The document discusses Dee Clark, a marketing director who wants to use a blog to disseminate information to sales representatives. It provides background on Dee's situation and need for an information system to support the blog. It then defines what an information system is, including its key components. It explains how Dee can use information technology and an information system to help her achieve her business goals through the blog.

1. MANAGEMENT INFORMATION SYSTEM Presented By: Nimisha Walecha (E13) Paridhi Agrawal (E14) Ela Nagayech (E15)

2. MIS and YOU NAME DEE CLARK POSITION SALES MARKETING DIRECTOR OF HOSPITAL DIVISION COMPANY EMERSON PHARMACEUTICALS

3. PROBLEM : TO DISSEMINATE INFORMATION BY USING A SUCCESSFUL TECHNIQUE FROM ONE REPRESENTATIVE TO ANOTHER SOLUTION :HOLDING SEMINAR BY INVITING DOCTORS AND OTHER PROFESSIONALS BY LEADING MEDICAL RESEARCHERS, AND SOMETIMES SHE HERSELF MAKES PRESENTATION TO HOSPITALS A FRIEND’S ADVICE : TO USE A BLOG TO DISSEMINATE THE LATEST PRODUCT NEWS, CURRENT COMPETITIVE THREATS AND RESPONSES, RECENT SUCCESSES AND OTHER INFORMATION.

4. PROBLEMS IN DEE’S THOUGHT: Is this possible? Can I have it done on time? What will I need to learn? How hard will it be to post my thoughts, pictures, and other resources on the blog? Will the salespeople use the blog? What can I do to make it easy for them to do so? What kind of computer do I need to support the blog? Where do I begin?

5. Dee’s situation illustrates why the knowledge in this class is vitally important to business professionals today. Dee is a marketing manager. In college, she majored in marketing. She is not an information systems professional, and she never thought she would need to know how to manage the construction of an information system. Yet that is exactly what her job now requires her to do. This could happen to you!!!!!!!

6. What is an Information System? 1. A system is a group of interrelated components working together toward a common goal by accepting inputs and producing outputs in an organized transformation process. 2. An information system(IS) is typically considered to be a set of interrelated elements or components that Collects (input) Manipulates(processes) Disseminates (output) data and information and provide a feedback mechanism to meet an objective.

7. THE STRUCTURE Input of Data Resources Processing Data Output of Information Products Control of System Performance Storage of Data Resources

8. EXAMPLE Manufacturing Process Input of Raw Materials Output of Finished Products Environment Other Systems Control by Management Control Signals Control Signals Feedback Signals Feedback Signals System Boundary

9. An information system depends on the resources of people (end users and IS specialists) hardware (machines and media) software (programs and procedures) data (data and knowledge basis) networks (communications media and network support) to perform input, processing, output, storage, and control activities that convert data resources into information products.

10. Information System Resources

11. Back to Dee’s problem. Now she definitely needs this five components of the Information System that will support her blog especially, PEOPLE AND SOFTWARE components. Dee and her product managers will contribute to her blog. The salespeople will need software (procedures) for accessing the blog. Someone will need to support the hardware and software (program) as well as administer the data contained in the blog.

12. What is MIS? MIS—management information systems—is the development and use of information systems that help businesses achieve their goals and objectives Three key elements: Components of information systems Development and use of information systems Achieving business goals and objectives

13. Development and Use of Information Systems You should take an active role in specifying requirements and helping manage development projects since you are the one who’ll be using the system to do your job. Your responsibilities also include using information systems responsibly and protecting the system and its data.

14. Achieving Business Goals and Objectives Businesses themselves do not “do” anything, the people do. Information systems exist to help people in business achieve the goals and objectives of that business.

15. Difference Between Information Technology and Information Systems? Because many people confuse the two terms, compare what each one consists of and how the two differ. Information technology drives the development of new information systems. Information Systems include five components Hardware Software Data Networks People 1- Information technology pertains to : Products Methods Inventions Standards

16. Shahzad Arain INFORMATION TECHNOLOGY Hardware Software Databases Networks Other related components are used to build INFORMATION SYSTEMS Payroll System Inventory System Marketing System Customer Service System IS related to IT

17. Consider Dee and her blog. She will use IT, but that isn’t her primary interest. Her goal is to combine the IT in hardware, software, and data with the procedures to enable herself, Emerson’s product managers, and her sales representatives to accomplish their own goals and objectives.

18. How Do Successful Business Professionals Use IS? Think creatively about the problems, challenges, and opportunities in your business and organization and be able to apply new technology to your business needs. Knowing how to write e-mail, access Web pages, and do instant messaging doesn’t give anyone a competitive advantage in the workplace.

19. Consider Dee Clark, she needs to rapidly and conveniently transmit the latest news, advice, and opportunities to the sales reps with whom she deals by using The Blog, which gave both her and her sales reps a competitive advantage. Other example, Amazon.com founder, Jeff Bezos, didn’t invent any technology rather than combining the emerging technology of internet, with existing database technology, enabled a new business model.

20. Or Chad Hurley, Steve Chen, and Jawed Karim registered the domain “YouTube” on February 15, 2005 and posted their first video by April 23. November 2005, 20,000 registered users , 2 million videos per day. January 2006 - 25 million videos per day May 2006, 43 percent of all videos viewed over the internet. By July 2006 with only 30 employees, YouTube was serving 100 million videos per day. YouTube’s founder had turned nothing but an idea into $1.6 billion.

21. What New Opportunities for IS Are Developing Today? Two Opportunities, Right Now: “ The cost of production is zero (so low)”.In this case, the costs of storage and data transmission are so low compared to other business expenses. Selling images over internet. Online Training

22. What is Your Role in IS Security? IS create value as long with the risk. Buying over the internet needs credit card!!! Strong Passwords Has seven or more characters Does not contain your user name, real name, or company name Does not contain a complete dictionary word in any language Is different from previous passwords you have used Contains both upper- and lowercase letters, numbers, and special characters (such as ~ ! @ # $ % ^ & * ( ) _ -+ = { } | [] : ” ; ’ < > ? , . / )

23. Password Etiquette Never write your password, and do not share it with others or ask others for their passwords

24. Do you like social systems and sociology? Learn how to design effective group and organizational procedures. Do you like people? Become an IS trainer or computer systems salesperson. Do you enjoy management? Learn how to bring all of those disparate elements together. To understand MIS, you need to understand both business and technology, and you need to be able to relate one to the other.

25. What Did Dee Clark Get? Dee’s work can be guided by the f ollowing components. She will need a computer with software and data to store and training before she could post entries to her blog. The salespeople too will need training for accessing the blog and for sending her comments about blog entries. She will need to think constantly about how she can use other technology in other systems to help her accomplish her goals and objectives because technology will continue to develop and improve. She also knows that she will need a strong password to control access to her blog.

26. THANK YOU