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KNOWLEDGE PARTNERSHIP
 MOBILE COMMUNICATIONS
Design
     and
Execution,
not just advice
      but
 Action
   and
RESULTS!
WE
Next                        Operational Support Systems (OSS)                                               Business Support Systems (BSS)                                              Enterprise Support Systems (ESS)
Generation
                    Environment                 Network            Smart and                  Retail                Customer               Telco Billing Rating             Marketing             Settlement           Head Office
Telco
                    Management                                     Hand Held                                       Management                and Mediation
                                                                    Devices

   Future            Sustainability             NGN – Nest       Future Handset PDA     Future Telco Retail      Social Anthropology        Strategic Foresight and          Future Telco           Future Telco   Future Telco Policy and
                  Renewable Resources           Generation         and Hand Held            Model and            Ethno-graphics              Future Management               Markets and           Interconnect          Legislation
 Management                                       Network              Devices              Landscape            Demographics                                                 Landscape              Wholesale
                                              Architectures 4G      Smart Device                                                                                                                   Contracts and
                                                   / Edge            Propositions                                                                                                                   Agreements

 Strategy and        Hydroelectricity           4G / Edge           MVNO / VPN          Telco Retail             Customer Offer,                      ETOM               Customer Insight &     Enterprise Risk    Enterprise Governance,
                   Solar, Wind and Tidal         Cellular        Propositions Smart     Proposition and          Experience and Journey    Telco Consolidation and       Loyalty Strategy       Management         Reporting & Controls
   Planning         Power Geothermal            Network          Metering -Planning     Customer Offer           Planning                         Convergence            Customer Profiling,    Framework ©s       -IFRS
                           Energy               Planning           and Transition       Product / Service        Micro-marketing and      Mediation Rating and Telco     Streaming and          - Outsights        -COBIT
                          Bio-fuels           UMTS / GPRS 3G      Electronic Toll &     Packaging and            Mass-customisation       Billing IS / IT Planning and   Segmentation           - COSO             -SOX
                                                 Rollout          Congestion Mgt.       Development                                                 Strategy

   Business         Micro-Generation            Inventory        Smart Metering and     Retail Operations        Customer Relationship      Mediation, Rating and        Product / Tariff       Contracts and      Enterprise Performance
                  CHP Combined Heat &          Provisioning       IDEX Energy Data      Value Chain              Management Business         Telco Billing Business      Management             Settlements        Managements
  Operations              Power               Work Scheduling        Management         Management               Operating Model (CRM       Operating Model (BOM)        Campaign               Balancing, &       DWH / BI
                    Civil Engineering               Job            Electronic Traffic                                    BOM)                                            Management             Optimisation       Analytics
                      Environment              Management            Management                                                                                                                                    Data Mining
                      Management

  Enterprise      Asset and Environment           Network            Smart Meter        Supply Chain, EPOS,        Customer Domain        Mediation Rating and Telco     PLCM / CRM             Contracts and           Financials and
                      Management               Infrastructure       Infrastructure      Retail                        Architecture           Billing Architecture        Architecture           Settlements              Settlements
 Architecture          Architecture             Architecture     Architecture MVNO      Merchandising              Customer Profiling,                                                          Architecture         Enterprise Document
                                                                   / VPN Platforms      Architecture                 Streaming and                                                                                       Management
                                                                                                                     Segmentation

   Solution       Asset and Environment           Network           Smart Meter         Supply Chain , EPOS,     Contact Centre           Mediation Rating and Telco     PIMS / CRM             Contracts and      Enterprise Performance
                  Management Solution          Infrastructure        Information        Retail                   Solution Design           g Billing Solution Design     Contact and            Settlements        Management
 Architecture             Design               Management           Management          Merchandising                                                                    Campaign               Management         DWH and BI Architecture
                                              Solution Design       MVNO / VPN          Solution Design                                                                  Management             Solution Design
                                                                   Solution Design                                                                                       Solution Design

  Systems         Plant, Building, Site and   GIS Mapping and       Energy Data         Supply Chain             Contact Centre and       Telco Billing and Collection   PIMS Systems CRM       Contracts and      Oracle e-business Suite,
                       Environment                Network          Collection and       EPOS / Retail            Customer Systems         Systems                        Systems                Settlements        BRM, CRM COTS IS
 Management        Management Systems            Gazetteer          Aggregation         Systems and CRM          Oracle CRM              Oracle BRM                    Campaign               Management         Retail, Ent. Portal, MDM,
                                                  Network             Systems           Systems                  COTS CRM                SingleView                    Management             Systems            Pi, FI CO SD BPEM, SEM,
                                               Monitoring &      MVNO / VPN Meter                                Unica / Cognos          Amdocs                        Systems                                   SSM. BI and BW
                                              Control Systems        Network                                     Clarity                 Keenan                                                                  IBM FileNet, ECM
                                                                   Management                                    Onyx                    Geneva

 Infrastructure      Telco Network               Network            Smart Device        Business Continuity       Multi-media Channel        Multi-media Channel         On-demand              Virtualisation,    Desktop Services
                     Infrastructure              Security           Infrastructure      Disaster Recovery         Access and Fulfilment      Access and Fulfilment       Computing and          Automation         Client Inventory,
 Management          Telco Network            Anti-trafficking      Management          EPOS Network             Avaya, Genesys, Nortel         Document Print           Shared Services        On-demand          Provisioning, Help Desk
                  Monitoring and Control       and Counter-          Standardised                                       Switches                 Management              VR IVR / Diallers      Computing and      and Support
                                                 terrorist           Terminating                                                               Diallers / Routers        Cisco Routers          Shared Services    Business Continuity
                                                measures              Equipment
THE MOBILE REVOLUTION
DIGITAL WORLD IS CONSTANTLY EVOLVING
CONNECTED WORLD IS GOING “   ”
REACHING 80% OF THE WORLD’S POPULATION
MOBILE VALUE ADDED SERVICES
MOBILE VAS - AFFECTING ALL ASPECTS OF LIFE

                • 5 of the top 10 bestselling novels in Japan were
                  written on a mobile


                • 31% of global music spend is mobile


                • 20% Japanese use e-money


                • About 6.5M in the U.S watched videos on their
                  phones in August

                • mChek is already being used by 500,000 people in
                  India
MOBILE VAS - CATEGORIES
MOBILE VAS - PILLARS
MOBILE VAS - ECOSYSTEM
MOBILE VAS – ECOSYSTEM EVOLUTION
MOBILE VAS - DRIVERS
MOBILE VAS - BARRIERS
MOBILE ENTERTAINMENT
MOBILE ENTERTAINMENT MARKET
MOBILE SOCIAL WEB
SEMANTICS – ENABLING SOCIAL TECHNOLOGY
SOCIAL WEB - APPLICATIONS LANDSCAPE
100%
 90%
 80%
 70%
 60%
 50%
 40%
 30%
 20%
 10%
  0%
SOCIAL WEB – CONVERSATION REDEFINED
SOCIAL WEB – BRINGING CUSTOMER TO THE CENTER
SOCIAL WEB – TRENDS, HYPE CYCLE
SOCIAL WEB – DEGREES OF INTERACTION
MOBILE SOCIAL WEB – MOBILE 2.0
MOBILE SOCIAL WEB – KEYS TO SUCCESS
MOBILE MARKETING & ADVERTISING
THE FUTURE OF MARKETING
WHEELS OF SOCIAL MARKETING
SOCIAL MARKETING – GENNEXT BRANDING
SOCIAL MARKETING – TWO SIDES


  OPPORTUNITY                         RISK
       Closer customer          Brand embarrassment
        engagement,
                                   Brand erosion
  Authentic passion for brand
                                Customer indifference

                                Unwanted exposure
  Faster product development
                                  Negative activism
        Greater profits             Lower profits
MARKET SIZE
1

2



            4




    3
Extensive
               Expertise in
 Marketing
              Building Viable
   Strategy
                 Business
Development
                  Models
 Experience

 Extensive      Un-Rivaled
Experience     Connections
   with        within New
Partnership   and Traditional
  Building        Media
WHY US
A RELATIONSHIP WHICH DELIVERS

EXCELLENT UNDERSTANDING OF MEDIA (NEW & TRAD.)


EXPERTISE IN TECHNOLOGY (PAST, PRESENT, FUTURE)


EXTENSIVE EXPOSURE TO BEST PRACTICES AND TOOLS


    INTENSE PASSION TO COMMUNICATE AND TELL STORIES.
WHO WE ARE


               Planners          Strategists




                                               Media
 Researchers
                                               Experts
                          We Are A
                           Mix of
FROM IDEAS TO MARKET
KNOW YOUR MARKETPLACE BETTER

                                         We provide an efficient method to
 We provide an effective solution for    keep an eye on your Industry.
 businesses to leverage its industry     • Know what is happening before
 research and analysis knowledge           others.
 base, infrastructure, experience and    • Identify directions and dynamics of
 expertise.                                your industry.



                                         Our solutions are not just research
 We provide information pertaining to
                                         documents but also about identifying
 a whole gamut of activities in the
                                         new technologies, track segments,
 value chain, including decisions flow
                                         implantations of events, sales
 right from raw material sourcing to
                                         prospecting,     pricing,    demand
 manufacturing to distribution channel
                                         forecasting and exploring new market
 to end consumer.
                                         opportunities.
Extend Your Reach
                                                  EMail
                          Skype




       + 91 98982 69489           deepak.pareek           info@deepakpareek.com
Call

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  • 23. SOCIAL WEB - APPLICATIONS LANDSCAPE 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0%
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  • 30.
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  • 32. THE FUTURE OF MARKETING
  • 33. WHEELS OF SOCIAL MARKETING
  • 34. SOCIAL MARKETING – GENNEXT BRANDING
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  • 47. KNOW YOUR MARKETPLACE BETTER We provide an efficient method to We provide an effective solution for keep an eye on your Industry. businesses to leverage its industry • Know what is happening before research and analysis knowledge others. base, infrastructure, experience and • Identify directions and dynamics of expertise. your industry. Our solutions are not just research We provide information pertaining to documents but also about identifying a whole gamut of activities in the new technologies, track segments, value chain, including decisions flow implantations of events, sales right from raw material sourcing to prospecting, pricing, demand manufacturing to distribution channel forecasting and exploring new market to end consumer. opportunities.
  • 48. Extend Your Reach EMail Skype + 91 98982 69489 deepak.pareek info@deepakpareek.com Call