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2. INTERACTIVE CONTENT
Adding intelligent segments to
your site is a great way to
provide value for visitors,inspire
them to draw in with your site,
and more deeply studythem.
Examples of interactive
marketing :
Assessments like quizzes
Polls and surveys
Calculators
Contests
3. SHOPPABL
E POSTS
if you have an online business, having a connection to your
shop in your profile or connecting to a particular itemin your
Instagram Stories isperfect - especially if you're a checked
presence or have more than 10,000followers. Buttoday’s
shopper wants to skip as many steps as possible without
being interrupted by ads. With Shoppable Posts from
Instagram, you can component or label an item so that
clients might see, experience passionate feelings for, and
purchase while never exploring away from yourpost.
4. SOCIAL MEDIA
MESSAGING
APPS
very month, there are 1.3
billion dynamic users on
Facebook,and around 10
billion messagesare sent via
this messagingapp. Individuals
like the comfort of shopping
and getting service fromhome,
but they still want the quick
service that comeswith face-
to-face interaction at brick-
and-mortar businesses.
Messaging applications
through social media
entertainment canoffer that
brief support.
5. SOCIAL MEDIA
STORIES
Social media stories are easy to
use and are an incredible way to
feature products, events, and
even behind-the-scenes
experiences. When you consider
that one-third of the Instagram
Stories with the highest amount
of views come from businesses,
it’s hard to ignore that Instagram
Stories and Stories on other
platforms are an effective form
of digital marketing.
6. SOCIALMEDIA
CONTESTS
When running a social media contest, be sure
to think through the entire process carefully.
There are many factors to consider,including:
1.What goal do you hopeto achieve?
2.What platform will this run on, and how long
willthe contest last?
3.What is your offer, and how much will it cost
on your end?
4.What are you asking contestants to do, and
how willyou manage theirentries?
5.How is the winner chosen, and how will you
get the prize to them?
6.What do you plan to do with the
information you’ve collected from the
contest?
7. EMPLOYEE
ENGAGEMENT
Employee engagement builds your online community in a
natural and relatable way. LinkedIn is an excellent example
of how this works.You can have a company pagewhere you
post events and share articles, but to get even more traffic
and engagement, have your employees share and
comment on theseposts.
8. INFLUENCER
MARKETING
Influencer marketing hasproven
to be popular and it’s not going
awayanytime soon. More and
more businesses are taking this
route to reach potential
customers. Whether it’s through
TikTok,Instagram, or YouTube,
influencers are getting the job
done.
9. CONVERSATIONA
L MARKETING
“To whom it may concern,” is out. “Hey,”is
in! If you want to attract customers, you
need to talk to them likeyou’re having a
normal conversation.
Whether it’s through chatbots orinstant
messaging, more companies are talkingwith
customers just likethey would afriend.