Types of Media and Media convergence

4. Learning Objectives
Compare and contrast how one particular issue
or news is presented through the different types
of media (print, broadcast, online).
MIL11/12TYM-IIId-10)
Classify content of different media types.
(MIL11/12TYM-IIId-10)
Define media convergence through current
examples (MIL11/12TYM-IIId-11)

5. Identify the different types of media:
Define media convergence and
Demonstrate how variety of media
affects everyday life through a sketch.
After going through this module, you are
expected to:

6. What I know
_______1. Philippine Daily Inquirer newspaper
_______2. 24 oras news program uploaded on YouTube
______ 3. Media and Information Literacy textbook
_______4. M.O.R radio
_______5. Tala by Sarah G. in Spotify

7. What I know
_______6. Singing shows streaming in Facebook live
_______7. Oral Communication textbook
_______8. UAAP Volleyball League in iWant app
_______9. DZMM Teleradyo patrol
_______10. Ibong Adarna book

8. MEDIA
-is the communication outlets or tools
used to store and deliver information or
data

10. Print Media
 is consist of paper and ink, reproduced in a printing
process that is traditionally mechanical.
 It refers to paper publications such as books,
newspapers, magazines, and other materials that are
physically printed on paper.

11. Examples of Print Media
NEWSPAPERS
Magazines Posters Brochures
Books Billboards

12. Broadcast Media
 The distribution of audio or video content to a
wide area audience via any electronic mass
communications medium, but typically one
using the electromagnetic spectrum (radio
waves), in one- to many model.

13. Radio
- Is a premier mass medium
for users and advertisers. It
has a wide spread reach and
delivers the ad message to a
large number of people
across the length and
breadth of a country. Am
amplitude modulation and
fm is frequency modulation.

14. Television
- It is believed to be the most
authoritative, influential,
exciting medium for reaching
very large audience. It
combines visual images,
sound, motion and color to
achieve viewer’s empathy.

15. Online Streaming
-Streaming refers to any media
content – live or recorded –
delivered to computers and mobile
devices via the internet and played
back in real time. Podcasts,
webcasts, movies, TV shows and
music videos are common forms of
streaming content.

16. New Media
are content-organized and distributed in
digital platforms (e.g. Social media). Another
concept that arises with accessing
information is the transformation of various
media into a digital code known as media
convergence.

17.  A worldwide medium that provides means of exchanging
information through a series of interconnected computers. It is a
rapidly growing medium which offers limitless advertising
opportunities.
 It involves use of world wide web to showcase a website or e-
commerce portal to the world.
 It provides a sophisticated graphic user interface to users and is
accessible to anyone with a computer and broadband connection.”
But sometimes we need to bear in mind in browsing the internet
Internet

18. 1. Keep Personal Information Professional and Limited
2. Keep Your Privacy Settings On
3. Practice Safe Browsing
4. Make Sure Your Internet Connection is Secure
5. Be Careful What You Download
6. Choose Strong Passwords
7. Make Online Purchases From Secure Sites
8. Be Careful What You Post
9. Be Careful Who You Meet Online
10. Keep Your Antivirus Program Up To Date
Internet Safety Rules & What Not to Do Online

19. Media Convergence
is the co-existence of traditional and new media;
the co-existence of print media, broadcast
media, the Internet, mobile phones, a well as
others, allowing media content to flow across
various platforms creating a digital
communication environment.

20. let’s compare and contrast how the given issue or news will be
presented through print media, broadcast media and online media

21. What’s More
Media Convergence in Platform Specific Example
Communication
News
Entertainment
Advertisement/
Commercial

22. Example
Media Convergence
in
Platform Specific Example
Communication Social Network Facebook
News News Agency GMA Network
Entertainment Multimedia
Personality
Toni Gonzaga
Advertisement/
Commercial
Product
Advertisement
Digitized Print ads

23. What I Can Do
Make a drawing/sketch on how
different media is affecting your
everyday life. Write a brief introduction
about your sketch/drawing.

24. What I Can Do
Activity 2
Personalities Description Perceived from a Specific Type of
Media
Sample: Nora Aunor She is dubbed as the Superstar in Philippine
entertainment, both seen in print and broadcast
media for endorsement and shows.
1. Rodrigo Duterte
2. Manny Pacquiao
3. Catriona Gray
4. Jose Rizal
5. Angel Locsin

25. Assessment
Activity 1: Underline what type of media these media
format belongs and state your reason why that particular
media format is classified as print, broadcast or new media.
1. Magazine is a (print, broadcast, new) media because (state
your reason)
______________________________________________________________
2. Television is a (print, broadcast, new) media because
_________________________________________________________

26. Assessment
3. Youtube is a (print, broadcast, new) media because
_____________________________________________________
4. Film is a (print, broadcast, new) media because
_____________________________________________________
_____________________________
5. Social media is a (print, broadcast, new) media
because
_____________________________________________________
_____________________________

27. Additional Activities
Analyze the image then answer the questions that follow.
Write your answer in another sheet of paper.

28. See you
next week ● Quarter 1 Module 6
● Media and
Information Sources
Nov. 11,
2021
1:00pm