The presentation proposes launching a new television channel called Nari Television focused on empowering women in Nepal. It notes that while Image Channel was Nepal's first private TV channel, it and other channels lack programming related to women's careers, empowerment and importance in society. Nari TV would feature shows on improving women's skills, acknowledging women's successes, and entertainment tailored towards women, with the goal of reaching all women in Nepal. Market research suggests a large target audience among Nepal's population that is majority female and has lower literacy rates for women compared to men.