You don't have to spend a fortune on tools just so you can be successful online. This presentation gives a list of FREE and cheap online tools, which can be used to progress and give insight to what works and what doesn't work on your site.
What's New in Teams Calling, Meetings and Devices April 2024
Marketing tools that don't cost the earth
1. Online Marketing tools that
don't cost the earth
Presented by:
George Ioannou
Head of Creative Strategy
Maginus
2. Setting the scene...
Over 13 years
eCommerce industry
experience
Worked for well
known solution
providers
Clients: Small to large
retailers
Experience in many
industry verticals
3. What I've found
Many site owners are hungry for information
Cost saving during economic downturn
Tools to help with insight optimisation at a low
budget
There's some amazing stuff out there
Test test test!
4. Feng-GUI
www.feng-gui.com
Optimise layouts
Identify weak spots
improve performance
Location of brand and
branding effectiveness
5. Loop11
www.loop11.com
Create professional
usability tests in minutes
Conduct remote user
testing
See the results of your
user test online –
instantly.
10. Open Hallway
http://www.openhallway.com/
Record users from anywhere -
remotely or locally.
Share video results with your
clients or team members.
Completely web-based.
11. Feefo
http://www.feefo.com/
Customer feedback system
Instant match back to order
feedback
Promote service based
comments rather than just
product
12. Payvment
www.payvment.com
www.facebook.com/payvment
Gives the ability to sell through
facebook
Fan promotions
14. Google Website Optimizer
www.google.com/
websiteoptimizer
Choose the pages and content
to test
Test these changes with your
visitors
Learn what changes drive the
most conversions
15. Thanks for listening!
George Ioannou
Email: george@maginus.com
Twitter: @georgeioannou
Linked In: www.linkedin.com/in/georgeioannou