3. The Masthead on a magazine is it’s
brand name. It is usually written in
the biggest font size and right on the
top of the magazine with eye
catching colors (in this case it is a
vibrant yellow-green), starting from
one edge to the other. When the
brand of a magazine is well
established it can sometimes be
overlapped by the anchoring image
because it’s regular readers are
expected to recognize it.
4. A pug looks like a sticker stuck on the front of
a magazine cover. Another way of forming an
article trailed but looks prettier due to the
visible colors used, different from the rest of
the colors of the cover (in this case the whole
cover is colored with the shades of dark
green and the pug is of grey color which looks
totally different from the rest of the magazine).
They are usually round and on a side of the
cover.
The Cover lines are the headlines of some
important articles published in the
magazine. It are written on the cover of the
magazine usually on one side left/right. It is
to aware the buyer about what will be
available in the magazine, also to attract
potential customers. These are written in a
smaller font size than the masthead and the
Main Cover line.
5. The Main Image is the main
figure/picture on the cover of a
magazine. The image is usually
related to the cover story of the
magazine. It is also used to gain
attention of the potential buyers as it
is about some important issue and of
the same genre of the magazine. It
is right in the center of the cover, the
image is usually of a mid shot but
sometimes this trend can be broken
by using a long shot or a close shot.
6. A Buzz word is usually with the
main feature or article. It is used
to attract the customer and
urges them to buy the magazine.
Like in this case the Buzz Word
is “EXCLUSIVE” related to first
look of an actor which
encourages the customer to buy
the magazine. The Buzz Words
are written in a very recognizable
way so that the buyer could
easily see it.
The Main Cover Line is the main article in the magazine it
is usually the main issue relating to the genre of the
magazine. This is also used for the same purpose, to
attract customers and compel them to buy the magazine. It
is the second biggest in font size than the masthead on the
cover page. It is also written in a very bold way to catch the
eye.
