Hardware: The New Open Source
         Driving Innovation
Massimo Banzi @arduinoteam
Co-founder
Arduino
Arduino
16 May 2012




Massimo Banzi Arduino co-founder

m.banzi@arduino.cc
Arduino is an open-source
electronics prototyping platform
 based on flexible, easy-to-use
    hardware and software.
Arduino UNO
D.Mellis, USA                          T.Igoe, USA

                                            D.CUartielles, Spain
                                                                                 M. Banzi, Italy
         G.Martino, Italy




Arduino Team
Daniela Antonietti
CFO

Massimo Banzi
CEO / Product Manager
Professor at SUPSI and CIID Copehagen

David Cuartielles
Education / Web Services
Professor at K3, University of Malmö
Tom Igoe
Documentation
Professor at ITP, New York University

Gianluca Martino
Hardware Design, Mfg and Distribution

David A. Mellis
Software      Arduino Team
PHd Student at MIT Media Lab
IDII / Ivrea
IDII Map of Prototyping Tools 2005 (Giorgio Olivero)
IDII Map of Prototyping Tools 2005 (Giorgio Olivero)
Programma 2003
Wiring (Hernando Barragan)
cc-sa-by




  Artemide

Not So White Walls / IDII 2005
cc-sa-by




Genova, Festival della scienza 2005, IDII, E1 Exhibition Unit
                            Video by Simone Muscolino
cc-sa-by




Syneo / Tinker.it , Persol exhibition, Triennale 2006
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                            QuickTime™ an d a
                     Sorenson Video 3 decompre ssor
                      are need ed to see this p icture .




Quattro, NIcholas Zambetti, Didier Hilhorst
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  Artemide
Prototypes for Artemide, IDII 2005
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Prototypes for Artemide, IDII 2005
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Prototypes for Artemide, IDII 2005
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Arup Force Field
Arup Force Field
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                                  QuickTime™ and a
                                    decompressor
                            are neede d to see this picture.




CIID - A new soul for an old machine
cc-sa-by




                                  QuickTime™ and a
                                    decompressor
                            are neede d to see this picture.




CIID - A new soul for an old machine
The four pillars that make Arduino
Hardware   Software    Docs         Brand




                                    TM
CC-SA-BY     GPL      CC-SA-BY
                                 Worldwide




       Business Model / Licensing
Hardware
Software
Hands-on teaching methodology
Community
Community / The Arduino Playground
Derivatives / Seeeduino, China
DIY / Handmade Boards / Chile
Add-on Products
Illustration: Francesco Muzzi for Comitato Italia 150

                               Ecosystem
Locations
Boston / HQ - SW Development
New York / Documentation, SW Dev
Ivrea / Manufacturing
Torino / Design, Packaging, SW Dev
Switzerland / HQ - Admin / R&D
USA
New York University
Massachusetts Institue of Technology
Carnegie Mellon University
Stanford University
Georgia Tech
Rhode Island School of Design
UCLA

Asia
IAMAS, Japan

United Kingdom
Open University
Goldsmiths
University of London
University of the Arts London
University of Nottingham
Manchester University
University of Edinburgh
Europe
TU Eindhoven
ETH Zürich  Some Universities using Arduino
HyperWerk, Basel
Apple
      ASUS
      Panasonic
      Hitachi
      FitBit
      Frog Design
      Google
      IDEO
      Microsoft Research
      Nokia
      Smart Design
      CERN
      Telefonica




Some Companies using Arduino
Google Android ADK
ArduPilot/ArduCopter
OpenPCR (DNA Thermocycler)
MakerBot 3D printer
Ultimaker 3D printer
Now
Leonardo
WiFi
Due
Next?
Arduino Robot System
TinkerKit
TinkerKit
Arduino bluetooth + Tinkerkit
for rapid Android Development
(K3 Malmö University)
Officine Arduino, Torino
Officine Arduino, Torino
Officine Arduino, Torino
Massimo banzi

Massimo banzi