This document summarizes magazine advertisements for several music albums. It discusses the purpose of each ad, elements like genre, images, typography and how effectively they communicate key information to audiences. Each ad is analyzed individually and elements that work well or could be improved are highlighted. The goal of the ads is to spread awareness of new album releases and appeal to existing fans as well as new listeners.

1. Research Into Magazine Adverts

2. THE AIDA MODEL

3. This magazine advert is for Kasabian’s new album. The genre is
rock and the advert is for their fans and other music lovers who
would be interested in purchasing their new album.
Companies advertise because from looking at the aida model,
they need to communicate with their audience as well as
keeping a brand image.
The poster has an attractive look about it, modern and unique.
The typography is the typical KASABIAN writing and is big and
bold and stands out. The black against the white background
and colourful picture works well because the band name
stands out on the page so we know exactly what the advert is
advertising.
The image is very unique and a bit creepy but stands out. The
layout works effectively with the band name central and then
the release date below. There are also album reviews with star
ratings which lets the audience know how good the album is
supposed to be.
Release date: 28th August
Record Label: Columia
Website: www.kasabian.co.uk

4. This magazine advert is for the You Me at Six new album
called Hold Me Down. The genre is indie rock.
The advert is advertising the new album to the bands fans
and also music lovers. The company is advertising so that
people are aware of the new album and therefore will know
to purchase it.
The typography is strong and bold in capital letters and the
colour black makes it stand out. The name of the album is
right below the band name in a different font. Then, below
that the typography is effective as the writing is white on a
black background and the “OUT 11TH JAN” is in bright yellow
writing which stands out.
The images are very effective on the page. I like the idea of
the pattern. The image is almost like outer space but there is
a mix of pictures e.g. flowers, leaves bird wings. As well as
the bright fiery colours, this looks effective.
Release date: 11th January
Record label: Virgin
Website: www.youmeatsix.co.uk

5. This magazine advert is for Jessie J’s album “Who You Are”. The
genre of music is pop and is being advertised not only to her fans
but people who share a love of pop music or perhaps have heard
her in the charts.
The new album is being advertised well and a message being
sent out by the look of the advert is that Jessie J is very wacky
with her appearance and with the words “who you are” expresses
that she's not afraid to be how she is. This is a good message to
be sent out to her fans.
The typography is the font she uses for her name. It is very
powerful on the page and in gold looks expensive and stands out
on the black behind. The image is very powerful of her face and
she is directly looking at the camera and so almost
communicating with the reader. The typography below also
stands out well in capital letters and the gold and white writing
works effectively on the black background.
Release date: This is one problem, there is no release date
visible.
Record label: Universal Republic
Website: www.jessiejofficial.com

6. This is a magazine advert for Bombay Bicycle Club. It is for their
debut album. The company would have to advertise well seeing
as it is their debut album and they may not have had a loyal fan
base by then yet.
The typography is effective because the blue stands out on the
dull background. However, as a debut album advert I think the
image could have been bolder and more unique rather than a
dull background. The band logo is good thought and the capital
letters works well.
Release date: “OUT NOW”
Record Label: Island Records
Website: www.bombaybicycleclubmusic.com

7. This advert is for Taylor Swifts album Speak You. Her
genre is country pop.
I don’t like this advert as much as the others. I think the
image is very strong and pretty but the typography
doesn’t stand out as a new album advert. There is too
much information and it should be bolder and more to
the point.
The album is being advertised because she is a world
wide artist with a huge amount of fans who want to be
update with her music. The advert is mainly targeting
teenage girls because her music is suitably aimed at girls
and their boy problems! The colours used such as red and
white work well together.
Release date: Doesn’t say
Record label: Big Machine Records
Website: www.taylorswift.com

8. This magazine advert is for Kings Of Leon. It is advertising
their new album release.
Kings of Leon are a rock band and are known worldwide. I
like this advert because it is such a calm image and in
comparison to their sound, its quite contrasting!
The graphology is yellow or just outlined which does look
good against the image as it doesn’t overpower the
peaceful background. There is the necessary information
on the advert such as when the album release is and the
name of the album.
Release date: October 18th
Website: www.kingsofleon.com