This document outlines the various factors that make up the internal and external environment for businesses. It discusses the micro environment including suppliers, customers, and competitors. It also examines the macro environment and its uncontrollable external factors such as economic, political, legal, socio-cultural, technological, physical, and demographic environments. Finally, it covers international marketing factors like social, economic, competitive, logistical, and risk considerations that influence global business operations.
this ppt underlines the main hurdles to emerging markets and less developed countries.especially students who r luking for poilty and their insights into it
The Brussels Development Briefing n.47 on the subject of “Regional Trade in Africa: Drivers, Trends and Opportunities” took place on 3rd February 2017 in Brussels at the ACP Secretariat (Avenue Georges Henri 451, 1200 Brussels) from 09:00 to 13:00. This Briefing was organised by the ACP-EU Technical Centre for Agricultural and Rural Cooperation (CTA), in collaboration with IFPRI, the European Commission / DEVCO, the ACP Secretariat, and CONCORD .
In order to maximise the benefits of regional integration and look for new opportunities for competitiveness, policymakers, the private sector and development partners need access to accurate and comprehensive data on intra and inter-regional trade in Africa with respect to agricultural goods. It is in this context that CTA and the International Food Policy Research Institute (IFPRI) are launching the “African Agricultural Trade Status Report”, which examines the current status, trends and outlook in African trade performance, making an important contribution towards data and analysis of developments both at regional and at continental levels. The Report, which is released in conjunction with the Briefing, builds on the work by the Regional Strategic Analysis and Knowledge Support System (ReSAKSS) of CAADP and the African Growth and Development Policy Modeling Consortium (AGRODEP) trade and also reflects the CTA’s commitment to advancing knowledge and sharing of best practices relating to agricultural trade.
The Brussels Development Briefing n.47 on the subject of “Regional Trade in Africa: Drivers, Trends and Opportunities” took place on 3rd February 2017 in Brussels at the ACP Secretariat (Avenue Georges Henri 451, 1200 Brussels) from 09:00 to 13:00. This Briefing was organised by the ACP-EU Technical Centre for Agricultural and Rural Cooperation (CTA), in collaboration with IFPRI, the European Commission / DEVCO, the ACP Secretariat, and CONCORD .
this ppt underlines the main hurdles to emerging markets and less developed countries.especially students who r luking for poilty and their insights into it
The Brussels Development Briefing n.47 on the subject of “Regional Trade in Africa: Drivers, Trends and Opportunities” took place on 3rd February 2017 in Brussels at the ACP Secretariat (Avenue Georges Henri 451, 1200 Brussels) from 09:00 to 13:00. This Briefing was organised by the ACP-EU Technical Centre for Agricultural and Rural Cooperation (CTA), in collaboration with IFPRI, the European Commission / DEVCO, the ACP Secretariat, and CONCORD .
In order to maximise the benefits of regional integration and look for new opportunities for competitiveness, policymakers, the private sector and development partners need access to accurate and comprehensive data on intra and inter-regional trade in Africa with respect to agricultural goods. It is in this context that CTA and the International Food Policy Research Institute (IFPRI) are launching the “African Agricultural Trade Status Report”, which examines the current status, trends and outlook in African trade performance, making an important contribution towards data and analysis of developments both at regional and at continental levels. The Report, which is released in conjunction with the Briefing, builds on the work by the Regional Strategic Analysis and Knowledge Support System (ReSAKSS) of CAADP and the African Growth and Development Policy Modeling Consortium (AGRODEP) trade and also reflects the CTA’s commitment to advancing knowledge and sharing of best practices relating to agricultural trade.
The Brussels Development Briefing n.47 on the subject of “Regional Trade in Africa: Drivers, Trends and Opportunities” took place on 3rd February 2017 in Brussels at the ACP Secretariat (Avenue Georges Henri 451, 1200 Brussels) from 09:00 to 13:00. This Briefing was organised by the ACP-EU Technical Centre for Agricultural and Rural Cooperation (CTA), in collaboration with IFPRI, the European Commission / DEVCO, the ACP Secretariat, and CONCORD .
PPT for the subject of International Business prepared as per the syllabus of Osmania University-Hyderabad INDIA
This is very much useful for the students of the MBA program across all universities throughout the world
the process by which businesses or other organizations develop international influence or start operating on an international scale.
"fears about the increasing globalization of the world economy"
PPT for the subject of International Business prepared as per the syllabus of Osmania University-Hyderabad INDIA
This is very much useful for the students of the MBA program across all universities throughout the world
the process by which businesses or other organizations develop international influence or start operating on an international scale.
"fears about the increasing globalization of the world economy"
International business can be defined as business carried out of the geographical boundaries of a country.
International business environment can be defined as environment of global market where the whole world trade.
https://efinancemanagement.com/international-financial-management/international-business-environment
2. There are two kinds of environment:
I. MICRO – Controllable [ Internal ]
II. MACRO – Uncontrollable [ External ]
In micro environment:
a)
b)
c)
d)
e)
Suppliers
Market Intermediaries
Customers
Competitors
Public
3. A – Grab the ATTENTION
I – Generate the INTEREST
D – Arose DESIRE
A – Lead to ACTION
SWOT ANALYSIS:
S – STRENGTH
W – WEAKNESS
O – OPPORTUNITIES
T – THREATS
4. Factors of macro environment:
a) Economic
b) Political
c) Legal
d) Socio – culture
e) Technical / Technological
f) Physical / Natural environment
g) Global
h) Demo – graphic environment
5. I. Economic environment:
a) General economic conditions:
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•
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•
•
Agriculture
Industrial output trends
Per – capita income [ income per head]
Income distribution
Savings & Expenditure
Price levels
Employment trends
Impact of government policies
Economic systems
6. b) Industrial conditions:
• Market growth of the industry
• Demand patterns of the industry
• It’s stage in PLC [ Product life cycle]
GROWTH
INTRODUCTION
DECLINE
MATURITY
7. C) State of supply of resources for production:
• Land
• Labor
• Capital
• Machinery
• Managers [ organization ]
8. II. POLITICAL:
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Stable government.
Cyclical changes.
Role of private sector in the economy.
Government procedures & changes in
government policy.
Type of government.
Role of small scale industries in the economy.
Role of service sector in the economy.
9. III. SOCIO – CULTURAL ENVIRONMENT:
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Caste
Customers
Convention’s
Cultural heritage & respect for
seniority, women, love for the country etc….
IV. NATURAL / PHYSICAL ENVIRONMENT:
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•
Pollution [ Air, water, soil, sound ]
Environmentalist
10. v.
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LEGAL ENVIRONMENT:
Essential commodities act
Company’s act – 1956
Consumer’s act – 1986
Air pollution act
Indian contract act – 1872
SEBI act – 1992
IRDA – 1999
VI. GLOBAL ENVIRONMENT:
• WTO & GATT
• World bank
• UNO
11. VII. TECHNOLOGICAL / TECHNICAL ENVIRONMENT:
• R & D { Research and development }
• Product improvement & development
• Unlimited innovations
• Accelerating price of technological change
• Greater emphasis upon the regulation of
technological changes
12. VIII.DEMOGRAPHIC ENVIRONMENT:
Population or individual:
• Age
• Gender
• Religion
• Caste
• Income level
• Literacy
• Marital status
• Family size
• Educational background
• Life style
• Nationality
• Language
FAMILY LIFE CYCLE – [Various stages in family]
13. INTERNATIONAL MARKETING
Factors influencing international marketing
environment:
I. Social factors:
a.
b.
c.
d.
e.
f.
g.
National legal regime
Political situation
Financial system
Marketing infra – structure
Culture
Language
Climate
14. II. Economic factors:
a. Commercial policies variables
b. Tariffs
c. Quota’s
d. Licensing, non- tariffs barriers
e. Currency restrictions
f. Internal demand management policies and
instruments
III. Competition:
• Producers in the importing country
• Exporters from the competing countries
• Other exporters from one’s own country
15. IV. Logistics:
• Availability of required type of transport
• Cost of transportation
V.
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Risk:
Political & commercial risk
Acts of god / natural calamities
Acts of enemies, pirates
Thief's
16. SCOPE OF INTERNATIONAL MARKETING:
1. Opening a branch / subsidiary abroad
2. Negotiating / licensing/ franchising / patent’s
arrangements
3. Establishing joint ventures in foreign countries
for manufacturing or marketing
4. Sub- contracting
5. Importing for export production
17. BASIC REASON’S FOR INTERNATIONAL MARKETING:
1. Market saturation
2. Threat of trade deficit
3. Fears foreign competition
4. Raise of new markets
5. Opportunities through foreign aid program
OTHER REASONS:
• To utilize full capacity
• To offset the business out terms
• To effect savings in cost
• To take advantage of cost concessions
• To develop & fest new products
• To have access to international technology, rawmaterial & economic groups.