Main Takeaways: -When becoming a manager you need to change your mindset -Creating a culture of bi-directional feedback -Your team's success is your success

1. www.productschool.com
Managing Product Managers by
Spotify Sr Product Manager

2. CERTIFICATES
Your Product Management Certificate Path
Product Leadership
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Full Stack Product
Management Certificate™
Product Management
Certificate™
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3. Corporate
Training
Level up your team’s Product
Management skills

4. Free Product Management Resources
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5. The business intelligence and analytics platform
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6. Webinar: Managing Product Managers
by Spotify Sr Product Manager
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7. Tiago Fernandes
S P E A K E R
COMPANY
LOGO
https://www.linkedin.com/in/tiagormfernandes/
https://twitter.com/TiagoF_PM

8. A B O U T M E

9. Agenda
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1. The mindset change
1. Feedback culture
1. Succeeding as a team
1. Useful Links

10. 1. Changing the mindset
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11. 1. Assumes what the person needs;
1. Flexes his hierarchical muscles;
1. Executes;
1. Diminishes how hard something is.
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12. 1. Listen intently;
1. Mentor;
1. Provide space for mistakes;
1. Acknowledge background & context.
www.productschool.com

13. ● Give your full attention to the person you are speaking with;
● Do not interrupt others, vocally or with your thoughts;
● Be aware of your body language;
● Take time to absorb and reflect before speaking.
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1. Listen intently

14. ● Leading by example is (often) not doing as an example;
● More questions, less answers;
● Be mindful of emotions, you are dealing with people.
● Take every opportunity to provide feedback.
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2. Mentor

15. ● Give people space to fail and make mistakes, but ensure they learn
and grow from those
● Be hands off from the work to be done
● Be hands on in ensuring your team has the conditions to perform
their best work
● Your role is to cast a safety net for your team
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3. Provide space for mistakes

16. ● Context is one of the (if not the) key elements in decision making;
● Use the steps before to understand each individual’s specific
context;
● Be mindful of how different backgrounds play a role in workplace
dynamics;
● Investing time in providing context is the best long term investment
for your team.
www.productschool.com
4. Acknowledge background & context

17. Take aways:
You are no longer an Individual Contributor.
Your team is your product.
Key words:
Leadership & Mentoring
www.productschool.com

18. 2. Feedback culture
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19. Feedback is hard.
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20. 1. Create a safe space;
1. Give immediate feedback;
1. Have a structure;
1. Practice receiving feedback.
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21. ● Care personally about the person;
● Build rapport;
● Don’t judge;
● Be open.
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1. Create a safe space

22. ● Don’t wait for end of year or recurrent review cycles to provide
feedback;
● Don’t wait for “perfect moments”;
● A 10 minute chat between meetings is more than enough for quick
feedback;
● Share feedback in person.
www.productschool.com
2. Give immediate feedback

23. ● Structure is important to help both sides handle the feedback;
● Be specific about the situation you are referring to;
● Share very clearly why that feedback is important;
● Pick a framework that works for you and your team(e.g. SBI model).
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3. Have a structure

24. ● Acknowledge with your team members that it’s hard for them to
give you feedback;
● Don’t expect proactive feedback from your team, work for it;
● Do not react to the feedback by trying to justify yourself;
● Act decisively on the feedback and share the results.
www.productschool.com
4. Practice receiving feedback

25. Take aways:
Feedback is hard, acknowledge it.
Key words:
Trust & Safety
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26. 3. Succeeding as a team
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27. 1. Set the team up for success;
1. Celebrate achievements;
1. Build a team.
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28. ● Visibility over the strategy;
● Share as much context as possible;
● Set the direction;
● Be organized.
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1. Set the team up for success

29. ● Encourage team members to share their success stories;
● Share the team’s achievements across the organization;
● Just say it;
● Be aware of unhealthy competition within the team.
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2. Celebrate achievements

30. ● Diversity and inclusion;
● The team members offer support to each other;
● The team communicates well with each other;
● Everyone has fun!
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3. Build a team

31. Take aways:
If your team isn’t successful and you are, you
are an Individual Contributor.
Key words:
Team & Selflessness
www.productschool.com

32. Summary
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When becoming a manager you need to
change your mindset
Creating a culture of bi-directional feedback
Your team's success is your success

33. Useful Content
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Books
● Radical Candor by Kim Scott
● The making of a Manager by Julie Zhuo
● The Coaching Habit by Michael Bungay Stanier
● High Output Management by Andrew Grove

34. Useful Content
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Twitter
● Shreyas Doshi @shreyas
● John Cutler @johncuttlefish
● Lenny Rachitsky @lennysan

35. Useful Content
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Podcasts @Spotify
● The Product Podcast by Product School
● Coaching for Leaders by Dave Stachowiak
● Masters of Scale with Reid Hoffman

36. Thank You!
www.productschool.com

37. www.productschool.com
Part-time Product Management Training Courses
and
Corporate Training