Jen Stirrup emphasizes the importance of data visualization and business intelligence for effective decision-making based on truth and awareness. The document discusses big data, the evolution of data management tools, and introduces Microsoft's Power Query and Power Map for enhanced data analysis and storytelling. It highlights the transformative potential of visual data in decision-making processes.

1. Democratization of Data
From Ideas to Decisions

2. Who am I?
• Jen Stirrup MVP
• PASS Director (Virtual Chapters) and holder of the Europe seat
• Joint owner of Copper Blue Consulting
• Focus on Data Visualisation and Business Intelligence
• Speaker at SQLBits, SQLPass and TechEd

4. Genius depends upon the
data within its reach.
Ernest Dimnet

5. You have to start with the truth. The
truth is the only way that we can get
anywhere. Because any decisionmaking that is based upon lies or
ignorance can't lead to a good
conclusion.
Julian Assange, Wikileaks

6. You have to start with the truth. The
truth is the only way that we can get
anywhere. Because any decisionmaking that is based upon lies or
ignorance can't lead to a good
conclusion.
Julian Assange, Wikileaks

7. Data Visualisation, Decisions and Big Data
We have the tools. All we’ve got
to
do is imagine what could be.
We can reinvent the present;
we can transform the world
around us.
Jason Silva

8. • Almost 50% of your brain
is dedicated to visual
processing.
• David van Essen
Researchers found that colour
visuals increase the willingness to
read by
80%
About 70% of your
sensory receptors are in
your eyes.

9. Pie Charts

10. Pie Charts

11. Pie Charts

12. Pie Charts

13. Trellis Charts

15. Microsoft Hadoop Vision
Insights to all users by activating new types of data

16. Key Trends

17. Decision Making with Data

18. What Is Big Data?
Terabytes
(10E12)
Click Stream
Volume
Petabytes
(10E15)
Internet of things
Wikis / Blogs
Sensors / RFID / Devices
Social Sentiment
Exabytes
(10E18)
Gigabytes
(10E9)
Mobile
WEB 2.0
Advertising eCommerce
ERP / CRM
Payables
Audio / Video
Contacts
Collaboration
Log Files
Spatial & GPS Coordinates
Digital Marketing
Search Marketing
Payroll
Deal Tracking
Web Logs
Inventory
Sales Pipeline
Recommendations
Data Market Feeds
eGov Feeds
Weather
Text/Image
Velocity - Variety - variability
ERP / CRM
Storage/GB
1980
190,000$
1990
9,000$
WEB
2.0
Internet of things
2000
15$
2010
0.07$

19. 19

20. Hadoop vs RDBMs
Apache Hadoop isn’t a substitute for a
database
• It is not Relational
• Key Value pairs
• Big Data

21. Hadoop vs RDBMs
• Unstructured / Semi structured
• Structured
• Works together with RDBMs

22. Easy Access to Data, Big and Small

23. Microsoft Power
1 Billion Office Users
Discover
Analyze
Visualize
Share
Find
Q&A
Scalable | Manageable | Trusted
Mobile

24. Power Query
wide range of data sources
any data source, any size.
Consistency over all data sources.
Joins and Custom Views
Discover, combine,
and refine Big
Data, small data,
and any data with
Data Explorer for
Excel.

25. Power Query

26. Power Query Data Sources
Azure SQL
Database
Windows Azure
Marketplace
Windows Active
Directory
S
Azure HDInsight

27. Analyse and Model with Excel 2013

28. Power View

29. Introducing Power View
It is now also available in Excel 2013, and with new features:
•
•
•
•
•
Maps
Pie charts
Hierarchies
KPIs
Drill down/Drill
up
• Report styles,
themes and text
resizing
• Backgrounds with
images
• Hyperlinks
• Printing

30. Powerful Self-Service BI with Excel 2013

31. What Is Power Map?
Power Map for Microsoft Excel enables information workers to discover and share new insights
from geographical and temporal data through three-dimensional storytelling.

32. Power Map: Steps to 3D insights
Map Data
Discover Insights
Share Stories
• Data in Excel
• Geo-Code
• 3D and 3 Visuals
• Play over Time
• Annotate points
• Capture scenes
• Cinematic Effects
• Interactive Tours
• Share Workbook

33. Map Data

34. Power Map
Excel Add-in to Enhance Data Visualization
Map data, discover insight, and share stories