SlideShare a Scribd company logo
The Stand Alone Email is Dead: Now What?  Digital Publishing & Advertising Conference
Speakers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object]
[object Object],[object Object]
The Opportunity Well-executed multi-channel marketing campaigns generate a sales lift ranging form 7-34%. Source: Internet Advertising Bureau
… But Is It Happening?
Standalone Email is Alive and Well ,[object Object],[object Object],[object Object],[object Object]
One Example: Email is Replacing and Co-Existing
[object Object],[object Object],[object Object]

More Related Content

Viewers also liked

Dave Hendricks
Dave HendricksDave Hendricks
Dave Hendricks
guestb8adf7
 
Jose Cebrian
Jose CebrianJose Cebrian
Jose Cebrian
guestb8adf7
 
SimpleTwig Architecture, llc
SimpleTwig Architecture, llcSimpleTwig Architecture, llc
SimpleTwig Architecture, llc
NJBA
 
Escala Original Do Nih
Escala Original Do NihEscala Original Do Nih
Escala Original Do Nih
flaviomjr2005
 
ADCC Reporter Bioassay (AACR 2013)
ADCC Reporter Bioassay (AACR 2013)ADCC Reporter Bioassay (AACR 2013)
ADCC Reporter Bioassay (AACR 2013)
Neal Cosby
 
Bioassay development part 2
Bioassay development   part 2Bioassay development   part 2
Bioassay development part 2
Colin Rickman
 
EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...
EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...
EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...
ChemAxon
 

Viewers also liked (7)

Dave Hendricks
Dave HendricksDave Hendricks
Dave Hendricks
 
Jose Cebrian
Jose CebrianJose Cebrian
Jose Cebrian
 
SimpleTwig Architecture, llc
SimpleTwig Architecture, llcSimpleTwig Architecture, llc
SimpleTwig Architecture, llc
 
Escala Original Do Nih
Escala Original Do NihEscala Original Do Nih
Escala Original Do Nih
 
ADCC Reporter Bioassay (AACR 2013)
ADCC Reporter Bioassay (AACR 2013)ADCC Reporter Bioassay (AACR 2013)
ADCC Reporter Bioassay (AACR 2013)
 
Bioassay development part 2
Bioassay development   part 2Bioassay development   part 2
Bioassay development part 2
 
EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...
EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...
EUGM 2013 - Andrea de Souza (Broad Institute): Setting the stage for the “SD”...
 

Similar to Loren Mc Donald

Email is Media
Email is MediaEmail is Media
Email is Media
Affiliate Summit
 
COG Inc., Inspired Communication
COG Inc., Inspired CommunicationCOG Inc., Inspired Communication
COG Inc., Inspired Communication
Apollo Valves, Manufactured by Conbraco Industries
 
Email Talk at AdTech '12
Email Talk at AdTech '12Email Talk at AdTech '12
Email Talk at AdTech '12
Stefan Tornquist
 
Driving email engagement for non-profits.
Driving email engagement for non-profits.Driving email engagement for non-profits.
Driving email engagement for non-profits.
Sophia Latto
 
Direct marketing workshop Wazzap in Tallinn, Estonia
Direct marketing workshop Wazzap in Tallinn, EstoniaDirect marketing workshop Wazzap in Tallinn, Estonia
Direct marketing workshop Wazzap in Tallinn, Estonia
Michael Leander
 
Richard Evans: Social Media Integration into eMail Marketing
Richard Evans: Social Media Integration into eMail MarketingRichard Evans: Social Media Integration into eMail Marketing
Richard Evans: Social Media Integration into eMail Marketing
LIFT Summit 2009
 
BlueHornet Research Study: Consumer Views of Email Marketing
BlueHornet Research Study: Consumer Views of Email MarketingBlueHornet Research Study: Consumer Views of Email Marketing
BlueHornet Research Study: Consumer Views of Email Marketing
BlueHornet
 
Email marketing : past, present & future
Email marketing : past, present & futureEmail marketing : past, present & future
Email marketing : past, present & future
Florence consultant
 
CCOF Webinar 22 Sep 2016-David Jaffe Presentation
CCOF Webinar 22 Sep 2016-David Jaffe PresentationCCOF Webinar 22 Sep 2016-David Jaffe Presentation
CCOF Webinar 22 Sep 2016-David Jaffe Presentation
Celtycs
 
Moving from Transactional to Conversational Email Marketing
Moving from Transactional to Conversational Email MarketingMoving from Transactional to Conversational Email Marketing
Moving from Transactional to Conversational Email Marketing
Find New Customers
 
An Email Marketing Overview
An Email Marketing OverviewAn Email Marketing Overview
An Email Marketing Overview
George Adamidis
 
Social media and Email - 2013 release
Social media and Email - 2013 releaseSocial media and Email - 2013 release
Social media and Email - 2013 release
GetResponse
 
2015 Essential Guide: Email Markerting
2015 Essential Guide: Email Markerting2015 Essential Guide: Email Markerting
2015 Essential Guide: Email Markerting
Victor Kong
 
Social email perfect partnership
Social email perfect partnershipSocial email perfect partnership
Social email perfect partnership
adverteaze.com
 
Email Marketing Goes Social
Email Marketing Goes SocialEmail Marketing Goes Social
Email Marketing Goes Social
Silverpop
 
Integrating social media into email marketing
Integrating social media into email marketingIntegrating social media into email marketing
Integrating social media into email marketing
Silverpop
 
Social email tylerwillis
Social email tylerwillisSocial email tylerwillis
Social email tylerwillis
Influence People
 
Online Fundraising Demystified
Online Fundraising DemystifiedOnline Fundraising Demystified
Online Fundraising Demystified
Mack Campbell
 
Voice of customer part 1 using voice of customer insights to drive your crm s...
Voice of customer part 1 using voice of customer insights to drive your crm s...Voice of customer part 1 using voice of customer insights to drive your crm s...
Voice of customer part 1 using voice of customer insights to drive your crm s...
Vivastream
 
Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...
Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...
Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...
Vivastream
 

Similar to Loren Mc Donald (20)

Email is Media
Email is MediaEmail is Media
Email is Media
 
COG Inc., Inspired Communication
COG Inc., Inspired CommunicationCOG Inc., Inspired Communication
COG Inc., Inspired Communication
 
Email Talk at AdTech '12
Email Talk at AdTech '12Email Talk at AdTech '12
Email Talk at AdTech '12
 
Driving email engagement for non-profits.
Driving email engagement for non-profits.Driving email engagement for non-profits.
Driving email engagement for non-profits.
 
Direct marketing workshop Wazzap in Tallinn, Estonia
Direct marketing workshop Wazzap in Tallinn, EstoniaDirect marketing workshop Wazzap in Tallinn, Estonia
Direct marketing workshop Wazzap in Tallinn, Estonia
 
Richard Evans: Social Media Integration into eMail Marketing
Richard Evans: Social Media Integration into eMail MarketingRichard Evans: Social Media Integration into eMail Marketing
Richard Evans: Social Media Integration into eMail Marketing
 
BlueHornet Research Study: Consumer Views of Email Marketing
BlueHornet Research Study: Consumer Views of Email MarketingBlueHornet Research Study: Consumer Views of Email Marketing
BlueHornet Research Study: Consumer Views of Email Marketing
 
Email marketing : past, present & future
Email marketing : past, present & futureEmail marketing : past, present & future
Email marketing : past, present & future
 
CCOF Webinar 22 Sep 2016-David Jaffe Presentation
CCOF Webinar 22 Sep 2016-David Jaffe PresentationCCOF Webinar 22 Sep 2016-David Jaffe Presentation
CCOF Webinar 22 Sep 2016-David Jaffe Presentation
 
Moving from Transactional to Conversational Email Marketing
Moving from Transactional to Conversational Email MarketingMoving from Transactional to Conversational Email Marketing
Moving from Transactional to Conversational Email Marketing
 
An Email Marketing Overview
An Email Marketing OverviewAn Email Marketing Overview
An Email Marketing Overview
 
Social media and Email - 2013 release
Social media and Email - 2013 releaseSocial media and Email - 2013 release
Social media and Email - 2013 release
 
2015 Essential Guide: Email Markerting
2015 Essential Guide: Email Markerting2015 Essential Guide: Email Markerting
2015 Essential Guide: Email Markerting
 
Social email perfect partnership
Social email perfect partnershipSocial email perfect partnership
Social email perfect partnership
 
Email Marketing Goes Social
Email Marketing Goes SocialEmail Marketing Goes Social
Email Marketing Goes Social
 
Integrating social media into email marketing
Integrating social media into email marketingIntegrating social media into email marketing
Integrating social media into email marketing
 
Social email tylerwillis
Social email tylerwillisSocial email tylerwillis
Social email tylerwillis
 
Online Fundraising Demystified
Online Fundraising DemystifiedOnline Fundraising Demystified
Online Fundraising Demystified
 
Voice of customer part 1 using voice of customer insights to drive your crm s...
Voice of customer part 1 using voice of customer insights to drive your crm s...Voice of customer part 1 using voice of customer insights to drive your crm s...
Voice of customer part 1 using voice of customer insights to drive your crm s...
 
Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...
Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...
Voice of Customer Part 1 Using Voice of Customer Insights to Drive Your CRM S...
 

Recently uploaded

Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
AnnySerafinaLove
 
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
Kirill Klimov
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
DerekIwanaka1
 
Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024
Adnet Communications
 
Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431
ecamare2
 
Building Your Employer Brand with Social Media
Building Your Employer Brand with Social MediaBuilding Your Employer Brand with Social Media
Building Your Employer Brand with Social Media
LuanWise
 
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
thesiliconleaders
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
LuanWise
 
buy old yahoo accounts buy yahoo accounts
buy old yahoo accounts buy yahoo accountsbuy old yahoo accounts buy yahoo accounts
buy old yahoo accounts buy yahoo accounts
Susan Laney
 
Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
Norma Mushkat Gaffin
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel ChartSatta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
 
Chapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .pptChapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .ppt
ssuser567e2d
 
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
my Pandit
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
Adam Smith
 
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta MatkaDpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
Adam Smith
 
Business storytelling: key ingredients to a story
Business storytelling: key ingredients to a storyBusiness storytelling: key ingredients to a story
Business storytelling: key ingredients to a story
Alexandra Fulford
 
一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理
一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理
一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理
taqyea
 

Recently uploaded (20)

Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
 
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
 
Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024
 
Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431
 
Building Your Employer Brand with Social Media
Building Your Employer Brand with Social MediaBuilding Your Employer Brand with Social Media
Building Your Employer Brand with Social Media
 
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
 
buy old yahoo accounts buy yahoo accounts
buy old yahoo accounts buy yahoo accountsbuy old yahoo accounts buy yahoo accounts
buy old yahoo accounts buy yahoo accounts
 
Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel ChartSatta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
 
Chapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .pptChapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .ppt
 
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
 
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta MatkaDpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
 
Business storytelling: key ingredients to a story
Business storytelling: key ingredients to a storyBusiness storytelling: key ingredients to a story
Business storytelling: key ingredients to a story
 
一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理
一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理
一比一原版新西兰奥塔哥大学毕业证(otago毕业证)如何办理
 

Loren Mc Donald