We are developing an app to help young people keep track of their wardrobes and suggest suitable outfits to wear depending on weather and circumstances.

1. By Annie Davison, Gabby Spinks and Rachael
Hughes.

2.  Our app is aimed at teenage boys and girls.
 You use the camera to take a picture of your clothes
 Add tags to each item of clothing
 Use the built in search/spinner to find the perfect outfit.

3.  The first page of our app will have four different options; Weather,
Calendar, Wardrobe and add new clothes.
 Choose from one of the options and it will take you to a specific
page.
 After that, you choose your destination, like where you live and
what the weather is like there.
 Then you add the picture of your clothes/wardrobe and the app will
spin them to make an outfit suitable for the occasion and weather.

4.  We struggle choosing our clothes on a daily basis.
 We know that many other teenagers and adults
struggle choosing an outfit.

5. •It isn’t biased towards boys or girls.
•The wardrobe and clothes in the
background relate to the design and
focus of our app.
• We have designed a logo so that
when people see it, it will be clear as
to what our apps about.
Why did we choose this
logo?

6.  Our team is designing an app which targets
teenage boys and girls.
 Its focus is to help teenagers with the daily
dilemma of what clothes they are going to wear.
 All though the app is targeted at teenagers, it is
available to all age groups.
Target audience

7.  Who would use the app?
It is available to all age groups both male and female, however
its target audience is teenagers.
•What?
Helps sort through the dilemma of choosing what clothes to
wear.
•When?
Anytime
•Where?
Your bedroom.
•Why?
Because most people will spend a unnecessary amount of time
choosing what clothes they are going to wear.
Who? What? When? Where?
Why?

8. •Our app is designed to help people who struggle deciding
what to wear.
•It takes your clothes from your wardrobe and place them
on a spinner
• If you are not happy with the chosen outfit you have the
option to try again.
The problem and how we solve it

9.  To advertise our app, we will use popular shops
like Topshop and River Island to promote it.

10.  Your going to a party and you need something nice to
wear,but you don’t know what to wear and you don't
have enough time.
 Our key insight is that people can decide what to wear,
but they cant be bothered or they don’t think some
clothes match. Our app will overcome this problem
because it is quick and simple.

12. Screen 1 Screen 2

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16. Elevator pitch
Our app solves the everyday problem in most teenagers lives of
what clothes they are going to wear. It is best suited as a mobile
app as it needs a camera to store the data it needs to work
properly. The app is aimed mostly at a teenage audience but is
available to people of all ages. Even though the app itself is quite
feminine, there is an option for a male audience. Nearly every
teenager will go through the dilemma of not knowing what clothes
to wear, our app is a solution for that problem. Not only does it
help on a casual day outwith friends but there is a section where
you can put your clothes for a special occasion, such as a
wedding or party. There isn’t any apps out there just like ours, its
original and will stand out by the colourful advertisement.