The document discusses the target audience and rating for a thriller film media product. Research showed that over half of those surveyed enjoyed thrillers, mostly female audiences interested in storyline and characters. This informed the decision to focus on a story-driven opening over visuals. Additionally, the content of the film, including strong language and violence, was best suited to a 15 certificate. However, the level of violence in the opening may only warrant a 12A rating according to BBFC guidelines.

1. 4 – Who Would Be The
Audience For Your
Media Product?
 Over half of the people we asked said thrillers appealed to
them. The majority were female and were interested in
storyline and character.
 Based on this, we wanted a story rather that an image based
opening. The story was integral to the opening.
 The research also showed that a 15 certificate is the most
suitable for a thriller film. The criteria fitted with the content of
our entire film. There is strong language and violence which
are elements of a 15.

2. What we think based on The
BBFC
 Although there is no language, in the film
opening, violence, and use of weapons
suggests a rating of 15.
 However, although there is threat, there is
only a small amount, and there being no
blood means that there is not a high
enough violence for it to be a 15.
 Therefore, bbfc guidelines state that the
film would either be a 12A or a 15.

3. 4 – Who Would Be
The Audience For
Your Media
Product?
Name: Joe Bloggs Age: 24 Hobbies/Interests: Thriller Films Favourite Films: The
Adjustment Bureau, Inception, The Bourne Ultimatum
Statement: I love thrillers, the narrative and the characters are what draw me in.

4. 4 – Who Would Be
The Audience For
Your Media Product?
 We used the enigma code throughout the film; the fact that the
audience are unaware of who James is working for, why it is
such a chore and what the contents of the folder and the
envelope are.
 This was a code/convention we believed would intrigue
audience. We also used believable and realistic characters that
the audience could relate to which intrigued the audience
further.