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PATENT
FUNDAMENTALS
FOR THE START-UP
MICHAEL SHIMOKAJI
1
SHIMOKAJI.COM
THREE KINDS OF PATENTS
• Plant
• Design
• Utility
2
SHIMOKAJI.COM
PLANT PATENT
• Legal definition - “asexually reproduces any
distinct and new variety of plant, including
cultivated sports, mutants, hybrids, and newly
found seedlings, other than a tuber propagated
plant or a plant found in an uncultivated state”
3
SHIMOKAJI.COM
PLANT PATENT
• Protection for 15 years
4
SHIMOKAJI.COM
DESIGN PATENT
• Legal definition – “ornamental design for an
article of manufacture”
5
SHIMOKAJI.COM
DESIGN PATENT
• Article of manufacture is:
- a thing made by hand or machine
- end product sold to consumer or
component of end product
6
SHIMOKAJI.COM
DESIGN PATENT
• Protects the way an article looks, now how it
works
7
SHIMOKAJI.COM
DESIGN PATENT
• Includes:
- configuration or shape of article
- surface ornamentation of article
8
SHIMOKAJI.COM
DESIGN PATENT
• Design must be “primarily ornamental”, rather
than primarily functional, when viewed in its
entirety
• Functional article may still be protected
9
SHIMOKAJI.COM
DESIGN PATENT
• Protection for 15 years
10
SHIMOKAJI.COM
DESIGN PATENT
• Attorney costs:
- $2000 to file
- $1500 to process
11
SHIMOKAJI.COM
DESIGN PATENT
• Possible strategy:
- use design protection instead of utility
- faster and cheaper
12
SHIMOKAJI.COM
UTILITY PATENT
• Legal definition - “new and useful process,
machine, manufacture, or composition of
matter, or any new and useful improvement
thereof”
13
SHIMOKAJI.COM
UTILITY PATENT
• Yes – it can protect software and business
methods
14
SHIMOKAJI.COM
UTILITY PATENT
• Two kinds:
- provisional (only application)
- non-provisional
15
SHIMOKAJI.COM
UTILITY PATENT
• Provisional benefits:
- patent pending status
- early filing date
- fast, low cost
16
SHIMOKAJI.COM
UTILITY PATENT
• Provisional disadvantages:
- cannot sue infringer
- potential missing information
- expires in one year
SHIMOKAJI.COM
UTILITY PATENT
• Provisional attorney costs:
- $1500 to file
- $0 to process
18
SHIMOKAJI.COM
UTILITY PATENT
• Provisional possible strategy:
- use one year to test your market
- file provisional and convert to non-
provisional
19
SHIMOKAJI.COM
UTILITY PATENT
• Non-Provisional benefits:
- exclude persons from making, using, selling,
offering for sale
- protection potentially broader than product
- protection for 20 years
SHIMOKAJI.COM
UTILITY PATENT
• Non-Provisional disadvantages:
- only protected in US
- no protection beyond patent claims
- cannot renew
SHIMOKAJI.COM
UTILITY PATENT
• Non-Provisional attorney costs:
- $5000 to file
- $5000 to process
22
SHIMOKAJI.COM
UTILITY PATENT
• Non-Provisional possible strategy:
- file non-provisional (not provisional) to get
issued patent against potential infringer
- file non-provisional (not provisional) when
you want to sell your idea
SHIMOKAJI.COM
FOREIGN PATENT
• How to:
- PCT
- direct
24
SHIMOKAJI.COM
FOREIGN PATENT
• Foreign benefits:
- selling outside US
- manufacturing outside US
25
SHIMOKAJI.COM
FOREIGN PATENT
• Foreign disadvantages:
- country specific protection
- translation costs
26
SHIMOKAJI.COM
FOREIGN PATENT
• Foreign attorney costs:
- $5K-10K to file
- $5K to 10K to process
27
SHIMOKAJI.COM
FOREIGN PATENT
• Foreign possible strategy:
- file foreign if there is financial justification
- file foreign if you want to sell your idea
28
SHIMOKAJI.COM
QUESTIONS?
• Contact info:
Michael Shimokaji
mshimokaji@shimokaji.com
(949) 788-9968
29
SHIMOKAJI.COM

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