett and Beckon VP of Data Strategy Kevin Dodson to learn how top brands measure and optimize omnichannel marketing performance.
Experienced bilingual (English/Spanish) marketing professional skilled in standard and digital marketing, possessing a creative approach to branding and engagement. Broad expertise in managing and briefing media, creative and digital agencies along with presenting and evaluating earned and paid media campaigns, ensuring they are delivered on brief and within budget. With a diverse industry background, I am experienced in strategy development and project management, marketing research planning and, marketing analysis tools.
Specialties: Market Planning • Brand Development • Strategic Planning • Media Planning & Analysis • Market Research • Marketing Campaigns implementation both Digital and Traditional • Vendor/Agencies Management • Budget Reconciliation • Competitive Analysis • Market Analytics & Customer Insights • Key Performance Indicators
Marketing Measurement Mastery Webcast Slides by BECKONAmanda Roberts
Omnichannel marketing measurement doesn’t happen overnight—it’s a journey. Join Forrester Analyst Tina Moffett and Beckon VP of Data Strategy Kevin Dodson to learn how top brands measure and optimize omnichannel marketing performance.
2015 Outlook for Marketing Performance Measurement by BECKONAmanda Roberts
Join Kevin Dodson, Beckon VP of Data strategy for a look at the 2015 Outlook for Marketing Performance Measurement. In this 30-minute webcast, we’ll cover what’s in store for 2015 and the critical measurement capabilities you need to master.
Field Marketer's Guide to Analytics & ReportingUpper Quadrant
Strategies and tips for field marketing teams that need to track the effectiveness of local marketing efforts. This guide is helpful for marketers that rely heavily on spreadsheets for field data collection and need a better way to track marketing spend.
In my retail/ eCommerce career I have become passionate about being a results-oriented thought leader with 12+ years experience planning various categories merchandise life cycles and coordinating with cross functional teams to execute sales strategies cradle to grave. I have developed exceptional skills in the negotiation of end of life, distressed and overstock, closeout, liquidation, shelf pull and off-priced goods. My aptitude for achieving aggressive revenue growth by developing strategic supplier partnerships, and then translating those strategic buys into digital marketing strategies is why I have always thrived as an influencer thriving in highly competitive retail markets.
2015 Outlook for Marketing Performance Measurement by BECKONAmanda Roberts
Join Kevin Dodson, Beckon VP of Data strategy for a look at the 2015 Outlook for Marketing Performance Measurement. In this 30-minute webcast, we’ll cover what’s in store for 2015 and the critical measurement capabilities you need to master.
Field Marketer's Guide to Analytics & ReportingUpper Quadrant
Strategies and tips for field marketing teams that need to track the effectiveness of local marketing efforts. This guide is helpful for marketers that rely heavily on spreadsheets for field data collection and need a better way to track marketing spend.
In my retail/ eCommerce career I have become passionate about being a results-oriented thought leader with 12+ years experience planning various categories merchandise life cycles and coordinating with cross functional teams to execute sales strategies cradle to grave. I have developed exceptional skills in the negotiation of end of life, distressed and overstock, closeout, liquidation, shelf pull and off-priced goods. My aptitude for achieving aggressive revenue growth by developing strategic supplier partnerships, and then translating those strategic buys into digital marketing strategies is why I have always thrived as an influencer thriving in highly competitive retail markets.
Jiang Y., Xu W., Thompson L.P., Gutell R., and Miranker D. (2011).
R-PASS: A Fast Structure-based RNA Sequence Alignment Algorithm.
Proceedings of 2011 IEEE International Conference on Bioinformatics and Biomedicine (BIBM 2011), Atlanta, GA. November 12-15, 2011. IEEE Computer Society, Washington, DC, USA. pp. 618-622.
Les grandes étapes du règlement d'une successionGroupe Althémis
Le présent guide a pour objectif de vous présenter les grandes étapes du règlement d’une succession, sous l’angle notarial. Il s’adresse donc en premier lieu aux héritiers afin de leur donner les moyens de comprendre les démarches à accomplir dans les mois qui suivent le décès et les choix qui devront être effectués. Sont aussi concernées toutes les personnes qui souhaitent préparer au mieux leur succession et limiter au maximum les difficultés prévisibles.
étape 1 : ouverture du dossier // étape 2 : acte de notoriété // étape 3 : consistance de la succession // étape 4 : le temps des choix // étape 5 : calcul et paiement des droits // étape 6 : actes de règlement de la succession
Accomplished, flexible, and results-driven Marketing Professional with 20+ years of experience and expertise in Performance Management, Client Retention, Organization, Communication, Multi-Tasking, Problem Solving, and Time Management. Skilled in all aspects of Email Marketing management, analyzed targeting and data optimization including email performance analytics, revenue planning and accountability, manage one employee. Proven track record of increasing click through and open rates, increasing customer loyalty and new accounts, and creating a team environment with merchants, web and html designers, and marketing assistant resulting to increase in on time productivity. Committed to quality service and able to perform responsibilities with professionalism & ethics even under extreme pressure while implementing established standards and procedures.
1. Michael J. Tucker
1040 Monmouth Loop
Cary, NC 27513
Mobile: (513) 702-0517
Email: mtuck0721@yahoo.com
OBJECTIVE Senior level sales and marketing position leading to top line growth and
increased market share in the publishing and allied industries.
EXPERIENCE August 1995 – June 2015
Director of Sales & Marketing—Digital Collections
Gannett Media Technologies International, Cincinnati OH
Cloud-based managed services for data warehousing and distribution; digital
asset management platforms; major accounts management.
Lead market startup effort to generate and convert sales leads, growing
the customer base from zero to 140 enterprise customers in six years to
achieve the market leader position.
Manage the sales contact database and maintain data hygiene to
produce useful/insightful reports for accurate sales forecasts.
Serve as the company’s representative to the Exhibitor Advisory
Committee of the Newspaper Association of America (NAA), gaining
influence with the top trade association.
Manage outside agencies for creative design, printing and public
relations services to produce top notch marketing communications and
collateral materials—for web and print.
Manage the trade show marketing program to maintain commercial
identity and generate sales leads.
Train sales representatives, manage and support their activities for
achieving sales targets and revenue goals.
Plan and execute face-to-face sales calls to close new major accounts
and achieve consistent annual revenue highs.
SKILLS Written communications
Problem resolution
ROI analysis and forecasting
Closing new and repeat business
MS Word, Excel and PowerPoint
Broad knowledge of operating systems and devices/hardware
EDUCATION Pennsylvania State University, University Park, PA
B.A., English: Creative Writing; Minor: Journalism - June 1975
2. Michael J. Tucker/page 2 of 2
PREVIOUS
August 1994-August 1995
Cascade Systems Inc., Andover MA
Marketing Manager
Lead market startup in the retail merchandising industry as a provider of software solutions for in-plant
advertising production. Company was acquired by Engage.
January 1992-August 1994
Information International, Inc., Woburn, MA
Sales and Marketing Manager
Lead market startup targeting commercial printers and retail merchandisers with high quality and
performance software solutions for process color reproduction. Company was acquired by Agfa.
October 1981-December 1991
Composition Systems, Inc., Elmsford, NY (and subsequent acquirers)
Technical Support Manager
Managed worldwide technical support operations for more than 100
unique systems installations for major news publishing customers.
Senior Account Manager
Project management for the deployment of large-scale systems
solutions within the global news media industry; serving major accounts
worldwide.
Senior Product Manager
Managed high-end software solutions for client-server computing used
in mission-critical publishing environments.
1977-1981
The Centre Daily Times, State College, PA
Classified Advertising Director
Full P&L responsibility for classified advertising operations, as well as outside ad sales to major
automotive and real estate accounts.