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Question 5: How did
you attract/address
  your audience?
My Front Cover
   What features attracted my audience?



                                    PUFF




COVERLINES




                                  PRICE
My cover lines are centered around
   some of the newest most popular pop
artists at the moment. Rihanna, Lady Ga-
Ga, and Beyonce. I used a simple font, so
it was clear for my audience to read, but
   I varied my font style and size to make
      the writing more exiting. I think my
 audience would want to find out all the
  latest gossip about the celebrities, and
     by doing this in my cover lines, I am
      directly addressing my audience.
    Another thing my teenage audience
       would be attracted to is festivals,
 therefore I have a cover directly talking
     about festivals, to make the want to
  open my magazine and read it further.
As my target audience is teenagers, I did’nt
want to make my magazine too pricey.
Being a teenager myself, I know sometimes
money can be tight. I think £1.70 is a
reasonable price, and when I interviewed
people, this is how the results turned out.
              Male/Female           Age         How much would
                                               you pay for a Music
                                                   Magazine?


          F                   14               £1-2
          F                   15               £1.50
          M                   13               £1.80
          F                   17               £2.00
          M                   16               £1.50-£2.50
          M                   13               £1.70
          F                   14               £2.00
          M                   15               £.2/50

After seeing the results, I decided that £1.70 was suitable price and
                   would suit my target audience.
I used a very particular puff for my
     front cover. I chose to use a
competition as this appeals to my
    target audience. Advertising
anything for free attracts attention
and is appealing to young people.
  The tickets advertised are to see
 Jessie J, award winning Pop artist
who has a large number of hits. This
attracts my target audience as she
   is dominant to the pop genre.
My Contents Page
  What features attracted my audience?


                                 EYE
                                 CATCHING
ENLARGED                         IMAGES
NUMBERS




                                SECTION
                                TITLES
For my audience to be attracted to
the image, I needed to pose my
model in a quirky and unique pose.
This specific shot I used was based
on Lady Ga-Ga, as I know she is
very popular in my target audience
of pop. On this photo, I included my
Artist’s name in uppercase font, so it
stood out more than the text
underneath, and also so the
audience could see directly that
the photo was of Brooklyn. I also
included the page number at the
top of the photo, meaning my
audience can go straight to the
page without having to do much
reading, which teenagers are not
fond of.
I used an enlarged font size for the page
numbers of the features mentioned on my
   contents page as this makes it easier for
my readers to see what they want to look
 at and flick straight to the page and story
 they want. This is particularly aimed at my
target audience of teenagers, as they are
  known for not wanting to read too much
 text. This feature is a common technique
    used my other magazines of the same
                    genre.
I used section titles in a similar way to
how I used enlarged number fonts. It
means the audience can see clearly
what item they want to go too. I used
artists names to address the reader to
read different parts of the magazine,
 artists names almost act like brands,
once the reader see’s it, they want to
  read more. By using the latest pop
 artists this entices my audience and
   makes them want to read more.
My Double Page Spread
          What features attracted my
                 audience?
Larger
Fonts

Drop
Capital




‘Star’
name

Pull
quote
I used large font and different styles of font in my heading
   to emphasize the artist’s name. This attracts my target
   audience as once they have seen the name, they will
   recognize the artist and want to read more. I used the
     same colour and style font as the heading ‘Megan
  Seward’ for all of the questions, to make them stand out
 from the answers. This helps entice the reader when they
 see the question as it engages them to find out what the
                        artist answered.
In my initial paragraph I included Beyoncé’s name. She is a major
dominant pop artist, possibly the most well known and biggest in the
world. This automatically connotes quality and knowledge. If the artist
 featured on the double page spread has toured with Beyoncé, this
     proves she must be of a very high standard. This will make the
            audience want to find out more about the artist.
I used a drop capital letter in my initial paragraph of my double
  page spread feature as this attracts the audience to continue
 reading. If they have seen the first letter they often want to find
    out what the word that follows the letter is. Once they have
   seen the word they might want to read the whole sentence,
   followed by the whole paragraph. I think this will work for my
     target audience as they are stereotypical for being easily
                            distracted.
By using a pull quote it gives the reader
an initial look into the interview without
   having to read the whole thing. By
  reading the pull quote this will make
  the audience want to find out more
   about the artist. My audience are
  stereotypically not keen on reading
 large amounts of text, so by having a
pull quote it makes them able to see if
        they want to read more.

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Media Evaluation - Question 5

  • 1. Question 5: How did you attract/address your audience?
  • 2. My Front Cover What features attracted my audience? PUFF COVERLINES PRICE
  • 3. My cover lines are centered around some of the newest most popular pop artists at the moment. Rihanna, Lady Ga- Ga, and Beyonce. I used a simple font, so it was clear for my audience to read, but I varied my font style and size to make the writing more exiting. I think my audience would want to find out all the latest gossip about the celebrities, and by doing this in my cover lines, I am directly addressing my audience. Another thing my teenage audience would be attracted to is festivals, therefore I have a cover directly talking about festivals, to make the want to open my magazine and read it further.
  • 4. As my target audience is teenagers, I did’nt want to make my magazine too pricey. Being a teenager myself, I know sometimes money can be tight. I think £1.70 is a reasonable price, and when I interviewed people, this is how the results turned out. Male/Female Age How much would you pay for a Music Magazine? F 14 £1-2 F 15 £1.50 M 13 £1.80 F 17 £2.00 M 16 £1.50-£2.50 M 13 £1.70 F 14 £2.00 M 15 £.2/50 After seeing the results, I decided that £1.70 was suitable price and would suit my target audience.
  • 5. I used a very particular puff for my front cover. I chose to use a competition as this appeals to my target audience. Advertising anything for free attracts attention and is appealing to young people. The tickets advertised are to see Jessie J, award winning Pop artist who has a large number of hits. This attracts my target audience as she is dominant to the pop genre.
  • 6. My Contents Page What features attracted my audience? EYE CATCHING ENLARGED IMAGES NUMBERS SECTION TITLES
  • 7. For my audience to be attracted to the image, I needed to pose my model in a quirky and unique pose. This specific shot I used was based on Lady Ga-Ga, as I know she is very popular in my target audience of pop. On this photo, I included my Artist’s name in uppercase font, so it stood out more than the text underneath, and also so the audience could see directly that the photo was of Brooklyn. I also included the page number at the top of the photo, meaning my audience can go straight to the page without having to do much reading, which teenagers are not fond of.
  • 8. I used an enlarged font size for the page numbers of the features mentioned on my contents page as this makes it easier for my readers to see what they want to look at and flick straight to the page and story they want. This is particularly aimed at my target audience of teenagers, as they are known for not wanting to read too much text. This feature is a common technique used my other magazines of the same genre.
  • 9. I used section titles in a similar way to how I used enlarged number fonts. It means the audience can see clearly what item they want to go too. I used artists names to address the reader to read different parts of the magazine, artists names almost act like brands, once the reader see’s it, they want to read more. By using the latest pop artists this entices my audience and makes them want to read more.
  • 10. My Double Page Spread What features attracted my audience? Larger Fonts Drop Capital ‘Star’ name Pull quote
  • 11. I used large font and different styles of font in my heading to emphasize the artist’s name. This attracts my target audience as once they have seen the name, they will recognize the artist and want to read more. I used the same colour and style font as the heading ‘Megan Seward’ for all of the questions, to make them stand out from the answers. This helps entice the reader when they see the question as it engages them to find out what the artist answered.
  • 12. In my initial paragraph I included Beyoncé’s name. She is a major dominant pop artist, possibly the most well known and biggest in the world. This automatically connotes quality and knowledge. If the artist featured on the double page spread has toured with Beyoncé, this proves she must be of a very high standard. This will make the audience want to find out more about the artist.
  • 13. I used a drop capital letter in my initial paragraph of my double page spread feature as this attracts the audience to continue reading. If they have seen the first letter they often want to find out what the word that follows the letter is. Once they have seen the word they might want to read the whole sentence, followed by the whole paragraph. I think this will work for my target audience as they are stereotypical for being easily distracted.
  • 14. By using a pull quote it gives the reader an initial look into the interview without having to read the whole thing. By reading the pull quote this will make the audience want to find out more about the artist. My audience are stereotypically not keen on reading large amounts of text, so by having a pull quote it makes them able to see if they want to read more.