Matthew Roberts is a UK and Australian citizen seeking a marketing position in Canada. He has over 5 years of experience in search engine optimization, project management, account management, and digital marketing. His resume highlights his experience as an SEO Manager, SEO Executive, Operations Manager, and other digital marketing roles. He is proficient in analytics tools like Google Analytics and has skills in web design, content development, and strategy formulation.

1. Matthew Roberts
U.K. & Australian Citizen with approved IEC (International Experience Canada) permit.
208 Drummond St, Carlton,
Melbourne, VIC, 3228, Australia.
P: +61 4 931 715 | D.O.B 5.9.91
mjrob5991@gmail.com
PROFESSIONAL SUMMARY
Established search and marketing professional seeking to transition search engine optimisation,
project/account management skills and marketing knowledge, to a company within the marketing
industry that will offer professional growth.
AREA OF EXPERTISE
• Project Management
• Verbal & Written Communications
• Account Management/Scheduling
• Time/Schedule Management
• Search Engine Optimisation
• Website Design
• MS Office (Word, Excel, PowerPoint,
Outlook)
• Search Engine Optmisation/ Google
Analytics
• Brand Awareness and Brand
Development
• Strategy & Process Formulation
• Conversion Rate Optimisation
• Web Content Development
PROFESSIONAL EXPERIENCE
SEO Manager | Resolution Media Australia | Melbourne, AU | April 2016 - Present
• Act as the main point of contact for anywhere between 5-8 of high profile clientele.
• Help set, work towards and execute a range of overall marketing and SEO business
objectives such as improved ROI, traffic and conversion based objectives.
• Integrate effectively and efficiently with the wider business teams when working towards a
common goal.
• Design, create and run effective SEO/content training based sessions both internally and
externally.
SEO Executive | Resolution Media Australia | Melbourne, AU | June 2015 – April 2016
• Ensure all clients assets are sufficiently technically optimised to attract and engage those
visitors that closely match the agreed profile of the target audience.
• Manage a number of outreach/content campaigns which became integral to overall success
of business relationships.
Operations/Project Manager | eBrandz Australia | Melbourne, AU | Dec 2014 – April 2015
• To manage staff in house and overseas whilst overseeing the implementation of projects
business-wide that focus on process whilst preparing for growth.
• Monitor the success of around 40 campaigns in SEO/Website builds with the use of effective
delegation to relevant team members this ensures expectations and timelines are met.
• Play a hand in developing business direction and strategy such as developing marketing
plans with a focus of increasing the brand and raising awareness.
SEO Executive | Isobar – Dentsu Aegis | Melbourne, AU | 2014 – Dec 2014
• Migrated to Isobar to assist work integration and collaboration between iProspect and
Isobar clients.
• Provide SEO knowledge and expertise to existing clients such as Holden, whilst also keeping
an overview of the strategy/creative teams to try and leverage SEO.

2. Digital Performance Analyst - SEO | iProspect – Dentsu Aegis | Melbourne | 2013 – Dec 2014
• Working with clients on a day to day basis, to achieve a higher online ROI by activating
integrated digital marketing strategies. Areas of work include, SEO, content optimsation,
resolving client issues.
• Create monthly plans/monthly reporting for clients and campaigns.
Social Media Intern | Pace Marketing | Geelong, AU | 2012
• Managed social media and website content outreach to deliver efficient and up-to-date
brand communications.
• Planned and executed social media outreach targeted for the Geelong Revival Speed Trials to
increase attendee rate.
• Collaborated with senior account managers to develop outreach communications on major
client projects – ie. VFR Geelong Otway Tourism campaign.
OTHER EXPERIENCE
Cook /Team Leader| Burger Inc. | 2011 – 2013
Team Member | Red Till Café | 2012 – 2013
• Successfully maintained full-time employment and full-time educational enrollment.
• Acted as team leader – communicating daily goals and ensuring staff adheres to restaurant
operations and safety guidelines to achieve an efficient environment.
• Responsible for the open and close of business and monitoring of cash
EDUCATION
Bachelor of Commerce –Intl. Management & Marketing, 2013
Deakin University | Geelong, AU
• LINKEDIN - au.linkedin.com/pub/matt-roberts/7b/634/650/
PERSONAL SUMMARY
Interests
• Sports – Football (soccer) having played the majority of my life I have represented clubs on
both state and semi-pro level, I was the captain for my team for 9 years and was an academy
player at Leicester City F.C whilst living in England. I also enjoy the NBA and have a general
interest in sports.
• Keeping Fit/Healthy lifestyle
• Travel – For both business and pleasure, I have lived in the UK (15 years) and Australia (9
years). After university on 2013 I was able to backpack across North/Central America and
Europe for 6 months.
• Personal development – A new skill to aid professional life or for example at the moment I
am teaching myself Spanish.
• Social – I like to be social and am easy to get along with, I’ve been able to create lasting
relationships with many friends from all aspects of my life.
References & Availability
• Available on request.
• I was granted permission to work in Canada on 21/06/16, I will be arriving in Toronto on
13/10/2016 and will be seeking opportunities immediately.