The document discusses mobile opportunities for libraries including case studies of mobile apps created at NCSU Libraries. It describes apps like WolfWalk, a location-aware mobile tour of campus, and mobile exhibits that integrate additional archive content through QR codes. It provides considerations for planning a mobile initiative such as available resources, content design for mobile, and implementation choices between native and mobile web apps. More app ideas discussed include interactive exhibits, location-aware audio tours, and oral histories.

1. Custom Mobile Applications at NCSU Libraries Cory Lown NCSU Libraries October 5, 2011 Recreation Resources Services

2. Outline The Mobile Opportunity Case Studies at NCSU Libraries Mobile Website WolfWalk Mobile Exhibits Planning a Mobile Initiative More App Ideas

3. The Mobile Opportunity

4. http://pewinternet.com/Reports/2011/Smartphones.aspx

5. “ In its first standalone measure of smartphone ownership, the Pew Internet Project finds that one third of American adults – 35% – own smartphones.” — Aaron Smith, Smartphone Adoption and Usage Pew Internet & American Life Project

6. http://pewinternet.com/Reports/2011/Smartphones.aspx

7. http://pewinternet.com/Reports/2011/Smartphones.aspx

8. http://pewinternet.com/Reports/2011/Smartphones.aspx

9. http://wp.nmc.org/horizon2011

10. http://wp.nmc.org/horizon2011

11. “ As more people choose to reach for a mobile rather than sitting at a desk to access the Internet, our views and behaviors about that access are shifting.” — The Horizon Report 2011 Edition The New Media Consortium and the EDUCAUSE Learning Initiative

12. “ The sheer power of these devices is what makes them interesting, and that power derives from their ubiquity, their portability, the wide range of things that can be done with them, and their ability to access the Internet nearly anywhere.” — The Horizon Report 2011 Edition The New Media Consortium and the EDUCAUSE Learning Initiative

13. Why Mobile for Libraries? Mobile technology enables new forms of interaction that can enhance the user experience with library services and collections.

14. Kinds of Apps

15. Mobile website apps

16. Native mobile apps

17. Case Studies at NCSU

18. “ MobiLIB” at NCSU (2007)

19. NCSU Libraries Mobile (2010) Locations & Hours Computer Availability Search Catalog Article Database Ask Us Room Reservations GroupFinder News & Events Webcams WolfWalk Reserves

20. WolfWalk

21. WolfWalk Concept Provide a user-friendly way for people to learn about the history of NC State, while exploring campus .

22. Albums from UA023.005 Campus Views and Facilities Sub-Group, NCSU Special Collections Research Center

23. Jason Casden, lead developer for WolfWalk, at the NCSU Memorial Tower

24. WolfWalk 1.0 Released March 2010 Location-aware Two flavors Mobile web iPhone/iPod Touch

25. WolfWalk 1.1 Released June 2011 Location-aware Three flavors Mobile web iPhone/iPod Touch iPad

36. Mobile Exhibits

37. NCSU Libraries Special Collections Research Center Gallery

38. Mobile Exhibits Concept Augment the exhibit user experience by integrating additional content from the archives.

39. NCSU Libraries Special Collections Research Center Gallery

40. Untitled Image Layout QR Code connecting users to the 4-H Mobile Supplement

41. QR Codes Image source: Flickr user inju

42. 4-H & NC State Released Jan 2011 Mobile website only QR code integration

46. Planning a Mobile Initiative

47. Basic Questions Do you have the resources to develop a custom app?

48. Basic Questions What makes your app mobile ?

49. Content Designing for a mobile optimized experience often involves developing new or modified content. Do not assume you can just reuse what you already have!

50. Implementation Choices Do you build a platform specific “native app” (e.g., iPhone App, Android App), a mobile website that works across a range of devices, or both?

51. Native Apps App store visibility / can charge for it Access to hardware Graphics, cameras, offline access But… Development environment (Objective-C) Developer license Updates require user updates

52. Mobile Web Apps Cross platform Less specialized development Release can be as easy as a web page But…. Network reliance Fewer hardware features Cross browser/platform testing

53. jQuery Mobile Touch optimized interface widgets at low cost Cross platform support Familiar HTML / JavaScript development

54. Practical Considerations How robust is the wireless connection in your environment?

55. Practical Considerations How do you deliver high-quality media (images/audio/video) without compromising the user experience?

56. Geotagging Issues How do you geotag very large digital collections in a scalable way?

57. Expect the Unexpected iOS Developer License issue App Store market advantage Network issues QR code integration

58. The Future is Bright We've only scratched the surface of what is already possible technologically, let alone what will be possible in the next year or two.

59. More App Ideas

60. Interactive Exhibits http://www.qrator.org/about-the-project/

61. Hyperlocal History http://www.historypin.com/tours/

62. Hyperlocal History https://market.android.com/details?id=com.historypin.Historypin

63. Location Aware Audio http://vimeo.com/24250620 http://bluebrainmusic.blogspot.com

64. Location Aware Audio Interpretive tour audio content Oral histories and interviews Recorded music (time period, genre) Field recordings and soundscapes

65. Start small. Try things. Learn from others.

66. Thanks! More information: http://go.ncsu.edu/mlibprojects Credits: Tito Sierra & Jason Casden (http://slidesha.re/r9H6j7) Attribution 3.0 Unported (CC BY 3.0)