The document discusses font choices for a music magazine cover aimed at a younger audience. A lighter shade of red was chosen for the word "PLAY" to seem more fun and carefree. Gradient and color overlays were added to the font to make it more sophisticated. While the block lettering captures a younger audience, it does not represent the nostalgia rock genre of the magazine, which could limit its ability to attract the target readership through every aspect of the cover.

1. As you can see I am keeping
with the red theme, but this is a
lighter shade which is
subsequently more fun and in my
opinion carefree. I also believe
that the words ‘PLAY’ is
entertaining and play on words,
as if ‘playing’ music. For this
font I decided to do a colour
overlay (as demonstrated in the
shade of red) and a gradient
overlay which creates a subtle
gradient for a more sophisticated
edge.
For this particular font, I have mostly had a younger audience
in mind with the fun, play on words. It is notably clear that I
have done this due to block wording, not particularly
representing anything that is symbolic within the magazine
i.e. the genre – which could be a weakness as I want to
attract my target audience (largely a younger audience)
through every aspect of my music magazine; especially the
front cover.
The masthead font does not particularly inherit the
genre of nostalgia rock, or rock as a whole. As you
can see the font is fairly modern with block sans
chosen and the colour of a lighter shade of red – still
connoting power.