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The Medical Device Industry – A $200B
    Alternative to the Clinical Path
                Stephen Holloway
 Market Analyst – Medical Imaging & Healthcare IT
Company Overview
About IMS Research



IMS Research is the leading independent
provider of market research and
consultancy to the electronics industry…


                 ■ Specialists in market research, consultancy
                   and conferences

                 ■ Covers all major electronics markets

                 ■ Providers of high quality, in-depth and
                   actionable market intelligence
An established and global company


■ Selling reports across 50 countries
  and to over 2500 clients

■ Released over 250 syndicated reports
  in 2010

■ Continued and substantial growth -
  42% growth in FY11

■ Founded in 1989

■ Privately-owned and independent
Company Factsoffices
IMS Research




                Over 125 analysts
                across 6 locations
                worldwide
About InMedica
■ InMedica is a division of IMS Research

■ Core research areas: -
   ■ Medical Imaging
   ■ Healthcare IT
   ■ Clinical Care
   ■ Consumer Medical Devices

■ Products and Services:
   ■ Syndicated Reports
        Semi-custom market reports
        Customer insights surveys
   ■ Custom research
   ■ Consultancy
Trusted supplier to the medtech industry
■ Research                    ■ Consultancy
■ Client & Account Management ■ Team supervision &
                                management
■ Press & Marketing
                              ■ Project management
■ Sales
                              ■ Business development and
■ Tradeshow / Exhibition        strategy
  Attendance
                              ■ Training
■ Analyst Briefings &
  Presentations               ■ Writing reports!!
Highlights

 ■ Travel – visited 24 cities on 3 continents on business (trips to
   Shanghai, Seoul, Tokyo, Vienna planned for 2012)

 ■ Independence – ownership of projects from day one
 ■ Industry Exposure – Clients range from marketing execs to VPs
   to CEOs of multi billion dollar companies

 ■ Small Team, Growing Company
 ■ Industry Recognition
 ■ Cutting-edge Medical Technology
■ Travel – visited 24 cities on 3 continents on business
    Jet lag, working at weekends, long days, late nights

■ Independence – ownership of projects from day one
    Responsibility

■ Industry Exposure – Clients range from marketing execs to VPs
  to CEOs of multi billion dollar companies
    High pressure environment

■ Small Team, Growing Company
    Fewer resources, fast-pace, competing against large
    corporations

■ Industry Recognition
    Maintaining high standard and exceeding expectations

■ Cutting-edge Medical Technology
    Constant learning curve
A bit about me…..

 ■ Had place confirmed at Newcastle University Med School – AAB
   offer

 ■ Enrolled on BSc Medical Physiology in 2005 through clearing
 ■ Spent a year on ERASMUS in Heidelberg, Germany
 ■ Worked in The Venue and Redfern bars throughout Uni career
 ■ Involved in Men’s Hockey, Ski & Snowboard, Ultimate Frisbee,
   BMS

 ■ Graduated in summer of 2009 - 2:1 (after some cramming)
 ■ Summer placement working on Physiology module content for
   iScience course in UoL
???
             S & H Academic Vigour and Attentiveness Index – Period 2005-2009
10
                                                      Exam
                                                      Cramming
 8                                Pretty girl
                    Course
                                  in BS1004                                  Realisation finals
 6
                    Start
                                                                             only 2 weeks
                                                           Diss.             away
 4
                                                           Hand in
                                                           day
 2
      Oct 2005
 0                                                                                              ???

 -2

 -4

                                                                           Realisation finals
 -6
                                                                           only 2 months
                                                                           way
 -8

-10
        Fresher's                    Dr C’s Stats                Diss.
        Week         BS1002 -        sessions         Erasmus
                                                                 Hand in
                     Metabolism
                                                                 party
Opportunities in Medical Devices


■ A few medical device industry stats/info:-

    ■ Medical device market estimated at over $200B in 2010 –
      set to be far bigger

    ■ Outperformed Pharma and other industry market average
      throughout recession (S & P 500 index)

    ■ Increasing number of non-medical electronics manufacturers
      entering market in the last few years (Samsung, Sony)

    ■ Demand for medical devices set to rocket as emerging
      second tier economies invest in healthcare and infrastructure
Opportunities in Medical Devices


   Huge variety of
   opportunities……

   ■   Market Analyst                    ■   Strategy and Planning
   ■   Clinical Application Specialist   ■   Clinical Researcher
   ■   Communications                    ■   Account executive
   ■   Research & Development            ■   Clinical Trial Manager
   ■   Sales Manager                     ■   CEO
   ■   Specialist Consultant             ■   Clinical Education Specialist
   ■   Operations Director               ■   Product Manager
   ■   Business analyst                  ■   Corporate Marketing
   ■   Marketing                         ■   Systems Integrator
   ■   Training Co-ordinator
Opportunities in Medical Devices



Four pieces of advice:-

    ■ There are lots of opportunities in Medicine / Healthcare
      outside of the clinical and research arena

    ■ Find an area of medical that you have an active interest in

    ■ Explore as many roles and opportunities as you can
      (societies, exchanges / placements / work experience

    ■ Don’t panic if Plan A doesn’t work out – something great
      might be just around the corner!
Thank you! Any Questions?
          Stephen Holloway
   stephen.holloway@in-medica.com
Questions and Answers

1. How did you actually find out about the job you have now?
Questions and Answers

1. How did you actually find out about the job you have now?
2. Your role now involves a certain amount of writing. Was that
used as one of the selection criteria when you were recruited?
Questions and Answers

1. How did you actually find out about the job you have now?
2. Your role now involves a certain amount of writing. Was that
used as one of the selection criteria when you were recruited?
3. You are working in the commercial sector. Do you receive
performance-related pay as well as a salary?
Questions and Answers

1. How did you actually find out about the job you have now?
2. Your role now involves a certain amount of writing. Was that
used as one of the selection criteria when you were recruited?
3. You are working in the commercial sector. Do you receive
performance-related pay as well as a salary?
4. Do you need to speak a foreign language to go on an Erasmus
placement, and how do you get onto the scheme?
Questions and Answers

1. How did you actually find out about the job you have now?
2. Your role now involves a certain amount of writing. Was that
used as one of the selection criteria when you were recruited?
3. You are working in the commercial sector. Do you receive
performance-related pay as well as a salary?
4. Do you need to speak a foreign language to go on an Erasmus
placement, and how do you get onto the scheme?
5. Didn't you find the language barrier a bit hard?
Questions and Answers

1. How did you actually find out about the job you have now?
2. Your role now involves a certain amount of writing. Was that
used as one of the selection criteria when you were recruited?
3. You are working in the commercial sector. Do you receive
performance-related pay as well as a salary?
4. Do you need to speak a foreign language to go on an Erasmus
placement, and how do you get onto the scheme?
5. Didn't you find the language barrier a bit hard?
6. Didn't you find it hard coming back into the 3rd year of your
course?

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Market Analyst (Medical Healthcare Imaging)

  • 1. The Medical Device Industry – A $200B Alternative to the Clinical Path Stephen Holloway Market Analyst – Medical Imaging & Healthcare IT
  • 2. Company Overview About IMS Research IMS Research is the leading independent provider of market research and consultancy to the electronics industry… ■ Specialists in market research, consultancy and conferences ■ Covers all major electronics markets ■ Providers of high quality, in-depth and actionable market intelligence
  • 3. An established and global company ■ Selling reports across 50 countries and to over 2500 clients ■ Released over 250 syndicated reports in 2010 ■ Continued and substantial growth - 42% growth in FY11 ■ Founded in 1989 ■ Privately-owned and independent
  • 4. Company Factsoffices IMS Research Over 125 analysts across 6 locations worldwide
  • 5. About InMedica ■ InMedica is a division of IMS Research ■ Core research areas: - ■ Medical Imaging ■ Healthcare IT ■ Clinical Care ■ Consumer Medical Devices ■ Products and Services: ■ Syndicated Reports  Semi-custom market reports  Customer insights surveys ■ Custom research ■ Consultancy
  • 6. Trusted supplier to the medtech industry
  • 7. ■ Research ■ Consultancy ■ Client & Account Management ■ Team supervision & management ■ Press & Marketing ■ Project management ■ Sales ■ Business development and ■ Tradeshow / Exhibition strategy Attendance ■ Training ■ Analyst Briefings & Presentations ■ Writing reports!!
  • 8. Highlights ■ Travel – visited 24 cities on 3 continents on business (trips to Shanghai, Seoul, Tokyo, Vienna planned for 2012) ■ Independence – ownership of projects from day one ■ Industry Exposure – Clients range from marketing execs to VPs to CEOs of multi billion dollar companies ■ Small Team, Growing Company ■ Industry Recognition ■ Cutting-edge Medical Technology
  • 9. ■ Travel – visited 24 cities on 3 continents on business Jet lag, working at weekends, long days, late nights ■ Independence – ownership of projects from day one Responsibility ■ Industry Exposure – Clients range from marketing execs to VPs to CEOs of multi billion dollar companies High pressure environment ■ Small Team, Growing Company Fewer resources, fast-pace, competing against large corporations ■ Industry Recognition Maintaining high standard and exceeding expectations ■ Cutting-edge Medical Technology Constant learning curve
  • 10. A bit about me….. ■ Had place confirmed at Newcastle University Med School – AAB offer ■ Enrolled on BSc Medical Physiology in 2005 through clearing ■ Spent a year on ERASMUS in Heidelberg, Germany ■ Worked in The Venue and Redfern bars throughout Uni career ■ Involved in Men’s Hockey, Ski & Snowboard, Ultimate Frisbee, BMS ■ Graduated in summer of 2009 - 2:1 (after some cramming) ■ Summer placement working on Physiology module content for iScience course in UoL
  • 11. ??? S & H Academic Vigour and Attentiveness Index – Period 2005-2009 10 Exam Cramming 8 Pretty girl Course in BS1004 Realisation finals 6 Start only 2 weeks Diss. away 4 Hand in day 2 Oct 2005 0 ??? -2 -4 Realisation finals -6 only 2 months way -8 -10 Fresher's Dr C’s Stats Diss. Week BS1002 - sessions Erasmus Hand in Metabolism party
  • 12. Opportunities in Medical Devices ■ A few medical device industry stats/info:- ■ Medical device market estimated at over $200B in 2010 – set to be far bigger ■ Outperformed Pharma and other industry market average throughout recession (S & P 500 index) ■ Increasing number of non-medical electronics manufacturers entering market in the last few years (Samsung, Sony) ■ Demand for medical devices set to rocket as emerging second tier economies invest in healthcare and infrastructure
  • 13. Opportunities in Medical Devices Huge variety of opportunities…… ■ Market Analyst ■ Strategy and Planning ■ Clinical Application Specialist ■ Clinical Researcher ■ Communications ■ Account executive ■ Research & Development ■ Clinical Trial Manager ■ Sales Manager ■ CEO ■ Specialist Consultant ■ Clinical Education Specialist ■ Operations Director ■ Product Manager ■ Business analyst ■ Corporate Marketing ■ Marketing ■ Systems Integrator ■ Training Co-ordinator
  • 14. Opportunities in Medical Devices Four pieces of advice:- ■ There are lots of opportunities in Medicine / Healthcare outside of the clinical and research arena ■ Find an area of medical that you have an active interest in ■ Explore as many roles and opportunities as you can (societies, exchanges / placements / work experience ■ Don’t panic if Plan A doesn’t work out – something great might be just around the corner!
  • 15. Thank you! Any Questions? Stephen Holloway stephen.holloway@in-medica.com
  • 16. Questions and Answers 1. How did you actually find out about the job you have now?
  • 17. Questions and Answers 1. How did you actually find out about the job you have now? 2. Your role now involves a certain amount of writing. Was that used as one of the selection criteria when you were recruited?
  • 18. Questions and Answers 1. How did you actually find out about the job you have now? 2. Your role now involves a certain amount of writing. Was that used as one of the selection criteria when you were recruited? 3. You are working in the commercial sector. Do you receive performance-related pay as well as a salary?
  • 19. Questions and Answers 1. How did you actually find out about the job you have now? 2. Your role now involves a certain amount of writing. Was that used as one of the selection criteria when you were recruited? 3. You are working in the commercial sector. Do you receive performance-related pay as well as a salary? 4. Do you need to speak a foreign language to go on an Erasmus placement, and how do you get onto the scheme?
  • 20. Questions and Answers 1. How did you actually find out about the job you have now? 2. Your role now involves a certain amount of writing. Was that used as one of the selection criteria when you were recruited? 3. You are working in the commercial sector. Do you receive performance-related pay as well as a salary? 4. Do you need to speak a foreign language to go on an Erasmus placement, and how do you get onto the scheme? 5. Didn't you find the language barrier a bit hard?
  • 21. Questions and Answers 1. How did you actually find out about the job you have now? 2. Your role now involves a certain amount of writing. Was that used as one of the selection criteria when you were recruited? 3. You are working in the commercial sector. Do you receive performance-related pay as well as a salary? 4. Do you need to speak a foreign language to go on an Erasmus placement, and how do you get onto the scheme? 5. Didn't you find the language barrier a bit hard? 6. Didn't you find it hard coming back into the 3rd year of your course?