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Social Media
Marketing
Trends for 2023
www.nidmindia.com
INTERACTIVE CONTENT
Adding intelligent segments to
your site is a great way to
provide value for visitors,inspire
them to draw in with your site,
and more deeply studythem.
Examples of interactive
marketing :
Assessments like quizzes
Polls and surveys
Calculators
Contests
SHOPPABL
E POSTS
if you have an online business, having a connection to your
shop in your profile or connecting to a particular itemin your
Instagram Stories isperfect - especially if you're a checked
presence or have more than 10,000followers. Buttoday’s
shopper wants to skip as many steps as possible without
being interrupted by ads. With Shoppable Posts from
Instagram, you can component or label an item so that
clients might see, experience passionate feelings for, and
purchase while never exploring away from yourpost.
SOCIAL MEDIA
MESSAGING
APPS
very month, there are 1.3
billion dynamic users on
Facebook,and around 10
billion messagesare sent via
this messagingapp. Individuals
like the comfort of shopping
and getting service fromhome,
but they still want the quick
service that comeswith face-
to-face interaction at brick-
and-mortar businesses.
Messaging applications
through social media
entertainment canoffer that
brief support.
SOCIAL MEDIA
STORIES
Social media stories are easy to
use and are an incredible way to
feature products, events, and
even behind-the-scenes
experiences. When you consider
that one-third of the Instagram
Stories with the highest amount
of views come from businesses,
it’s hard to ignore that Instagram
Stories and Stories on other
platforms are an effective form
of digital marketing.
SOCIALMEDIA
CONTESTS
When running a social media contest, be sure
to think through the entire process carefully.
There are many factors to consider,including:
1.What goal do you hopeto achieve?
2.What platform will this run on, and how long
willthe contest last?
3.What is your offer, and how much will it cost
on your end?
4.What are you asking contestants to do, and
how willyou manage theirentries?
5.How is the winner chosen, and how will you
get the prize to them?
6.What do you plan to do with the
information you’ve collected from the
contest?
EMPLOYEE
ENGAGEMENT
Employee engagement builds your online community in a
natural and relatable way. LinkedIn is an excellent example
of how this works.You can have a company pagewhere you
post events and share articles, but to get even more traffic
and engagement, have your employees share and
comment on theseposts.
INFLUENCER
MARKETING
Influencer marketing hasproven
to be popular and it’s not going
awayanytime soon. More and
more businesses are taking this
route to reach potential
customers. Whether it’s through
TikTok,Instagram, or YouTube,
influencers are getting the job
done.
CONVERSATIONA
L MARKETING
“To whom it may concern,” is out. “Hey,”is
in! If you want to attract customers, you
need to talk to them likeyou’re having a
normal conversation.
Whether it’s through chatbots orinstant
messaging, more companies are talkingwith
customers just likethey would afriend.
ThankYou
CONTACT US;
+91 9611361147

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Presentation .ppt

  • 1. Social Media Marketing Trends for 2023 www.nidmindia.com
  • 2. INTERACTIVE CONTENT Adding intelligent segments to your site is a great way to provide value for visitors,inspire them to draw in with your site, and more deeply studythem. Examples of interactive marketing : Assessments like quizzes Polls and surveys Calculators Contests
  • 3. SHOPPABL E POSTS if you have an online business, having a connection to your shop in your profile or connecting to a particular itemin your Instagram Stories isperfect - especially if you're a checked presence or have more than 10,000followers. Buttoday’s shopper wants to skip as many steps as possible without being interrupted by ads. With Shoppable Posts from Instagram, you can component or label an item so that clients might see, experience passionate feelings for, and purchase while never exploring away from yourpost.
  • 4. SOCIAL MEDIA MESSAGING APPS very month, there are 1.3 billion dynamic users on Facebook,and around 10 billion messagesare sent via this messagingapp. Individuals like the comfort of shopping and getting service fromhome, but they still want the quick service that comeswith face- to-face interaction at brick- and-mortar businesses. Messaging applications through social media entertainment canoffer that brief support.
  • 5. SOCIAL MEDIA STORIES Social media stories are easy to use and are an incredible way to feature products, events, and even behind-the-scenes experiences. When you consider that one-third of the Instagram Stories with the highest amount of views come from businesses, it’s hard to ignore that Instagram Stories and Stories on other platforms are an effective form of digital marketing.
  • 6. SOCIALMEDIA CONTESTS When running a social media contest, be sure to think through the entire process carefully. There are many factors to consider,including: 1.What goal do you hopeto achieve? 2.What platform will this run on, and how long willthe contest last? 3.What is your offer, and how much will it cost on your end? 4.What are you asking contestants to do, and how willyou manage theirentries? 5.How is the winner chosen, and how will you get the prize to them? 6.What do you plan to do with the information you’ve collected from the contest?
  • 7. EMPLOYEE ENGAGEMENT Employee engagement builds your online community in a natural and relatable way. LinkedIn is an excellent example of how this works.You can have a company pagewhere you post events and share articles, but to get even more traffic and engagement, have your employees share and comment on theseposts.
  • 8. INFLUENCER MARKETING Influencer marketing hasproven to be popular and it’s not going awayanytime soon. More and more businesses are taking this route to reach potential customers. Whether it’s through TikTok,Instagram, or YouTube, influencers are getting the job done.
  • 9. CONVERSATIONA L MARKETING “To whom it may concern,” is out. “Hey,”is in! If you want to attract customers, you need to talk to them likeyou’re having a normal conversation. Whether it’s through chatbots orinstant messaging, more companies are talkingwith customers just likethey would afriend.