2009 Computers in Libraries - D105 - Achieving the Dream to Go Green - Maria Gebhardt
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Broward County Library overhauled its website between 2004 and 2009, transforming it from a site with mainly external links and no customer communication, to an interactive site with innovative features, electronic communications, and usage statistics. The library gathered feedback through surveys to understand customer needs and preferences. It redesigned the site based on this feedback, adding features customers selected. The library also expanded its electronic communications with customers through an e-newsletter and other tools, increasing customer engagement and developing a positive brand image. With budget cuts, the library promoted a "go green" approach using more online resources and social media to market with fewer print materials and staff.
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- The keynote speaker on March 1st will be General Ann Dunwoody, the first woman to achieve four-star general rank in the U.S. Army.
- The conference will include breakout sessions on topics such as advocacy, books and authors, career development, children's services, and technology. Committee meetings and social events are also planned.
Twitter - Quick Reference Guide
This document provides guidance on using Twitter effectively for school communications. It defines common Twitter terminology like handles, hashtags, followers, and notifications. It recommends including interesting messages, photos, and links to your school's website in tweets. It also suggests training multiple staff members to post and retweeting the district's Twitter account to engage followers. The document offers tips like keeping headers fresh and being aware of the 140 character limit.
Happy Thanksgiving From "Florida Libraries"
The document thanks readers of the "Florida Libraries" journal and FLA members for their support. It also wishes everyone a happy Thanksgiving and provides information on databases where the bi-annual journal can be found. Finally, it encourages submitting articles on research, programs, or success stories to mariagfla@gmail.com.
Crisis Communication Seminar
The document summarizes tips for crisis communication and reputation management from a seminar speaker. Some key points discussed include telling the truth quickly and directly to audiences, using various channels like social media, email and phone to communicate your message and circumvent media filters. It also emphasizes the importance of performance during communication - making eye contact, using hand gestures and being lively rather than stiff when delivering a message, as up to 55% of perception comes from presence and 38% from voice energy. The document provides advice for responding to media and avoiding saying "no comment", as well as handling ambush interviews.
Reclaiming Students
This document summarizes a direct mail initiative by a school district to personalize outreach to families. The initiative involved collaborating offices creating a postcard that principals could personalize and mail to families with a recap email, talking points, and copy of the postcard. The goal was to directly contact principals and families. Initial results were positive in personalizing the school district's approach to communication.
Social Media 101
This document provides an overview of social media and how it can be used by Broward County Public Schools. It defines popular social media platforms like Facebook and Twitter, demonstrates how to use the district's Twitter account, outlines best practices and guidelines for use, and provides resources for getting started with social media. The goal is to teach elementary and middle schools how to communicate and promote their schools using these tools.
BCPS Editing Guide
This document provides an editing guide with instructions on formatting, punctuation, capitalization, abbreviations, references and other style elements to ensure consistency when editing documents about Broward County Public Schools. Key points include using proper punctuation, capitalization rules, spelling out website as one word, using hyphens in phone numbers, writing out dates and times, capitalizing Superintendent, and ensuring consistency with BCPS style guidelines. The guide also lists steps to check edits like running spell check, verifying contact details, and noting if no changes were actually made.
Florida Libraries - Spring 2015
This article describes a photographic exhibit created by the Manatee County Public Library System to celebrate the centennial of their first library branch and the 50th anniversary of becoming a county library system. Inspired by seeing a similar exhibit at another library, they applied for and received a grant from the Florida Humanities Council to develop the exhibit in just 3 months. The exhibit featured large photographs of past library leaders, organizers, and staff on shelving panels throughout the libraries. It helped engage the community and celebrate the library's history.
Florida Library Association Conference Guide - 2015
The document provides information about the 2015 Annual Conference of the Florida Library Association (FLA) to be held May 13-15 at the Caribe Royale hotel in Orlando. It includes messages from the FLA President and conference chair, an overview of keynote speakers and sessions focusing on innovation, and a program schedule with over 60 breakout sessions covering topics such as authors, children's services, technology, and leadership.
Florida Libraries - Fall 2014
The Florida Library Association has provided leadership, advocacy, and communication for Florida libraries for over a century. It represents all types of libraries in Florida and works to support libraries through continuing education, networking opportunities, and lobbying state government. Key aspects of FLA's work include its annual conference, communications through publications and online forums, and advocacy efforts such as Library Day in Tallahassee. FLA aims to empower both libraries and individual librarians through leadership development programs and volunteer opportunities.
Florida Library Association - 2015 Annual Conference - Exhibit, Sponsorship, ...
The document provides information about the 2015 Annual Conference of the Florida Library Association to be held May 13-15, 2015 at the Caribe Royale Hotel. It includes details on exhibit and sponsorship opportunities, the conference schedule, hotel accommodations, and registration information. Vendors can choose from exhibit booths, sponsorships of events or materials, and advertising to promote their business to the expected 670 library professionals attending the conference.
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