The proposed music magazine is called "Live, Love Music" and will feature pop artists like Justin Bieber, Rita Ora, One Direction, Emile Sande and Professor Green in each issue. The target audience is 16-21 year old female students passionate about music, and it will provide career advice while also including contests to win concert tickets. The magazine will be published by Future PLC and have a brown, red and green color scheme, with a price of £1.99 per issue.