Magazine analysis

   By Beth Collins
The masthead
‘NME’ clearly
stands out at the            The layout of the front
top left hand corner        cover is very
of the page, taking         conventional.
up about a tenth of
the page using a
dramatic, bold font.             Special features

The font in red and
black has
connotations of
rebellion, which
stresses the type of
music this
magazine focuses
on.                           The main cover line
                              feature is in sans serif
 A mid shot which             which looks quite old
conveys a rather              fashioned which links
arrogant persona, as          to the fact that he is
Noel Gallagher poses          posing with a cup and
with a cup and saucer         saucer, drinking tea
looking quite ‘smug’.         which is classed as a
                              very traditional British
                              thing to do.

The text of the main
feature cover line and
strap line is outlined in        Cover line,
black and white to draw          summarises the main
more attention from the          points in which the
reader.                          article inside features
This magazine cover
                             follows the conventions
  The fact that there is
                             of having the eye lines in
  a lot of different
                             the top third.
  celebrities featured
  on the front page
  suggest to the
  reader that there is
  a lot of information
  to be red inside the
  magazine.


There is a big use of
primary colours on the      The cover line ‘OUT
front page (red yellow      OF CONTROL’ add
and some blue) the          drama and interest
other colours are also      and also anchors the
quite simple yet eye        image as all the
catching and bright,        celebrities featured on
                            the front page are
                            pulling quite ‘crazy’
                            facial expressions.




 Features like this
 entice the read on        The use of the word
 and find out the          ‘PLUS!’ at the start of
 ‘gossip’.                 the footer suggests
                           there is a lot going on in
                           the magazine.
• Colours of
                    fonts are fluoro
                    which fits in with
 • The ‘Janet       the urban
 Jackson’ anchors   theme of the
 the image which    magazine
 has connotations
 of sexual
 voyeurism.




                    • The main
 • the tag line
                    selling line is
 ‘Likes to watch’   bold and In a
 links to the       slanted font,
 image of Janet     this grabs the
 Jackson looking    readers
 through a          attention as it
 camera.            stands out from
                    the other fonts.


The theme of
sexual references
carries on
Drop cap

                           The colour scheme of
                           different shades of pink
Music acts that are        targets the audience of
featured in the            young girls, aged 8-14
magazine are written
in bold here to make
them stand out.




  The top third/section
  of the page
  represents that of a
  notice board a girl of
  the target age may
  have in their room,
  making it more
  appealing to them.
                           ‘love, the sh! Team xxx’
                           is in a font which
                           imitates hand writing,
                           this makes it feel more
                           personal to the reader.
Picture 4




The NME magazine                 The words ‘This
has a house layout               week’ are used as
for its contents                 an alternative to
page.                            ‘contents’.


                                  Its
                                  conventional
                                  in the NME
                                  magazine to
The house colours                 have the
red and black are                 date here
used throughout
the magazine.

                                  It is
                                  conventional
                                  to have sub
                                  features
                                  down the
                                  right hand
 ‘Carl Barat’
                                  side of the
 poses as he
                                  page such
 imitates an
                                  as reviews
 iconic image.
                                  and news.
Following the
                              conventions and
                              including the issue
   The magazine MOJO          number at the top
 doesn’t have the words       next the the head
 ‘contents’ or ‘this week’    line.
 to make it clear it’s the
 contents page but just       Head line
 repeats the magazine
 name at the tome of the
 page.                       A minimal amount of
                             colours are used for
                             this contents page,
                             to put emphasis on
The red font shows           the picture of Pete
up against the black         Doherty .
and white
background photo of
Pete Doherty.



                                 Pull quote gives the
                                 reader a sense of
                                 what to expect and
  The contents                   entices them to
  page just                      read on and
  includes the                   anchors the image.
  main features in
  the magazine
  and only refers
  to four different
  pages, it is quite
  minimalistic
The theme of pink still carries on throughout   Action shots of the band go-karting makes
    the magazine to appeal to the target            the article seem more personal to the
    audience of young girls.                        reader, as if they're getting a real insight in
                                                    on the day of McFly.




                                                                                         Games
                                                                                         add a
                                                                                         sense of
Drop cap
                                                                                         fun to the
                                                                                         article and
                                                                                         also
                                                                                         appeals to
                                                                                         the target
                                                                                         age group.

The article is
divided into
three thirds,
to make it
appealing to
look at.
Reviews
of music
DVDs are
featured
on this
double
page.

Stars are
used to
inform the
reader of
the rating
of the
DVD.
                                                Head
                                                line.
 Head line




             Illustrations are used to anchor
             the text of the article.
Byline, ‘Elvis and Frank pose for mommy’,
  A drop cap is used at the start of the text to draw attention                     the fact this photo is in colour in comparison
  to the reader where to read from.                                                 to being in black and white, draws attention
                                                                                    to the photo.




The pictures on the page are                                      The headline is on the right hand page at the top in
presented as if taken by a                                        the right hand corner, this isn’t very conventional.
Polaroid, this makes the article
feel more personal.
                                         Picture credit

Magazine analysis

  • 1.
    Magazine analysis By Beth Collins
  • 2.
    The masthead ‘NME’ clearly standsout at the The layout of the front top left hand corner cover is very of the page, taking conventional. up about a tenth of the page using a dramatic, bold font. Special features The font in red and black has connotations of rebellion, which stresses the type of music this magazine focuses on. The main cover line feature is in sans serif A mid shot which which looks quite old conveys a rather fashioned which links arrogant persona, as to the fact that he is Noel Gallagher poses posing with a cup and with a cup and saucer saucer, drinking tea looking quite ‘smug’. which is classed as a very traditional British thing to do. The text of the main feature cover line and strap line is outlined in Cover line, black and white to draw summarises the main more attention from the points in which the reader. article inside features
  • 3.
    This magazine cover follows the conventions The fact that there is of having the eye lines in a lot of different the top third. celebrities featured on the front page suggest to the reader that there is a lot of information to be red inside the magazine. There is a big use of primary colours on the The cover line ‘OUT front page (red yellow OF CONTROL’ add and some blue) the drama and interest other colours are also and also anchors the quite simple yet eye image as all the catching and bright, celebrities featured on the front page are pulling quite ‘crazy’ facial expressions. Features like this entice the read on The use of the word and find out the ‘PLUS!’ at the start of ‘gossip’. the footer suggests there is a lot going on in the magazine.
  • 4.
    • Colours of fonts are fluoro which fits in with • The ‘Janet the urban Jackson’ anchors theme of the the image which magazine has connotations of sexual voyeurism. • The main • the tag line selling line is ‘Likes to watch’ bold and In a links to the slanted font, image of Janet this grabs the Jackson looking readers through a attention as it camera. stands out from the other fonts. The theme of sexual references carries on
  • 5.
    Drop cap The colour scheme of different shades of pink Music acts that are targets the audience of featured in the young girls, aged 8-14 magazine are written in bold here to make them stand out. The top third/section of the page represents that of a notice board a girl of the target age may have in their room, making it more appealing to them. ‘love, the sh! Team xxx’ is in a font which imitates hand writing, this makes it feel more personal to the reader.
  • 6.
    Picture 4 The NMEmagazine The words ‘This has a house layout week’ are used as for its contents an alternative to page. ‘contents’. Its conventional in the NME magazine to The house colours have the red and black are date here used throughout the magazine. It is conventional to have sub features down the right hand ‘Carl Barat’ side of the poses as he page such imitates an as reviews iconic image. and news.
  • 7.
    Following the conventions and including the issue The magazine MOJO number at the top doesn’t have the words next the the head ‘contents’ or ‘this week’ line. to make it clear it’s the contents page but just Head line repeats the magazine name at the tome of the page. A minimal amount of colours are used for this contents page, to put emphasis on The red font shows the picture of Pete up against the black Doherty . and white background photo of Pete Doherty. Pull quote gives the reader a sense of what to expect and The contents entices them to page just read on and includes the anchors the image. main features in the magazine and only refers to four different pages, it is quite minimalistic
  • 8.
    The theme ofpink still carries on throughout Action shots of the band go-karting makes the magazine to appeal to the target the article seem more personal to the audience of young girls. reader, as if they're getting a real insight in on the day of McFly. Games add a sense of Drop cap fun to the article and also appeals to the target age group. The article is divided into three thirds, to make it appealing to look at.
  • 9.
    Reviews of music DVDs are featured onthis double page. Stars are used to inform the reader of the rating of the DVD. Head line. Head line Illustrations are used to anchor the text of the article.
  • 10.
    Byline, ‘Elvis andFrank pose for mommy’, A drop cap is used at the start of the text to draw attention the fact this photo is in colour in comparison to the reader where to read from. to being in black and white, draws attention to the photo. The pictures on the page are The headline is on the right hand page at the top in presented as if taken by a the right hand corner, this isn’t very conventional. Polaroid, this makes the article feel more personal. Picture credit