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Marketing Powerpoint - Mitchell Alomar
The document discusses various digital marketing strategies and tactics for a fitness business, including developing a responsive website, optimizing social media presence, implementing search engine optimization and pay-per-click advertising, and creating video and other content for marketing packages. Goals are to register the business, create branding, develop a website, and promote on social networks. The speaker takes questions on marketing roadmaps, budgets, and improving social media audiences.
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Marketing Powerpoint - Mitchell Alomar
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- 2. Topics • Responsive Design •Cookies • Website Goals • Clicks • Blogging content • Ads • SEO • Customers • SMO • Youtube • SEM • Post Cards • Tags • Newsletters • Impressions,
- 3. Goals • You haveregistered the business • Created the logo design • Hired Website Designer • Promoted services over social network Do you have marketing road map? How much are you spending for marketing and what is the invest return? Improve Social Networking audience?
- 4. • Cross BrowserFriendly • Screen Adjustable • Mobile – Tablet –Desktop Fully Responsive. ensures your website will work at its best on all web enabled devices including Smartphones and tablets, such as ipads. It is essential for your website to be compatible with these devices as their usage continues to grow exponentially.
- 5. ABOUT FIT ARTS •Develop long, lean, and toned muscles through Body weight Training. • The program uses a natural approach by utilizing the body’s own weight to produce more natural looking results. • Body weight Training can be safer for your body than outside forces like heavy weights, and bulky gym equipment. • http://www.fitartsnation.com/
- 6. Direct visitor todirect page AllStarrManagement.com Homepage Performer Booking
- 7. ABOUT FIT ARTS •All Starr Management Inc. is comprised of a team of professionals that work together to bring you and our artists the level of service that is above what you expect, and the professionalism that you and your business deserve. All Starr Management is a full service Management Company and we work hard to give you and our incredible Artists and Performers service that are second to none! • www.allstarrmanagement.com/
- 8. •Features Metro styleLayout •Clean, Modern Design can be used for any type of website •Fully Responsive with Bootstrap 2.1 added 12 Column for Desktop Site usage •Built with HTML5 and CSS3 •Includes the Camera Slider •Includes Font Awesome Icons •Includes Image Icon Support •Unlimited Menu Tiles with Icons •Awesome Tab, Toggle, Typography •1 – 3 column portfolio, gallery •Working Twitter Feed Page •Social Icons •Working Contact Form with validation •Cross Browser support •All files are well commented •For Mobiles, iPhone & iPad Add Home BubbleSupport Videos Included •Excellent Customer Support •Custom Background •Vimeo and Youtube Support Demo: CLICK HERE
- 9. Do you knowtruly know SEO? • • • • • Whitehat vs blackhat Increase organic revenue Invest time RoadMap Blogging
- 10. Keep your websitefresh Increase google results Keyword Density Category Article Rich Content Picture/Video ymlifemag.com
- 11. Do you knowtruly know SEM? • • • • • • Facebook Twitter Linkedin Instagram Pinterest Google +
- 12. Social Media Postings • • • • • • Facebook Twitter Linkedin Instagram Pinterest Google+ SMO Suggestions Questionnaire: what type of post you create?
- 13. Social Media Postings PostDaily Sunday – Saturday Hours– 8am,12pm, 5pm10pm At least 3-5 Times A day Image per posting Informational or helpful articles SMO Suggestions Questionnaire: Why do you think does times are choose?
- 14. Remarketing Tags • Yourads follow website visitors • Youtube Ads • Google Analytics track visits • CPM – Cost per Impression • CPC – Cost per click • CPA – Cost per action Example:
- 15. Remarketing Tags -Tip • Create professional ads • Don’t be generic • Use words- contact us, sign up • Flash Ads CLICK HERE • Guide to ad sizes, CLICK HERE • Display Ads: CLICK HERE Example:
- 16. Video Commercials • Promoteproduct or service • Website Opener – Flash • Youtube Ads Example:
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- 18. What Does WebsiteSupport Include • Full Backups – Images, Videos, Written Content, Coding, Database • Technical Support – Email, Phone, Screen Sharing • Response Time – Turn Around Time • Support – Engagement between tech and client • Monthly Updates- Layout + Wordpress platform • Google Analytics • Restore From Backup