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HOW TO BOOST BUSINESS
WITH VIRTUAL TRAINING LABS
September 21, 2017
Lee Berkman, Virtual Labs & Business
Development Expert
INTRODUCTION
Boosting business with VLTE can
resemble an arduous trek up
Everest. But, with the right tips, you
can master the “monster of a
mountain” with ease.
Let’s begin our journey to better
train your customers & partners.
TRAINING
Strategy &
Management
DEFINE YOUR GOALS & KPIs
• What do you want to achieve
with your training session?
 Speed up adoption of your
product?
 Increase long term
customer value?
 Reduce customer churn?
 Empower staff with real
world training scenarios?
• Align with company strategy
• Concentrate on what works
TRAIN BEFORE YOU GO
Do VLTEs impact
performance?
2%
12%
18%
48%
19%
0%
10%
20%
30%
40%
50%
60%
Strongly Disagree Disagree Neutral Agree Strongly Agree
Using Virtual Training vs. Traditional Training
Increases My Productivity
A large majority of IT trainees
believe VLTEs have a strong impact
on performance.
• 67% agree using virtual IT
training—instead of traditional
training—increases their
productivity.
• 67% also agree they allow them
to accomplish things more
quickly.
• 59% claim virtual IT training labs
increases their learning.
4
TRAINING
Content
Development &
Delivery
• Keep your content
current
• Go real, go interactive
• Pick star instructors
GET THE RIGHT GEAR
“I like the approach of using a virtual lab
because it is easy to correct a mistake and
you have the ability to try multiple times
before doing something that might affect
hundreds of people.”
~IT manager, non-profit industry
TRAINING
Comprehensive &
Future-Proof
Solution
• Utilize technology to its
fullest using APIs and
integrated workflows
• Track your funnel: your
training business starts
before class.
• Training is a business unit
 Make sure your business
profits from optimized
training
 Track finances and chase
overdue collection
• Anticipate the need to scale –
be ready to ramp up
GO SLOW & STEADY
TRAINING
Measurement &
Reporting
• Collect feedback: informal
interviews, online surveys,
questionnaires, etc.
• Develop useful reports: use
visual representations and
share with colleagues
o Calculate ROI
 Producing,
administering and
delivering content
 Ancillary expenses:
travel
 Hardware, maintenance
and IT support costs
 Licensing and
subscription fees
DON’T BE AFRAID OF A
LITTLE HEADACHE
A typical business can
expect to hear from only
4% of its dissatisfied
customers A happy customer who had
a problem resolved will
typically tell between 4
and 6 people
TRAINING
Great User
Experience
Last but not least, if you have
extra space, bring treats. Have
an incentive program ready.
Remember:
• Incentives are something
people want
• Make them accessible
• Deliver them quickly and
simply so people return to
your courses.
“The Incentive Performance
Center found that a properly
constructed incentive program
can increase performance by as
much as 44 percent.”
BRING TREATS
TRAINING
BRING TREATS
DON’T BE AFRAID OF A
LITTLE HEADACHE
GO SLOW & STEADY
How to Boost
Business with
Virtual Training
Labs
TRAIN BEFORE YOU GO
GET THE RIGHT GEAR
Q&A
About
CloudShare
As the leading supplier of virtual IT environments in the cloud, CloudShare
provides its clients with specialized solutions designed to meet a wide variety of
business needs – including lab environments for virtual training, development and
testing, and sales demos and POCs. All CloudShare environments are completely
customizable and offer on-demand access to infrastructure resources such as
servers, storage, networks, and software.
To learn more about how CloudShare’s advanced lab solutions can benefit your
business, visit us at www.cloudshare.com.
Easy-to-use virtual labs specialized for
your training needs.
Thank You!
le e @cloudsha re.com
UK: +44 203 769 1 2 8 6
S k y pe US : +1 415 9 9 2 - 5 4 6 5
@Le e Be rk ma n
Get in touch with me!

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LITE 2017 – How to Boost Business with Virtual Training Labs [Lee Berkman]

  • 1. HOW TO BOOST BUSINESS WITH VIRTUAL TRAINING LABS September 21, 2017 Lee Berkman, Virtual Labs & Business Development Expert
  • 2. INTRODUCTION Boosting business with VLTE can resemble an arduous trek up Everest. But, with the right tips, you can master the “monster of a mountain” with ease. Let’s begin our journey to better train your customers & partners.
  • 3. TRAINING Strategy & Management DEFINE YOUR GOALS & KPIs • What do you want to achieve with your training session?  Speed up adoption of your product?  Increase long term customer value?  Reduce customer churn?  Empower staff with real world training scenarios? • Align with company strategy • Concentrate on what works TRAIN BEFORE YOU GO
  • 4. Do VLTEs impact performance? 2% 12% 18% 48% 19% 0% 10% 20% 30% 40% 50% 60% Strongly Disagree Disagree Neutral Agree Strongly Agree Using Virtual Training vs. Traditional Training Increases My Productivity A large majority of IT trainees believe VLTEs have a strong impact on performance. • 67% agree using virtual IT training—instead of traditional training—increases their productivity. • 67% also agree they allow them to accomplish things more quickly. • 59% claim virtual IT training labs increases their learning. 4
  • 5. TRAINING Content Development & Delivery • Keep your content current • Go real, go interactive • Pick star instructors GET THE RIGHT GEAR
  • 6. “I like the approach of using a virtual lab because it is easy to correct a mistake and you have the ability to try multiple times before doing something that might affect hundreds of people.” ~IT manager, non-profit industry
  • 7. TRAINING Comprehensive & Future-Proof Solution • Utilize technology to its fullest using APIs and integrated workflows • Track your funnel: your training business starts before class. • Training is a business unit  Make sure your business profits from optimized training  Track finances and chase overdue collection • Anticipate the need to scale – be ready to ramp up GO SLOW & STEADY
  • 8. TRAINING Measurement & Reporting • Collect feedback: informal interviews, online surveys, questionnaires, etc. • Develop useful reports: use visual representations and share with colleagues o Calculate ROI  Producing, administering and delivering content  Ancillary expenses: travel  Hardware, maintenance and IT support costs  Licensing and subscription fees DON’T BE AFRAID OF A LITTLE HEADACHE
  • 9. A typical business can expect to hear from only 4% of its dissatisfied customers A happy customer who had a problem resolved will typically tell between 4 and 6 people
  • 10. TRAINING Great User Experience Last but not least, if you have extra space, bring treats. Have an incentive program ready. Remember: • Incentives are something people want • Make them accessible • Deliver them quickly and simply so people return to your courses. “The Incentive Performance Center found that a properly constructed incentive program can increase performance by as much as 44 percent.” BRING TREATS
  • 11. TRAINING BRING TREATS DON’T BE AFRAID OF A LITTLE HEADACHE GO SLOW & STEADY How to Boost Business with Virtual Training Labs TRAIN BEFORE YOU GO GET THE RIGHT GEAR
  • 12. Q&A
  • 13. About CloudShare As the leading supplier of virtual IT environments in the cloud, CloudShare provides its clients with specialized solutions designed to meet a wide variety of business needs – including lab environments for virtual training, development and testing, and sales demos and POCs. All CloudShare environments are completely customizable and offer on-demand access to infrastructure resources such as servers, storage, networks, and software. To learn more about how CloudShare’s advanced lab solutions can benefit your business, visit us at www.cloudshare.com. Easy-to-use virtual labs specialized for your training needs.
  • 14. Thank You! le e @cloudsha re.com UK: +44 203 769 1 2 8 6 S k y pe US : +1 415 9 9 2 - 5 4 6 5 @Le e Be rk ma n Get in touch with me!