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Market shares, rents and
regulation in the 21st century
Martha Martínez Licetti,
Lead Economist
Markets and Competition Policy Team
Macroeconomics, Trade and Investment Global Practice
June, 2018
1. Market shares and rents. Why definition of relevant market and
understanding origin of rents still matters.
2. State intervention. Theory vs. Practice
3. Product Market Regulation. One framework to assess myriads of
regulatory interventions and their effect on the economy
Evidence that in developing economies, irrespective of their size and the
specific industry, markets are often more concentrated
0% 20% 40% 60% 80% 100%
Domestic air passenger services
Mobile (voice, SMS and data)
Internet Service Providers
International air passenger services
International calling services*
Fertiliser (wholesale)
Fertiliser (import or production)
Cement (import or production)
Road freight / Trucking
One firm with > 50% No single firm with > 50%
Share of African countries registering one firm with
more than 50% market share in the following markets:
Market structure in the manufacturing sector in Africa relatively concentrated
Source: The World Bank Group. 2016. Breaking down barriers : unlocking Africa's potential
through vigorous competition policy (English). Washington, D.C. : World Bank Group.
Definition of the relevant market (also from the supply side) and
consideration of multi-market contact (1)
Firms participating in South Africa cement cartel
also present in other African countries
Telecom firms participating in African markets
Source: The World Bank Group. 2016. Breaking down barriers : unlocking Africa's potential
through vigorous competition policy (English). Washington, D.C. : World Bank Group.
Definition of the relevant market (also from the supply side) and
consideration of multi-market contact (2)
Source: Hal Varian, Big Data, Personalization, and Competition. Presentation at OECD Hearing
discussion on Big data in November 2016.
Amazon AirBnB M-Pesa Uber
Walmart
Marriott +
Starwood
Equity
Bank
Taxis
0
20
40
60
80
100
120
Market
capitalization
(billion, 2017)
Rooms (million,
2016)
Accounts
(million, 2014)
Total number of
drivers in 5 large
cities (thousand,
2015)
Platforms and relative size of their largest offline competitors
(Platform size = 100)
Exclusivity in cash-in/cash-out
agents?
Stores
Cash-in/Cash-out Agents
Incumbent
operator
E-money
Competing
entrant
E-money
Customer
Even companies that disrupt entrenched markets… … can later have incentives to exclude
further competitors
Source: Background paper to upcoming WBG World Development Report 2019
Distinction between competition on the merit and rents acquired/sustained
through protection or anti-competitive behavior
State intervention: Ideally, careful consideration of optimal type of
government intervention to address market failures
Natural oligopoly
Natural monopoly
with market power
Moral Hazard /
“Lemons”
Negative
externalities /
Overproduction
Scarcity
Under provision /
lack of commercial
viability
SOE
Tariff
regulation
Competition
Law
Incentives
Information
provision
Persuasion
Comp for
market
Without this being an exhaustive list of failures and with examples of justifiable
interventions…
Examples of government interventions
Access
regulation
In practice, in many developing countries (1): government
intervention does not address market failure effectively
Natural oligopoly
Natural monopoly
with market power
Moral Hazard /
“Lemons”
Negative
externalities /
Overproduction
Scarcity
Under provision /
lack of commercial
viability
SOE
Tariff
regulation
Competitio
n Law
Incentives
Information
provision
Persuasion
Comp for
market
Examples of government interventions
Access
regulation
One of the well-connected groups that
benefit from lower customs duties in Haiti:
Source: Rijkers, Bob, Caroline Freund, and Antonio Nucifora. "All in the
family: State capture in Tunisia." Journal of Development Economics 124
(2017): 41-59.
Source: Pop, Georgiana. "Haiti—Let’s Talk Competition." (2016).
Tunisia:
In practice, in many developing countries (2): risk of favoritism and
capture
OECD-WBG data can help identify where product market regulation
does not address market failure and unduly restricts competition
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
Pacific
alliance
Central
America
Overall Mercosur ALBA
State control
Barriers to entrepreneurship
Barriers to trade and investment
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
CPTPP Members Overall Non-members of
CPTPP
State control
Barriers to entrepreneurship
Barriers to trade and investment
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
Northern
Europe
Overall Western
Europe
Southern
Europe
Eastern
Europe
State control
Barriers to entrepreneurship
Barriers to trade and investment
Product Market Regulation Indicator
components by country groups in Latin
America (2013)
Product Market Regulation Indicator
components by country groups in
Europe (2013)
Product Market Regulation Indicator
components by country groups in East-
Asia Pacific and South Asia (2013)
• Competition and regulatory policy assessments (national and regional)
• Country Economic Memorandum
• Systematic Country Diagnostics
• Country Private Sector Diagnostics
Source: OECD Product Market Regulation database, and OECD-World Bank Group Product Market
Regulation database for non-OECD countries 2013 - 2016, as of May 2018
➢ Origin and sustainability of ‘supra-competitive rents’
➢ Focus on reshaping, not reducing state intervention
➢ Outlook: New areas to regulate?
• Wholesale messaging services in order to allow for competition
in the downstream segment (e-money)
• Access to data for fintech companies
Conclusion

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Market shares rents and regulation in the 21st century Licetti IMF OECD WB product market competition regulation inclusive growth June 2018

  • 1. Market shares, rents and regulation in the 21st century Martha Martínez Licetti, Lead Economist Markets and Competition Policy Team Macroeconomics, Trade and Investment Global Practice June, 2018
  • 2. 1. Market shares and rents. Why definition of relevant market and understanding origin of rents still matters. 2. State intervention. Theory vs. Practice 3. Product Market Regulation. One framework to assess myriads of regulatory interventions and their effect on the economy
  • 3. Evidence that in developing economies, irrespective of their size and the specific industry, markets are often more concentrated 0% 20% 40% 60% 80% 100% Domestic air passenger services Mobile (voice, SMS and data) Internet Service Providers International air passenger services International calling services* Fertiliser (wholesale) Fertiliser (import or production) Cement (import or production) Road freight / Trucking One firm with > 50% No single firm with > 50% Share of African countries registering one firm with more than 50% market share in the following markets: Market structure in the manufacturing sector in Africa relatively concentrated Source: The World Bank Group. 2016. Breaking down barriers : unlocking Africa's potential through vigorous competition policy (English). Washington, D.C. : World Bank Group.
  • 4. Definition of the relevant market (also from the supply side) and consideration of multi-market contact (1) Firms participating in South Africa cement cartel also present in other African countries Telecom firms participating in African markets Source: The World Bank Group. 2016. Breaking down barriers : unlocking Africa's potential through vigorous competition policy (English). Washington, D.C. : World Bank Group.
  • 5. Definition of the relevant market (also from the supply side) and consideration of multi-market contact (2) Source: Hal Varian, Big Data, Personalization, and Competition. Presentation at OECD Hearing discussion on Big data in November 2016.
  • 6. Amazon AirBnB M-Pesa Uber Walmart Marriott + Starwood Equity Bank Taxis 0 20 40 60 80 100 120 Market capitalization (billion, 2017) Rooms (million, 2016) Accounts (million, 2014) Total number of drivers in 5 large cities (thousand, 2015) Platforms and relative size of their largest offline competitors (Platform size = 100) Exclusivity in cash-in/cash-out agents? Stores Cash-in/Cash-out Agents Incumbent operator E-money Competing entrant E-money Customer Even companies that disrupt entrenched markets… … can later have incentives to exclude further competitors Source: Background paper to upcoming WBG World Development Report 2019 Distinction between competition on the merit and rents acquired/sustained through protection or anti-competitive behavior
  • 7. State intervention: Ideally, careful consideration of optimal type of government intervention to address market failures Natural oligopoly Natural monopoly with market power Moral Hazard / “Lemons” Negative externalities / Overproduction Scarcity Under provision / lack of commercial viability SOE Tariff regulation Competition Law Incentives Information provision Persuasion Comp for market Without this being an exhaustive list of failures and with examples of justifiable interventions… Examples of government interventions Access regulation
  • 8. In practice, in many developing countries (1): government intervention does not address market failure effectively Natural oligopoly Natural monopoly with market power Moral Hazard / “Lemons” Negative externalities / Overproduction Scarcity Under provision / lack of commercial viability SOE Tariff regulation Competitio n Law Incentives Information provision Persuasion Comp for market Examples of government interventions Access regulation
  • 9. One of the well-connected groups that benefit from lower customs duties in Haiti: Source: Rijkers, Bob, Caroline Freund, and Antonio Nucifora. "All in the family: State capture in Tunisia." Journal of Development Economics 124 (2017): 41-59. Source: Pop, Georgiana. "Haiti—Let’s Talk Competition." (2016). Tunisia: In practice, in many developing countries (2): risk of favoritism and capture
  • 10. OECD-WBG data can help identify where product market regulation does not address market failure and unduly restricts competition 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 Pacific alliance Central America Overall Mercosur ALBA State control Barriers to entrepreneurship Barriers to trade and investment 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 CPTPP Members Overall Non-members of CPTPP State control Barriers to entrepreneurship Barriers to trade and investment 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 Northern Europe Overall Western Europe Southern Europe Eastern Europe State control Barriers to entrepreneurship Barriers to trade and investment Product Market Regulation Indicator components by country groups in Latin America (2013) Product Market Regulation Indicator components by country groups in Europe (2013) Product Market Regulation Indicator components by country groups in East- Asia Pacific and South Asia (2013) • Competition and regulatory policy assessments (national and regional) • Country Economic Memorandum • Systematic Country Diagnostics • Country Private Sector Diagnostics Source: OECD Product Market Regulation database, and OECD-World Bank Group Product Market Regulation database for non-OECD countries 2013 - 2016, as of May 2018
  • 11. ➢ Origin and sustainability of ‘supra-competitive rents’ ➢ Focus on reshaping, not reducing state intervention ➢ Outlook: New areas to regulate? • Wholesale messaging services in order to allow for competition in the downstream segment (e-money) • Access to data for fintech companies Conclusion