India has a long history as a destination for medical tourism, dating back thousands of years. In modern times, India has emerged as a top destination for medical tourism due to the high quality care provided at a fraction of the cost of treatments in other countries. The Indian government actively promotes the country's medical tourism industry through initiatives like dedicated medical visas and the website IndiaHealthcareTourism.com. Major private hospitals in India provide treatments in cardiology, orthopedics, and oncology to attract medical tourists while also offering traditional Ayurvedic and other alternative medicine options.

1. MEDICAL TOURISM:
DESTINATION INDIA
URVASHI
DEVDE
17PMM638
DOPM

2. MEDICAL TOURISM
When people who live in one country travel to another country to receive medical,
dental and surgical care while at the same time receiving equal to or greater care than
they would have in their own country, and are travelling for medical care because of
affordability, better access to care or a higher level of quality of care
Medical Tourism Association
Medical tourism refers to traveling to another country for medical care

3. HOW DID IT ALL START?
Lets go back in time………
 The first recorded instance of people travelling for medical treatment dates back
thousands of years to when Greek pilgrims travelled from the eastern Mediterranean to
a small area in the Saronic Gulf called Epidauria
 Later the Greeks and Romans would travel by foot or ship to spas and cult centers all
around the Mediterranean. The Asclepia Temples, dedicated in honor of the Greek god
of medicine, were some of the world's first health centers
 Later in the 16th and 17th centuries, Spa towns and sanitaria were early forms of
medical tourism, for the European upper classes looking to soothe their ills., treating
diseases from gout to liver disorders and bronchitis
Modern medical tourism is A result of high cost of treatment in home
country, ease of travel long distance, advance technology and so on

4. MEDICAL TOURISM HISTORY OF INDIA
 India is also historical medical tourism destination due to traditional and
most effective Ayurveda , Unani, Siddha, Homeopathy styles of
medicines and practices
 Evidence of ancient hospitals offering healthcare facilities funded by local
kings and monarchs can be found in foreign travellers accounts as well as
medieval scripts.
 During the early mid-Mughal period Delhi was a well-known regional
destination for conclaves of physicians and surgeons
 India has historically been a regional healthcare hub for neighbouring
countries such as Afghanistan, Bangladesh, Bhutan, Maldives, Nepal,
Pakistan and the Middle-East

5. WHAT MAKES A PATIENT TRAVEL?
Great
Convenience
Personalized
Service
Access to Latest
Technology
Excellent Quality
Incredible
Savings 01
03
05
07
09
No Wait-Lists or
Short wait list
World-Class
Facilities
Surgeon Expertise
Longer Hospital
Stay
Travel
Opportunities
02
04
06
08
10

6. MEDICAL TOURISM IN INDIA
 Over the years, India has gained a lot of attention globally for its tourism
diversity India has got all the elements to attract tourists and Medical
tourism is one of the hidden treasures
 A latest knowledge paper by FICCI and QuintilesIMS shows over 5,00,000
foreign patients seek treatment in India each year
 The country is witnessing 22-25 per cent growth in medical tourism and
healthcare providers expect the industry will double to $6 billion by 2018
from $3 billion now
 Medical tourism in India is projected to be a US$8 billion opportunity by
2020
 India currently ranks 5th on the Medical Tourism Index globally

7. http://www.indiahealthcaretourism.com/india
INDIA’S MEDICAL TOURISM MARKET
0
1
2
3
4
5
6
7
8
2016 2018 2020
3
6
8
INDIA MEDICAL TOURISM MARKET ($ Bn)

8. Finest doctors
Frontier
technologies
Facilities
Financial Savings
High Affordability &
Cost Effectiveness
Travel Opportunities
Unavailability of
Quality Healthcare
in Source Countries
Feeling the pulse
Fast Track – Zero
Waiting Time
WHY INDIA?

9. http://www.indiahealthcaretourism.com/india
CONTINUE..
Financial Savings High Affordability & Cost Effectiveness
 Quality of care is what attracts people. However, quality services should
not be beyond the affordability of the patient who requires it
 If quality comes at an affordable cost it is an unbeatable advantage
this confluence of highest quality and cost advantage is unique for India
 A person coming to India for his/her medical treatment can save
anywhere between 30 to 70 per cent even including the cost of ticket
expenses & accommodation

10. http://www.indiahealthcaretourism.com/india
CONTINUE…
 Finest doctors
India has not only hospitals with world-class facilities but skilled world-class
doctors and medical personnel too
Largest pool of doctors in South Asia (1.2 million Allopathic doctors. 0.17
million dental surgeons, 2 million nurses)
There is a high level of competency and capability in adoption of newer
technologies and innovation and fresh treatment methods
It is a wonderful example of higher quantity leading to higher quality and vice
versa
 Fast Track – Zero Waiting Time
It’s zero waiting time in India for any procedure, be it heart surgery, kidney etc
 Feeling the pulse
For greater understanding between patients and healthcare personnel,
hospitality of Indian hospitals is a big factor in choosing India as a healthcare
destination because highest percentage of English language speaking doctors

11. http://www.indiahealthcaretourism.com/india
CONTINUE…
 Facilities
Accredited facility (275 such facility that match global infrastructure)
JCI (Joint Commission International) accredited hospitals – 22
 Frontier technologies
Cutting edge technology to support medical diagnostics and medical
procedures are employed by specialists in medical facilities
Complicated heart surgeries, cancer care and surgeries, neuro and
even general surgeries require high-end technology to continually
better outcomes, minimize complications, enable faster recovery and
reduce length of hospital stay

12. www.economictimes.indiatimes.com
CONTINUE…
 Unavailability of Quality Healthcare in Source Countries
May countries are not having sufficient infrastructure and capability to meet
health care needs of their population so they are depend on MEDICAL
TOURISM
Many countries such as Bangladesh, Afghanistan, and Maldives, followed by
African countries such as Nigeria, South Africa and Kenya fall under this
category
 Travel Opportunities
Especially for patients seeking dental care, cosmetic care, etc., as they can
enjoy exploring the destination while recovering
All these factors have led to emergence of several global medical tourism
corridors - Singapore, Thailand, India, Malaysia, Taiwan, Mexico and Costa Rica.
"Amongst these corridors of health, India has the second largest number of
accredited facilities (after Thailand).-The Indian Medical Tourism market

13. HEALTH TOURISM PRODUCT
• Spas
• Herbal
Treatments
• Complementary
Healing
• Healthy food
and exercise
• Cosmetic surgery
• Joint replacement
• Cardiothoracic
services·
• Eye surgery
• Diagnostic service
• Cancer treatment
• Nephrology,
Dermatology,
Dentistry
• Ayurveda
• Unani
• Siddha
• Naturopathy
• Homeopathy
WELLNESS TREATMENT
TRADITIONAL
THERAPY

14. HEALTH TOURISM PROVIDER IN INDIA
Patient in home
country
Hospitals
Site-
seeing
tourism
Health
Tourism
Agents
M-visa for
patients tourist
attendance
Coordination
with hospitals
Airline
ticketing
Airport pickup
and ambulance
service
Tour operator
and hotel
booking
Consultation
with home
physician
Help with
insurance
Help with
paper work
Surgery ,
treatment
consultation
Airport, hotel
transfer service

15. MAJOR PLAYERS

16. MAJOR PLAYERS
NAMES ACCREDIATION PROMINENT
TREATMENTS
BRIEF DESCRIPTION
All India Institute
of Medical
Sciences (AIIMS)
Institutional
accreditation,
MHRD
Ophthalmology,
paediatrics, GiT,
Cardiology
Most respected and
Government of India-
owned. Known for quality
treatment and highly skilled
doctors
Apollo Hospitals
Group
JCI, NABH Neurology,
Oncology, Hip
replacement
Largest multi-speciality
hospital chain with
hospitals
Artemis Health
Institute
NABH Angioplasty, Knee-
joint, by pass
surgery
Multi speciality centre in
gurgaon with growing
international patients
Fortis Healthcare Cardiology, plastic
and cosmetic
surgery
Multi-specialty hospital
chain in North India and
other parts of the country

17. http://www.indiahealthcaretourism.com/india
GOVERNMENT ROLE – MEDICAL VISA
The Ministries of Health, External Affairs, Tourism and Culture are working to increase
the number of medical tourists. The government provides online visas, multiple entries,
extensions of stay, and accreditation to more hospitals
 The government of India has introduced medical visa
 Duration of Medical visa is up to 1 year or duration of the treatment
 The visa allows maximum of 3 entries during 1 year
 Extension of this visa up to another year is also possible year on the orders of the
State Governments , if recognized hospital of India gives a medical certificate
 Government launched a portal, www.indiahealthcaretourism.com, in three
languages - Arabic, Russian and French— to provide comprehensive information
to medical travellers
 MX VISA attendant/family members of the patient
coming to India for medical treatment shall be granted
with this visa

18. http://www.indiahealthcaretourism.com/india
PROMOTIONS
• Use of Incredible India Logo
• Indian State’s Initiatives
• Road shows for promotion of Medical Tourism
• Production of Publicity Material
• Initiatives of Ministry of Tourism to promote Medical Tourism Dedicated
exhibition space for Medical Tourism in ITB, Berlin
• www.indiahealthcaretourism.com
The Ministry of Tourism participate in International ‘Wellness’ Events through its
overseas offices

19. MEDICAL TOURISM COMPANIES IN INDIA
 VAIDAM HEALTHCARE
• Is the only ISO registered Medical Tourism Company
• Signs MoU with 70 hospitals and hosted patients from more than 20
countries
• Vaidam Health allows users to research about doctors, hospitals, and
treatment costs as well as read patients' stories on its platform
 MEDICARE CONNECT
• Awarded National Tourism Award twice by Ministry of Tourism,
Government of India
• Mediconnect India is a reputed medical tourism company providing
complete assistance to medical tourists, from initial medical opinion to
post-treatment checkup.

20. THE HINDU 10/4/18
LATEST NEWS

21. S W
O T Threats
• Strong competition
from countries like
Thailand, Malaysia,
Singapore
• Lack of international
accreditation
Opportunities
• Increased demand for
healthcare services from
countries with aging
• Fast-paced lifestyle increases
demand for wellness tourism
and alternative
• Demand from countries with
Under developed healthcare
Facility
Weaknesses
• Low-Coordination between the
various players in the industry–
airline operators, hotels and
hospitals
• Lack of uniform pricing policies
across
-
Strengths
• Quality Service at
Affordable Cost
• Vast supply of qualified
doctors
• Medical technology,
equipment, facilities par
with international standard
SWOT ANLYSIS ON INDIAN MEDICAL
TOURISM

22. CONCLUSION
• India has gained a lot of attention globally for its tourism diversity India
has got all the elements to attract tourists and Medical tourism is one of
the hidden treasures
• India is in an advantageous position to tap the global opportunities in the
medical tourism sector and is projected to be a US$9 billion opportunity
by 2020
• The government’s role is crucial to the development of medical tourism
They can provide Tax incentives to the service providers, import duty
reduction on medical equipment, committees to promote and foster
medical tourism are some of the initiatives that can be undertaken , To
make India as Medical hub of Asia