Medical tourism in India is a growing $2 billion industry, with an expected annual growth rate of 30%. India offers reduced costs for treatments compared to other countries, along with the latest medical technologies and internationally accredited hospitals. Common treatments sought include cardiac surgery, orthopedics, cosmetic surgery, and dentistry. Major hospitals include Apollo, Fortis, and AIIMS. The city of Chennai in particular attracts over 150 international patients daily and has become India's center for medical tourism.

1. MEDICAL
TOURISM IN
INDIA
PRESENTED BY: GROUP NO. 8

2. INTRODUCTION
 Medical tourism is a growing sector in
India.
 India’s medical tourism sector is
expected to experience an annual
growth rate of 30%, making it a $2
billion industry by 2015.
 An estimated 150,000 of these travel
to India for low-priced healthcare
procedures every year.

3. WHY INDIA?
 Advantages for medical treatment in
India include reduced costs,
 The availability of latest medical
technologies,
 A growing compliance on
international quality standards,
 The government has removed visa
restrictions on tourist visas that
required a two-month visit and which
is likely to boost medical tourism.

4. MAJOR TREATMENT IN INDIA
The medical tourism in India has been increasing every year for the
spectrum of treatments that are being offered in most major
hospitals which are:-
 Cardiac Surgery
 Orthopedics
 Gynecology
 Cosmetic and Plastic Surgery
 Obesity surgery
 Ophthalmology
 Dentistry
 Urology

5. MAJOR HOSPITALS IN INDIA
Below are some hospitals that are highly known for their
respective specialties:
 Apollo Hospital
 B.M.Birla Heart Research Centre
 Escorts- Heart Surgery and Cardiac Surgery Hospital
 Fortis Healthcare
 Christian Medical College
 Tata Memorial Hospital
 Indraprastha Medical Corporation
 Institute Cardiovascular Diseases
 AIIMS

6. MEDICAL TOURISM PRODUCT IN INDIA

7. COST COMARISION FOR DIFFERENT
TREATMENTS IN INDIA
Treatment Approximate Cost in
India ($)
Cost in other major
Health care Destination
($)
Approximate waiting
periods in USA/UK (in
month)
Open heart surgery 4,500 > 18,000 9-11
Cranio - facial Surgery and skull
base
4,300 > 13,000 9-8
Neuro Surgery with Hypothermia 6,500 > 21,000 12-14
Complex Spine Surgery with
implants
4,300 > 13,000 9-11
Simple Spine Surgery 2,100 > 6,500 9-11
Simple Brain Tumor
- Biopsy
-- Surgery
1,000
4,300
> 4,300
> 10,000
6-8

8. OTHER TREATMENTS IN INDIA
It also provides traditional method of treatments such as:
 Ayurvedic
 Homeopathy
 Naturopathy
 Reiki
 Yoga

9. INDIA’S HEART OF MEDICAL TOURISM
 The city of Chennai has been termed as India's health
capital.
 Multi-speciality and super-specialty hospitals across the
city bring in an estimated 150 international patients
every day.
 Chennai attracts about 45 percent of health tourists
from abroad arriving in the country and 30 to 40
percent of domestic health tourists.
 A number of hospitals in Chennai have hired language
translators to make patients from Balkan and African
countries feel more comfortable while at the same
time helping in the facilitation of their treatment.

10. DEVELOPING STRATEGIES ON INDIAN
MEDICAL TOURISM
The Developing strategies on Indian medical tourism is based on the 7 P’s
of marketing mix:
 Product
 Price
 Place
 Process
 Physical Evidence
 People
 Promotion

11. CURRENT SCENARIO
 Medical Tourism is poised to be the next Indian
success story after Information Technology.
 According to a CII study the Industry’s earning
potential estimated at Rs.5000-10000 Crore by
2012.
 Medical tourism can contribute Rs 5,000- 10,000
Crore additional revenue for up- market tertiary
hospitals by 2012and will account for 3-5% of the
total healthcare delivery market.

12. GUIDANCE

13. THANK YOU
SPECIAL THANKS: Prof. Chitra P.
Group Members:
1. Sukhmanjeet Singh
2. Owais Zaman
3. Devendra Nadh
4. Anwita Halder
5. Shefali Thakur
6. Rakesh Nehra