The document discusses how companies can use social media to tie their corporate social responsibility efforts to their public relations strategies. It provides tips for using social media platforms like Facebook and Twitter to communicate about philanthropic and environmental initiatives. The document also discusses using storytelling and engaging content like videos to demonstrate how companies' CSR work helps society and the environment. Overall, the document advocates that companies be open about their "good" deeds and build relationships by personally connecting with stakeholders through social media.
Voluntary Action LeicesterShire - Social Media BasicsLasa UK
Social Media workshop delivered at Voluntary Action Leicestershire on 27th January 2015 to local groups and organisations. Covers the basics of social media use.
Voluntary Action LeicesterShire - Social Media BasicsLasa UK
Social Media workshop delivered at Voluntary Action Leicestershire on 27th January 2015 to local groups and organisations. Covers the basics of social media use.
CCSAD - Social Media for BH ProfessionalsAlpha 180
Intro to Social Media for Addiction Treatment and Behavioral Health Professionals - presentation from Cape Cod Symposium for Addiction Disorders - Sept. 10, 2010
Gaining and Maintaining a Competitive Advantage with SOCIAL MEDIA (WSI - Cyprus)WSI (Cyprus)
You keep hearing about social media and how it's spreading like wildfire. But as a business
person with a crazy schedule - saddled with the added stress of rocky economic times and a
shrinking marketing budget - you need to know: Is there any real business value to social media,
or is it mostly buzz? And if there's value, how on earth will I have time to learn it and use it
effectively?
All request please fwd to wah17@yahoo.com.My linkedin is wah17@yahoo.com.A copy of the full research is here:
http://www.scribd.com/share/upload/4814477/2dx6gqho7w9gwvvrwbhq
Keynote address given at the Seminar on "Social Media for Corporate Communication and Marketing" organized by the Bombay Chamber of Commerce and Industry, on Nov 27, 2009.
Slides from the Social Media Workshop delivered on behalf of Thornbury Volunteer Centre for community groups in South Gloucestershire on 12th September 2013.
Pátá vlna unikátního celosvětového výzkumu, který se ze všech aspektů v tzv. sociálním médiím a moderním trendům on-line chování je na světě! Data obsahují meziroční srovnání, trendy a prognózy. Do detailu se věnují každé z více než 50 zúčastněných zemí, včetně České republiky. V současné době neexistuje systematičtější a rozsáhlejší informační zdroj v oblasti sociálních médií.
The first individual assignment through my PR class. We were required to research a sports organization, give a detailed background, interact with them on social media and analyze their PR/social media presence.
CCSAD - Social Media for BH ProfessionalsAlpha 180
Intro to Social Media for Addiction Treatment and Behavioral Health Professionals - presentation from Cape Cod Symposium for Addiction Disorders - Sept. 10, 2010
Gaining and Maintaining a Competitive Advantage with SOCIAL MEDIA (WSI - Cyprus)WSI (Cyprus)
You keep hearing about social media and how it's spreading like wildfire. But as a business
person with a crazy schedule - saddled with the added stress of rocky economic times and a
shrinking marketing budget - you need to know: Is there any real business value to social media,
or is it mostly buzz? And if there's value, how on earth will I have time to learn it and use it
effectively?
All request please fwd to wah17@yahoo.com.My linkedin is wah17@yahoo.com.A copy of the full research is here:
http://www.scribd.com/share/upload/4814477/2dx6gqho7w9gwvvrwbhq
Keynote address given at the Seminar on "Social Media for Corporate Communication and Marketing" organized by the Bombay Chamber of Commerce and Industry, on Nov 27, 2009.
Slides from the Social Media Workshop delivered on behalf of Thornbury Volunteer Centre for community groups in South Gloucestershire on 12th September 2013.
Pátá vlna unikátního celosvětového výzkumu, který se ze všech aspektů v tzv. sociálním médiím a moderním trendům on-line chování je na světě! Data obsahují meziroční srovnání, trendy a prognózy. Do detailu se věnují každé z více než 50 zúčastněných zemí, včetně České republiky. V současné době neexistuje systematičtější a rozsáhlejší informační zdroj v oblasti sociálních médií.
The first individual assignment through my PR class. We were required to research a sports organization, give a detailed background, interact with them on social media and analyze their PR/social media presence.
An overview of the research and best practices for PR firms to use in earning and keeping client relationships for the long term. Prepared for the Central Michigan Chapter of the Public Relations Society of America.
Creating An Effective Media Relations Plankbhuston
A special workshop presentation given at the 2009 National Conference on Service & Volunteering on Wednesday, June 24, 2009. Presenters include Eric Borsum, Marta Bortner, Kelly Huston, Jessica Payne, Alexia Allina.
Top 10 client service interview questions with answershenrybrown133
In this file, you can ref interview materials for client service such as, client service situational interview, client service behavioral interview, client service phone interview, client service interview thank you letter, client service interview tips …
2010 brought us the World Cup, the BP oil spill, Chilean miners, Justin Bieber, the Haitian earthquake, the iPad and iPhone 4. However, the most commonly referenced thing in all of Facebook in 2010 was the 3-letter acronym, HMU. It stands for Hit Me Up.
The term encapsulates the current state of multi-channel communications that is common among many people in the world. It’s used instead of, call me, text me, email me or Facebook me. Hit Me Up implies… “contact me in the most appropriate way for you at the time.
Nonprofits have become one of the top users of social media since joining the platforms. However, many choose to pay hundreds, if not thousands for seminars that take away from the donors and the causes they support.
In an industry that thrives on relationships and relationship building, social media marketing is the perfect tool for nonprofit organizations to engage with donors, volunteers, and supporters.
How can social media help your nonprofit achieve its goals? According to a recent study, the top nonprofit communication goals for 2014 are:
Acquiring new donors
Engaging the community
General brand awareness
Retaining current donors
How are you achieving these goals? This informative guide will introduce nonprofits to the importance and best practices in social media to build relationships, reach out to the community, and increase brand awareness for your nonprofit.
How to use social media to engage independent school audiences like prospective students, parents and alumni. Delivered as a workshop for the Association of Independent Schools of New England.
If you’ve been relying on traditional public relations tactics, it’s time to breathe new life into your efforts. By focusing on a social approach, you’ll be able to communicate your messages directly with your stakeholders.
This is my final year project on Social media Marketing for BBA examination under MAKAUT
Disclaimer-
This all facts are collected data from various new sportal and social sites
Author and download: Spredfast
https://www.spredfast.com/social-media-strategies/social-business-textbook
Please download from link above. Doc here for repository purposes.
While social media practitioners must continue to expect and adapt to change, it is important to take note of the lessons we have already learned and to bring the new members of growing social teams up to speed.
Download this whitepaper to see the effectiveness of social media for many organizations and to see how you can use it to your advantage to turn your organization into an industry leader.
Inside:
How to Create Concerted Listening Efforts Focused on People, Content and Relevant Activity
How to Orchestrate Your Social Media Campaigns
How to Create and Curate Great Social Content
How to Effectively Combine Paid Ads, Owned Media and Earned Audience
How to Create Compelling and Engaging Social Experiences
Connecting and Communicating in the New Media Landscape – all the tools you need to succeed in the world of Twitter, Facebook, Linked in and more.
Also visit: http://masstrafficleads.com
Similar to #Manship4002 Corporate PR and Social Media: Environmental Relations - Lecture 18 (20)
All the Science That’s Fit to Blog - A Dissertation TalkPaige Jarreau
A presentation of findings from #MySciBlog interviews and 2014 survey of science blogging practices, conducted by Paige B. Jarreau, for the fulfillment of her dissertation research. Please credit all data and graphics to Paige B. Jarreau, Louisiana State University.
Science Communicators and Audience Values #aejmc14Paige Jarreau
Science communicators' perceptions of audience values, and how these perceptions affect their selection and production of (news) stories about science. By Paige Brown and Rosanne Scholl. Full paper @F1000Research, http://f1000research.com/articles/3-128/v1.
“Quote an Outside Female Scientist” - A Science Press Release ExperimentPaige Jarreau
The following is a research paper presentation for Experimental Methods at Louisiana State University. All research is based on an IRB-approved survey experiment conducted by Paige Brown in Spring 2014. Please contact Paige for more details. Update: Gender of the survey taker was controlled for in statistical analyses describing the effects of gender in the press release.
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
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Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
2. Tying Together Social Media
and Corporate Social
Responsibility
“As the world continues to watch the devastation caused by the BP oil
spill, it shines the light much brighter on the impact that major
companies have on society while increasing consumer concerns about
business practices.”
• Be as open and transparent as possible
• Communicate especially with those impacted by crises, etc.
• If your company is “doing good” for society, for the environment, don’t
be shy - talk about it!
• Build unique Facebook pages and Twitter profiles for philanthropic
and/or pro-environmental efforts
• Videos!
Laura Hall, Managing Partner at PainePR
3. Tying Together Social Media
and Corporate Social
Responsibility
“Online consumers are savvy and being open and communicative is vital
to reputation management.”
“A good example of a company’s CSR successes is Target® with its long-
standing commitment to schools and education. Most recently, Target
partnered with Search Institute® to develop the ‘Turn Summer Play into
Summer Learning’ series on its Facebook page, which provides parents
with fun, weekly tips to help their child’s mind stay active during the
summer with research on how it makes a positive impact on child
development. While demonstrating the company’s commitment to
education, Target also created a local solution to a national issue by
personally connecting with parents through a timely and innovative
social media campaign.”
Laura Hall, Managing Partner at PainePR
4.
5. Environmental Relations
“What is PR?
In two words: brand management. Public Relations is strategic
communications that reach out to a company’s target audience to enhance
brand image, increase awareness, build relationships and educate the
target audience on the company and its products/services…
The role of public relations has changed over the years due to the rise in
social media and technology and the end of traditional media as the
primary venue for communicating with target markets. Consumer
engagement is much more important than it has been in the past and the
platforms for doing so have expanded to offer a plethora of opportunities
for conveying your message and engaging your audience.
The advancement in technology has demonstrated that it is imperative to
pro-actively engage rather than sit back and be reactive to negative
situations. With multiple platforms and the flood of market messaging, it is
nearly impossible to grasp the attention of a target audience by just sitting
back and doing nothing. In addition, the speed at which news spreads has
become practically instantaneous, making it crucial to be able to respond in
a moment’s notice.”
http://www.environmentalrelations.com/index.cfm/what_is_pr.htm
6. Environmental Relations
Another aspect of corporate responsibility that is
growing in need is corporate concern for the
environment and sustainable resources.
• The end of the 20th century was witness to major
clashes between corporations, NGOs and
environmentalists on environmental and human
rights issues.
• Current trends is cooperation and partnerships
among corporations, NGOs and environmental
organizations
7. Environmental Relations
Many companies, such as Shell, now issue annual
sustainability reports and work with environmental groups
to clean up the environment, preserve wilderness areas,
restore exploited natural resources.
• More that just talking…
• Beginning in 2009, Starbucks has held annual “Cup
Summits” to bring gov officials, beverage businesses,
recyclers, conservation groups and academics together to
talk about how to improve cup design, cup recycling and
cup infrastructure.
8. Environmental Relations
“Never do it for publicity. Do it for building your business,
your brand equity, and your stakeholder relations.”
– Research Firm Cone/Roper
• In other words, do good, share your good deeds, and build
real relationships around those good deeds.
9.
10. Social Media
How To:
“Branding and storytelling are a big part of how West Coast
Top 100 grower Rocket Farms is using social media.”
Rocket Farms is working with public relations consultant
Ashley Beleny of Environmental Relations PR to reach
through to the consumer to deliver information about
gardening and plants.
11. Ashley Beleny of
Environmental Relations:
Social media is ideal for companies who can show 3 things:
1. Product differentiation
2. A unique point of view
3. A call to action
“At Rocket Farms, we are branding ourselves as more than
plants; we are part of your life, a lifestyle and a range of fun,
modern products that fit into every lifestyle.”
12. Ashley Beleny of
Environmental Relations:
Have different goals for each network
What type of content is best? “We get better response if
there is a picture attached, even if it’s not directly tied to
the post.”
Two words: Content Creation. “The cleverer the content,
the more time it seems to take to create. It’s this clever,
surprising element that really gets people’s attention, but it
takes a lot of time.”
14. “During Follow the Frog Week, we use every promotional tool at our
disposal -- our website, blogs, Facebook, Twitter, Flickr, radio, videos,
slide shows, live and online events -- to share our story and encourage
everyone to look for the Rainforest Alliance’s green frog, the symbol of
sustainability. Join us!”
https://www.youtube.com/watch?v=3iIkOi3srLo
15. How to develop strong
social media content:
• Tell a good story
• Be “shareable”
• Find where their customers talk and “go deep.”
• Create content that people want to talk about.
• Use social media to listen to customers.
• Concentrate on Increasing Daily Updates
• Identify relevant issues and content.
• Determine user interests.
• Humor!
http://www.socialmediaexaminer.com/26-tips-to-create-a-strong-social-media-content-strategy/
16. How to develop strong
social media content:
• Be available to your audience in real time, when
you can have more meaningful back-and-forth
conversations.
• Introduce Content With Infographics
17. How to develop strong
social media content:
• Respond to comments and post breaking news updates.
• Outsource Content Development as Needed (could you get
guest bloggers to contribute? Etc.?)
• Present Your Human Side With Photos; Use a
conversational tone.
• Question Readers for More Engagement (pure fan
engagement questions, market questions to generate
conversations, product/service feedback questions)
• Replicate Your Brand Identity From Platform to Platform
• Talk With Team Members to Keep Up Momentum and
Morale
http://www.socialmediaexaminer.com/26-tips-to-create-a-strong-social-media-content-strategy/
18. Having an event?
Engage—encourage potential attendees to interact with you early on
by crowdsourcing feedback.
Intrigue—create an event page on event listing sites (e.g., Facebook
events, Eventbrite).
Invigorate potential attendees with videos, blog posts, press releases,
Twitter list of attendees, etc.
Integrate—pick a hashtag for the event to get people talking.
Inform—ask attendees to vote on session suggestions via text
messages, consider QR codes on badges.
Propagate—stream live video of your event.
Aggregate—spread the conference presentations as widely as possible;
use email links on your website and publish on SlideShare; Storify!
http://www.socialmediaexaminer.com/26-tips-to-create-a-strong-social-media-content-strategy/
19. Zero In on Your
Customer’s Interests and
Needs
What do your customers care about? What
information will help them in their day-to-day work
or make their lives easier and more successful?
If you’re going to go to great lengths to craft and
publish content, keep your customer’s interests
and needs front of mind.
http://www.socialmediaexaminer.com/26-tips-to-create-a-strong-social-media-content-strategy/