The document outlines a social media marketing plan for The Sparks Foundation (TSF) with the following key points: 1. TSF aims to bring parity in education and ensure equal opportunities for students irrespective of their financial background. Research is the first step to identify goals for social media platforms like engagement, reach, or business opportunities. 2. The target audience for TSF is younger students and fresh graduates. An active social media presence with engaging content is important to attract this demographic. 3. Sample social media posts are provided to interact with the target audience and achieve TSF's objectives through their social media channels.

1. Social media
marketing
plan: TSF
INTERN :SHRADDHA GHULE

2. The Sparks Foundation
About Us-
The sparks foundation is working to bring parity in education ,
making sure children have equal opportunity at success, irrespective of
the financial background.
“Inspiring ,Innovating, Integrating”

3. A clear strategy can help in achieving your brand's objectives and goals: Below I
have discussed the social media marketing plan that help (TSF) The Sparks
Foundation to identify their social goals. and can help in engaging with the
audience and optimize the results.
Firstly-
Do Research: The first and for most important thing is mech need to find out
exactly we want to achieve from our social media platforms & is it money? Is it
business opportunities ? Is it engagement and reach ? Or any other goal.
So, will play it very important role in creation of a successful marketing plan.
The Marketing Plan &
Execution

4. Target Audience:
Firstly we need to identify who will be our target audience. Since the main target audience of
(TSF) is the younger generation of students and freshers who have recently graduated.
So it becomes extremely important to have an active social media presence, and it can only
be possible when we will start creating engaging content, and keep posting on our social
media platforms to attract the young minds to interact with it.
The Marketing Plan &
Execution

5. Sample post-1

6. Sample post-2

7. Sample post-3