The document provides an overview of the Mobile Entertainment Forum (MEF). It summarizes MEF as the global trade association of the mobile media industry that works to drive mobile entertainment adoption, shape regulation, and provide competitive advantages to its members. It notes that MEF has a global headquarters in London and local chapters around the world, including a growing Latin America chapter. The summary highlights some of the key benefits MEF offers its members, such as business development opportunities, access to industry metrics and reports, leadership insights, participation in events, and representation on regulatory issues.
The OSGi Alliance is a global consortium focused on developing open standards for service delivery and management. It has over 40 member companies from various industries. The OSGi Service Platform specification allows for modular and dynamic delivery of services across different device types. Recent impacts of the OSGi standard include deployments in residential gateways, automotive infotainment systems, and alignment with other industry standards. There is potential for the OSGi platform to be applied to mobile handsets to enable flexible over-the-air updates of services and applications.
The document provides an analysis of external and internal factors for Mobilink, a Pakistani telecommunications company. It includes an evaluation of opportunities and threats in the external environment, as well as strengths and weaknesses within the company. Various matrices are also presented analyzing Mobilink's competitive position, SWOT, strategic position within its industry, and BCG matrix comparing its services. The analysis provides an overall assessment of Mobilink's strategic position within the telecommunications industry.
1) The document discusses Mobilink, a leading telecommunications company in Pakistan and subsidiary of Orascom Telecom. It outlines Mobilink's products, mission/vision, goals, strategies, strengths, weaknesses, opportunities, threats, and competition in the market.
2) Mobilink follows typical management functions including planning, organizing, leading, and controlling. It has a departmental organizational structure covering key areas like marketing, finance, HR, and sales.
3) Some problems faced by Mobilink include cultural differences, connectivity issues, and information overload from customers. However, Mobilink has demonstrated effective management and is working to adopt new technologies and retain talent in Pakistan's competitive telecom industry
This document analyzes DiGi's strategic position in the Malaysian telecommunications industry using Porter's Five Forces framework. It examines the threat of new entrants, bargaining power of suppliers and customers, threat of substitutes, and competitive rivalry among existing firms. DiGi faces moderate threats from new entrants and substitutes due to strong competition from established players like Celcom and Maxis. Supplier and customer bargaining power is balanced by DiGi's large portfolio of devices and service offerings. Competitive rivalry in the industry is high as the top players aggressively compete for market share.
Advertising - Presentation by Luca Ascani, Founder & CEO of Populis at the NOAH 2012 Conference in San Francisco, Four Seasons Hotel on the 26th of June. www.noah-conference.com
1) Maxis is the largest mobile network operator in Malaysia with over 13 million subscribers as of 2010. It operates under an oligopolistic market structure with a few major competitors like Celcom and Digi.
2) Entry into the telecommunications market is difficult due to high capital requirements and regulatory barriers. Maxis differentiates its services through customized calling plans but core mobile services are largely homogeneous.
3) Maxis engages in price competition with its rivals through starter pack price wars to gain market share, resulting in lower average revenue per user over time for all companies in the industry.
Mobileye Inc., a global pioneer and leader in life-saving vision-based driver assistance systems and analytics for leading automotive manufacturers and suppliers, today announced the establishment of a partnership with InstallerNet Inc., a Boston-based company that coordinates installation of consumer electronics through the largest network of independently owned electronics installers in the United States
Mobilink is Pakistan's leading cellular provider with over 35 million subscribers and 35% market share. It aims to be the leading telecom provider through business expansion, better service, retaining its role as a top company, attracting and satisfying customers, and gaining employee involvement.
To achieve this, Mobilink employs various strategies including low priced packages, improving service quality, more sponsorships, partnering with corporations, effective distribution channels, celebrity endorsements, and targeting different customer segments. It analyzes opportunities in the market as well as its own strengths as the largest provider with a strong brand and wide network coverage.
Mobilink implements its strategies through restructuring, budgeting, motivating employees, and
The OSGi Alliance is a global consortium focused on developing open standards for service delivery and management. It has over 40 member companies from various industries. The OSGi Service Platform specification allows for modular and dynamic delivery of services across different device types. Recent impacts of the OSGi standard include deployments in residential gateways, automotive infotainment systems, and alignment with other industry standards. There is potential for the OSGi platform to be applied to mobile handsets to enable flexible over-the-air updates of services and applications.
The document provides an analysis of external and internal factors for Mobilink, a Pakistani telecommunications company. It includes an evaluation of opportunities and threats in the external environment, as well as strengths and weaknesses within the company. Various matrices are also presented analyzing Mobilink's competitive position, SWOT, strategic position within its industry, and BCG matrix comparing its services. The analysis provides an overall assessment of Mobilink's strategic position within the telecommunications industry.
1) The document discusses Mobilink, a leading telecommunications company in Pakistan and subsidiary of Orascom Telecom. It outlines Mobilink's products, mission/vision, goals, strategies, strengths, weaknesses, opportunities, threats, and competition in the market.
2) Mobilink follows typical management functions including planning, organizing, leading, and controlling. It has a departmental organizational structure covering key areas like marketing, finance, HR, and sales.
3) Some problems faced by Mobilink include cultural differences, connectivity issues, and information overload from customers. However, Mobilink has demonstrated effective management and is working to adopt new technologies and retain talent in Pakistan's competitive telecom industry
This document analyzes DiGi's strategic position in the Malaysian telecommunications industry using Porter's Five Forces framework. It examines the threat of new entrants, bargaining power of suppliers and customers, threat of substitutes, and competitive rivalry among existing firms. DiGi faces moderate threats from new entrants and substitutes due to strong competition from established players like Celcom and Maxis. Supplier and customer bargaining power is balanced by DiGi's large portfolio of devices and service offerings. Competitive rivalry in the industry is high as the top players aggressively compete for market share.
Advertising - Presentation by Luca Ascani, Founder & CEO of Populis at the NOAH 2012 Conference in San Francisco, Four Seasons Hotel on the 26th of June. www.noah-conference.com
1) Maxis is the largest mobile network operator in Malaysia with over 13 million subscribers as of 2010. It operates under an oligopolistic market structure with a few major competitors like Celcom and Digi.
2) Entry into the telecommunications market is difficult due to high capital requirements and regulatory barriers. Maxis differentiates its services through customized calling plans but core mobile services are largely homogeneous.
3) Maxis engages in price competition with its rivals through starter pack price wars to gain market share, resulting in lower average revenue per user over time for all companies in the industry.
Mobileye Inc., a global pioneer and leader in life-saving vision-based driver assistance systems and analytics for leading automotive manufacturers and suppliers, today announced the establishment of a partnership with InstallerNet Inc., a Boston-based company that coordinates installation of consumer electronics through the largest network of independently owned electronics installers in the United States
Mobilink is Pakistan's leading cellular provider with over 35 million subscribers and 35% market share. It aims to be the leading telecom provider through business expansion, better service, retaining its role as a top company, attracting and satisfying customers, and gaining employee involvement.
To achieve this, Mobilink employs various strategies including low priced packages, improving service quality, more sponsorships, partnering with corporations, effective distribution channels, celebrity endorsements, and targeting different customer segments. It analyzes opportunities in the market as well as its own strengths as the largest provider with a strong brand and wide network coverage.
Mobilink implements its strategies through restructuring, budgeting, motivating employees, and
Mobilink is Pakistan's largest mobile network operator with over 36 million subscribers. It has rebranded itself with a new logo and tagline "Being One" to emphasize unity and togetherness. The rebranding aims to make Mobilink seem more youthful but still maintain cultural values. Mobilink's portfolio includes numerous prepaid and postpaid packages targeting different consumer segments. While the rebranding is meant to recommit to customers, many feel there are no significant benefits for consumers from the changes.
The document discusses MediaHound, a company that provides competitive benchmarking and analysis services. It outlines MediaHound's approach to gathering marketing activity data from competitors and processing it to highlight opportunities. MediaHound's solution includes tools like a customized dashboard, email alerts, and a global creative reference library to help clients improve performance and reduce uncertainty when monitoring competitors. The document also provides an agenda for a meeting that will include a demonstration of MediaHound's tools and deeper discussions on benchmarking and B2B activities.
China Mobile Application Store - Connected Life Experiences on the MoveCisco Service Provider
China Mobile launched a mobile application store called Mobile Market to address declining revenue and subscriber growth. It partnered with Symbian and implemented a 70/30 revenue sharing model with developers to incentivize app creation. As of November 2009, Mobile Market had over 300 apps and 1000 wallpapers and began selective charging. China Mobile hopes increased customization and services through apps will boost usage of its 3G network and increase subscribers.
Strategic Management Presentation on Mobilink. The file includes information about business scope, ,market structure, distribution system, and SWOT analysis of the company. The presentation covers information about telecommunication industry's trends and Mobilink's current standing in the industry.
The document provides an overview of mobile advertising in Africa in Q3 2011 based on data from InMobi's global mobile advertising network. Some key findings include:
- Mobile impressions in Africa grew 26% quarter-over-quarter to over 15 billion impressions.
- The majority of impressions were on advanced phones which saw 23.5% growth, while smartphones saw faster 38.8% growth.
- Impressions on apps more than doubled but still make up a small percentage of total impressions.
- Nokia and Symbian platforms dominated with over 61% of total impressions, though their share declined slightly. RIM was the third largest platform with 5% of impressions.
Mobilink is the largest cellular company in Pakistan with over 10 million subscribers nationwide. It was the pioneer of cellular networks in Pakistan and has coverage in almost every city. Mobilink aims to be the leading mobile service provider through providing quality service to customers, a good work environment for employees, and value for shareholders. However, it faces threats from new competitors entering the market and may lose customers if it does not improve customer service and lower prices. The document analyzes Mobilink's internal and external environment through a SWOT analysis and recommends diversification and cost reduction strategies.
Q3 2011 - Global+Regional Report with Country DetailInMobi
The global mobile advertising market continues to grow significantly, with impressions increasing by 32.6% from Q2 2011 to Q3 2011. Smartphone impressions grew even faster at 52.6%, showing the shift toward smartphones. Android OS gained the most share, increasing by 7.2 percentage points, while Nokia remained the top manufacturer. The Apple iPhone 4 was the most popular device. Africa mobile impressions on InMobi's network grew by 26% over the past quarter.
Comviva is a leading provider of integrated value-added services solutions for mobile operators globally. The document provides an overview of Comviva's organization, purpose, parent company, history, global presence, key statistics, product portfolio, and case studies. It highlights Comviva's experience in emerging markets and solutions that reach over 500 million subscribers worldwide.
Advertising - Presentation by Andreas Bodczek, Co-Founder & CEO of SponsorPay at the NOAH 2012 Conference in San Francisco, Four Seasons Hotel on the 26th of june. www.noah-conference.com
Mobilink is currently in the maturity stage of its product lifecycle. Competition has increased with new entrants like Telenor and Warid in the market. A situational analysis identifies high threats of new entry, buyers, suppliers, and rivalry due to perfect competition. A SWOT analysis finds Mobilink's strengths are its brand, network coverage, and services, while weaknesses are fewer advertisements, high prices, and less competent engineering compared to competitors. Segmentation targets different age, income, and social groups with various product lines. Positioning communicates Mobilink provides reliable communication everywhere. Perceptual mapping shows Mobilink leads competitors in value-added services, customer service, and market share.
The document provides an analysis of Jazz (formerly Mobilink), Pakistan's leading telecommunications company. It includes:
An external factor evaluation (EFE) matrix that analyzes opportunities and threats in Jazz's external environment and calculates an above average weighted score of 2.96. An internal factor evaluation (IFE) matrix analyzes strengths and weaknesses and calculates an above average weighted score of 3.12.
A TOWS matrix identifies strengths, weaknesses, opportunities, and threats, and develops strategies to leverage strengths and opportunities and overcome weaknesses and threats, such as developing new products to capitalize on technological strengths and address changing consumer tastes.
In the second quarter of 2011, InMobi served over 18.7 billion mobile ad impressions in North America, a 39.6% increase from the previous quarter. Smartphone impressions grew 63.5% and now make up 78% of impressions, driven by growing adoption. Half of all ads are now seen within mobile apps, triple the global average. Android remains the top mobile platform but lost 4 share points as Apple's iOS grew rapidly following the iPhone launch on Verizon, gaining 11 share points. Nokia and Symbian have low shares in North America relative to their global footprint.
The global mobile advertising market continued strong growth in Q2 2011, with impressions increasing 23% over Q1 2011. Smartphone impression growth significantly outpaced other phones, reaching 45% of all mobile ads. While Nokia and Symbian maintained the top positions, Android and iOS gained substantial share. The top devices were the Apple iPhone and iPod, with nearly 1 in 10 ads viewed on iPhones globally. Device fragmentation beyond the top few was significant. The report aims to track mobile advertising trends to help educate the market and improve industry collaboration.
This document summarizes mobile advertising data from InMobi's global advertising network in Q3 2011. Key findings include:
- The network served 138 billion ad impressions, a 32.6% increase from Q2 2011, showing continued growth in mobile usage and advertising.
- Smartphones now account for 43% of impressions, up 52.6% from Q2, indicating smartphones are driving mobile growth.
- In-app advertising impressions increased 67% but still represent only 21% of total impressions globally.
Session 1: Advertising and the iOS Ecosystem - Ashwani Kumar, head Smart Platforms for InMobi we take app developers through the iOS ecosystem and share data that will debunk the myth that global eCPMs are not on par with U.S. eCPMs.
The document provides a summary of mobile advertising trends in the Middle East for Q3 2011 based on data from the InMobi mobile advertising network. Some key findings include:
- Mobile impressions in the Middle East grew 38.3% from Q3 to Q4 2011, driven largely by smartphone growth. Smartphone impressions outnumbered advanced phones 2 to 1.
- Symbian OS remained the top mobile platform, increasing share slightly, while iPhone OS share dropped almost 10 points and Android share grew 8.5 points.
- Over three quarters of ads were delivered via mobile web, though app impressions are growing.
- Nokia maintained the largest manufacturer share, while Apple share declined substantially and Samsung share
This document provides an overview of Golden Gekko, a mobile app development company. It discusses Golden Gekko's team size and experience building over 400 apps in the past year across 5 countries. It also highlights some of Golden Gekko's portfolio including apps for Heathrow Airport, European directory services, and a hotel booking service. The document concludes with "10 rules for leveraging the mobile channel," discussing best practices for mobile strategy and app development.
Mobile Interactive Group (MIG) is a UK-based leader in mobile commerce services. They have 160 employees across regional offices in the UK, US, Canada, Australia and South Africa. MIG offers full-service mobile solutions across design, development, advertising and strategy. Their presentation highlighted case studies of successful mobile websites and applications they developed for clients like Marks & Spencer, O2 and Rimmel. Consumer demand for mobile commerce is growing faster than many retailers' ability to meet it, representing an opportunity for MIG to help other companies develop their mobile strategies.
Mobilink is Pakistan's largest mobile network operator with over 36 million subscribers. It has rebranded itself with a new logo and tagline "Being One" to emphasize unity and togetherness. The rebranding aims to make Mobilink seem more youthful but still maintain cultural values. Mobilink's portfolio includes numerous prepaid and postpaid packages targeting different consumer segments. While the rebranding is meant to recommit to customers, many feel there are no significant benefits for consumers from the changes.
The document discusses MediaHound, a company that provides competitive benchmarking and analysis services. It outlines MediaHound's approach to gathering marketing activity data from competitors and processing it to highlight opportunities. MediaHound's solution includes tools like a customized dashboard, email alerts, and a global creative reference library to help clients improve performance and reduce uncertainty when monitoring competitors. The document also provides an agenda for a meeting that will include a demonstration of MediaHound's tools and deeper discussions on benchmarking and B2B activities.
China Mobile Application Store - Connected Life Experiences on the MoveCisco Service Provider
China Mobile launched a mobile application store called Mobile Market to address declining revenue and subscriber growth. It partnered with Symbian and implemented a 70/30 revenue sharing model with developers to incentivize app creation. As of November 2009, Mobile Market had over 300 apps and 1000 wallpapers and began selective charging. China Mobile hopes increased customization and services through apps will boost usage of its 3G network and increase subscribers.
Strategic Management Presentation on Mobilink. The file includes information about business scope, ,market structure, distribution system, and SWOT analysis of the company. The presentation covers information about telecommunication industry's trends and Mobilink's current standing in the industry.
The document provides an overview of mobile advertising in Africa in Q3 2011 based on data from InMobi's global mobile advertising network. Some key findings include:
- Mobile impressions in Africa grew 26% quarter-over-quarter to over 15 billion impressions.
- The majority of impressions were on advanced phones which saw 23.5% growth, while smartphones saw faster 38.8% growth.
- Impressions on apps more than doubled but still make up a small percentage of total impressions.
- Nokia and Symbian platforms dominated with over 61% of total impressions, though their share declined slightly. RIM was the third largest platform with 5% of impressions.
Mobilink is the largest cellular company in Pakistan with over 10 million subscribers nationwide. It was the pioneer of cellular networks in Pakistan and has coverage in almost every city. Mobilink aims to be the leading mobile service provider through providing quality service to customers, a good work environment for employees, and value for shareholders. However, it faces threats from new competitors entering the market and may lose customers if it does not improve customer service and lower prices. The document analyzes Mobilink's internal and external environment through a SWOT analysis and recommends diversification and cost reduction strategies.
Q3 2011 - Global+Regional Report with Country DetailInMobi
The global mobile advertising market continues to grow significantly, with impressions increasing by 32.6% from Q2 2011 to Q3 2011. Smartphone impressions grew even faster at 52.6%, showing the shift toward smartphones. Android OS gained the most share, increasing by 7.2 percentage points, while Nokia remained the top manufacturer. The Apple iPhone 4 was the most popular device. Africa mobile impressions on InMobi's network grew by 26% over the past quarter.
Comviva is a leading provider of integrated value-added services solutions for mobile operators globally. The document provides an overview of Comviva's organization, purpose, parent company, history, global presence, key statistics, product portfolio, and case studies. It highlights Comviva's experience in emerging markets and solutions that reach over 500 million subscribers worldwide.
Advertising - Presentation by Andreas Bodczek, Co-Founder & CEO of SponsorPay at the NOAH 2012 Conference in San Francisco, Four Seasons Hotel on the 26th of june. www.noah-conference.com
Mobilink is currently in the maturity stage of its product lifecycle. Competition has increased with new entrants like Telenor and Warid in the market. A situational analysis identifies high threats of new entry, buyers, suppliers, and rivalry due to perfect competition. A SWOT analysis finds Mobilink's strengths are its brand, network coverage, and services, while weaknesses are fewer advertisements, high prices, and less competent engineering compared to competitors. Segmentation targets different age, income, and social groups with various product lines. Positioning communicates Mobilink provides reliable communication everywhere. Perceptual mapping shows Mobilink leads competitors in value-added services, customer service, and market share.
The document provides an analysis of Jazz (formerly Mobilink), Pakistan's leading telecommunications company. It includes:
An external factor evaluation (EFE) matrix that analyzes opportunities and threats in Jazz's external environment and calculates an above average weighted score of 2.96. An internal factor evaluation (IFE) matrix analyzes strengths and weaknesses and calculates an above average weighted score of 3.12.
A TOWS matrix identifies strengths, weaknesses, opportunities, and threats, and develops strategies to leverage strengths and opportunities and overcome weaknesses and threats, such as developing new products to capitalize on technological strengths and address changing consumer tastes.
In the second quarter of 2011, InMobi served over 18.7 billion mobile ad impressions in North America, a 39.6% increase from the previous quarter. Smartphone impressions grew 63.5% and now make up 78% of impressions, driven by growing adoption. Half of all ads are now seen within mobile apps, triple the global average. Android remains the top mobile platform but lost 4 share points as Apple's iOS grew rapidly following the iPhone launch on Verizon, gaining 11 share points. Nokia and Symbian have low shares in North America relative to their global footprint.
The global mobile advertising market continued strong growth in Q2 2011, with impressions increasing 23% over Q1 2011. Smartphone impression growth significantly outpaced other phones, reaching 45% of all mobile ads. While Nokia and Symbian maintained the top positions, Android and iOS gained substantial share. The top devices were the Apple iPhone and iPod, with nearly 1 in 10 ads viewed on iPhones globally. Device fragmentation beyond the top few was significant. The report aims to track mobile advertising trends to help educate the market and improve industry collaboration.
This document summarizes mobile advertising data from InMobi's global advertising network in Q3 2011. Key findings include:
- The network served 138 billion ad impressions, a 32.6% increase from Q2 2011, showing continued growth in mobile usage and advertising.
- Smartphones now account for 43% of impressions, up 52.6% from Q2, indicating smartphones are driving mobile growth.
- In-app advertising impressions increased 67% but still represent only 21% of total impressions globally.
Session 1: Advertising and the iOS Ecosystem - Ashwani Kumar, head Smart Platforms for InMobi we take app developers through the iOS ecosystem and share data that will debunk the myth that global eCPMs are not on par with U.S. eCPMs.
The document provides a summary of mobile advertising trends in the Middle East for Q3 2011 based on data from the InMobi mobile advertising network. Some key findings include:
- Mobile impressions in the Middle East grew 38.3% from Q3 to Q4 2011, driven largely by smartphone growth. Smartphone impressions outnumbered advanced phones 2 to 1.
- Symbian OS remained the top mobile platform, increasing share slightly, while iPhone OS share dropped almost 10 points and Android share grew 8.5 points.
- Over three quarters of ads were delivered via mobile web, though app impressions are growing.
- Nokia maintained the largest manufacturer share, while Apple share declined substantially and Samsung share
This document provides an overview of Golden Gekko, a mobile app development company. It discusses Golden Gekko's team size and experience building over 400 apps in the past year across 5 countries. It also highlights some of Golden Gekko's portfolio including apps for Heathrow Airport, European directory services, and a hotel booking service. The document concludes with "10 rules for leveraging the mobile channel," discussing best practices for mobile strategy and app development.
Mobile Interactive Group (MIG) is a UK-based leader in mobile commerce services. They have 160 employees across regional offices in the UK, US, Canada, Australia and South Africa. MIG offers full-service mobile solutions across design, development, advertising and strategy. Their presentation highlighted case studies of successful mobile websites and applications they developed for clients like Marks & Spencer, O2 and Rimmel. Consumer demand for mobile commerce is growing faster than many retailers' ability to meet it, representing an opportunity for MIG to help other companies develop their mobile strategies.
Mobile Interactive Group (MIG) is a UK-based leader in mobile commerce services. They have 160 employees across regional offices in the UK, US, Canada, Australia and South Africa. MIG offers full-service mobile solutions across design, development, advertising and strategy. Their proprietary technology covers the entire mobile value chain. Key services include mobile web/apps, CRM, payments, loyalty programs, and mobile marketing. MIG has helped large clients like O2, M&S and Rimmel implement successful mobile strategies.
OSGi Alliance – Status Address - Dr. John Barr, Motorola, Inc.mfrancis
The OSGi Alliance is a non-profit organization that develops open standards for service platforms. It has over 40 member companies from industries like automotive, telecommunications and computing. The OSGi service platform specification allows for modular application development and management on devices. Major companies are using OSGi technology in products and solutions for home networking, service provisioning and automotive electronics. The OSGi Alliance is working to expand adoption of the technology in mobile devices and services.
The Imperative Group is a digital screenmedia development and delivery agency with over 12 years of experience in the sector. They have a pool of experts with significant experience to bring strategic guidance and practical knowledge to clients' projects. The Imperative Group develops strategies, products, services and content for clients in the retail, media, and digital out-of-home sectors. They position themselves as bridging the gap between technology vendors and end users such as retailers and corporations.
Codec Infotec is engaged in development and promotion of various product and services for OTT and Telecom clients. We work as technical developers along with promotion and marketing agency for national and international markets.
Product Consultancy, Product Development, D2C Promotions, Affiliate Marketing, CPA/CPI/CPC based campaigns.
Marketo is a leading provider of marketing automation and email marketing software. It offers a fully-featured marketing automation suite, comprehensive email marketing capabilities, and real-time personalization to engage customers. A case study showed that Egencia was able to dramatically improve marketing productivity and customer engagement after implementing Marketo. The analyst believes Marketo provides advanced features to enable customer engagement and is a leader in the market.
The document discusses fostering mobile business through enhanced cloud solutions. It describes how mobile devices have become necessary due to increased connectivity demands and the convergence of services on devices. Small businesses can now threaten large enterprises by efficiently serving many customers through mobile and social media strategies. The document proposes a mobile business application platform and ecosystem through a European consortium called MO-BIZZ, which will demonstrate solutions through business experiments and target developers, businesses and industries.
This resume summarizes Francisco Maroto's experience in business development, sales, consulting, and management roles in the telecommunications and technology industries. He has over 10 years of experience working for companies like Microsoft, Oracle, SAP, HP, Vodafone, and Indra. He is also an entrepreneur and founded several startups focused on areas like smart homes, games, speech recognition, and robotics. Currently, he is the CEO and founder of OIES Consulting Group, which provides advisory services for telecommunications, machine-to-machine applications, and big data.
移动开发者经济学 Mobile developer economics 2010 report finalAppLeap Inc.
This document summarizes a research report on mobile developer economics in 2010 and beyond. It finds that developer mindshare has migrated away from incumbent platforms like Symbian, Java ME, and Windows Phone towards newer platforms like Android and iOS. Android has emerged as the platform with the most developer mindshare. While market penetration is the most important factor for developers in choosing a platform, there is a disconnect between platform market share and developer mindshare. App stores have reduced the average time for an app to be released and for developers to be paid. However, discovery and monetization remain challenges, and revenue expectations have not been met for many developers.
Mobile Internet, Content & Apps: The International PerspectiveStephen Jenkins
The document discusses key trends in mobile internet, content, and apps from a global perspective. It notes the fragmentation of smartphone platforms, the evolution of mobile towards commerce worth $119 billion, and the new role of mobile operators as "smart enablers" that can enhance services through capabilities like location and analytics. It also addresses issues of privacy, security, and how smart enablers can greatly increase revenues for various players in the mobile value chain. The Mobile Ecosystem Forum works with over 90 global members to advance mobile commerce and address challenges like security, scoping markets, and mobile banking.
Mobile Entertainment Forum: Membership Presentation 2009Mike Navarre
MEF is the global trade association of the mobile media industry, working on behalf of its diverse membership to drive mobile entertainment adoption, shape regulation and deliver competitive advantage to its members.
The Alphatise platform smartly connects buyers and sellers, offering buyers a chance to set the price they are willing to pay for a product and sellers (retailers, wholesalers etc.) unprecedented insight into the consumer market and the ability to sell based on true demand.
COMIO is a Chinese company established in 2008 that develops, manufactures, and sells mobile communication products and services. It focuses on overseas markets and has partnerships with major brands in over 10 countries. COMIO has over 430 employees, with over 25% in R&D. It aims to become a global leader in digital entertainment products and services, upholding values of integrity, innovation, and customer success.
MoFirst is an enterprise mobility and mobile application development company. With a total focus on mobile technology integration with enterprise platforms, MoFirst creates industry-leading products and solutions that enhance productivity, business agility and drive revenue growth for our customers. MoFirst's unmatched expertise of understanding, integrating and extending complex enterprise systems with the mobile platform makes it the preferred and trusted mobility partner. MoFirst's early mover advantage, vast experience and focus on remaining at the ‘bleeding edge’ of all forms of mobile technology has enabled it to develop a wide range of mobile solutions for customers in various industry verticals spread across 4 continents.
MoFirst won Red Herring Asia Top 100 award.
Specialties
Mobile Strategy, Turning Idea into Mobile product, Porting mobile application, Mobile Designing, Backend integration with mobile
MO-BIZZ Project: Presentation at the Eurocloud CongressPatrick Berghaeger
The document discusses fostering mobile business through enhanced cloud solutions. It describes how mobile devices have become necessary due to increased connectivity demands, online purchasing trends, and the rise of smaller companies. It then outlines challenges around developing mobile apps and services, and proposes a consortium called MO-BIZZ that will create a common platform and components to demonstrate business experiments involving CRM, ERP, marketing and other solutions across several European countries. The platform aims to provide value to app developers, businesses, and telecom operators.
This document describes the services offered by 151 Advisors, a strategic consulting firm that helps technology companies with growth strategies and execution. They have over 100 combined years of experience building profitable US-based tech companies. Their services include market research, go-to-market strategy, marketing, competitive analysis, sales channel development, financial planning, and executive resources. They focus on helping Internet of Things and machine-to-machine companies develop and execute strategies to drive revenue growth.
The document discusses Todacell Ltd, a mobile ad network company. It outlines the large growth opportunity in mobile advertising. Todacell offers targeted mobile display ads and end-to-end ad management. It has publisher and advertiser clients and has seen key growth indicators like eCPM rise dramatically through optimization. The company was founded in 2007 and has since raised $2.1 million in funding rounds.
The document describes ABI, a technology company that provides a cloud-based platform for the insurance industry. The ABI Platform allows customers to develop, market, and distribute insurance products online by providing tools for policy generation, pricing, marketing/renewals, customer management, reporting, and more. It supports a variety of deployment models including broker networks, mass marketing programs, and B2B/B2C solutions. The platform is underpinned by specialized IP and integrates with various third party systems.
This document discusses reaching the software development buying team and marketing to software developers. It notes that software development requires a team effort with members having influence at different stages of the adoption process. It provides statistics on developer demographics, tool usage, and purchasing preferences to help market products effectively to this audience. The key is influencing the various members of the software development buying team from requirements to purchase.
2. Agenda
MEF
• Who we are?
• What we do?
• Who is already part of MEF?
• Why to join MEF?
• Benefits
- Networking
- Insights
- Representation
• To join
1
3. Who we are?
Mobile Entertainment Forum (MEF) is the global
trade association of the mobile media industry,
working on behalf of its diverse membership to drive
mobile entertainment adoption, shape regulation and
deliver competitive advantage to its members
4. Who we are?
MEF is truly global
Headquartered in London and with 4 local chapters, MEF network embraces the
main companies in the mobile entertainment value chain
Companies represented in MEF GLOBAL:
5. A global entity with local activity
North America EMEA
ASIA
10 years LATAM
200+ members
4 chapters MEF brings the experience, know-how
and network of its global structure to
50 LATAM companies Latin America!
4
6. Who we are?
MEF LATAM companies
Founding members
2ergo, Abril, Acotel, Arvato Mobile, Binbit,
Blink, Boltcel, Cleartech, CFLA, Comfone, Dada, Flycell, Fox
Mobile, Getjar, Impact Mobile, KPMG, Mobile Intelligence,
Mobilidade Interativa, Movile, NeoMobile, Nokia, Omnifone, PlayPhone,
Purebos, RIM, Silverstreet, Sony Music, Sony Pictures, SPB Software, Spring Wireless,
Telefonica, TIM, Tim w.e., VIVO, Wau Movil, Zed, Zero9.
MEF LATAM board:
7. Who we are?
The number of associates is constantly growing!
New associates in the last 12 months
• 3 Dynamics • Masur Law • Striker Mobile
• ADObjects • MediaFLO • Unanimis
• Aevum • Metronome • Ringo
• BBC • Mira Networks • Interchan
• Bharti Telecoms • Moco Connect • Jump Games
• BinBit • MyThum • Spring Wireless
• Comfone • Norwest Partners • Acotel
• Digital Magics • Onmobile • Movile
• Edgeforce • OpenMarket • VIVO
• Emirates Communications • Paymo • Arvato
• Flurry • Mobile Intelligence • Timwe
• Geodesic • Mobilidade Interativa • Abril
• Getjar Networks • Qtel • Purebos
• Gowlings • Raduis-ED • CFLA
• Gracenote • RingPlus • Zero9
• Huawei Technologies • Samsung • Cleartech
• I-New Communicative • Singtel • Wau Movil
Solutions • Spb Software • Telefonica
• Informate Mobile Intelligence
6
8. What we do?
MEF acts in the following areas:
Initiatives Regulation Insights
that change That protects Competitive advantage
Anticipate, defines Engage Facilitate the
& addresses stakeholders, to exchange of unique
issues & shape regulation & insights & expertise to
opportunities by raise awareness of create competitive
identifying its effective advantage through
sustainable implementation to development and
business models & protect revenues knowledge sharing
promoting best
practices
9. Representation
A consistent and powerful voice
representing the interests of all
stakeholders in the mobile media and
entertainment industry value chain
Representing the industry
Facilitating its growth
Promoting its development
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10. Representation
Reaching the entire value chain:
Content Aggregators, Application Integrators Operators OEMs
owners service providers developers
Platforms and app stores
Media agencies, law firms, consultants,
investors
* Some MEF LATAM members
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11. Benefits
MEF offers a range of benefits for the leader companies in
the mobile media and entertainment industry
There are many areas in which MEF can bring return and support
the development of your company:
Business
Development & Metrics & Reports Leadership & Insights
Visibility
Participation in Events Best practices &
Networking
and Discounts Regulation
The entire organization has access to the benefits provided by MEF through all the
territories (EMEA, Americas, Asia and LATAM) enabling your company to benefit
the most from the strategic opportunities brought by MEF
12. Business Development & Visibility
Business development
Access to a global network embracing the entire mobile entertainmentvalue chain
Participation in events, such as MEF Connects, MeM and CEO Summit, facilitating
your entrance in new markets and creating business opportunities
Exclusive event MEF Connects, at the Mobile World Congress, with 500 of the main
leaders in the industry
Positioning as na active member in the mobile media and entertainment industry
Benefit from the insights, reports and initiatives to discover new niche markets and
trends generating new opportunities for your company
Your company in touch with clients and partners that develop your business
13. Business Development & Visibility
Visibility
Executives can run for one of 5 MEF boards (Global, EMEA, America, Ásia, LATAM)
increasing your visibility
Be nominated for the Member of Distinction Award, a very exclusive award
Submit cases for the Meffys Awards, and run for one of the most prestigious awards
recognizing industry excellence
Create its own page on MEF website and publish its news on our MEF Members News
site.
MEF, with its social media presence and strategy, also reinforces members activities and
successful cases.
MEF helps your company to have the visibility needed to transform
innovative products and services in a success.
14. Metrics & Reports
Access to exclusive reports, produced by MEF and partners
In the last 12 months, MEF provided to its members
16 studies of MEF Initiative covering many topics
6 webinars and exclusive sessions with members
7 specialized briefings with directives on VAS regulation
6 co-authored reports from MEF and partner market analysts
4 strategic partner reports on key themes (social networks, mobile music, etc.)
Exclusive metrics for MEF associates, as the Business Confidence Index and
market projections.
15. Leardership& Insights
MEF develops many initiatives gathering market leaders to analyze trends and
how to face challenges in the industry
Some topics:
Smart Pipe Enablers (transforming operators inSmart Pipes)
Business Confidence (insights & trends)
Ad-Funded Mobile Entertainment (ad-based business
models )
Quality of User Experience (user experience
Content Sales Reporting (best practices, metrics)
Mobile Video (potential of mobile for TV companies and
content producers)
Value Chain Analysis (study on the mobile content value
chain)
16. Participation on events and discounts
MEF partners give MEF members discounts up to 40% in more than 50 industry events
worldwide
Mobile Entertainment Market is MEF anual event with 90 recognized speakers and
presence of more than 350 of the major executives in the market.
MEF members benefit from 15% discount for the MeM event
MEF Connects are regional events with the objective of accelerate the entrance in new
markets and are free for associates.
Meffys - MEF members have 15% discout for the Gala Awards Dinner, one of the most
proeminent events in the industry
17. Regulation
MEF is a global reference in SVA and mobile media regulation
MEF employs 2 Policy Advisors with 19+ years of experience
Bring information on the industry, answering questions and giving guidance on new
laws and rules on the sector
In 2009, MEF offered members 7 specialized briefings on regultion, Codes of Practice
and Promotions
RISC: MEF Regulatory Information Service Centre- uma base de dados online sobre
regulamentação nos principais mercados
The First Initiative in MEF LATAM chapter is a proposal od regulation for
subscription services in Brasil. The initiative already counts with the participation of
the majority of Board Members and is generating a compromise of local members
throughout the value chain, from operators to aggregators and content owners.
18. Benefits Summary
MEF events include benefits on:
• Until 50% discount in sponsorships
• Invite for Meffys Awards
• MEF Connects- participation in local events
• Discounts in events
Visibility on:
• MEF website
• Oficial blog MEF
• Speaker opportunities and participation on panels
• Prize Member of Distinction
• Networking
Full Membership also:
• Run for one of the 5 Boards
• Vote on all board nominations
• Leadership and agenda definition for MEF initiatives
19. To join
MEF LATAM – Fees
Annual Revenues Full Member Full Member
Global LATAM HQ
Annual Fee * Annual Fee **
More than USD 10 millions USD 13.100 USD 9.170
From USD 500.000 to USD 10 mi USD 8.200 USD 5.730
Up toUSD 500.000 USD 4.900 USD 3.450
* *An additional 25% is charged in the first year, reimbursable in case the company does
not renew the annual fee
** Aplicable to companies which HQ is located in Latin America
Companies headquartered in LATAM have a 30% discount in the annual fee!
Signing the LOI attached your association is already considered
20. Your company at MEF is your company:
Represented and supported by the main global industry entity
Part of a network with the main companies in the market
Supported by experienced professionals
With discounts and speaking opportunities in the main international events
With access to metrics and reports developed by MEF and partners
MEF supports your company towards success!
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